Ambal's Amusings

JANUARY 31, 2011

Using TweetDeck, I setup two search criteria, “White Paper” and “White Papers” Any subsequent Twitter message containing those key words is listed in a columnar format. Free document distribution sites: Scribd.com, DocStoc.com, Slideshare.net, Gazhoo.com, Yudu.com, and WhitePapers.org. Happy Twittering!

Paper 100

Paper Enterprise Management B2B Thought Leadership Case Study 100

Ambal's Amusings

MARCH 11, 2010

WhitePaperSource Newsletter. While video represents an innovative approach to information delivery, document-oriented PDF white papers will remain the premiere way to distribute critical business information. Free document distribution sites: Scribd.com, DocStoc.com, Slideshare.net, Gazhoo.com, Yudu.com, and WhitePapers.org.

Paper 100

Paper Enterprise Management Case Study Case Studies 100

Ambal's Amusings

DECEMBER 3, 2009

Using TweetDeck, I setup two search criteria, “White Paper” and “White Papers” Any subsequent Twitter message containing those key words is listed in a columnar format. Free document distribution sites: Scribd.com, DocStoc.com, Slideshare.net, Gazhoo.com, Yudu.com, and WhitePapers.org. Happy Twittering!

Paper 100

Paper Enterprise Management B2B Thought Leadership Distribution 100

RebelMouse

APRIL 8, 2024

Key Findings: Selecting the right CMS is critical for news websites. The ideal CMS for news websites is based on your specific needs, whether for large-scale publishing, AI automation, omnichannel distribution, or smaller news outlets. News websites can attract millions of readers by hosting thousands of articles online.

CMS Development 107

CMS Development Industry CMS Paid Content Enterprise Management 107

Ambal's Amusings

FEBRUARY 4, 2010

WhitePaperSource Newsletter. "If you accept the premise that a white paper is an educational document, then assign a minimum of six pages to properly execute that task” Jonathan Kantor's Bio. Free document distribution sites: Scribd.com, DocStoc.com, Slideshare.net, Gazhoo.com, Yudu.com, and WhitePapers.org.

Paper 100

Paper Enterprise Management Marketing Management Case Studies 100

Ambal's Amusings

MAY 6, 2010

Free document distribution sites: Scribd.com, DocStoc.com, Slideshare.net, Gazhoo.com, Yudu.com, and WhitePapers.org. Twitter search criteria set to keywords: “White Paper”, and “White Papers” Google Alerts set to “White Paper”, and “White Papers” Michele Linn. White Paper FAQs.

Paper 100

Paper Enterprise Management Buying Cycle Lead Ranking 100

Moz

JANUARY 22, 2019

For example, “Document capture e-book A” or “free trial subscription B.” Social media can also indirectly impact your search engine rankings. During the interest stage, your website and content are extremely important in creating that closer relationship with your customers. You will want to keep them engaged after they leave.

Top of Funnel 56

Top of Funnel Optimization Conversion Lead Ranking 56

Ambal's Amusings

NOVEMBER 5, 2009

Free document distribution sites: Scribd.com, DocStoc.com, Slideshare.net, Gazhoo.com, Yudu.com, and WhitePapers.org. Twitter search criteria set to keywords: “White Paper”, and “White Papers” Google Alerts set to “White Paper”, and “White Papers” Michael Stelzner. White Paper FAQs.

Paper 100

Paper Enterprise Management Work Management SME 100

Convince & Convert

JULY 27, 2010

Josh Lysne contributed a social marketing management process (and companion document) that I’d never seen. I don’t have the chops to write Mike Corak’s piece on the role of language in content marketing. Indra Gardiner covered social media law in a way that I cannot.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

MARCH 4, 2010

Blogging for Content This is the scenario where you are writing a blog with considerable emphasis on search optimization, attempting to drive traffic to the blog via strategic content creation and keyword inclusion. In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Convince & Convert

APRIL 6, 2010

Taxonomy is incredibly important in social media because it’s the most direct link between the worlds of social and search marketing. Remember, your most important customer is Google, and your content ladder needs to maximize your chances for search success. What shows up in these search results?

Paid Content 145

Paid Content Ad Building Brand Identity Branding 145

Convince & Convert

JULY 28, 2010

Have them document EVERY question they receive. This is the strategy of creating a Social FAQ. Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. Internal search reports. When you find a pattern, create content to address it. Ask your customers directly.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

BOP Design

APRIL 24, 2023

If you are unsure whether to repurpose a piece of content, here are a few tips for choosing what to reuse: Content that performs well – Any content, be it a blog post or a website page or a case study, that resonates with your target audience is a candidate for repurposing. Read more: 5 B2B content marketing examples.

B2B Thought Leadership 83

B2B Thought Leadership B2B Advertising Agencies Paid Search Agency 83

Convince & Convert

JULY 21, 2010

Having clear language on blogs and websites puts the public on notice about your position vis a vis copyright. 2257 Compliance – Does your website have UGC, how do you manage seemingly-adult content and its compliance? COPPA – Do minors use your website and do you mine data for marketing? Keep it in compliance.

Social Media 155

Social Media Paid Content Media Advertising Agencies 155

Convince & Convert

MAY 27, 2010

If someone fills out the form to download the document, and they have a large following on Twitter (as determined by an instant Flowtown look-up), you can automatically send and email to your PR team to follow up with that individual. I’m psyched about the Kurrently search engine ). Comment away!

Paid Search Agency 123

Paid Search Agency Social Media PR Advertising Agencies 123

Outgrow

MARCH 31, 2024

Branded forms refer to customized documents that feature a company’s logo, colors, and branding elements. Let’s take the Primal Pet Foods newsletter sign-up form as an example here. Optimize for SEO and Set Up Email Notifications Enhance the discoverability of your form by optimizing its content for search engines.

Outgrow 52

Outgrow Brand Identity Branding Banners 52

Convert

MARCH 21, 2023

Ever wish you could read minds and understand what users really think about your website or app? Sources 1 2 3 4 5 In website optimization, heatmaps help you understand how visitors interact with your website. Another example is when scroll maps show that 80% or more of your visitors engage with the FAQs on your product pages.

Comparison 52

Comparison Budget Programs Tools Marketing Analytics Tools 52

Biznology

MARCH 29, 2019

Content marketing increases your visibility in organic search, engages your audiences, evokes strong emotions, inspires customer loyalty and can improve sales. According to CMI, 63% of companies don’t have a documented content strategy. Your newsletter subscribers and leads are perfect for this kind of analysis.

Webinar Metrics 112

Webinar Metrics Ad Building Buyer Personas Marketing & Strategy 112

Online Marketing Institute

MAY 18, 2010

The content used to educate buyers of B2B products and services can be a very valuable asset when it comes to content optimization and acquiring leads via organic search. How many pages are actually getting indexed and included in SERPs by search engines? How many and what type of audio are being published on the corporate site?

SEO 40

SEO Top of Funnel AIDA Digital Asset Management 40

Moz

MARCH 14, 2021

Google My Business and the associated Google Maps make up the core of Google’s free local search marketing options for eligible local businesses. Eligibility to be listed within the Google My Business setting is governed by the Guidelines for representing your business on Google , which is a living document that undergoes frequent changes.

Google 66

Google Digital Asset Management Lead Ranking Paid Search Agency 66

Martech

FEBRUARY 22, 2022

Some other examples of positive customer experience include: Intuitive website design. website and mobile app integration). Websites that are slow to load. Get the daily newsletter digital marketers rely on. Create a FAQ page. This includes listening to customer feedback and implementing changes. Confusing UI/UX.

Enterprise Management 143

Enterprise Management Digital Asset Management Work Management Marketing Management 143

Outgrow

MARCH 24, 2021

Searching data. When it comes to searching data, your database should be capable of fetching you the required details within seconds. Pro Tip: You can embed these Outgrow experiences the way you desire by just adding the embed code on your landing pages, email newsletters, etc. And, that’s where the View button can help.

Outgrow 52

Outgrow Work Management Marketing Management Marketing Analytics Tools 52

ClearVoice

JUNE 21, 2022

They don’t understand what their audience is asking or searching for online. They don’t know how to ‘rank’ on search engines or even know what that really means. Search Engine Optimization: What are your target keywords and how will you scale performance against competitors? Content is not a short-term investment.

Sample 52

Sample Marketing Budget Creation Planning Top of Funnel 52

Convince & Convert

AUGUST 10, 2010

You'd be lucky to find anything about Mr. Fux online even with a google search. You'd be lucky to find anything about Mr. Fux online even with a google search. It's this public documentation of a company's failures and the corresponding brand damage that is making social media into a customer service channel.

Paid Content 134

Paid Content CRM Paid Search Agency Social Media 134

nDash

JUNE 13, 2022

There’s no shortage of content available when your target audience does a quick search. Step one: Identify and analyze your audience’s search intent to uncover what resonates with them based on click-through rates, comments, likes, shares, and other engagement metrics. Does your content provide valuable insights?

Top of Funnel 98

Top of Funnel Work Management Marketing Management Paid Search Agency 98

Ambal's Amusings

OCTOBER 1, 2009

WhitePaperSource Newsletter. White Paper FAQs. Her website is Ten Ton Marketing. In fact, according to MarketingSherpa, 78% of companies rate white paper syndication as the most effective media purchase, even outperforming online ads, paid search, emails and offers in third-party newsletters. Michael Stelzner.

Paper 100

Paper Advertising Agencies Enterprise Management Paid Search Agency 100

Convince & Convert

APRIL 14, 2010

Nationwide Insurance has a terrific iPhone app that allows you to document a vehicle crash in real-time, including photos, collection of the other drivers’ insurance information, and other key details. Instead, they revolve around removing friction and uncertainty for potential or current customers.

Social Media 129

Social Media Media Paid Search Agency CAN-SPAM 129

Ambal's Amusings

JULY 15, 2010

Free document distribution sites: Scribd.com, DocStoc.com, Slideshare.net, Gazhoo.com, Yudu.com, and WhitePapers.org. Twitter search criteria set to keywords: “White Paper”, and “White Papers” Google Alerts set to “White Paper”, and “White Papers” Stephanie Tilton. Stephanie Tilton's Tip.

Paper 100

Paper Enterprise Management Marketing Management SME 100

Ambal's Amusings

SEPTEMBER 3, 2009

WhitePaperSource Newsletter. White Paper FAQs. Her website is Ten Ton Marketing. Gordon Graham's White Paper FAQs. WhitePaperSource Newsletter. Find her website at Global Copywriting. ThatWhitePaperGuy - Gordon Graham’s website, especially the Articles section under Resources. Michael Stelzner.

Paper 100

Paper Enterprise Management Work Management Marketing Management 100

Sana Commerce

FEBRUARY 8, 2023

It is a single source of truth for all product information, documentation, specs and more. Plus, you’ll save time exporting product info to different channels (such as catalogs, price lists, newsletters and marketplaces) since this always takes place from the PIM system itself. What does Perfion do?

Work Management 52

Work Management Marketing Management Display B2B Sales 52

Convince & Convert

SEPTEMBER 21, 2010

Probably not yet, but other than search and email (and maybe banners) where CAN you do that? Marketers are used to thinking in terms of measurable bursts, and it took some doing to get folks thinking about website investment as an ongoing and measurable presence. Can those results be tied back directly to sales, and therefore ROI?

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Buzz Marketing for Technology

JUNE 27, 2008

In search of a better way to live and make a living, and a better understanding of how the world really works. We allowed the bold vision of knowledge-sharing to be diminished and appropriated by those who saw it is merely an exercise in automating the acquisition, storage and dissemination of documents. September 2006.

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100

Convince & Convert

AUGUST 3, 2010

Build a website. Make your content at least semi-friendly for search engines. Like print newspapers, basketball players under 6 feet tall, and the McRib sandwich, the website as we know it will soon be a thing of the past – a quaint reminder of the original Internet era. Who killed the website? Facebook, of course.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Build a website. Make your content at least semi-friendly for search engines. Like print newspapers, basketball players under 6 feet tall, and the McRib sandwich, the website as we know it will soon be a thing of the past – a quaint reminder of the original Internet era. Who killed the website? Facebook, of course.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

MARCH 18, 2010

In reality though, there’s exactly two paragraphs about ExactTarget (and CoTweet ) in the entire document – which is a very digestible 14 pages – and they won’t bug you after you download it. Isn’t our Facebook page just a post-modern email newsletter? I like your FB group as a newsletter analogy.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

GreenRope

SEPTEMBER 10, 2017

Lee Odden, expert and founder at TopRank Marketing said it best with, “Content is the reason search began in the first place.” ” And getting that initial first impression from the first click from search isn’t the only instance in which content is helpful to marketing. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing Strategy Marketing & Strategy 40

GreenRope

SEPTEMBER 10, 2017

Lee Odden, expert and founder at TopRank Marketing said it best with, “Content is the reason search began in the first place.” ” And getting that initial first impression from the first click from search isn’t the only instance in which content is helpful to marketing. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing Strategy Marketing & Strategy 40