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Why SEO Is Even More Important For SMEs During Coronavirus

Webbiquity

But in times of disruption, like the COVID-19 pandemic, businesses need to move more of their marketing and sales activities (conference presentations, customer meetings, trade show participation) online. Here’s why SEO marketing is vital for your business, particularly during the novel coronavirus pandemic.

SEO 287
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How to Market a Startup, Part 2: Planning, Staffing, and Measuring

Webbiquity

Just as you probably wouldn’t try to drive to an unfamiliar location without using GPS, it’s best not to jump into marketing without a plan. Google startup marketing plan template and you’ll get dozens of ideas. Don’t reinvent the wheel here, though. And with good reason.

Startups 215
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3 Paid Media Tactics Designed To Aid B2B Account Based Marketing Efforts

KoMarketing Associates

In this post, I’ve listed three tactics below where paid media platforms supply specific account-based marketing tools or strategies to aid in this goal. Google can apply its vast demographic and user knowledge to directly advertise to a specific set of email addresses across the search engine results page, Gmail, and YouTube.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%). Furthermore, half of all Google+ users are under 25 years old. iMedia Connection ). Social CRM is still confusing. eMarketer ).

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How B2B Advertisers Can Leverage Callout Extensions for Better Ad Messaging

KoMarketing Associates

Trade Shows Messaging. It’s a common practice to bid for specific keywords around major industry trade shows that advertisers are attending, however, this tends to create lackluster results. Google rotates them in different orders and your message could end up backwards or garbled. Final Thoughts.

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Agism in B2B Tech Marketing?

Envy

Tom Goodwin , is also loud and proud about the need for older marketers in the business; older folks who, “understand real clients' issues, and who above all else, can see the changes in business and marketing in the context of decades of what has happened before.”. Trade shows. ROI on Marketing Efforts.

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B2B Link Building: Identifying Low-Hanging Fruit

KoMarketing Associates

If you don’t have a list of them in front of you, try performing a Google image search for your logo or flagship products. Optimize Trade Show & Event Listings. Have you exhibited at any trade shows lately? Once you locate websites which mention your company, thank them with a tweet or Facebook post.