Webbiquity

SEPTEMBER 1, 2010

Read on to learn how social media is changing PR, how pitching bloggers is different from traditional media outreach, how to optimize press releases for search and online distribution, which tools should be in your social PR toolbox and more here in some of the best articles and blog posts on social PR of 2010 so far.

PR 100

PR Marketing Automation Services Blogger Eloqua 100

Webbiquity

APRIL 5, 2010

Interactive PR, sometimes called social PR, is a combination of search-optimizing press releases, creating social media releases through tools like PitchEngine , blogger outreach and the use of social media to promote company news and announcements. 50 Free Press Release Submission Websites by Internet Marketing.

PR 100

PR Blogger Outreach Best Practices 100

Convince & Convert

JULY 20, 2012

Digg died this week, basically, I guess Digg died several weeks ago but like it officially died this week. I would say they sold or they got sold or they’re no longer Digg as we know it or as we knew it, but yes, I guess you could also say they’re dead. Digg, it’s more of like the demise of Digg.

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

Writing on the Web

JUNE 30, 2011

Here’s why I like to do this: I know that each week I need to come up with fresh content from my blogs and 2 ezines. After the 7th posting, I wrote an 8th one summarizing the points, and including some additional information about the tools necessary for each step. I also am writing a press release with the 6 steps included.

Autoresponders 100

Autoresponders Digg Buzz Landing Pages 100

Webbiquity

NOVEMBER 29, 2010

Let me start by saying I’m a huge fan of Wikipedia; it is a truly amazing tool and a tremendous accomplishment. It’s a phenomenally time-saving research tool. Since every company is a “leading&# something-or-other according to its own press releases, the word has little if any real meaning in most cases.

Wikipedia 100

Wikipedia Thought Leadership Wiki Blogger 100

Buzz Marketing for Technology

SEPTEMBER 29, 2010

It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool. Obviously a topic like Energy has been written about for ages – at its highest level it has millions of conversations, press, articles, blog pages and best of all opinions! Tweet This!

Social Media 100

Social Media Media PR Digg 100

Webbiquity

JUNE 8, 2010

2. Tweet according to your content strategy. Social media is in the press every day. Kim Albee is Founder and President of Genoo, a marketing automation and online marketing tools vendor for small and midsize businesses. Think carefully about your Twitter name. Push traffic to your available downloads. Share this on Bebo.

Social Media 100

Social Media Marketing Automation Services Media Digg 100

Webbiquity

NOVEMBER 23, 2010

Now, social media tools like Facebook and LinkedIn make it easy and (usually) non-awkward. Early in my career I worked for a company that produced digital prepress equipment for printing companies, and we had a huge poster in the office that read: “Freedom of the press belongs to those who own one.&#. How did we do this before?

Social Media 100

Social Media Media Peer-to-peer B2B Thought Leadership 100

Webbiquity

NOVEMBER 2, 2010

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Particularly in social media, let the community decide what content has value and what is spam. Social Events (e.g.,

Social Media 100

Social Media Social Marketing Media Planning 100

Webbiquity

MARCH 22, 2010

For example, don’t : • Send out an impersonal mass mailing; • Send only a press release, or a release with just a brief introductory note, and expect coverage; • Take a “shotgun&# approach, sending irrelevant announcements to a large number of bloggers; and don’t. Follow your targeted bloggers on Twitter. Post this on Diigo.

Blogger 100

Blogger PR Outreach B2B Thought Leadership 100

Biznology

AUGUST 14, 2012

Big business has adopted many of the tools of the digital age, but it hasn’t gone native — it doesn’t need to: big money doesn’t need digital to do big business — it’s just cream: an additional channel for additional revenue. Just because you’re old-fashioned doesn’t mean it isn’t working.

Ning 80

Ning Best Practices Enterprise Management Social Media 80

Buzz Marketing for Technology

JUNE 27, 2008

50+ On-demand DNS and network tools. However, they do want to secure meeting content from people who are not invited to the meeting. Â We also added a Table of Contents web part showing just one level of navigation so that we would have a â??security The fact that navigation and the Table of Contents web part area â??security

Marketing Management 100

Marketing Management Spyware Communities RSS 100

WebMarketCentral

SEPTEMBER 10, 2008

Social Bookmarking Sites like Digg , del.icio.us , StumbleUpon , Mixx and Searchles are great places to spread the word about your own thought leadership content as well as, and even more importantly, positive coverage your company gets from other bloggers, journalists or analysts. potentially viral, and increasingly searchable.

Social Media 20

Social Media Wiki Optimization Digg 20

Biznology

FEBRUARY 5, 2013

I just popped over to check out his personal brand site and after reading one post, up popped a request to join his newsletter, Almost Timely News : 2) Valuable Content Offer — Instead of a content-based newsletter, many sites offer white papers or exclusive content from their sites. Make that content yours.

Marketing Websites 80

Marketing Websites RSS Paid Search Agency Social Media 80

Hubspot

JUNE 23, 2010

Blog" can also be used as a verb, meaning to maintain or add content to a blog. It provides free licenses and other legal tools to mark creative work with the freedom the creator wants it to carry, so others can share, remix, use commercially, or any combination thereof. Entries are commonly displayed in reverse-chronological order.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Adobe Experience Cloud Blog

AUGUST 27, 2008

Tom also writes for the WebMarketCentral Blog, providing resources and tools for the Interactive Marketer. I try to experiment with new tools using my own sites, then apply what I learn to client work. I started experimenting with social bookmarking sites like Digg, del.icio.us You've been a B2B marketer since 1992.

B2B Thought Leadership 48

B2B Thought Leadership Thought Leadership Enterprise Management Work Management 48

Online Marketing Institute

JUNE 30, 2009

Since the Indium Corporation has so many accomplished technologists who perform basic and applied research, as well as many individuals who are active with customer applications in the field, I knew I had the content. My real challenge was getting my staff to warm to the concept of being a blogger.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

WebMarketCentral

JULY 30, 2009

Tools like HubSpot do a great job of quantifying social media leads, but still have some last-click bias. Your company doesn't produce any thought-leadership content. Every company possesses thought leadership content or subject matter expertise, even if it is only locked up in the heads of employees.

Social Media 20

Social Media Paid Content ROI Media 20

Online Marketing Institute

NOVEMBER 8, 2010

Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Don’t go it alone.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

WebMarketCentral

MARCH 2, 2009

His deck actually covers the organic search marketinging basics—keywords, content and links. His tips include using news monitoring tools to react to new developments quickly; taking a stand on a controversial issue within your industry; and creating linkworthy content (glossaries, reviews, advice, tools, assets, news, etc.).

Link Building 20

Link Building SEO Ad Building Linkbait 20

WebMarketCentral

JANUARY 23, 2009

For example, though I've used many keyword tools and even written about some of the best keyword research tools here and here , I somehow managed to overlook Wordtracker's free keyword suggestion tool , which uses data from Dogpile and Metacrawler to estimate search volume across all search engines. Buzz , Digg and Photo.net. "A

Optimization 20

Optimization Marketing Websites PageRank Lead Scoring 20

Convert

MAY 23, 2023

One of the most pressing issues is the phasing out of third-party cookies by more and more browsers, which can lead to skewed A/B test results. A/B testing tools rely on cookies to remember which visitor was bucketed in which variation (control or the treatment), but with cookies no longer available, testers must find new solutions.

Multivariate analysis 52

Multivariate analysis Enterprise Management Work Management Marketing Management 52

Webbiquity

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. He also lists several tools to help track and monitor your brand reputation online.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Webbiquity

JANUARY 10, 2010

With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. Which tools are most important for social media participation, analyzing what’s being said, and separating important substance from the noise? by HubSpot.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Webbiquity

DECEMBER 13, 2010

Here are five audiences to keep in mind when posting any content or engaging in social media interactions. What kind of content will attract them? Develop content that shows (in a not-too-self-promotional manner) you know how to solve them. Journalists will look at your content when seeking industry experts to quote.

Social Media 100

Social Media Social Marketing Media Digg 100

Webbiquity

JULY 26, 2010

the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. June 7, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Digital B2B Marketing

APRIL 6, 2011

Half of the content was focused on how to use social media throughout the sales cycle and the increase in demand this drives. And in a room full of marketers, Carmen Hill (a content and social strategist and my colleague at Babcock & Jenkins ) and myself were the only ones using Twitter. Instead, they will blast press releases.

Social Marketing 100

Social Marketing B2B Marketing Enterprise Management B2B 100

Biznology

JANUARY 7, 2014

And, if you’re really committed, try out all the platforms in order to build your personal brands: YouTube, Soundcloud, Facebook , Google+, Twitter, Reddit, StumbleUpon , Digg, Tumblr, as well as your blog. However, that said, tools like Digg Reader and Feedly are still powerful and useful drivers for your readership.

Fulfillment 80

Fulfillment Blogger Advertising Agencies Paid Search Agency 80

Only B2B

NOVEMBER 27, 2019

Syndicated content travels faster than a bullet train. Our clients have benefited from content syndication tools in a great deal. But, What is Content Syndication? Content syndication is a strategy of republishing content on third party sites in order to reach a broader audience. And, we are not lying.

Lead Ranking 103

Lead Ranking RSS Effectiveness Tools 103

Buzz Marketing for Technology

JUNE 27, 2008

Tools & Services. Web Site Tools. > This is much more efficient than completing them using personal productivity tools such as word processors, which require printouts and handwritten signatures. InfoImage and GWI Software Form Strategic Alliance toBring Collaborative Tools and. Sign In. | | Free Newsletters.

Work Management 100

Work Management Marketing Management Resource Management Software 100

Buzz Marketing for Technology

JUNE 27, 2008

Digg this Slashdot Reddit. Enterprise Content Management: From Strategy to Solution. Enterprise content management (ECM) has become an important competence and infrastructural technology, particularly for large and medium-sized organizations. Discover PMIs credentials and career path tools. Average (1 vote). All Comments.

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Online Marketing Institute

NOVEMBER 4, 2010

Android Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Don’t go it alone.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Great content this month via the B2B Marketing Zone. 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Don’t spam!

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Online Marketing Institute

MARCH 24, 2011

“A blog has the flexibility to produce content easily, syndicate that content through any medium using RSS, and convert that audience into customers.&# If you can’t keep generating content, then don’t start,&# explains Karr. Your goals should drive your content. … [.]

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

B2B Marketing Zone Posts

AUGUST 3, 2010

Best SEO Link Building Guides, Tips and Tools of 2010 (So Far) - Webbiquity , July 14, 2010 Optimizing a website by incorporating keywords into page titles, headlines, text, page URLs, image alt tags and internal links will help improve the position of a site in the search engines—but it’s only half the battle. Dead wrong. What did I get?

Ning 40

Ning Paid Content Facebook Sales Management 40

Only B2B

MARCH 27, 2018

8 Super Effective Content Distribution Strategies and Tools For MarTech Experts. Syndicated content travels faster than a bullet train. Our clients have benefited from content syndication a great deal. But, what is content syndication? Ok, so, what’s great about content syndication? And, we are not lying.

RSS 101

RSS Distribution Digg Press 101

Webbiquity

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? Who is actually consuming all of this content? B2B Marketing [r]Evolution (Content Marketing) by PropelGrowth on YouTube.

Paid Content 100

Paid Content Social Media Statistics Research 100