Optinmonster

OCTOBER 30, 2019

And there are plenty of social selling statistics out there to prove that it works. In this article, we share a ton of social selling statistics that will convince you the benefits are real. You’ll be interested to know that the most successful businesses on social media don’t always go in for the sale right away.

Statistics 77

Statistics Social Media Social Marketing Media 77

Sword and the Script | B2B

JULY 18, 2023

Below is a list of statistics in a logical order around the marketing and sales cycle – with links to the source beneath each entry. Social media marketing drives activity at the top of the marketing funnel. “Half of US B2B marketers say that social media contributes most to achieving top-of-funnel goals, per Ascend2.

Planning 52

Planning Statistics B2B Marketing Top of Funnel 52

DAGMAR Marketing

APRIL 5, 2022

PPC Statistics. These ads can appear on social media platforms, applications and even on a website you visit. Social ads consist of advertisements placed onto social media platforms that aim to connect with a desired audience. digital ad spend (eMarketer). digital ad spend (eMarketer). Social Media Examiner.

PPC 59

PPC Cost Per Click Statistics Paid Search Agency 59

Content Standard

APRIL 26, 2018

There is no scarcity of data, predictions, or opinions about social media trends. But it can be hard to sift through the endless white papers, reports, studies, and commentary to uncover the most significant social media usage statistics, compare any contradicting results, and come up with actionable insights and next steps.

Social Media 92

Social Media Statistics Social Marketing Marketing & Strategy 92

Webbiquity

FEBRUARY 13, 2018

According to Google Trends, social media marketing as a topic if search interest recently turned nine years old (or is about to turn 11 years old, depending on when you place its origin). We’re now long past the days of having to “sell” business executives on the value of social media for marketing. eMarketer ).

Social Media 228

Social Media Stats Social Marketing Paid Search Agency 228

Meerkat Marketing

JANUARY 28, 2022

LinkedIn continues to showcase that it is a powerful social media platform, especially with its ability to reach a B2B audience. Here are some statistics to give you an idea of the current LinkedIn landscape: LinkedIn community by the numbers: LinkedIn has over 810 million members in 200 countries worldwide (LinkedIn, 2021).

Statistics 52

Statistics Linkedin Optimization Paid Search Agency 52

EveryoneSocial

APRIL 1, 2021

With more conversations happening on public platforms and social media networks, social listening has become a valuable resource for companies to understand their customers better. Social listening is a key component of a social media strategy because consumers are talking about your company online. Social Listening Statistics.

Statistics 77

Statistics Paid Search Agency Companies Eye-Tracking 77

Porch Group Media

NOVEMBER 10, 2022

As a marketer, I love a good list of statistics and even better when they are accompanied by a good chart. It’s often the first thing people do online; 58% of users check their email before they check out social media or the news. The latest email users statistics for the US show that 90% of people older than 15 use email.

Statistics 52

Statistics Marketing Budget Marketing & Strategy Stats 52

ClearVoice

JUNE 19, 2023

These include account-based marketing, artificial intelligence, local SEO, persona marketing, podcast marketing, social media, and video marketing. Here are some important 2023 content marketing statistics related to ABM: 46% of B2B marketers are still experimenting with piloting, measuring, and refining their ABM approach. (

Marketing AI 98

Marketing AI Stats Account Based Marketing Content Marketing 98

Atomic Reach

MAY 14, 2019

Facebook’s ad revenues exceed the entire print industry in 2019 ( EMarketer ). New Media Campaigns). New Media Campaigns). New Media Campaigns). Statistic Stats). Statistic Stats). Facebook is still the biggest social media platform with 2.23 SEO Tribunal ). Wordlead ). PPC for Local Businesses.

PPC 110

PPC Paid Content Cost Per Click Statistics 110

Webbiquity

DECEMBER 10, 2013

Find these answers and many more in this compilation of 30 compelling content marketing statistics and facts. In another study, 35% of marketing professionals worldwide cited content marketing as their leading focus in 2013, followed by social media (25%) and SEO (15%). eMarketer ). ” ( Social Media Today ).

Statistics 100

Statistics SMB Content Marketing Planning 100

Marketing Insider Group

DECEMBER 8, 2021

And according to Emarketer, 66.6 You may be thinking, “Well, that’s social media – and social media isn’t my game.” So yes, there might just be some utility in embedding a nicely-shot video to your product or category page, building up your YouTube channel and sharing relevant videos on social media.

Practices 293

Practices Tips Business Emarketing 293

Oktopost

SEPTEMBER 13, 2022

Social media for financial services is a rapidly growing sector. An Emarketer report forecasted that digital ad spending in the financial services sector would grow 9.7% Financial service companies that don’t have a social media presence risk being perceived as out-of-touch or even untrustworthy. billion in 2020.

Social Media 84

Social Media Work Management Marketing Management Service 84

EveryoneSocial

OCTOBER 15, 2019

In order to understand the impact, I put together a collection of influencer marketing statistics your company can’t afford to ignore. Rather than marketing directly to a large group of consumers, you instead activate influencers to get out the word for you by word of mouth, content creation, social media, etc. eMarketer ).

Statistics 59

Statistics Paid Search Agency Word of Mouth Companies 59

Porch Group Media

MAY 21, 2019

While we know digital marketing is constantly evolving, what are the important statistics and trends that every marketer should know to inform their marketing strategy? Take a look at this collection of statistics to find out. eMarketer). eMarketer). eMarketer projects that by 2019, 83.6 eMarketer).

Statistics 45

Statistics Mobile Advertising Emarketing Mobile Marketing 45

Martech

AUGUST 31, 2022

To understand what else is on their mind and how it may impact their buying, we put together a statistical overview. eMarketer ). 4Over) 22% had already started in August (eMarketer) 17% will start in October, 31% in November, and 13% in December. consumers right now. How rising prices have already affected consumer behavior.

Emarketing 98

Emarketing Loyalty Pricing Price 98

Exo B2B

JUNE 18, 2019

What is the relevance of social media for B2B? We were asking ourselves this question almost ten years ago in this blog post , with statistics from eMarketer dating back to 2009. Is social media more of a B2C business? – B2B companies were more likely to exploit social media marketing opportunities than B2C companies.

Social Media 53

Social Media Emarketing Forrester Media 53

Convince & Convert

JANUARY 22, 2014

In this “Polar Vortex” edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about this transitive postulate: We are spending more time online than with any other media. Jay Baer is a hype-free social media and content strategist & speaker, and author of Youtility: Why Smart Marketing is About Help not Hype.

Emarketing 167

Emarketing Marketing Websites Television marketing Mobile Marketing 167

Liveintent

NOVEMBER 5, 2019

When the good folks at eMarketer asked if LiveIntent would like to participate in their Email Marketing 2019 report, they didn’t need to twist our collective arm. eMarketer estimates nearly 91% of US internet users will send at least one email each month in 2019. Email is one of our very favorite topics. Consumers Have Limits.

Marketing Report 69

Marketing Report Email Marketing Emarketing Features 69

Porch Group Media

SEPTEMBER 24, 2019

What are CMOs’ Most Important Media Channels? As the world continue to shift online, CMOs are doing the same, prioritizing digital media more so than other traditional channels. The top channels CMOs prioritized as being very important or extremely important included: Social media – 79%. Traditional Media Channels.

Paid Content 40

Paid Content Advertising Channels Media Mobile Advertising 40

Webbiquity

FEBRUARY 16, 2016

These changes are affecting tactics, budgets, messaging, and metrics as illustrated in the compilation of B2B marketing facts and statistics below. Social media benefits are unclear. eMarketer ). For B2B media companies, the biggest share of revenue comes from events, totaling $12.2 And now, the stats! The CMO Survey ).

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110

Porch Group Media

JULY 8, 2019

Social Media Marketing: Trends and Opportunities. As with all marketing channels, social media is continually evolving. Before diving into social media today, did you know that the first recognizable social media site, Six Degrees, was created in 1997? Social media is a way of life today. during 2018, reaching $7.85

Social Media 58

Social Media Social Marketing Trends Media 58

Porch Group Media

NOVEMBER 4, 2022

Connected TV statistics. Another study by eMarketer shows cord-cutters are all set to reach 55.1 million by the end of 2022 A similar study by eMarketer tells us that Connected TV users will rise to 204 million, representing about 60% of the population. Another study by eMarketer shows cord-cutters are all set to reach 55.1

First-Mover Advantage 52

First-Mover Advantage Emarketing Cable Amazon 52

EMagine B2B Blog

MARCH 12, 2015

If you’ve been hiding under a rock the last three months and aren’t aware of some of the current industry trends and statistics, below are 12 to help you and your B2B spring into the digital action today: Mobile: On average, we spend 119 minutes on our mobile devices daily – 9 of those minutes are spent checking email ( instiller ).

Statistics 40

Statistics Emarketing Paid Search Agency Mobile Marketing 40

ClearVoice

JULY 6, 2021

50+ eye-opening video marketing statistics. Approximately 67% of marketers develop social media videos. YouTube is the second-most popular social media channel for businesses to use to publish content. ( Buffer ). This makes Facebook the most popular social media channel for video marketers. eMarketer ).

Stats 98

Stats Video Marketing Planning Emarketing 98

Adobe Experience Cloud Blog

SEPTEMBER 29, 2010

One of the best sources of information is industry statistics. B2B advertising spend on social media and lead generation sites is forecasted to grow at an annualized rate of 21% and 17% respectively to 2013. Source : eMarketer. 86% of B2B firms are using social media, compared to 82% of B2C outfits. Source : eMarketer.

Statistics 48

Statistics B2B Marketing Emarketing B2B 48

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. Interruptions (like email and social media) are messing us up.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

KoMarketing Associates

JANUARY 27, 2014

From mobile marketing to content curation and revenue data, here are six statistics B2B marketers must pay attention to in 2014: 1. As eMarketer notes however, “Curation is not as easy as simply finding and sharing content. Industry statistics and studies are also available to help you better understand the market.

B2B Marketing 120

B2B Marketing Stats Planning Curation 120

Customer Experience Matrix

DECEMBER 14, 2009

Summary: Social Agency’s Spredfast helps marketers schedule social media campaigns the same way they schedule paid advertising. If social media worked the same way, companies would first buy a monitoring system to track what’s being said, followed by tools to respond to comments made by others.

Social Media 120

Social Media Paid Content Enterprise Management Work Management 120

Porch Group Media

NOVEMBER 12, 2020

According to Emarketer, 90.4% of Baby Boomers are active social media users (Emarketer, 2019). The Social Bakers social media trends report shows that Facebook and Instagram are particularly good for marketing to millennials and Gen Z. Ads can increase brand awareness, site traffic and social media presence.

Paid Content 59

Paid Content Planning Emarketing Marketing Management 59

Hubspot

JANUARY 27, 2020

It's safe to say that I'm a big fan of emerging media, technology, and innovation. eMarketer ). Seven in ten media planners want to add AR to their strategies in the future. Vibrant Media ). eMarketer ). eMarketer ). As an individual, this technology is already impacting my life. billion ( IDC ).

Marketing AI 99

Marketing AI Stats Enterprise Management Emarketing 99

Convince & Convert

MARCH 22, 2013

“What we do in social media today might not be what we do next year.” Managing a large, well-trained customer service team as the front line of Best Buy ‘s social media presence is no small task. The company’s fluency in social media drove holiday sales in 2012. ” via eMarketer. .

Emarketing 131

Emarketing Personalization Social Media Marketing Management 131

Porch Group Media

OCTOBER 1, 2020

Email Marketing Statistics. Take a look at some of these amazing statistics on email performance: Marketers who use segmented campaigns note as much as a 760% increase in revenue. Oberlo) Conversion rates for emails are higher than social media, direct traffic, and search. Approximately 90% of U.S.

Stats 71

Stats Email Marketing Trends Planning 71

Customer Experience Matrix

SEPTEMBER 3, 2009

Summary: Here are links to about twenty studies with statistics on online media consumption and advertising spend. Many are contradictory, but it's clear that marketers need to invest in social media, which might eventually replace search as the primary way that customers find them.

Spending 120

Spending Media Mobile Advertising Forrester 120

Huptech Web

MARCH 2, 2023

It has emerged as a new buzzword in online shopping, representing the interaction of social media and eCommerce. By leveraging social media platforms to facilitate transactions, businesses can create a more seamless shopping experience for their customers, increasing sales and brand loyalty.

Paid Content 52

Paid Content eCommerce Social Media Paid Social Agency 52

Porch Group Media

OCTOBER 24, 2019

To better understand the online advertising landscape, here’s a look at some interesting statistics: Native advertising was the fastest-growing advertising segment, with 35 percent growth between 2017 and 2018. eMarketer ). eMarketer ). Native ads receive 53 percent more views than traditional display ads. Sharethrough ).

Advertisements 56

Advertisements Advertising Trends Mobile Advertising 56

Webbiquity

JUNE 23, 2015

marketers will spend more than $103 billion on search, display, social media, and email marketing by 2019—but search will remain the largest share of interactive spend (about 44%). eMarketer ). 9 Search Engine Marketing (SEM) Facts and Statistics. Marketers spend a lot of money online; overall, U.S. MarketingProfs ).

Paid Content 100

Paid Content Stats Paid Search Agency Search Marketing 100