Marketing Insider Group

DECEMBER 16, 2010

According to Mallary, &# social media needs to be — and is already — a shared responsibility&# and she quotes Jennifer Preston as saying “Social media can’t belong to one person; it needs to be part of everyone’s job. Just until we can then take the learnings and educate our content generators on how to be more social.

Social Media 100

Social Media Media Enterprise Management Paid Search Agency 100

Marketing Insider Group

JUNE 7, 2010

How do you manage the personal brands of executives? So the answer right now is to get an executive personal brand presence. I’ve been dealing with “personal brand of executive&# challenges alot over the last few years. And the cost of not acting must be made plain. All rights reserved.

Social Media 100

Social Media Media B2B Budget Programs 100

Marketing Insider Group

JUNE 2, 2010

The trust comes with the educational and value added content. Pages About Michael Brenner Appearances Search Based on Traction Theme by The Theme Foundry Copyright © 2010 B2B Marketing Insider. Daniel, Great point. Trackbacks & Pingbacks How To Align Marketing With Sales | Digital Cocktail Click here to cancel reply.

Top of Funnel 100

Top of Funnel B2B Marketing Paid Search Agency Content Marketing 100

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. I’m assuming you want your business blog to be more than just a personal journal. Resources

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Industrial Marketing Today

JUNE 15, 2010

Success story #3: Consultant specializing in accelerating business growth for global companies Redesigned his business website with personal branding and highlighting his expertise using an online article library. Copyright © 2010 Tiecas, Inc. He is the Founder & President of Tiecas, Inc. – All Rights Reserved. of Tiecas, Inc.

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

Marketing Insider Group

OCTOBER 14, 2010

It’s a good opportunity for education, and when done right, the client will come to appreciate the expertise your bringing to the business. And we are in the fortunate position of educating others. My sarcasm aside, I really do try to educate them through on the process and the challenges. All rights reserved.

Paid Content 100

Paid Content Paid Search Agency Budget Programs Marketing Budget 100

Industrial Marketing Today

AUGUST 24, 2009

REVEAL Adding a personal experience helps to humanize your content. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0 Copyright © 2010 Tiecas, Inc.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Industrial Marketing Today

JANUARY 26, 2010

This is where I personally coach you to solve whatever marketing challenges that are holding your company back. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0

Rules 60

Rules Marketing Websites Web 2.0 Buying Cycle 60

Industrial Marketing Today

AUGUST 3, 2010

Influence: This is a measure of the likelihood of a person recommending your company or brand. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0 All Rights Reserved.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Industrial Marketing Today

APRIL 30, 2010

Re-purpose - The same content can be modified for use with different personas and verticals to increase relevance and personalization rather than relying on general, one-size-fits-all content to meet the needs of a variety of audiences. Copyright © 2010 Tiecas, Inc. Refresh - Content gets stale over time. All Rights Reserved.

Planning 60

Planning B2B Marketing Emarketing B2B 60

Industrial Marketing Today

JULY 14, 2010

Rohit may be the first person to have coined the term “content curator.” I can see how curating would appeal to you, given your education. Copyright © 2010 Tiecas, Inc. The final piece of the content curation puzzle was an article by Lee Odden of TopRank Online Marketing blog. All Rights Reserved. of Tiecas, Inc.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Industrial Marketing Today

JULY 6, 2010

The first tool is the Product Analysis Worksheet from the book Personal Selling: An Interactive Approach by Ronald Marks, Ph.D., Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0

Features 60

Features Web 2.0 Planning Work Management 60

Industrial Marketing Today

SEPTEMBER 27, 2010

The first type uses a self-serve model and is typically completed in the very first sales interaction, be it in person or online. He makes the following key points: Just because something is on the web doesn’t make it accurate or even right. Often closing the deal requires participation by many members of your sales team.

Social Media 60

Social Media Social Marketing Media Planning 60

Marketing Insider Group

OCTOBER 12, 2010

This tactic puts the sales person in front of the correct prospect immediately, so an opportunity can be discovered quickly. Could an appearance with one person, without advanced discovery, possibly be the best first step with a new prospect in that situation? Opportunities exist. They aren’t created. It is about unearthing them.

Sales Management 100

Sales Management Telemarketing Work Management Campaigns 100

Buzz Marketing for Technology

JUNE 27, 2008

isnt the only person with so many connections. Collaboration 2.0. Enterprise Web 2.0. Hardware 2.0. The Social Web. ZDNet Education. Copyright © 2008 CNET Networks, Inc. Think customers: The 1to1 Blog. BriefingsDirect. The Core Truth. Dev Connection. Digital Cameras. Emerging Tech.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Webcast 100

Online Marketing Institute

JANUARY 25, 2010

Charlene Li and Josh Bernoff wrote about this loss of control in their book, Groundswell , and they noted “[t]he groundswell has changed the balance of power.&# Buyers now move forward on their own terms, conducting much of their education on their own (and online) and connecting with a live sales team member later and later in the process.

Marketing Automation Services 40

Marketing Automation Services Marketing Automation Top of Funnel Work Management 40

Buzz Marketing for Technology

JUNE 27, 2008

Wirth Professor in Learning Technologies at the Harvard Graduate School of Education. Comments on this article can be sent to the author at chris_dede@harvard.edu and/or can be posted to the web via the link at the bottom of this page. The term Web 2.0 Interactive media that facilitate these Web 2.0

Web 2.0 100

Web 2.0 Wikipedia Opinions Peer-to-peer 100

Marketing Insider Group

JULY 29, 2010

Social Media And Your Personal Brand Share I am an advocate for social media marketing and personal branding which I believe can help to benefit both your company and your career. To me, social media is all about personal branding. So what is “personal branding?” So what are you waiting for?

Social Media 100

Social Media Personalization Branding Brand Identity 100

Buzz Marketing for Technology

JUNE 23, 2008

as Blackboard and Web CT have become the norm for. Keywords : Wiki, Course Management, Collaboration, Web 2.0, collaborative web applications for posting. information on the World Wide Web, and have varied. use in higher education. Because more than one person may. Educational Use of Wikis.

Wiki 100

Wiki CMS Development Class Wikipedia 100

Industrial Marketing Today

OCTOBER 26, 2009

High bounce rate — is the percentage of single-page visits or visits in which the person left your site from the entry page. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60

Buzz Marketing for Technology

JULY 22, 2008

I also had much more control in formatting when saving a page; and had an option to forward the page to another person as well. function to designated persons or an alias that emails to larger group; create a single name/email account for use by members of the entire group. Copyright / Digital Life / Misc trends. Read/Write Web.

Enterprise Management 100

Enterprise Management Work Management RSS Tagging 100

Hubspot

OCTOBER 9, 2012

4) Copyright. Copyright is a legal concept that protects the work of an individual from being used without their consent. Now that the role of a marketer is so intertwined with the role of a publisher, it’s not difficult to imagine the different ways in which copyright affects the marketing professional. 10) Web 2.0.

Planning 28

Planning Web 2.0 Copyright Viral Marketing 28

Buzz Marketing for Technology

JUNE 27, 2008

Today I participated in a conference for the Capital District Educational Technology Group (CDETG). We are a group educational technologists in Northeastern, NY mostly at the university level. This points out the difference between workplace and higher education. Labels: higher education , WorkLiteracy , workplace learning.

Web 2.0 100

Web 2.0 Wiki Copyright Peer-to-peer 100

Industrial Marketing Today

AUGUST 24, 2010

Then you’d put that person in front of the audience and check with them.” Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0 Copyright © 2010 Tiecas, Inc.

Marketing Websites 60

Marketing Websites Marketing Budget Buying Cycle Web 2.0 60

Buzz Marketing for Technology

OCTOBER 7, 2008

E-Business & Web 2.0. SOA & Web Services. Personal Technology. Web Services. Web Site Management. Education/Training. Copyright © 2008 Computerworld Inc. Small Enterprise. E-mail Newsletters. IT Blogwatch. Shark Tank. Business Intelligence. Development. Emerging Technology.

Enterprise Management 100

Enterprise Management Work Management Webcast Web 2.0 100