Optimize your Marketing Qualified Leads (MQLs) Strategy and Close More Sales
Only B2B
APRIL 10, 2024
Usually, MQLs are the leads that have shown interest in various ways, like downloading content like ebooks, white paper, signing up for a company newsletter attending a webinar or online event. Lead Quality (50-70%): This benchmark reflects the percentage of MQLs that meet your predefined criteria for lead qualification.
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