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Short-Tail Keywords in SEO: How to Rank for Short-Tail Keywords

seo.co

If you’ve performed any bit of SEO, you already know the importance of ranking for long tail keywords. Long tail keywords help you target a user’s specific needs and have far less competition than short tail keywords. However, highly competitive, general, short tail keywords are equally important.

Keywords 102
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Featured Snippets Drop to Historic Lows

Moz

Posted by Dr-Pete On February 19, MozCast measured a dramatic drop (40% day-over-day) in SERPs with Featured Snippets, with no immediate signs of recovery. So, I checked our STAT data across desktop queries (en-US only) — over two million daily SERPs — and saw the following: STAT recorded an 11% day-over-day drop.

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Position Zero: What It is and How to Get It

seo.co

It’s Google’s way of saying this is the golden SERP spot. At the end of the day, position zero claims a significant amount of traffic on SERPs. Google displays all kinds of definitions as featured snippets because it knows some users want the definition to a word and that’s it. A comparison. Why Aim for Position Zero?

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The Ultimate SEO Glossary: 25+ Terms to Get You Started

SmartBug Media

Long-tail keywords, such as “labrador retriever puppies near me,” receive smaller keyword volumes. Screen readers will read an alt attribute, telling the user what the image is on their display. Domain Authority is not a Google ranking factory and has no effect on the SERPs.”. On-Site Optimization.

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5 B2B Marketing Strategies to Show Up on the First Page of Google without Ranking Organically

Directive Agency

You could spend thousands of hours (and dollars) trying to organically rank for big keywords and still find your website stuck in the SERP swamps. The reason for this is two-fold: Your site probably hasn’t been around long enough and doesn’t have the authority. You should still target long-tail keywords whenever possible.

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How to Find the Best Keywords for Optimizing Your Website Content

Hinge Marketing

This is also a useful method for identifying long-tail keyword phrases that may be more difficult to identify in keyword planner tools. Similar to the auto-populate function, Google provides “related searches” at the bottom of most SERPs or “search engine results pages.” 2) Google Related Searches.

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Best Practices for Creating SEO Friendly Content

EMagine B2B Blog

I would suggest looking for the “low hanging fruit”, long-tail keywords or keywords with lower search volume. Long-tail keywords tend to be longer, lower search volume keywords that can be easier to rank for and are typically more specific to your target market. Avoid duplication of the H1 header within H2-H6 headers.

SEO 88