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ZoomInfo, Data Privacy, and You

Zoominfo

Companies are increasingly facing pressure from regulators and consumers alike to address data privacy concerns and tighten collection data collection processes. Our data collection and usage strategies prioritize accountability, responsibility, and an in-depth understanding of individual privacy. Current Data Privacy Laws.

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Data Privacy Terminology 101

Zoominfo

The world of data privacy is vast and complex. In this glossary, we’ll help you build your data privacy IQ by explaining some of the most common terms and applications. Let’s get started… Data Privacy. Consent is an individual’s permission to process that person’s information in a specific way. Opt In/Opt Out.

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How ZoomInfo Gets Data: Top Privacy Misconceptions Debunked

Zoominfo

Concerns around data privacy have been on the rise in recent years — and for good reason. As consumers in a technology-driven world, our information has become a new form of currency. As a privacy-first company, ZoomInfo is aware of growing concerns surrounding data collection, processing, and usage. Answer: No.

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How to Balance Personalized Marketing With Data Privacy in 2021

Webbiquity

Over the past three years, data privacy has received a great deal of media attention, driven mainly by the implementation of GDPR in the EU. Yes, privacy legislature is excellent news for consumers, especially when considering the consequences of data breaches. falls under these privacy regulations. Image credit: Despositphotos.

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Data Privacy Terminology 101

Zoominfo

The world of data privacy is vast and complex. In this glossary, we’ll help you build your data privacy IQ by explaining some of the most common terms and applications. General issues in data privacy include the rules around data collection, required disclosures, and the rights of individuals.

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Privacy Experience: When and Why We Give Up Our Data

Zoominfo

With whom would you willingly share sensitive personal information, such as your bank account number? But clearly, there’s another consideration: Customers also judge who wants their personal information and how these parties will use it. Figure 2 : Consumers said financial information was the top type of personal data to protect.

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Why marketers should care about consumer privacy

Martech

is on the cusp of implementing a new national privacy law, the American Data Privacy and Protection Act (ADPPA). Consumers, for their part, are more invested in maintaining control of their data and reluctant to exchange personal information (even for incentives) unless they trust that you’re being careful with their data.

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