3 Ways to Expand Your Content Marketing Strategy Beyond Blog Posts
KoMarketing Associates
APRIL 4, 2014
Furthermore, Matt McGee of MarketingLand reports that a study by Business.com showed that B2B marketers thought white papers was one of the top lead generation tactics. Other marketers have had success with giving white papers as a bonus to new clients or those that have signed up for a newsletter or email mailing list. How To Guides.
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