article thumbnail

Unlock marketing efficiency: The essential guide to martech stack optimization

Martech

Marketing technology is the backbone of marketing operations, enabling organizations to efficiently and effectively manage campaigns, analyze data and engage customers. However, as the martech landscape evolves, your stack must remain optimized for maximum efficiency and effectiveness. Here is why and how to do it.

article thumbnail

How Greyhound used SurveyMonkey to increase their CX survey response rate by over 400%

ClickZ

Greyhound increased their survey response rate to 94%, up from 18%, by reducing the number of survey questions and following up with customers via email post-trip. They recently recognized the need to overhaul their customer survey process so they could more efficiently analyze post-trip data and better manage customer complaints.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Greyhound used SurveyMonkey to increase their customer survey response rate by over 400%

ClickZ

Greyhound increased their survey response rate to 94%, up from 18%, by reducing the number of survey questions and following up with customers via email post-trip. They recently recognized the need to overhaul their customer survey process so they could more efficiently analyze post-trip data and better manage customer complaints.

article thumbnail

Email Personalization Tip: Improve Response Rates

Anything Goes Marketing

After achieving a decent response after the first email, a follow up email a week later to those who had yet to fill out the survey. Typically, you see the response rate tail off for subsequent email invites, however, in this case, the number of survey submissions tripled from the original email. It's all about personalization!

article thumbnail

Jesubi Doubles Sales Prospecting Efficiency

Customer Experience Matrix

Summary: Jesubi is designed to make sales prospecting as efficient as possible. You may not want to replace your CRM system with Jesubi, but dedicated prospecting teams should take a close look. Building these links is difficult in most CRM software and virtually impossible in marketing automation systems.

article thumbnail

Sales Pros Say This Tool is Key to Driving Sales: How to Close More Deals With It [Data]

Hubspot

It's a CRM (or Customer Relationship Management Platform). Even if you don't use HubSpot, you probably use some type of CRM. Below we'll delve into why CRMs are an important sales tool, using data from our State of Sales Report, as well as how they can revolutionize your sales strategy. It's not that new or hard to access.

article thumbnail

Navigating the NHS Market: Telemarketing Tips for Healthcare Lead Success

SalesGrape

Emphasize how it can improve patient outcomes, increase efficiency, or reduce costs for healthcare providers. For example, when targeting hospital administrators, focus on cost savings and operational efficiencies. Use statistics and case studies to support your claims and provide evidence of success.