Salesforce Marketing Cloud

APRIL 25, 2024

Good customer service is important — whether we’re receiving or providing it. But what is good customer service, anyway? Good customer service means meeting customer needs and expectations consistently. What you’ll learn: What is good customer service?

Work Management 52

Work Management Service Customer Satisfaction Lead Scoring 52

Martech

DECEMBER 21, 2022

Effective marketing management can help your organization achieve key objectives for your business. For example, your brand might want to gain exposure, improve revenue, or break into new markets. In a highly competitive environment, effective marketing management helps you to remain competitive.

Enterprise Management 99

Enterprise Management Work Management Marketing Management Planning 99

Vision Edge Marketing

SEPTEMBER 19, 2023

In today’s rapidly evolving business landscape, achieving customer-centric organic growth has become paramount for every organization striving to stay competitive and thrive in their respective industries. A recent study by Berkley, companies reported a “very mature” level of customer-centricity experienced 2.5X

Enterprise Management 239

Enterprise Management Allocation Customer Satisfaction Lead Ranking 239

Vision Edge Marketing

OCTOBER 10, 2023

Processes form the backbone of every customer-centric organization. Process excellence serves as the foundation for operational excellence, and facilitates growth and success in a highly competitive market. Here are three data points on why process management matters. Per the State of Business Process Management study, only 1.5%

Process 231

Process Optimization Work Management Marketing Management 231

Martech

MAY 16, 2024

It’s important that everyone is clear on the definition of customer experience. There are so many incorrect uses of the term and misconceptions about the concept itself that create confusion and dilutes the work that needs to be done. What is customer experience (CX)? to deliver a better experience.

Customer Satisfaction 102

Customer Satisfaction Work Management Lead Scoring Lead Ranking 102

Martech

APRIL 12, 2024

As a supporter of the program perspective for initiatives, I recognize the value of managing related projects, products and activities as a unified entity. For many CMOs and marketing organizations, programs are becoming powerful tools for aligning diverse initiatives and driving strategic objectives.

Budget Programs 101

Budget Programs Work Management Allocation Product 101

Vision Edge Marketing

FEBRUARY 13, 2024

The concept of iteration is much like a masterful sculptor chiseling away at a block of stone to reveal a magnificent work of art. The iterative approach helped improve the quality of their products and services. And that is the focus of this episode of What’s Your Edge?

Work Management 232

Work Management Terms and Conditions Marketing Management Lead Scoring 232

Salesforce Marketing Cloud

NOVEMBER 29, 2023

Whether you’re launching a channel to scale more efficiently, tap into new markets, or meet customer needs, this guide can help. In it, you’ll learn the basics of channel sales and how it can work for you. For those already well-versed in working with partners, feel free to skip ahead to the sections most helpful to you.

Enterprise Management 111

Enterprise Management Work Management Advertising Channels Marketing Management 111

TrustRadius Marketing

OCTOBER 21, 2022

Your HR department must work smoothly so you can strengthen your company relationships. The right HR software solution can improve your workplace environment tremendously. The biggest issue is the software selection process and how to find one to meet your business needs. . What is HR Software?

Enterprise Management 75

Enterprise Management Work Management Marketing Management Budget Programs 75

Vision Edge Marketing

MAY 16, 2023

Companies that sustain profitable growth over time know how to make sure all aspects of their organization create and/or enable customer value through customer-centricity. A noticeable loss of customers or market share. Success in any industry requires keeping your customer retention rates above the average.

Work Management 194

Work Management Marketing Management Paid Search Agency Lead Scoring 194

Marketing Insider Group

APRIL 6, 2021

You probably already know how powerful customer retention can be for your business. However, in today’s world, where we can utilize predictive analytics tools to create highly personalized experiences for customers, it’s critical to focus on delivering value over making a sale or focusing too much on cost. With content marketing.

Top of Funnel 335

Top of Funnel Work Management Marketing Management Content Marketing 335

Vision Edge Marketing

APRIL 25, 2023

It paves the way to expand your customer base, increase revenue, and gain a competitive advantage. This strategy is about keeping business you have with customers you already have. The philosophy behind this strategy is that it’s less expensive to retain existing customers than to acquire new ones.

Work Management 179

Work Management Marketing & Strategy Marketing Management B2B 179

Sprout Social

FEBRUARY 19, 2024

The intuitive collaboration between artificial intelligence (AI) and human effort is driving innovation across a range of industries such as health sciences, supply chain management, manufacturing and research & development. AI automation has revolutionized how brands approach their business and marketing strategies.

Marketing AI 101

Marketing AI Work Management Automation Marketing Management 101

Valasys

JANUARY 2, 2024

Managing Human Resources has never been easy. However, modern challenges can be conquered by adopting solutions like HR Software or HRMS in your organization. With a consistent flow of HR in the Digital age , new digital tools and technologies, such as HR software, it has transformed the way HR leaders function.

Enterprise Management 40

Enterprise Management Work Management Budget Programs Software 40

Salesforce Marketing Cloud

DECEMBER 4, 2023

When customers contact your service team, they want help fast. According to our research, 81% of customers expect faster service as technology advances. You need a customer support strategy that can help you keep up. Customer support plays a major role in customer retention.

Work Management 64

Work Management Marketing Management Paid Search Agency Customer Satisfaction 64

TrustRadius Marketing

JUNE 17, 2022

Effective employee training and professional development opportunities are crucial to employee retention. As such, many companies are turning to corporate learning management systems as a one-stop-shop for creating, distributing, and managing their corporate training. What does a Corporate Learning Management System do?

Enterprise Management 52

Enterprise Management Work Management Marketing Management Training 52

Salesforce Marketing Cloud

NOVEMBER 20, 2023

As a service manager, imagine spending 10 minutes in the morning reviewing your most important key performance indicators (KPIs) — and in that short time quickly seeing which types of cases have the highest handle times. These are real-world applications of today’s customer service analytics.

Work Management 59

Work Management Analytics Service Customer Satisfaction 59

Martech

OCTOBER 23, 2023

Incorporating social insights into every aspect of a company is critical for trendspotting, competitor analysis, and achieving proactive crisis management. This is something especially helpful for marketers working in complex and highly regulated industries, as social data can be used to humanize a brand and establish its reputation.

Social Media 112

Social Media Work Management Marketing Management Media 112

Salesforce Marketing Cloud

MAY 1, 2024

Your coffee doesn’t seem strong enough to tackle the neverending queue of customer queries and complaints. That could explain why, according to 69% of service decision makers, agent attrition is a major or moderate challenge. Find out how in the 6th edition of the State of Service report. Dreading work.

Customer Satisfaction 59

Customer Satisfaction Work Management Training Fulfillment 59

Hubspot

SEPTEMBER 29, 2023

The key to improving sales performance lies not only in the hands of sales reps, but also in the ability of their managers to provide effective guidance and support. According to a study from Second Nature Sales Coaching , 96% of respondents agree or strongly agree that effective sales coaching positively impacts sales reps’ performance.

Enterprise Management 66

Enterprise Management Work Management Software Lead Scoring 66

Salesforce Marketing Cloud

OCTOBER 19, 2023

When it comes to great customer service, your contact center plays an important role. We found that 94% of customers say a positive customer service experience makes them more likely to make a purchase again. Yet, only 13% of customers say they can get their issues solved with little effort.

Efficiency 104

Efficiency Contacts Automation Work Management 104

Sprout Social

MARCH 19, 2024

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences. What are AI insights?

Marketing AI 107

Marketing AI Work Management Marketing Management Customer Satisfaction 107

Marketing Insider Group

OCTOBER 20, 2020

A recent survey shows that in the midst of the pandemic, when way too many people are out of work, 1 in 4 employed Americans want to quit their job. Quick Take: Empathy in the workplace has a direct, positive correlation with engagement and business outcomes. Customers want more, not just employees.

Business 352

Business Work Management Correlation Cable 352

Sprout Social

OCTOBER 19, 2023

As the digital market space rapidly evolves, customers are seeking authenticity and human connection from brands like never before. To meet this rising demand, your marketing team needs to be agile, think out of the box and keep up with deadlines—all while operating within limited budgets and constrained team bandwidths.

Marketing AI 124

Marketing AI Paid Content Work Management Marketing Strategy 124

Seismic

DECEMBER 6, 2022

Sales coaching is the cherry on top of your sales training program. While traditional sales training programs educate reps on your company’s products and its industry, a sales coaching program offers personalized development based on each rep’s strengths and weaknesses. As the saying goes, “What’s measured can be managed.”

Work Management 52

Work Management Marketing Management Software Training 52

SpotMe Blog

MAY 11, 2023

Planning and running successful events in the pharma industry involves managing multiple vendors, overseeing details, and executing a plan that’s cost-efficient and produces tangible results. With so much to manage, it is crucial to choose your partners carefully.

Paid Search Agency 98

Paid Search Agency Enterprise Management Work Management Marketing Management 98

Televerde

APRIL 9, 2020

If we can find a way to foster a positive culture of personal growth and upward mobility – believe me; you can, too. As a company with a more than 25-year tenure as a sales and marketing extension of some of the world’s largest companies, we’ve learned a ton about leveraging our positive culture to get us through uncertain times.

Positioning 98

Positioning Peer-to-peer Business Lead Ranking 98

Inbox Insight

NOVEMBER 1, 2021

Having access to the right market intelligence is essential for unlocking crucial information that will help you convert your target B2B buyers. Our first party research provides timely insights into the main obstacles faced by today’s in-market tech buyers.

Work Management 98

Work Management Marketing Management Template Marketing Automation Services 98

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. They’re eagerly adopting AI-enabled data for AI marketing to thrive and evolve in a data-driven and dynamic business environment. Enter AI analytics.

Analytics 110

Analytics Enterprise Management Work Management Business 110

Sprout Social

JANUARY 9, 2024

Consumers expect that same level of service online. According to The Sprout Social Index™ , consumers across age groups agree the most memorable thing a brand can do on social media is respond to customers. To create an exceptional customer experience, invest in your team’s social media personalization strategy.

Social Media 120

Social Media Personalization Media Work Management 120

ClearVoice

MAY 10, 2024

Content transcends marketing. Marketing is too important to be left to the marketing department.” -David Packard HP Co-Founder Looking Beyond Marketing: Content’s Role in Your Entire Business Content is more than just a marketing tool.

Enterprise Management 52

Enterprise Management Cost per Lead Sales Qualified Leads Content 52

Hubspot

MARCH 7, 2023

Account managers are the liaison between a company and its clients. Whether you’re a candidate or a hiring manager, you’ll need to brush up on account manager interview questions before making any big decisions. You can practice formulating answers that highlight your skills as an account manager. Let’s get started!

Work Management 61

Work Management Marketing Management Customer Satisfaction CRM 61

seo.co

DECEMBER 20, 2021

These days, we can’t imagine a world without online services and digital shopping avenues that are only a click away at all times. And the only solution to those troubles is ecommerce management, a function that helps you stay on top of your dynamic website as well as the e-commerce industry at large. Budget Effectively.

eCommerce 98

eCommerce Enterprise Management Work Management Marketing Management 98

Sprout Social

NOVEMBER 8, 2023

Customer expectations are at an all-time high : 60% of customers will switch to a competitor after a negative experience. 73% of customers want companies to recognize their unique needs and expectations. 52% of customers expect an answer within an hour of posting on a brand’s digital page. Sounds easy, right?

Work Management 106

Work Management Marketing Management Customer Satisfaction Analysis 106

Seismic

NOVEMBER 2, 2023

As the global leader in enablement, we’re committed to shaping the role of AI in sales enablement and helping our customers leverage AI now and in the future. Ultimately, we found that many go-to-market (GTM) professionals largely agree: the future of AI is bright, particularly in enablement technology. France, and Germany.

Marketing Analytics Tools 98

Marketing Analytics Tools Allocation Work Management Customer Satisfaction 98

Computer Market Research

JANUARY 26, 2022

Trying to reach a large audience with no money for marketing can be one of the most challenging tasks your business will face. Because of this, trade promotion marketing (TPM) can really change the path to your business’s success. What Is Trade Promotion Marketing? What to Look for In a Tool for Managing Trade Promotions.

Budget Programs 60

Budget Programs Work Management Marketing Management Promotion 60

Rev

NOVEMBER 8, 2023

This helps you identify any weaknesses in your sales funnel , product features, customer service, pricing structure and more. For example, maybe lost deals were due to competitive pricing or an inability to deliver on key customer demands. From there, you can use this data to create better strategies for winning business.

Sales Management 78

Sales Management Analysis Top of Funnel Work Management 78