Sprout Social

MARCH 7, 2024

For example, if you’re selling video editing software, you might use a competitive analysis report to learn how easy or difficult it is for novices to use your tool compared to your competitors’ tools. Examples of competitive analysis reports Here are some sample scenarios showing the details a competitive analysis report should focus on.

Analysis 88

Analysis Marketing AI Examples SWOT 88

Sprout Social

MAY 26, 2022

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. Here, you’ll find a sampling of TikTok’s latest trends and example videos you can use for inspiration. Learn more here. Fourteen hours.

Campaigns 139

Campaigns Examples Design Planning 139

Hubspot

FEBRUARY 23, 2017

What was the first social network you ever joined? While many people will recall it being Facebook or Twitter, others might remember some of the earlier, less popular social networks. A lot these primitive social networks go forgotten, but that doesn't make their stories any less important. 1) Friendster.

Social Networks 101

Social Networks Social Media Network Marketing Facebook 101

EveryoneSocial

AUGUST 3, 2021

Facebook, Twitter, LinkedIn, and other social networks were once primarily personal tools, but today, social media for business is essential — especially if you’re in sales. Because just as social media has evolved in recent years, so has the sales profession itself. Optimize your bio for search.

Ideal Customer Profiles 98

Ideal Customer Profiles Social Media Profiling Optimization 98

Sprout Social

MAY 11, 2021

Optimization doesn’t have to be a scary word in digital marketing. Perhaps the term makes you think of search engine optimization (SEO) and rigid, restrictive keyword requirements. Or maybe you associate optimization with stripping any sense of creativity from your marketing. Account optimization. So, why bother?

Social Media 128

Social Media Optimization Media Marketing & Strategy 128

Oktopost

SEPTEMBER 21, 2023

To avoid common pitfalls and excel in social selling, we’ve listed the key social selling mistakes to steer away from and shared some best practices for success. Your profile is your modern-day business card, so make sure you optimize it. If your profile looks amateur, no one will take you seriously.

Sales Management 62

Sales Management Examples Top of Funnel B2B Thought Leadership 62

EveryoneSocial

APRIL 12, 2021

Today, you need to be more strategic and think about how you want people to perceive you on the social network. Below is our guide to optimizing your Linkedin profile to be successful today and beyond. What Is An Optimized LinkedIn Profile? Why should you optimize your LinkedIn profile? Choose a strong profile pic.

Ideal Customer Profiles 125

Ideal Customer Profiles Profiling Linkedin Optimization 125

Hubspot

DECEMBER 26, 2023

With all the changes to X (formerly Twitter) over the last few years, you’re not alone if you’ve been looking for Twitter optimization tips so you can use it more effectively for social selling. and 528 million globally in 2023, it remains a popular social media platform. But take that with a grain of salt.

Twitter 67

Twitter Optimization Tips Display 67

Sprout Social

JANUARY 27, 2021

Because YouTube’s algorithm (like most social algorithms ) is unpredictable. Anything you can do to optimize your channel performance is a plus. These two reports are arguably the most important for YouTube optimization. Also, you can easily cross-post your video content from social to YouTube and vice-versa.

Youtube 139

Youtube Analytics Video Marketing Optimization 139

Porch Group Media

MAY 27, 2021

billion social media users worldwide in 2021—a five percent increase from a year ago. Furthermore, there are more than nine in ten (91 percent) social media users who use mobile devices to access social networks. According to Influencer Marketing Hub , an average of 2 million people sign up to social networks every day.

Social Media 80

Social Media Social Marketing Webinar Metrics Optimization 80

Hubspot

AUGUST 21, 2023

We’ll also see some ideas and examples to help guide yours. Types of Business Proposals How to Write a Business Proposal Business Proposal Templates Business Proposal Example Tips for Writing a Business Proposal Business Proposal Ideas It's a common misconception that business proposals and business plans are the same.

Template 69

Template CMS Development Examples Marketing Proposals 69

Webbiquity

OCTOBER 22, 2021

For example, if you intend to promote an ID scanner , defining your target audience will help you identify how they describe their problems, how the scanner will help, and any questions regarding your product. Use tools like Google Keyword Planner and SEMrush to identify variations, popularity, and optimization difficulty.

Work Management 269

Work Management Social Media Marketing Management Promotion 269

Zoominfo

MARCH 17, 2021

The best way to achieve increased traffic is through effective search engine optimization (SEO). For example, would you search for “automated invoicing cloud-based software,” or would you rather go for “online payment solutions”? Moreover, you must optimize the content on your website.

Traffic 246

Traffic SEO Marketing Websites Zoominfo 246

Contently

MAY 2, 2018

A book launch is a near-perfect example of the kind of marketing campaign that requires accountable content. 120 native social/visual posts, each promoted on three social networks. Creating, Publishing, and Optimizing. This puts my conversion estimate at about 9,400—almost there. Next Steps.

Top of Funnel 167

Top of Funnel Campaigns Optimization Planning 167

Marketing Insider Group

DECEMBER 19, 2022

Reaching your audience and optimizing your content for conversion is as easy as understanding how to use emotional headlines. There’s no denying that data and keywords can optimize your content to rank well and drive traffic. In fact, SEO is known to drive 1,000%+ more traffic than organic social media. Key Takeaways.

Copywriting 256

Copywriting Click Rate Urgency Marketing Lead Scoring 256

Zoominfo

APRIL 18, 2022

ZoomInfo TalentOS is an example of such a data platform. Job Boards and Professional Social Networks Job boards, niche job sites, and professional social networking groups are all critical to sourcing good candidates. Examples of some popular ATS tools include Greenhouse.io , Bullhorn , and SmartRecruiter , 4.

Enterprise Management 130

Enterprise Management Work Management Marketing Management Zoominfo 130

Webbiquity

DECEMBER 6, 2022

You can probably guess the top two social networks for B2B marketing pretty easily, but do you know which platform is #3? How your social media marketing budget stacks up to your peers and competitors? The Top Social Networks for B2B Marketing. What the biggest missed opportunity is for B2B marketers?

Social Media 238

Social Media Allocation Social Marketing B2B Marketing 238

FMG Suite

DECEMBER 1, 2021

For example, if the video is simply you talking, make sure you have a good headshot. Grabbing the attention of the modern social networking consumer can be tricky. There are more than two billion searches every day on Facebook, so optimizing your videos for examination will be worthwhile. . This is not a great look.

Facebook 52

Facebook Video Marketing Optimization Tagging 52

Brandpoint

DECEMBER 13, 2018

When search engine optimization (SEO) and marketing professionals optimize content, it means they are updating/editing/fixing a web page to boost its organic search performance and bring more traffic to their website. Using search analytics tools, they can identify the posts that are performing well and the ones that need optimization.

Top of Funnel 119

Top of Funnel SEO Optimization SERP 119

Mailmunch

MARCH 4, 2021

Which businesses need voice search optimization the most? First of all, sites that provide useful and relevant information should think about optimizing voice search. Delivery and taxi services should also pay attention to voice search optimization as their services are often requested on-the-go and from mobile phones.

Optimization 75

Optimization Long Tail Marketing Amazon Work Management 75

Webbiquity

APRIL 30, 2020

Social media marketing. With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers. More than 70% of marketers say social media marketing has significantly helped them. Facebook is the largest social network with more than 2.5

Tools 237

Tools Social Media Social Networks Work Management 237

Sprout Social

JULY 21, 2022

To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. From social networking to video sharing and social messaging, there’s something for everyone (and every business). Types of social media. Social networking. Social messaging.

Social Media 145

Social Media Social Marketing Media Curation 145

Sprout Social

JANUARY 31, 2024

For example, increasing YouTube engagement starts by identifying trends such as the following: Which videos are retaining the most viewers? Leveraging insights from YouTube analytics can uncover ways to optimize your content and channel’s for further engaging your target audience. From there, you can draw insights to boost engagement.

Youtube 93

Youtube Work Management Social Networks Eye-Tracking 93

Biznology

NOVEMBER 16, 2020

For example, some services offer customer relationship suites that integrate with your CRM. Your email support and live chat, for example, are a treasure trove of customer information. For example, you could ask a customer whether your knowledge base article was helpful. Listen to Customers on Social Networks.

Work Management 197

Work Management Marketing Management Service Ideal Customer Profiles 197

Sprout Social

NOVEMBER 22, 2016

This is one of the biggest challenges companies face on social media, particularly for marketers tasked with proving the ROI of a social media campaign. If you’re struggling to turn your Twitter, Facebook and Instagram followers into leads, here are seven quick tips to optimize your social media conversions: 1.

Social Media 98

Social Media Optimization Conversion Media 98

EveryoneSocial

NOVEMBER 16, 2022

I think we can all agree that LinkedIn is the professional social network that helps drive sales, retain customers, build brand affinity, and attract top talent to open job positions. If you want to drive real growth through this social network, there are ultimately three main ways to do that: Employees Founders/Execs Company Page.

Paid Content 136

Paid Content Linkedin Ad Building Marketing & Strategy 136

Webbiquity

AUGUST 7, 2018

Broadly speaking, analytics tools help optimize your content marketing efforts by providing four types of information: Trends: What patterns are you seeing on your website in terms of traffic sources and levels, visitor engagement, popular content, and which CTAs are driving conversions?

Marketing Analytics Tools 209

Marketing Analytics Tools Class Budget Programs Analytics 209

Oktopost

MAY 20, 2024

The truth is, social media networks prioritize posts that don’t take your followers, their users, out of the platform. Therefore, in order to get more impressions on social networks, it is ideal to create posts that don’t link to your website. That’s the job of PPC, not organic social necessarily.”-

Social Media 80

Social Media Media Allocation Digital Asset Management 80

Webbiquity

DECEMBER 5, 2011

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. Social media. Add social media buttons to your blog to encourage readers to share your content.

Optimization 100

Optimization Marketing Analytics Tools Lead Scoring Lead Ranking 100

Webbiquity

MAY 9, 2023

Clarity and Evaluation: Goals serve as benchmarks for measuring the success and effectiveness of your social media campaigns. By tracking key performance indicators (KPIs) aligned with your goals, you can evaluate your marketing performance and make data-driven decisions to optimize your approach.

Social Media 318

Social Media Social Marketing Planning Tips 318

Oktopost

NOVEMBER 16, 2023

Discover what interests them, the content they enjoy seeing, their pain points and frustrations. Ultimately, brands can leverage social data to optimize marketing strategies, manage reputation, foster better customer relationships, and sustain profitable growth. But this process comes with its own set of challenges.

Analysis 69

Analysis Budget Programs Social Media Allocation 69

Webbiquity

APRIL 13, 2021

But as the example of Apple shows, there are also reason to question those reasons. For anyone not aware of the social conversation’s app brief but remarkable history to date, Clubhouse was launched in April 2020 on the iPhone only. Similarly, Clubhouse is breaking all the established “rules” of social networks.

Spyware 308

Spyware Lead Scoring Lead Ranking Twitter 308

Sprout Social

MARCH 28, 2024

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. For example, suppose you’re a social media marketer at a B2B marketing software company for small businesses. Hashtags may be the answer.

Linkedin 96

Linkedin Analytics Work Management Marketing Management 96

Salesforce Marketing Cloud

AUGUST 24, 2022

With mobile commerce getting more popular every year and margins tightening by the minute, it’s never been more important to optimize your mobile commerce experience. Mobile wallets, for example, ensure customers won’t have to scramble at the point of purchase to find their credit card. What does that mean in simple terms?

Tips 98

Tips Fulfillment Work Management Marketing Management 98

Exo B2B

MARCH 6, 2024

But also about blog, search engine optimization (SEO) and artificial intelligence. Optimize your search engine optimization (SEO): Choose relevant keywords and use them judiciously in your titles, articles and meta tags. Optimize your blog’s loading speed. Use images and videos to illustrate your points.

Marketing AI 52

Marketing AI Effectiveness B2B Top of Funnel 52

SnapApp

NOVEMBER 16, 2011

How do you accommodate the different "personalities" of each social media network? Consider, for example, this humorous take on posting across different social media sites and the "stereotypes" associated with each network. Proposed Social Media Flowchart: A humorous take on posting strategy across social networks.

Social Networks 48

Social Networks Practices Best Practices Network Marketing 48

Valasys

JUNE 20, 2019

B2B marketing is gradually adapting to customers’ behavioral insights and applying the personas’ sub-conscious choices along with the underlying brain activities & integrating it with data generated from inbound marketing endeavors which help marketers achieve their ultimate goal of Conversion Rate Optimization (CRO). Conclusion.

Inbound Marketing 61

Inbound Marketing B2B Marketing Optimization Conversion 61