article thumbnail

What B2B Marketers Can Learn From Missing Bullet Holes

B2B Marketing Directions

Image Source: Wikipedia Data has become the lifeblood of modern marketing. An Example of Selection Bias The mistake U.S. A selection bias occurs when the data used in an analysis (the "sample") is not representative of the relevant population in some important respect. Here's one mistake marketers need to avoid.

article thumbnail

What is a keyword ontology?

Biznology

But a large of enough sample of them do that the keywords they use tell you a lot about the information they need to ultimately buy your products. For example, keyword x is most frequently associated with product y. a structured database of the information in Wikipedia. The standard training set for Watson NLU is DBPedia ?

Keywords 197
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

AI copyright could lead to new Marketing opportunities

Kevin Indig

A sample came to the conclusion that 1% of Stable Diffusion’s dataset might have come from watermarked photos. Of the 45 terabytes of text GPT-3 was trained on, 60% came from Common Crawl*, 22% from WebText 2 (which is trained on outgoing links from Reddit), 8% on books and 3% on Wikipedia.

article thumbnail

3 Ways To Use the Value of a Like or Follow

Digital B2B Marketing

Here are three examples of how marketers will be able to use this information to improve their social media marketing programs. Image by Lily15 (Hungarian Wikipedia) CC-BY-SA-3.0 The comparison will let you identify segments that represent a disproportionate share of value. via Wikimedia Commons.

Wikipedia 100
article thumbnail

SEO Hacking: The Top 31 White Hat SEO Hacks for 2021

seo.co

For example, say you write an informative article explaining that manufacturers produce lighters in bright colors with a list of all the colors and shades you’ve seen. For example, after using your targeted phrase, you might need to begin the next sentence with your phrase (or part of it) to avoid writing a vague sentence.

SEO 111
article thumbnail

Prospecting to IT Buyers: How Nine Data Vendors Stack Up

Biznology

Photo credit: Wikipedia. We also asked for the numbers of contacts with IT titles in a sampling of twenty firms in those SICs, ten large enterprises and ten small businesses. Buyers of information technology (IT) are one of the most valued audiences targeted by business marketers. Globally, these professionals spend $3.6

article thumbnail

How to Get Started With Paid Search [Free Guide]

Hubspot

For example, if you wanted to test a feature of your forms, you could have two versions of the same landing page, each with a different form layout, and send the ad to each of those. Below is a sample Search Terms report. So this is a sample instance where running a paid search campaign makes a lot of sense.