Convince & Convert

SEPTEMBER 2, 2014

With over 55% of the US market share, YouTube is the largest online video platform in the country. It offers marketers a very relevant demographic – adults aged 18-49 years of age who consist of 67% of the total audience on YouTube, as compared to just 24% of the total audience on primetime TV. Very few, is my bet.

Youtube 166

Youtube Conversion Conversion Rate Sample 166

ConvertKit

OCTOBER 30, 2020

Why YouTube video promotion is so important. Step #1: Optimize and promote your YouTube videos. Step #2: Promote your YouTube channel. Step #3: Promote your channel outside of YouTube. Fortunately, there are still plenty of ways to promote your YouTube videos and grow your audience without spending a fortune.

Youtube 145

Youtube Promotion Spending Video Marketing 145

Matchcraft

FEBRUARY 1, 2023

As an ad agency, running profitable YouTube campaigns for your clients is crucial to achieve a successful advertising strategy. As the second most popular platform in the world next to Facebook, YouTube is a powerful platform for reaching and engaging with potential customers. billion revenue in 2021, a 46% increase YoY 62.5

Youtube 52

Youtube Practices Campaigns Best Practices 52

Convert

MARCH 4, 2019

They also found that over 90% of people have discovered new products by watching videos on YouTube. A study by Google found that almost 50% of internet users check out product videos before visiting a store to make a purchase. And more than 50% of shoppers watch product videos even while shopping in-store. These statistics.

Conversion Rate 94

Conversion Rate Video Marketing Product Conversion 94

Hubspot

JUNE 26, 2020

Did you know that YouTube is the second-largest global search engine and the biggest video platform of all time ? Each day, millions of people around the globe visit the site to learn more about a topic, find YouTube content when Google-searching a question, or stream a YouTube video embedded on another brand's website.

Youtube 101

Youtube Features Keywords Click Rate 101

Marketing Insider Group

MAY 1, 2023

75% of people watch short-form video content on their mobile Source: Inside Intelligence Whether it’s a blog post , TikTok, or YouTube video, 66% of consumers find short-from videos to be the most engaging. YouTube has more than 2.5 million digital video viewers in the United States alone. Video Marketing Channels 15.

Statistics 316

Statistics Video Marketing High Quality Lead Stats 316

Valasys

MAY 27, 2020

A website with more traffic and improved engagement ultimately witnesses higher conversion rates and helps you accomplish your core business bottom-lines. SEO copywriting is all about striking the right conversation with the customers. Write Better Headlines. For Videos.

Copywriting 64

Copywriting Conversion Rate SEO Conversion 64

Digilant

APRIL 1, 2020

As Americans are staying home, they’re watching more and more videos on platforms like Netflix, YouTube, Hulu, and Amazon Prime Video. New to YouTube advertising? Why YouTube? YouTube is the world’s second largest search engine and second most visited site after Google. Source: Bandwatch. Source: HubSpot.

Youtube 52

Youtube Television marketing Mobile Advertising Click Rate 52

Digilant

APRIL 1, 2020

As Americans are staying home, they’re watching more and more videos on platforms like Netflix, YouTube, Hulu, and Amazon Prime Video. New to YouTube advertising? Why YouTube? YouTube is the world’s second largest search engine and second most visited site after Google. Source: Bandwatch. Source: HubSpot.

Youtube 52

Youtube Television marketing Mobile Advertising Click Rate 52

Hubspot

MARCH 14, 2018

Every day, five billion YouTube videos are watched around the world. The average YouTube session by any one viewer is roughly 40 minutes, up 50% from the previous year, according to Omnicore. Well, YouTube isn't just for amateur filmmakers and people videotaping their zainy housepets anymore. How to Make Money on YouTube.

Youtube 77

Youtube Advertising Agencies Adwords Mobile Advertising 77

FunnelEnvy

DECEMBER 26, 2023

Conversion Rate Optimization (CRO) is one of the top goals for B2B marketers. Improving your conversion rate is a moving target. Common KPIs in B2B lead generation include conversion rates, click-through rates, and the cost per lead. Where to start? It depends on your business, of course.

Lead Generation 123

Lead Generation Lead Ranking Generation Ideal Customer Profiles 123

Animalz blog

FEBRUARY 25, 2024

But even if they do, they might still spend most of their time elsewhere: LinkedIn, YouTube, TikTok, Reddit, podcasts, invite-only communities — find out by surveying or interviewing your target customers so you understand the channels that matter to them. Gather conversion data. List the conversion rate of each channel.

Ideal Customer Profiles 82

Ideal Customer Profiles Distribution Advertising Channels ROI 82

Webbiquity

SEPTEMBER 28, 2022

Benefits of personalizing your email marketing messages include: Higher open and click-through rates; Greater engagement with your email content; Increased conversion rate of prospects to buyers; and. 6X higher transactional rates. The Importance of Email Personalization in Marketing. Segment your subscribers.

Email Marketing 340

Email Marketing Personalization Psychographics Marketing & Strategy 340

Navigate the Channel

DECEMBER 7, 2023

Users love watching live video, so you could engage them up to three times longer by producing a show on Facebook Live or YouTube. These are called touch points, and knowing which of these are the most successful at turning leads into sales will help you boost your conversion rates. They then place an order.

Social Media 122

Social Media Social Marketing B2B Marketing Marketing Attribution 122

SocialPilot

JANUARY 15, 2024

More than one billion hours of videos are viewed on YouTube daily. Among all the social media channels, YouTube is preferred by 88% of marketers for uploading videos. Social Media Video Statistics for YouTube 35. More than 500 hours of videos are uploaded on YouTube daily. General Statistics for Video Marketing 81.

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

Webbiquity

JULY 18, 2023

SEO: Surprisingly Enticing Opportunity Given that organic search is one of the top two sources of traffic for business websites (at least on the B2B side), and has high conversion rates, it’s surprising that this research reports, “Twenty-nine percent of marketers use a search-optimized website and blog to attract and convert leads.”

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

Oktopost

MARCH 13, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary The strongest strategies are those that are data-driven. Host Olivia Messina and Stephanie discuss the content types that consistently earn high engagement and why posting more doesn’t guarantee better conversion rates.

Work Management 118

Work Management Social Media Marketing Management Gartner 118

Webinato

SEPTEMBER 9, 2015

While the number of sales and marketing webinars has been significantly increasing over the last few years, only a small number enjoy high conversion rates. By using the right webinar solutions and deploying best practices one can reach much higher conversion rates and unleash the true power of interactive marketing.

Conversion Rate 40

Conversion Rate Webinar Metrics Conversion Work Management 40

B2BMarketing.net

APRIL 18, 2024

By interviewing leads who could become future clients, organizations create a personal connection that will ultimately lead to conversion. Drawing from past experiences, Dots witnessed a 10% conversion rate from guests to customers for clients using account-based podcasting. So my belief is that they see a lot of value there.

Ideal Customer Profiles 52

Ideal Customer Profiles Top of Funnel Demand Generation Agencies Ad Building 52

SmartBug Media

JULY 11, 2023

It's where a visitor "lands" after clicking on a link in an email or ads from Google, YouTube, Facebook, Instagram, or elsewhere on the web. When done right, it could be your golden ticket to driving traffic, boosting conversion rates, and skyrocketing sales for your online store. Its primary purpose?

Landing Pages 75

Landing Pages Conversion Rate Mobile Advertising Click Rate 75

Webbiquity

MARCH 28, 2023

Interactive Content Interactive content is an amazing way to boost all relevant engagement metrics: time on page, click-through rates, and conversion rates. Plus, it’s a great way to reduce bounce rate, and it is highly shareable. It can become a valuable part of your social media and email campaigns.

Top of Funnel 309

Top of Funnel Marketing Strategy Marketing & Strategy Planning 309

Optinmonster

JANUARY 30, 2023

You probably hear marketers talk about boosting conversions all the time, but that misses the bigger question: What is a good conversion rate? What Is Conversion Rate? Conversion Rate Formulas How to Find Conversion Rate What Is a Good Conversion Rate?

Conversion Rate 81

Conversion Rate Conversion eCommerce Urgency Marketing 81

Unbounce

AUGUST 26, 2021

For years, it’s been widely accepted that videos can (and do) boost your conversion rates. Does including a video on your page boost your conversion rate? The bottom line, though, is this: Videos do not boost your landing page conversion rates—and in some cases, might even harm them. IQR and rates.

Landing Pages 145

Landing Pages Video Marketing Conversion Click Rate 145

KoMarketing Associates

MAY 25, 2022

According to WebFX, the average conversion rate for Google Ads is 75%. How does that compare to your popup or ebook conversion rate? Reach YouTube viewers . Why would you spend money to gather leads when you could get them for free? Because you’ll get better quality leads when you pay to reach them.

Lead Generation 265

Lead Generation Paid Search Agency Google Ads 265

Marketing Insider Group

AUGUST 11, 2023

YouTube: Video Marketing and Engagement Dive into YouTube’s video-sharing capabilities and learn how to create and promote video content that resonates with your audience. Utilize Analytics Tools: Platforms like Google Analytics, Facebook Insights, and others provide detailed tracking and reporting capabilities.

Social Networks 179

Social Networks Business Work Management Social Media 179

Oktopost

OCTOBER 30, 2023

In fact, Gartner research indicates that businesses employing intent data are twice as likely to achieve a 10% conversion rate at the top of the marketing funnel, compared to the standard 6% conversion rate without utilizing intent data. Recent findings indicate that leveraging intent data yields promising results.

Intent Data 124

Intent Data Top of Funnel Intent Urgency Marketing 124

Hubspot

APRIL 6, 2015

If you''re serious about improving more conversions, you need to start thinking of conversion rate optimization (CRO) differently. CRO isn''t just about making small adjustments to a landing page to get 5% more conversions. Rethinking Conversion Rate Optimization. You might find they pay off in a big way.

Conversion Rate 28

Conversion Rate Conversion Cost Per Click Click Rate 28

NuSpark Consulting

MAY 4, 2023

Video retargeting: Target users who have viewed or engaged with your videos on platforms like YouTube or Vimeo. By segmenting your website visitors based on their behavior and interactions, you can create highly targeted retargeting campaigns that deliver more relevant ads and help improve your conversion rates.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Bundling Ad Exchange 130

Optinmonster

MARCH 21, 2024

How Google Ads Retargeting Stands Apart Google Ads retargeting distinguishes itself through its integration with the extended Google ecosystem, including Google search engine results, the Google Display Network, and YouTube, among others. Conversion Rate: Ultimately, the goal of retargeting is to convert potential customers.

Paid Search Agency 88

Paid Search Agency Ads Google Marketing Analytics Tools 88

ClearVoice

JULY 6, 2021

Videos that feature interactive elements at the beginning of the video have the highest conversion rate (8.7%). Conversion rates for videos with interactive elements at the end of the video are significantly higher than videos with interactive elements in the middle of a video. YouTube video stats. YouTube ).

Stats 98

Stats Video Marketing Planning Emarketing 98

Martech

FEBRUARY 15, 2023

Conversion and engagement A key focus of Fisher’s analysis involves conversion rate optimization and engagement. For instance, Alphabet’s YouTube is strongly interested in increasing the time people watch videos on its platform. The more people watch, the more ads YouTube can serve them.

Ethics 105

Ethics Marketing AI Multivariate analysis Paid Search Agency 105

The Point

JANUARY 19, 2021

Statistics show that video content will account for 82% of total internet traffic by 2022 (Facebook and LinkedIn being the top two platforms for video marketing, now ahead of YouTube). “B2B lead conversion rates are hovering around 2%, meaning that 98% of traffic (paid and earned) isn’t converting.

Demand Generation Agencies 147

Demand Generation Agencies Demand Generation Demand Lead Ranking 147

Marketing Insider Group

JULY 11, 2023

Determine your lead conversion rate, average lead-to-customer rate, and customer lifetime value. YouTube is another place to target your key demographic by their interests. Don’t get too broad with your focus. Appeal to the niche interests and behaviors that correspond to your best clients.

Paid Content 179

Paid Content Advertisements Advertising Paid Search Agency 179

Sprout Social

APRIL 20, 2020

By investing in social video, brands have an opportunity to establish stronger connections with their audiences, and therefore, significantly increase their conversion rates and grow their business. At Sprout, we believe in the power of social video which is why we are excited to welcome our newest partner: Youtube.

Video Marketing 93

Video Marketing Ad Building Paid Social Agency Youtube 93

Optinmonster

DECEMBER 3, 2023

Are you looking for ways to increase conversions at every stage of your sales funnel? In this article, we’ll walk you through the different sales funnel stages and share 18 ways to improve your conversion rate throughout your sales funnel. Social proof builds trust and helps increase conversions.

Top of Funnel 103

Top of Funnel Conversion Rate Conversion Cross-Selling 103

Valasys

MARCH 20, 2024

This ensures their audience will naturally align with your brand and convert at higher rates. For example, when an electronics company partnered with affiliates focused on gaming, photography, and video production, their conversion rates increased by over 50%. However, affiliates with a general tech focus only converted at 35%.

Tactics 40

Tactics Paid Search Agency Advertising Agencies Banners 40

FunnelEnvy

FEBRUARY 11, 2021

84% of B2B marketers use paid distribution channels (read: Instagram, LinkedIn, Facebook, YouTube, etc.), Instead of narrowly focusing on incrementally increasing website traffic with paid ads, the answer to revenue at scale lies with focusing on improving website conversions across all channels and at every stage of the buyer journey.

Paid Search Agency 88

Paid Search Agency Top of Funnel Funnel Advertising Ads 88