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AI in marketing: Examples to help your team today

Martech

Fortunately for marketers and business users in other areas of the business, software vendors are moving fast to incorporate AI into their existing applications. Where available, we’ve linked vendor mentions in this article to video examples of the AI capabilities built into their tools.

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10 Ways to Increase Traffic With User-Generated Content

Scoop.it

In a world where AI is taking over quite a few functions, including writing, genuine human-generated content is still valuable, as humans can provide a context to their content. The same survey also revealed that 58% of consumers worldwide viewed user-generated content as the most authentic content amidst everything a brand published.

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User-Generated Content: How to Use It for Good and Avoid a PR Crisis

Contently

It’s high time businesses tap into the power of user-generated content (UGC), a form of content marketing where your customers take center stage. One example of a tried and true UGC campaign that effectively built trust is the #LikeAGirl campaign by Always , a brand of feminine hygiene products.

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Instagram Marketing for B2B Companies: Eight Best Examples to Follow

Webbiquity

In the last few years, as Instagram has reached 1 billion monthly active users , the platform has become a goldmine for marketers. If you’re considering using Instagram marketing for business promotion, check out these eight inspiring examples of B2B companies killing it on the platform in various creative ways.

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What Is Gamification in Marketing? Benefits & Examples

Optinmonster

Gamification Marketing Examples Gamification Marketing With OptinMonster What Is Gamification in Marketing? This approach aims to increase user engagement, customer loyalty, and participation by tapping into the intrinsic motivations that drive people to play games, such as the desire for achievement, competition, and social interaction.

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Crowd-Powered Impact: Benefits of User-Generated Content

Valasys

UGC or user-generated content is an original and brand-specific content created to spread awareness and goodwill about the brand. In this blog we talk on everything related to UGC and answer questions like what the benefits of user-generated content are, how to utilize UGC for marketing, and where does user-generated content come from.

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9 Killer Social Media Call-To-Action Examples

SocialPilot

Social media has too many things to offer to brands and users. Outlined in this blog are the steps to create a CTA with a higher click rate and brand examples who are implementing it the right way. As you can see in this example from SocialPilot’s Facebook page, click through to read a blog post. Let’s explore!