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Stolen Thought Leadership / The Ethics of Aggregating Content (alt title: Stolen Goods: The Dangers of Plagiarized Content)

Contently

The company’s strategy—pumping out dozens of videos and pics per week—had left attribution by the wayside. Aggregators arrived on the digital scene in 1999, when Netscape introduced RSS, or Really Simple Syndication, to pull together in one place content from disparate corners of the Web. RSS feeds are still popular today.

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How to Build an Impactful Newsletter For Your Executives and Decision Makers

Scoop.it

Think about this paradox: C-level executives play an important role in their company. They have an overview of the big picture that benefits everyone in the company, and they always consider the best decisions they can make. Building an executive-focused newsletter that is: Simple. Instantly impactful. Add an opening summary.

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How to Revive a Dying E-Newsletter: 4 Tips

The Point

The demise of email newsletters as an effective B2B marketing tactic has been, to paraphrase Mr. Twain, grossly exaggerated. In fact, email newsletters can be a critical part of an ongoing lead nurturing strategy. For all their benefits, however, newsletters are a royal pain to produce. Host the newsletter as a blog.

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7 Content Marketing Tasks to Automate Right Now

Content Marketing Institute

But data shows that companies are spending far too much time producing emails. According to The Litmus 2017 State of Email Report , 68% of companies take at least one week to produce one email. With most companies reporting having one to five emails in production at any given time, that means a lot of time is spent just on email.

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7 Ways to Streamline Workplace Communications with EveryoneSocial

EveryoneSocial

Employees are likely to cite breakdowns in communication as the cause of most failures at work, so there is a great opportunity to improve how information is made available at companies today. Users can directly connect their LinkedIn, Twitter, and Facebook networks and simply share to their own social platforms.

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Social media marketing is Homo sapiens sapiens social

Biznology

As a result, companies too often make up their social media marketing as they go along, ad hoc, reacting to content and information and updated they get as they get them, tactically instead of strategically. Besides, until you have over 10,000 followers/Like/Subscribers, Twitter and YouTube and Facebook still have their leash on you.

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10 Ways to Generate More Leads from Your Business Blog

The Point

But if the only way to subscribe to the blog is through RSS, or email, you’re missing out on a large subset of leads who may prefer other channels. That’s why it’s important to offer as many subscription options as possible, including RSS, Email, Twitter, Facebook, LinkedIn, and aggregation services like Flipboard. No problem.