Tony Zambito

JULY 24, 2011

  The implications are that the Social Buyer – from a B2B prism – is active on the likes of Twitter, LinkedIn, and Facebook daily.    This is also radically changing the concept of public relations in the social age. .    This includes blurring the lines between personal and business.

Peer-to-peer 100

Peer-to-peer Buyer Personas Allocation Social Networks 100

Convince & Convert

SEPTEMBER 7, 2010

There are a few sections devoted to the mechanics of Twitter, Facebook, Linkedin, and other social media operational specifics. I was just introduced to you and Scott via twitter. Does that really impact the value or validity of what he’s teaching? If he’ll be near you, check it out. Thanks so much.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. Too often, the humanization part gets overlooked in an effort to create a “user-generated video contest widget that we’ll launch on Facebook with support from Ustream.&# It’s not hard, it’s complicated.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Convince & Convert

JUNE 29, 2010

Shirky points out that consumer-powered review sites like Yelp are just as valid as a critique from a professional restaurant reviewer, although perhaps for different reasons based on the collective knowledge and biases of each source. More people sharing the stuff that they make (3 billion photos per month uploaded to Facebook) 3.

RSS 118

RSS Paid Search Agency Advertising Agencies PR 118

Convince & Convert

SEPTEMBER 21, 2010

Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? includes slides and worksheet) [link to post] – Posted using Chat Catcher [link] DMurrow (Dave Murrow) Twitter Comment RT @jaybaer: Develop a social media strategy in 7 steps. Sessions start October 5.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

The Effective Marketer

JUNE 21, 2009

Veredict : If you are new to using LinkedIn and Facebook for your business, Elyse’s presentation is a great starting point. New measurements: how you measure your success is now related to how your ideas are being spread (blogs, twitter, etc.) and measure it religiously. Free content will get you farther.

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

B2B Marketing Savvy

SEPTEMBER 22, 2009

Other Twitter Topics: The Graying of Facebook Multiple Account Layering Strategy Social Media: Not Just for Kids Email The Scoopdog Team. Read time = 3-4 minutes) In many companies, after initial social media discussions result in Twitter engagement, the conversation turns to the “approval gate&#.

Advertising Agencies 40

Advertising Agencies Paid Search Agency PR Guidelines 40

Convince & Convert

FEBRUARY 23, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Social Strategy Proactive or Reactive?

Social Media 117

Social Media Webinar Metrics Media Marketing & Strategy 117

Convince & Convert

AUGUST 10, 2010

Joe Fernandez : The amont of public-facing data attributed to a person’s name has exploded. We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands. It’s in our DNA.

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Online Marketing Institute

MAY 26, 2010

While they’re both interesting reads and contain valid points, the idea that ROI and metrics are difficult to measure isn’t true. Twitter Twitter is a social media darling for any product launch, service or business. Facebook Insights can help you here. How many social shares did the post get?

Social Media 40

Social Media Advertising Channels Media Blogger 40

Hubspot

JANUARY 2, 2012

Facebook's Timeline Calls for More Content. The new Facebook is here and brings with it features that call for some changes in Facebook marketing. As marketers, and especially as public relations specialists , we know the importance of not only creating content, but being recognized in content.

Content 28

Content Tagging Hubspot Public Relations 28

Convince & Convert

AUGUST 3, 2010

Facebook, of course. Ironically, Facebook itself started as humble website. But, for all its foibles and fairytales, its growth and groan-inducing missteps, Facebook and its leadership have known for a long time that websites are yesterday’s technology – they are just now getting around to twisting the knife.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

AUGUST 3, 2010

Facebook, of course. Ironically, Facebook itself started as humble website. But, for all its foibles and fairytales, its growth and groan-inducing missteps, Facebook and its leadership have known for a long time that websites are yesterday’s technology – they are just now getting around to twisting the knife.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Huptech Web

OCTOBER 13, 2023

Every like, comment and share acts as a virtual nod of approval, validating not just the content but the creator. Such as; Social Media: Sharing your content across your social media pages, like Facebook, Instagram, LinkedIn, Twitter, and all those cool spots. Are you one of them?

Paid Content 52

Paid Content Distribution Advertising Agencies Content 52

Convince & Convert

MARCH 9, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Taking Social Media Shortcuts?

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

Convince & Convert

AUGUST 31, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Conversation a Myth? That’s feedback.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

BuzzSumo

JANUARY 19, 2021

I usually keep outreach for content promotion short and sweet by using simple Twitter direct messages. I’m also very lucky to have a full public relations team at my disposal. They’re very skilled in analyst relations. Find relevant bloggers via Twitter search and Twitter lists. — Kristi Hines.

Outreach 114

Outreach Marketing & Strategy Tips Blogger 114

Webbiquity

JANUARY 6, 2015

In few professions has the emergence of social media been such a double-edged sword as public relations. On one hand, the “citizen journalism,” blogging, and content-sharing platforms for all types of media have fundamentally altered the traditional print-based business model of professional and trade publications.

PR 100

PR Tips Best Practices Press 100

Convince & Convert

MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. I advocate participating in Twitter, and I’ve certainly grown my own audience via that channel, and it should be part of almost every company or business professional’s social media tool kit.

Social Media 124

Social Media Media Paid Content Webinar Metrics 124

Convince & Convert

JUNE 3, 2010

If you needed a new data field, a different validation rule or even just a field label updated, you had to prostrate yourself before them to get it done within the week, if you were lucky. Trend #1: Helping non-techie people do techie stuff Until Wufoo and its ilk came along, forms were strictly for coders.

Social Media 110

Social Media Media Webinar Metrics Marketing & Strategy 110

Convince & Convert

APRIL 8, 2010

It’s an almost magical device that can show incredibly crisp HD video, all the audio you can handle, Web pages, books, online magazines ( Zinio is great on the iPad), newspapers, tweets, Facebook, Linkedin, and just about anything else you’d want to digest. It’s fast, it’s seamless, and it’s enthralling.

Paid Search Agency 136

Paid Search Agency Content Social Media PR 136

Convince & Convert

FEBRUARY 9, 2010

And in most cases, we’re willing converts, with Facebook’s ease-of-use and Twitter’s immediacy replacing letter writing and meeting up for lunch. Social media relies on the premise that we’ll believe what people tell us more readily than if we were told the same thing by a nameless, faceless company.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Hubspot

OCTOBER 9, 2019

live video, IGTV, or Facebook Messenger. For instance, Facebook is releasing an automated lead generation feature on Messenger, allowing businesses to create an automated chatbot experience within Messenger to link to content offers on your site. See a couple examples from Twitter below. Image source: Twitter.

Paid Content 78

Paid Content Traffic Marketing Websites Lead Ranking 78

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble?

Twitter 145

Twitter CRM Business Paid Search Agency 145

SmartBug Media

FEBRUARY 11, 2019

Most people think social media management is just scrolling through Facebook and sending memes to your friends all day long. Collaborating with internal marketing and public relations teams to support their respective missions, ensuring consistency in voice and cultivating an engaged social media community.

Social Media 89

Social Media Work Management Marketing Management Media 89

SnapApp

DECEMBER 14, 2016

The loudest one with the biggest reach and the lowest cost is Facebook advertising. Use Facebook advertising's B2B targeting options including job title, seniority, etc. If you have a Facebook fan base or a big enough email list of leads or buyers you can use Facebook audience insights to see what they like on Facebook.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Golden Spiral

NOVEMBER 20, 2020

Anna Grimes brings a career’s worth of public relations and crisis communications work to Golden Spiral. Facebook Groups. Mark Whitlock (00:11:51): So don't, um, the way I would translate it is don't write a Facebook post without at least thinking about it. Anna Grimes. The Elements of Style , by William Strunk and E.B.

Lead Scoring 62

Lead Scoring Lead Ranking Video Marketing Planning 62

Convince & Convert

SEPTEMBER 23, 2010

Couldn’t you “promote&# some of them, and have them help you monitor and respond to blog posts, create Facebook status updates, and so forth? Consider your fans – your advocates – your 1%ers – your volunteer marketing army. Couldn’t you use them more effectively? You can’t have it both ways.

Social Media 146

Social Media Media Paid Content Webinar Metrics 146