KoMarketing Associates

OCTOBER 18, 2016

When used effectively, content marketing can help build your brand, attract new business, support SEO initiatives, and improve your reputation across the industry. Thankfully, there are many online marketing tools available that can help to save time and bring strategies to the next level. Here are 20 of my favorites.

Tools 120

Tools Content Marketing Marketing Analytics Tools Work Management 120

SmartBug Media

MARCH 19, 2021

Copyblogger includes over 3,000 articles to help marketers write better content that drives traffic, captures attention, and ultimately increases conversions. Social Media Examiner helps inbound marketers discover how to best use social media marketing to connect with customers and, in turn, drive traffic back to their website.

Paid Content 105

Paid Content Inbound Marketing Resources B2B Marketing 105

Spiralytics

APRIL 23, 2023

AI can better identify marketing trends due to practical data analysis and its capacity for dynamic input adaptation. Additionally, AI has made it easier for brands and marketers to improve their digital marketing efforts, increase sales, acquire new clients, and drive relevant traffic to relevant content.

Marketing AI 62

Marketing AI Trends Planning Paid Search Agency 62

Hubspot

MAY 4, 2011

trillion ads, 346 billion of those (31%) were on Facebook. Facebook now serves nearly one third of all online advertisements in the U.S. To help put this data into perspective, consider the representation of some of the other major online companies. The massive volume of impressions has caused CTRs to decline.

Cost Per Click 28

Cost Per Click Facebook Paid Search Agency CPC 28

KoMarketing Associates

DECEMBER 30, 2019

How Much of Google’s Search Traffic is Left for Anyone But Themselves? Rand Fishkin at Sparktoro analyzed SERPs to determine how much traffic Google was giving to themselves. It shows us just how difficult it is becoming to compete in Google when Google is hogging the majority of traffic. The answer…a lot! Andrea Cruz.

Paid Content 31

Paid Content SERP CTR Paid Search Agency 31

Launch Marketing

NOVEMBER 21, 2018

Pay-per-click (PPC) marketing is a form of online marketing in which advertisers pays a fee each time a user clicks one of their ads and is one of the most effective methods for businesses to amplify their brand’s reach and find new customers. Use the metrics to make data-driven decisions.

Paid Content 54

Paid Content PPC Cost per Lead Paid Search Agency 54

Valasys

SEPTEMBER 12, 2019

In the previous parts of the blog post, we delved into details towards defining & measuring the vital KPIs for Facebook & Twitter. Instagram is projected to contribute to a quarter of the total Facebook ad revenue at the end of the year 2019, a number which will rise up to 30% in 2020 (Source: recode.net).

Paid Content 40

Paid Content Click Rate Cost Per Click Social Media 40

Outbrain

JANUARY 29, 2019

Are you wondering how you can boost your online marketing in time for Valentine’s Day 2019? Have no fear – studies of marketing trends show that Valentine’s Day traditionally inspires a jump in last-minute sales, both online and instore. The annual holiday of love is just around the corner. Love is in the web.

Landing Pages 39

Landing Pages Mobile Advertising CTR Mobile Marketing 39

Single Grain

MAY 5, 2023

While Facebook advertising can convert serious leads, creating a strategy can be daunting (and expensive) for a novice. But reading a Facebook Ads e-commerce case study is a little-known way to create a winning strategy the first time. After all, the young generation isn’t on Facebook anymore, right? In reality, 426.8

Case Study 52

Case Study Case Studies ROAS Cost Per Thousand 52

Hubspot

APRIL 3, 2013

Then -- somewhere around 2008 -- blogging took a back seat to social media, and all anyone could talk about was platforms like Twitter, Facebook, Foursquare and, yes, even MySpace. And that is why the blog post is the new online ad unit. By adding social sharing buttons for Facebook, Twitter, LinkedIn, Google+, etc.

Paid Content 28

Paid Content Paid Search Agency Ads Banner Ads 28

KoMarketing Associates

MAY 3, 2022

Importance of Tracking Content Marketing Metrics for B2B Marketers. The most important reason to track content marketing metrics is to understand what types of content your users actually respond to. Tracking metrics like traffic and engagement, provides insights into what topics and formats your prospects prefer.

Lead Ranking 223

Lead Ranking Marketing Qualified Leads B2B Marketing Top of Funnel 223

Valasys

MAY 13, 2020

It has been almost a week since Google’s May 2020 core update has been rolled out and we have already witnessed some profound observations and feedback from some of the well-renowned SEO houses and online market research businesses. He expressed bewilderment over Spotify being affected by Google’s May 2020 core update.

SERP 49

SERP Lead Scoring Lead Ranking Business 49

Single Grain

JUNE 13, 2023

Online marketers need to stay updated about the latest marketing and internet advertising trends to minimize ad spend and maximize economic growth. WebFX ) For Search Ads, the average cost per acquisition across all industries and target markets is $41.40. billion USD. Techjury ) U.S. Startupbonsai ) As much as 80.5%

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

Single Grain

MAY 11, 2023

If your brand already has a website, the next wise and logical step is to point your target market to it through advertising. A strategically targeted ad campaign will direct high-value traffic to your website, allowing you to convert potential customers and drive sales.

Paid Content 52

Paid Content Cost Per Click Advertisements Advertising 52

Hubspot

DECEMBER 12, 2013

Retargeting is a paid search marketing strategy whereby website visitors are identified and remarketed to using search or social media ads. As online marketing methods converge and we find new and creative ways to stay connected with our audience, retargeting is something every content marketer should do. or higher).

Paid Content 28

Paid Content Paid Search Agency Allocation Adwords 28

KoMarketing Associates

FEBRUARY 23, 2022

The simplest type of ad is a Single Image ad, which is similar to a sponsored post on Facebook. Dynamic and Text Ads : Display ads in the right sidebar of LinkedIn to drive followers, increase traffic, or highlight a new product or service. . You’ll see how much the ad spent, impressions, clicks, CTR, and average CPC.

Linkedin 226

Linkedin Paid Search Agency Ads Account Based Marketing 226

Marketing Insider Group

SEPTEMBER 14, 2020

The percentage of internet users that conduct product research online is about 78%. Optinmonster states that “research gets millions of shares on Facebook.” 72% of marketers say that content marketing sparks engagement growth. Industries that blog tend to reach 55% more web traffic. Optinmonster). Optinmonster).

Stats 268

Stats Webinar Metrics Marketing & Strategy Marketing Strategy 268

seo.co

OCTOBER 31, 2020

In the most basic sense, SEO – which stands for Search Engine Optimization – is the practice of making website pages more visible to search engines like Google in an effort to generate organic traffic (which is basically another word for free, passive traffic). There are a variety of ways to drive traffic to your website.

Small Business Marketing 132

Small Business Marketing Paid Search Agency Advertising Agencies Paid Content 132

Buffer

OCTOBER 3, 2018

Learn how we drive the growth of our blog here at Buffer using free, organic traffic strategies. See how we generated more than 30,000 clicks to to our content using paid acquisition channels, and how we optimize ads to lower CPC while simultaneously increasing CTR. Building your website traffic in 2018 is no easy task.

Paid Content 97

Paid Content Social Media Peer-to-peer Media 97

Single Grain

JUNE 14, 2023

Whether you’re new to marketing or an experienced business owner looking to improve your advertising campaigns, these PPC marketing strategies will help you. PPC advertising is a popular form of online marketing where advertisers bid on keywords, paying a fee each time their ad is clicked. Let’s get started!

ROAS 52

ROAS Paid Content PPC Cost Per Click 52

QuanticMind

JULY 11, 2017

Are disciplines such as search engine marketing, social and mobile marketing all trending towards a fully automated world where artificial intelligence (AI) robots take over our jobs? Those two strengths converge in areas of search marketing, paid advertising and internet-driven channels. Facebook Messenger).

Paid Content 40

Paid Content Marketing AI Work Management Marketing Management 40

Single Grain

FEBRUARY 1, 2023

How do you unlock the full potential of your website and skyrocket your online sales? It’s not enough to just drive traffic to your site, you need to know how to convert those visitors into paying customers. Mailchimp ) On average, the online retail industry has a conversion rate of 3%. on search engines and $90.80

Statistics 59

Statistics Paid Content Top of Funnel Marketing Automation Services 59

Single Grain

JANUARY 31, 2020

Get access to tools for social advertising and implement effective, streamlined campaigns on Facebook with minimal effort, thanks to prescriptive workflows and suggestions that align your business goals with other advertising campaigns online. CTR, long-tail keywords. How Much Does WordStream Advisor Cost? Quality scores.

Paid Content 127

Paid Content Paid Search Agency Budget Programs Marketing Automation Services 127

Single Grain

JANUARY 24, 2020

A quality SEO report is necessary to ensure that you or your clients can easily measure and compare (with previous reports) the ROI from their online marketing. Find the best- and worst-performing content so you can optimize your content marketing strategy accordingly. That's how you know whether your business is growing or not.

Ideal Customer Profiles 90

Ideal Customer Profiles SEO Lead Scoring Lead Ranking 90

Webbiquity

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Single Grain

MARCH 10, 2017

I'm analyzing based on traffic sources. So what does well on Facebook, what does well in e-mail blasts, what does well just from an organic standpoint. Brazil, India – you have to give it six months to a year before you start seeing really good Google search traffic. I'm analyzing based on region. Get A Free Consultation.

Marketing Analytics Tools 74

Marketing Analytics Tools Marketing Automation Services Tools Paid Search Agency 74

Circle Studio

OCTOBER 12, 2017

Call to action – An “ask,” such as inviting viewers to share a Facebook page, subscribe to a blog, learn more or download a whitepaper. Channel – Various portals such as a particular website, social media platform, or TV channel, through which marketing efforts are put forth. Learn More About Marketing Automation.

Paid Content 60

Paid Content Top of Funnel Advertising Agencies Demand Generation Agencies 60

DotDigital

JUNE 21, 2021

Juliette: First of all, could you tell us a bit about your role as Head of Online Marketing Blake? Blake: I lead a team of marketers that help the wider marketing organization activate campaigns across digital channels. Part of the team maintains, optimizes, designs, and develops our marketing website properties.

Google 52

Google Marketing Automation Services Click Rate Digital Marketing Funnels 52

Single Grain

APRIL 27, 2023

Pay-per-click advertising has become a vital component of e-commerce marketing, enabling businesses to drive targeted traffic and increase sales. You should have a high CTR, excellent user experience, and good relevance of your ads to achieve a higher score. Negative keywords can help save money on advertising spend.

PPC 52

PPC eCommerce Lead Ranking Lead Scoring 52

Single Grain

MARCH 4, 2022

Single Grain specializes in: From keyword research to content marketing, from link building to SEO , Single Grain helps businesses boost their online visibility, site traffic, and search engine rankings. They offer personalized search engine marketing (SEM) services to generate quality business leads.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Paid Content Marketing Agencies 1 52

Webbiquity

SEPTEMBER 30, 2014

While organic search traffic still drives roughly half of business website traffic, paid search accounts for 10% —and it enables marketers to guarantee first-page presence even for highly competitive search phrases that are difficult to optimize for organically. I Raised My AdWords Bids and Got LESS Traffic!

Search Engine Marketing 100

Search Engine Marketing Search Marketing Adwords PPC 100

LeadSquared

DECEMBER 30, 2015

If you are directing traffic to your AdWords campaigns or Facebook campaigns , then of course you need a standalone landing page because your offer is going to be there. How to better convert website traffic to conversation? Online Marketing Tools & Tips. How frequently should we invest in video marketing?

Paid Content 52

Paid Content Lead Generation FAQ Webinar Metrics 52

SocialPilot

JANUARY 18, 2024

It’s been clear now for quite some time that Facebook’s organic reach is declining. Facebook’s algorithm undergoes periodic changes. Recently, Facebook pivoted to providing a more organic and fulfilling experience to its users. But what exactly are Boost Posts, and how are they essential to the modern marketer?

Facebook 97

Facebook Demand Generation Agencies Paid Search Agency Cost Per Click 97

Televerde

OCTOBER 30, 2019

Using video on a landing page can increase conversion by as much as 80% (Content Marketing Institute, 2017). 64% of users are more likely to buy a product online after watching a video (Statista.com, 2019). 6 in 10 people say watching a video on Facebook has influenced their purchasing decisions. Statista.com, 2019). IBM, 2018).

Paid Content 45

Paid Content Statistics B2B Marketing Peer-to-peer 45

Webbiquity

NOVEMBER 14, 2011

This combination of factors makes SEO risk mitigation, diversification, and an investment in ensuring affordable long-term traffic,” John Lynch presents four common challenges to properly funding SEO efforts and how to successfully address each. This is one outstanding checklist. This is a great illustration to print and keep handy.

SEO 100

SEO Cost Per Click Tips Best Practices 100

Webbiquity

JANUARY 17, 2011

Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire. More than 700,000 local businesses have active Pages on Facebook. Are Twitter Followers Better Than Facebook Fans?

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Single Grain

AUGUST 24, 2023

So understanding how to choose a digital marketing agency is crucial. With a plethora of online marketing strategies like social media, PPC, email, content and SEO, it’s easy to get overwhelmed as to which to focus on. Digital marketing agencies promise to navigate these waters on your behalf.

Advertising Agencies 98

Advertising Agencies Paid Search Agency Paid Content Marketing Agencies 1 98