Smashmouth Marketing

SEPTEMBER 30, 2009

When we looked at the statistics, we had 10 different people tweet about our launch to a total Twitter following of 40,013 people. Mike: I still wonder about b2b Facebook Fan Pages as a medium for generating leads, but I agree with you that twitter and LinkedIn are an incredible source.

Social Media 100

Social Media Lead Gen Lead Scoring Lead Ranking 100

Smashmouth Marketing

SEPTEMBER 29, 2009

When we looked at the statistics, we had 10 different people tweet about our launch to a total Twitter following of 40,013 people. Mike: I still wonder about b2b Facebook Fan Pages as a medium for generating leads, but I agree with you that twitter and LinkedIn are an incredible source.

Social Media 100

Social Media Lead Gen Lead Scoring Lead Ranking 100

Smashmouth Marketing

DECEMBER 21, 2008

I had seen Pam's story on Marketing Sherpa and thought she would be a great person for them to meet and having been following Pam on twitter, I tweeted her up and made the connect. I advocate leveraging the thought leaders or subject matter experts that you have on staff to create compelling content for your blog.

Budget Programs 100

Budget Programs Social Media Paid Search Agency SEM 100

Smashmouth Marketing

JUNE 16, 2009

Tuesday's MarketingProfs b2b Forum was a bit more tiring, but just as filled with content. Again, the twitter feed was loaded. Twitter Search: Barry Schwartz #mpb2b. MackCollier : [link] - The twitter bat signal at #mpb2b. Yesterday I posted my favorite tweets for the day. Find it with hashtag #mpb2b. On the job hunt?

Lead Scoring 100

Lead Scoring Lead Ranking Ethics Mobile Marketing 100

Smashmouth Marketing

JUNE 9, 2009

Tuesday's MarketingProfs b2b Forum was a bit more tiring, but just as filled with content. Again, the twitter feed was loaded. Twitter Search: Barry Schwartz #mpb2b MarketingProfs : Do you have a job? link] ( expand ) (via @robertcollins ) #mpb2b MackCollier : [link] - The twitter bat signal at #mpb2b. On the job hunt?

Lead Scoring 100

Lead Scoring Lead Ranking Ethics Mobile Marketing 100

Smashmouth Marketing

OCTOBER 21, 2009

I unfortunately was not able to attend, but thanks to our buddy's at Hubspot , I was able to watch the live video stream--and thanks to twitter, I was able to capture tons of great data. judithcane : RT @MariSmith : RT @natanyap : @skydiver The art of Twitter is in the retweet. mpdm if you missed it - enjoy - - [link]. mpdm [Yaaay!].

Lead Gen 100

Lead Gen Viral Marketing Guidelines Open Rate 100

Smashmouth Marketing

SEPTEMBER 23, 2009

NetSuite_Mei : Focus on providing valuable content on your website to drive traffic #sherpab2b09. viewstream : #sherpab2b09 Julie Wisdom, Babcock: content is KING, but expensive. SO leverage content, and find inexpensive ways to produce. mvolpe : I agree!! ajdun : Jaren Green: "Not everyone searches like you do" Amen.

Webcast 100

Webcast SMB Lead Scoring Lead Ranking 100

Smashmouth Marketing

AUGUST 19, 2009

Our goal as marketers -- get the buyers to find relevant content, then find links to vendors, then capture their name as a lead (eventually). Over the past several months I've visited several companies that specialize in inbound marketing (if you follow my blog or twitter , you'll know who they are). Classic inbound marketing.

Inbound Marketing 100

Inbound Marketing Marketing Automation Services Lead Scoring Lead Ranking 100

Smashmouth Marketing

AUGUST 18, 2009

Our goal as marketers -- get the buyers to find relevant content, then find links to vendors, then capture their name as a lead (eventually). Over the past several months I've visited several companies that specialize in inbound marketing (if you follow my blog or twitter , you'll know who they are). Classic inbound marketing.

Inbound Marketing 100

Inbound Marketing Marketing Automation Services Lead Scoring Lead Ranking 100

Smashmouth Marketing

JANUARY 19, 2023

As the saying goes, Content is King. Once you’ve created content such as a white paper or infographic, there’s no need to keep it confined to your territory, in this case, your website or social media channels. Instead, you can use B2B Content Syndication to unleash that content and conquer new audiences.

Top of Funnel 130

Top of Funnel Ideal Customer Profiles Cost per Lead CPL 130

Smashmouth Marketing

OCTOBER 8, 2009

I've noticed lately that if you have the right media contacts connected with you on Twitter and Linkedin, you can almost get your word out through those channels as opposed to the standard techniques. Many events in the physical world, like meetups and house parties, start with Twitter. I'm assuming you are talking Marcom?)

Gartner 100

Gartner Social Media Social Marketing Planning 100

Smashmouth Marketing

OCTOBER 6, 2009

I've noticed lately that if you have the right media contacts connected with you on Twitter and Linkedin you can almost get your word out through those channels as opposed to the standard techniques. Many events in the physical world, like meetups and house parties, start with Twitter. I'm assuming you are talking Marcom?)

Gartner 100

Gartner Social Media Social Marketing Planning 100

Smashmouth Marketing

JUNE 25, 2009

The typical decision maker is bombarded with marketing contacts each day, yet they are still finding information on their own, they are educating themselves on industry sites, blogs, twitter and your website and emails. Genius.com helps you take back some of that control that the buyers are claiming.

Leadlander 100

Leadlander Sales Genius Marketing Automation Services Salesforce.com 100

Smashmouth Marketing

JUNE 24, 2009

The typical decision maker is bombarded with marketing contacts each day, yet they are still finding information on their own, they are educating themselves on industry sites, blogs, twitter and your website and emails. Genius.com helps you take back some of that control that the buyers are claiming.

Leadlander 100

Leadlander Product Marketing Automation Services Salesforce.com 100

Smashmouth Marketing

JUNE 24, 2009

The typical decision maker is bombarded with marketing contacts each day, yet they are still finding information on their own, they are educating themselves on industry sites, blogs, twitter and your website and emails. Genius.com helps you take back some of that control that the buyers are claiming.

Leadlander 100

Leadlander Marketing Automation Services Salesforce.com Lead Scoring 100

Smashmouth Marketing

SEPTEMBER 23, 2009

Tags: hubspot lead nurturing b2b events socialmedia facebook b2b marketing outbound marketing twitter b2b siriusdecisions demand gen b2b sales lead gen marketingsherpa inbound marketing.

Lead Gen 100

Lead Gen Microsite Landing Pages CTR 100

Smashmouth Marketing

SEPTEMBER 23, 2009

ardath421 : sell the download (content) NOT the company on your landing page (Flint) #sherpab2b09. InboundMarketer : Almost everyone at MarketingSherpa has a corporate Twitter account, though less than half of those people read Twitter daily #sherpab2b09. #sherpab2b09. mvolpe : Quick Landing Page Tips from #sherpab2b09 [link].

Microsite 100

Microsite Landing Pages CTR Lead Gen 100