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How HubSpot found the right sports sponsorship partner

Martech

Julia Uhrman, co-founder and president of the National Women’s Soccer League’s Angel City Football Club (ACFC), said this is exactly what made HubSpot the right partner for them. She talked this over with Kara Nortman, a venture capital executive, who in turn asked tech executive Uhrman to help them create a new type of team.

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How Exactly Does Content Marketing Help in Building Brand Awareness?

Marketing Insider Group

Content can help to build your brand in several different ways. By regularly publishing informative and educational content that helps to solve your audience’s problems, you demonstrate the fact that you know what you’re talking about as an expert in your industry. Quick Takeaways. Demonstrating Authority and Expertise.

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HubSpot Product Update Roundup—October 2023

SmartBug Media

Welcome to our blog series, where we highlight some of the latest updates from HubSpot! As an agency specializing in full service digital marketing, we understand the importance of staying on top of the latest tools and features to help our clients reach their marketing and sales goals.

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How to Enrich Data in Your HubSpot CRM with ZoomInfo

SmartBug Media

Clean data is always better than messy data, and a spotless database can help your business in more ways than you might think! Having rich data also allows you to segment your marketing efforts—for example, as you gather more data, you may notice a huge segment of your highest-paying customers work in education.

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Increase Customer Retention & Renewals with HubSpot Service Hub and HubSpot Sales Hub

SmartBug Media

Customer retention strategies like educating and great customer service will increase customer loyalty. The process to help customers see the value of achieving their goals by using your product or service is fostered by communication, trust, and mutual growth. Methods to Increase Customer Retentions and Renewals.

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Highly Recommended HubSpot Certifications for Marketers

SmartBug Media

One of the best ways to do this is by earning certifications from HubSpot, a leader in inbound marketing and sales software. You can complete these certifications through courses that have been developed as part of HubSpot Academy. What are HubSpot certifications? Are HubSpot certifications worth It? Let’s dive in.

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What’s New with HubSpot Advertising & a Cookieless Future [2023 Update]

SmartBug Media

HubSpot is preparing for this change by offering tools that allow businesses to gather and utilize first-party data, such as website analytics and user behavior tracking. We covered how digital advertising is evolving in our recent SmartTake Webinar: HubSpot Advertising & a Cookieless Future. situation].”

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