Webbiquity

AUGUST 4, 2020

Probably the most important is content: are you giving attendees useful, actionable information—not just a thinly veiled sales pitch? Is your information unique? Providing your attendees with a fresh experience may help you attract, grab, and keep their attention in the crowded webinar space. Total reviews: 679. ClickMeeting.

Webcast 363

Webcast Webinar Metrics Marketing Automation Services Enterprise Management 363

Vidyard

MARCH 30, 2015

KITCHENER, Ontario – March 31, 2015 – The world’s leading modern marketers are realizing the power of video to engage their online audiences, and they are increasingly converting those viewers into customers by integrating video engagement data with their Eloqua marketing automation platform.

Eloqua 50

Eloqua Marketing Automation Services Marketing Management Software 50

Vidyard

MARCH 30, 2015

KITCHENER, Ontario – March 31, 2015 – The world’s leading modern marketers are realizing the power of video to engage their online audiences, and they are increasingly converting those viewers into customers by integrating video engagement data with their Eloqua marketing automation platform.

Eloqua 50

Eloqua Marketing Automation Services Marketing Management Software 50

Vidyard

MARCH 30, 2015

KITCHENER, Ontario – March 31, 2015 – The world’s leading modern marketers are realizing the power of video to engage their online audiences, and they are increasingly converting those viewers into customers by integrating video engagement data with their Eloqua marketing automation platform.

Eloqua 50

Eloqua Marketing Automation Services Marketing Management Software 50

Zoominfo

OCTOBER 28, 2018

Beyond that basic definition, technographics can also include information about how and when your prospects use their technology. Here’s an example from VentureBeat : A financial tech firm noticed that Eloqua marketing automation was a predictive signal for its top prospects. 1. More informed sales conversations.

Enterprise Management 177

Enterprise Management Work Management Marketing Automation Services Marketing Management 177

Contently

JANUARY 31, 2023

AI Helps Predict a Customer’s Next Action You’re probably familiar with sentiment analysis. Content marketers, for our part, can use customer sentiment to inform content plans and ad spending in a way that prioritizes the channels, content formats, and subjects that AI predicts will be top-of-mind for customers in the near future.

Marketing AI 132

Marketing AI Paid Search Agency Content Marketing Planning 132

Heinz Marketing

AUGUST 2, 2018

This week I’m excited to feature Pierre Custeau , vice president or product management at Oracle focused on the Eloqua marketing automation platform. I take time out between consuming information to just think, without any interruptions, music or anything else – I usually use my time on short flights to do just that.

Eloqua 45

Eloqua Work Management Marketing Management Product 45

Customer Experience Matrix

MAY 25, 2016

This has landed them at the center of today’s Account Based Marketing excitement which, in turn, paved the way further developments such as last month’s announcement that Demandbase data and account scores would be part of Oracle Eloqua ’s ABM solution. Content creation, journey orchestration, and email would be high on the list.

Account Based Marketing 0

Account Based Marketing DemandBase Eloqua Buy 0

Litmus

AUGUST 25, 2020

Calling all Oracle Eloqua users: Our friends over at Eloqua have shared that Customer Experience (a.k.a. In our ebook, Litmus + Oracle Eloqua: The Three Pillars of Successful Email Marketing , you’ll learn about each pillar and how to use them to drive your email program (and love the process a whole lot more too!).

Eloqua 64

Eloqua Segmentation Email Marketing Campaigns 64

Customer Experience Matrix

DECEMBER 19, 2011

Influitive founder Mark Organ was co-founder of marketing automation pioneer Eloqua. He describes Influitive in a larger context of “social nurturing” by peers of a company’s prospects and “convergence of demand generation with customer marketing” since customers now provide the bulk of public information about a company.

Work Management 120

Work Management Peer-to-peer Marketing Management Planning 120

Valasys

MAY 1, 2024

Deeper Engagement: Informing, entertaining and relevant topics/messages lead to leads won over by the sales process , thus gradually moving them through the funnel. It helps build trust and faithfulness, both being important elements that make a strong relationship. Choose one that fits your budget and scales with your needs.

Lead Nurturing 40

Lead Nurturing Marketing AI Marketing Automation Services Sales Qualified Leads 40

PathFactory

JULY 8, 2021

PathFactory helps marketers deliver relevant content experiences at scale, while tapping into a wealth of engagement data through AI-powered content intelligence. Because PathFactory plays nicely with tools like Oracle Eloqua, Marketo, HubSpot, Drift and Salesforce, it’s easy to integrate into your existing martech stack.

Peer-to-peer 105

Peer-to-peer Marketing Automation Services Work Management Marketing Management 105

Zoominfo

OCTOBER 28, 2018

Beyond that basic definition, technographics can also include information about how and when your prospects use their technology. Here’s an example from VentureBeat : A financial tech firm noticed that Eloqua marketing automation was a predictive signal for its top prospects. Improve Close Rates More informed sales conversations.

Enterprise Management 100

Enterprise Management Eloqua Zoominfo Work Management 100

Litmus

AUGUST 31, 2020

The Pre-Post-Perform framework helps your team harness the power of your subscribers, but it will require you to break out of your silos. Breaking down silos and sharing insights across teams helps your company make informed marketing decisions. We’ve created a few different versions of the ebook to help you the most.

Email Marketing 97

Email Marketing Eloqua Marketo Paid Search Agency 97

Customer Experience Matrix

FEBRUARY 21, 2014

Equally helpful to me personally, it reinforced my intention to write about Bizo and DemandBase, both of which have recently briefed me on their latest product extensions. The system doesn’t store any information about individuals. I’ll assume the Eloqua integration is most interesting to readers of this blog.

DemandBase 120

DemandBase Advertising Agencies Marketing Automation Services Paid Search Agency 120

SendinBlue

AUGUST 24, 2020

Marketing automation platforms offer tools that help grow your business and improve customer experience. This list details some of the best marketing automation software around to help you decide which one is right for you. This is where a marketing automation platform can help. Let’s talk about marketing for a minute.

Marketing Automation Services 86

Marketing Automation Services Enterprise Management Marketing Automation Automation 86

PureB2B

MAY 30, 2022

These days you can’t just subsist on demographic and firmographic information anymore. These are just a few of the questions that technographic profiles can help answer your B2B marketing team. For instance, your business might find that your biggest clients are using marketing automation software like Marketo or Eloqua.

Marketing Automation Services 62

Marketing Automation Services Account Based Marketing Enterprise Management Work Management 62

KoMarketing Associates

AUGUST 23, 2016

With that said, finding news way to engage your audience on LinkedIn can help produce some really great results like increasing lead gen, building thought leadership, strengthening brand awareness, and making valuable industry connections. HootSuite does a great job of utilizing their LinkedIn page to share major company happenings.

Linkedin 120

Linkedin Enterprise Management Work Management Examples 120

Customer Experience Matrix

NOVEMBER 16, 2010

Summary: Eloqua10 provides much-needed update to Eloqua's user interface and a new reporting infrastructure for “revenue performance management”. Eloqua is slated to officially release its long-promised Eloqua10 system on November 21. Previous versions of Eloqua were very powerful but notoriously difficult to learn and use.

Eloqua 120

Eloqua Allocation Enterprise Management Lead Scoring 120

Smarte

DECEMBER 9, 2021

But, just this information is not enough for you to personalize your communication. You need in-depth information about your customers to improve customer experience and let them know that you are aware of their day-to-day challenges and are equipped to solve them. How Can SMARTe Help Sales? This is where data enrichment shines.

B2B 98

B2B API Eloqua B2B Sales 98

Litmus

NOVEMBER 9, 2020

This information is used to determine the best send day and time per individual. Each audience is unique, so blanket statements about ideal send times don’t help anyone. Your best bet is to look at your own audience and see when they’re opening, then use that information to tailor your sends accordingly.

Webinar Metrics 113

Webinar Metrics Trends Marketing AI Budget Programs 113

The ROI Guy

AUGUST 24, 2018

You’ve invested in interactive content and marketing tools for your website, helping prospects and customers assess their needs, size and price the right solution, and understand the business value and differentiating cost advantages of recommended solutions. Instead, the information can be passed into the tool on the “call”.

Marketing Automation Services 45

Marketing Automation Services Lead Scoring Lead Ranking Interactive Marketing 45

Customer Experience Matrix

FEBRUARY 1, 2012

The VEST provides by far the most detailed, objective information available on industry vendors. Although the VEST is primarily intended to help people who are buying a marketing automation system, its database also provides a statistical portrait of the industry. For those of us who don’t get out much, that’s downright exciting.

Marketing Automation Services 120

Marketing Automation Services Marketing Report Marketing Automation Automation 120

SalesIntel

MARCH 22, 2023

Here’s how each of these types of data can help: Technographic data: Technographic data provides information about the technology usage of your target audience. This can include information about their devices, the software and apps they use, their online behavior, and more. They are often happy with the way they work.

Segmentation 52

Segmentation Ideal Customer Profiles Enterprise Management Marketing Automation Services 52

TrustRadius Marketing

JANUARY 8, 2020

Then, we will give you the same information on 5 of its top competitors. . I went through the certification programs and they really helped me understand the methods of modern-day marketing and how to use automation tools efficiently. Oracle Eloqua. To learn about pricing, contact Oracle Eloqua directly.

Enterprise Management 52

Enterprise Management Hubspot Marketing Automation Services Marketing Management 52

Zoominfo

MAY 9, 2022

Whether you’re the proprietor of a family business, launching a pre-seed startup or work for an enterprise firm, sales engagement platforms can help you optimize every stage of the sales cycle and achieve more as a team. Some prospects will say, ‘Well, we have HubSpot or MailChimp or Pardot or Marketo or Eloqua,’” Maimone says.

Marketing Automation Services 130

Marketing Automation Services Buy Enterprise Management Work Management 130

Valasys

FEBRUARY 19, 2024

Improve Customer Experience Studying customer engagement and mapping out their journey to automate the touch points helps businesses deliver relevant content and timely promotions that resonate well with their target audience’s preferences and needs. CMS platforms help in creating mobile-friendly, user-friendly websites.

CMS Development 40

CMS Development Paid Search Agency Enterprise Management Marketing Automation Services 40

Only B2B

OCTOBER 20, 2020

Explicit Data – The information prospect provides such as title, industry, company etc. According to the Eloqua research, the lead scoring system increases the deal close rate by 30%, company revenue surges by 18% and the revenue per deal goes up by 17%. Lead nurturing helps in taking the lead to the last level of buying process.

Sales Qualified Leads 118

Sales Qualified Leads Lead Scoring Lead Ranking Leads 118

Marketing Insider Group

DECEMBER 20, 2012

At the time, David was working out some ideas for his soon-to-be best-seller Real-Time Marketing & PR and I was chief marketing officer at Eloqua. In that world, David saw first-hand how technology enabled real-time trading where instant information triggered split-second decisions.

Eloqua 100

Eloqua Work Management Planning Marketing Management 100

Martech

DECEMBER 14, 2022

You can teach them and train them on what they need to do to be able to utilize Marketo or Eloqua HubSpot themselves. You want to constantly be doing trainings and recordings so that new people in the organization are able to access the information they need for self-service solutions,” he said. Get MarTech! In your inbox. Processing.

Work Management 96

Work Management Marketing Management Marketing Automation Services Organization 96

Tomorrow People

MARCH 13, 2018

You need to have an excellent digital content distribution strategy and your marketing agency has the experts who can help. The great thing about digital is that it lets you collect information about the outcomes of your activity… and put it to good use. Hubspot, Eloqua, Marketo, and Pardot consultancy, setup and configuration.

Planning 232

Planning Marketing Budget Creation Advertising Agencies Marketing Budget 232

Everything Technology Marketing

FEBRUARY 26, 2013

And many thanks to the co-sponsors of the B2B Lead Generation Report: IDG Enterprise | [link] IDG Enterprise brings together the unique brands (Computerworld, InfoWorld, Network World, CIO, DEMO, CSO, CIO Executive Council, ITworld, CFOworld and CITEworld) to serve the information needs of our IT and security-focused audiences.

Enterprise Management 100

Enterprise Management Lead Generation Demand Generation Agencies Marketing Management 100

Smarte

MAY 23, 2022

Staying competitive and having the most accurate information on your prospects will become challenging as they will no longer be valid and hence useful. It becomes crucial to have the most recent information on your prospects and accounts with such changes. What you need to stay on top of The Great Resignation: Enrichment.

Validation 52

Validation Eloqua API Deliverability 52

Smarte

MAY 23, 2022

Staying competitive and having the most accurate information on your prospects will become challenging as they will no longer be valid and hence useful. It becomes crucial to have the most recent information on your prospects and accounts with such changes. What you need to stay on top of The Great Resignation: Enrichment.

Validation 52

Validation Eloqua API Deliverability 52

Customer Experience Matrix

MARCH 16, 2016

It turns out that’s no longer even a question: if you haven’t yet played with CrystalKnows , be prepared for some weirdly accurate insights into yourself and those you know well, based on public Internet information. What does Mariana do with this information? But many of your marketing targets are less visible. How many more?

Ad Building 120

Ad Building Work Management Ideal Customer Profiles Marketing Management 120

Cintell

APRIL 7, 2016

While clustering a customer database is a helpful starting place, high-performing organizations are seeing real business value from researching deeper information about their audience that covers more than demographic or firmographic details. Source: NetProspex. Your database is the foundation for all marketing activities.

Buyer Personas 100

Buyer Personas Paid Search Agency Planning Eloqua 100

Webbiquity

AUGUST 12, 2012

In the foreword to Revenue Engine: Why Revenue Performance Management is the Next Frontier of Competitive Advantage by Steve Woods and Alex Shootman, Eloqua CEO Joe Payne writes that “This is not a book about marketing. ” Use multiple methods to help prospects discover your solutions. It’s not about sales.

Work Management 100

Work Management Marketing Management Marketing Automation Services Eloqua 100