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Unlock Growth in 2024: Essential B2B Marketing Trends and How to Make Them Work for You

The Lead Agency

The challenge is that content creation is hard, and idea generation is a hellish idea for most B2B marketers. But podcasts are a great way to gather ideas and generate content at the same time. You can post them on your website, upload them to YouTube, include them in your eDMs or use them in ads. How exactly?

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How to put the "Viral" in B2B Marketing Viral Campaigns?

Ambal's Amusings

Does viral work for B2B marketing? We asked B2B Marketing experts: What are the components of a "good" viral B2B Marketing Campaign? Every B2B marketer wants their content to be so widely acclaimed that it goes “viral.” 3 consulting inquiries. Does viral work for B2B marketing? Ardath Albee.

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10 Best Social Media Marketing Books to read in 2020

Martech Advisor

Social media marketing presents a plethora of opportunities to effectively connect with audiences, and offers practical ways to optimize branding, lead generation, conversions, sales, and much more. million subscribers on YouTube. YouTube Growth Hacking by Jeff Abston. Use of SEO guidelines to optimize YouTube channel growth.

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Which Hogwarts House Are You? Content Marketer’s Edition

Marketing Insider Group

Whether it’s through their massive YouTube library, engaging social media, or in-person sporting events, Red Bull has mastered the art of telling people how their product can make them feel — and making them want to experience it firsthand. By asking them to create it. It grabbed attention right away.

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The Power of Short B2B Videos for Marketing: Leveraging the TikTok Effect

FunnelEnvy

After its 2005 launch, YouTube was the dominant video platform until TikTok’s meteoric rise in US popularity from 2018 to the present. For example, after almost changing careers due to a lack of business traction on LinkedIn, B2B Marketing expert Jade Tambini now leverages 30,000 followers on TikTok and a growing YouTube presence.

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Why We Need To Learn How To Market The Businesses To Our Employees

Marketing Insider Group

In his Inc article, digital consultant and journalist John Boitnott advises companies to treat their employees like their top customers. Try a couple of Johnsonville brats with Jeff, an 18-year Johnsonville employee whose video has gone viral, first on TV and now on YouTube. Start with Respect. Stilted dialogue?

Business 215
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Top 6 Best Social Media Platforms for Financial Services

Oktopost

Generate sales: According to GlobalWebIndex , 54% of social media users use social media to research services and products, making it an excellent platform for generating leads that can be converted into sales. With over 850 million users in over 200 countries, LinkedIn is a great platform for generating new leads.