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How PR and Social Media Can Work Together

Webbiquity

Social media and PR would seem to be natural allies. So why do corporate PR and social media efforts so often appear disconnected and out of sync? To be sure, some agencies and companies get it, and do an effective job integrating social media and PR efforts. And both rely on the ability to tell an interesting story.

PR 100
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Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. Pros & Cons of Applying Social Media to Traditional PR Campaigns by Howell Marketing Strategies. How Is PR Changing?

PR 100
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Best Social PR Guides, Tips and Tools of 2010

Webbiquity

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. Which online tools are most helpful for PR pros? What does the future hold for online / interactive / social PR? Interactive PR Guides, Tips and Tools.

PR 100
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Mastering Off-Page SEO: Boosting Your Website’s Visibility

Optinmonster

Guest Posting Guest posting is a popular off-page SEO technique for writing and publishing content on someone else’s website or blog. StumbleUpon, Delicious, Digg, and Reddit are a few of the top social bookmarking sites. There are a number of blogs open for the guest post. However, there is a long debate to use it or not.

SEO 78
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A Comprehensive List of Link Building Ideas for B2B Software and Technology Marketers

KoMarketing Associates

Submit blog posts and articles to popular news aggregation and bookmarking sites such as Pocket , Digg , or even Reddit , if applicable. Write a newsworthy press release and distribute it to key publishers and media outlets. Tactics that take a bit more time and preparation in execution.

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How to Get Coverage in Blogs – Really

Webbiquity

B2b marketers and PR pros know that getting coverage in an industry-specific blog is highly beneficial. As more PR firms have discovered the value of getting coverage in blogs for their clients, the practice of blogger outreach has spread exponentially and the volume of pitches has exploded. Blog links are valuable for SEO.

Blogger 100
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Influencers vs Advocates in B2B Marketing

Buzz Marketing for Technology

In my own words – Influencers are individuals that write about Avaya but they also write about Cisco and Siemens in social media or otherwise. They are non partial and therefore they write about many firms. I think growing and focusing on this group is the key to igniting more WOM in your business! Tweet This!

WOM 100