Chris Koch

MAY 21, 2010

I’m still looking to pin down incontrovertible evidence of this, but anecdotally I hear from people that when they get rid of qual forms for their content the amount of engagement increases exponentially. of the time any link that you put in a tweet is going to lead to accessible content. Viral vs. permission-based.

Privacy 100

Privacy B2B Marketing Lead Ranking B2B 100

B2B Digital Marketer

MARCH 18, 2021

Good content diverts attention from that fear and makes people relax. If you’re engaging your content marketing strategy this way, then you’re doing it all wrong! Content marketing is a challenging endeavor , and in order to be successful in it, you have to be very intentional. Everyone is afraid to be sold.

Paid Content 52

Paid Content ROI Marketing & Strategy Top of Funnel 52

RebelMouse

DECEMBER 26, 2018

In 2019, it's going to be gratifying to continue watching the decline of platform dependency, because we think publishers should take back control of their content and revenue. February: Understanding the New Content Lifecycle. Publishers once operated a behind-the-scenes news desk that designated content for its readers.

CMS Development 40

CMS Development Custom Publishing Lead Ranking Paper 40

Outgrow

DECEMBER 20, 2022

And they also got some, local newspaper mentions and magazine mentions as well. And they also ended up getting local newspapers as well as New Jersey magazines picking them up as well. Saksham Sharda: So are case studies like this available on your website for any listener who wants to like check them out?

PR 52

PR Marketing & Strategy Paid Search Agency Marketing Strategy 52

EveryoneSocial

NOVEMBER 19, 2019

Too many times, brands that have been around for years feel they are untouchable until something happens and starts going viral online. The more people trust your content, the more credible and positive they feel towards your brand. Instead, you want employees sharing content, but adding their insights and creating content as well.

Work Management 61

Work Management Marketing Management Lead Scoring Lead Ranking 61

Adobe Experience Cloud Blog

AUGUST 21, 2014

Last month, we posted our 10 favorite content marketing blogs ; this month, we’re covering off on another subject dear to our hearts: social marketing. The Rundown: Social Media Examiner claims to be the “world’s largest social media magazine” — and by all appearances, they aren’t lying.

Social Marketing 48

Social Marketing Advertising Agencies Word of Mouth Paid Search Agency 48

Ambal's Amusings

FEBRUARY 4, 2010

Content is still king, so grant your prospects some love by giving them a great content-rich white paper. He's written hundreds of white papers and case studies for big-name clients like Autodesk, IBM, and Oracle. Tips on writing white papers as tips Tips rule in magazines, books, and the Web. Jonathan Kantor.

Paper 100

Paper Enterprise Management Marketing Management Case Studies 100

Adobe Experience Cloud Blog

FEBRUARY 17, 2011

For example, I’m a huge fan of the Flipboard app on the iPad, which converts RSS feeds and Twitter lists into a highly customized and personalized online magazine. Now, when I’m in “relaxation” mode, I find that I am as likely to read my “B2B Marketing” magazine on the Flipboard as I am to read the Economist or my latest book on the Kindle.

Top of Funnel 48

Top of Funnel B2B Sales Video Marketing B2B Marketing 48

Online Marketing Institute

JULY 31, 2012

ENews Sign-Up. --> Magazine. Digital Magazines. -->. Curalate allows us to see how the content we pin to our boards is performing, as well as the content people are organically pinning from our sites, and more importantly how viral those actions are, since it’s reported that 80 percent of Pinterest activity comes from repins.”

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Online Marketing Institute

NOVEMBER 8, 2010

B2C More Involved in Almost Every Type of Social Media Usage of social networks is essentially among between B2B and B2C marketers, and B2B marketers are somewhat more engaged in podcasts and slightly more engaged in third-party forums. However, B2C marketers are more engaged in every other type of social media tracked by the survey.

Social Media 40

Social Media Paid Search Agency Social Marketing B2B Marketing 40

Online Marketing Institute

JUNE 3, 2009

Reed Smith selects Concep Fujitsu eyes top prospects Orange digitises customer magazine View more news From audience selection to results analysis and strategy refinement , data has the greatest potential to increase your marketing effectiveness – but its also the hardest for B2B marketers to get right.

Business to Business 40

Business to Business Paid Search Agency B2B Marketing Advertising Agencies 40

Biznology

SEPTEMBER 23, 2014

If you attend, you’ll have the opportunity to watch 40 industry thought leaders present on all things influencer, social media and content marketing — including me and cool stuff from my agency Gerris. My presentation is titled Blogger Outreach Case Study: How I Activated Hundreds of Bloggers for Mizuno Running.

Long Tail Marketing 80

Long Tail Marketing Case Studies Case Study Outreach 80

Content Marketing Today

APRIL 25, 2013

For example, your ideal reader may be a c-level executive with 20 or more years of experience who is struggling to understand how to use content marketing and social media in his mid-size manufacturing company. Among the questions you should ask: Are there a number of newspapers or magazines that cover your subject area?

Custom Publishing 40

Custom Publishing Rules Case Study Case Studies 40

Hubspot

NOVEMBER 4, 2016

More specifically, infographics are shared three times more than other types of content. There’s a reason infographics are such a popular form of content: Viewers love them. According to a survey by BuzzStream and Fractl, images are the second most popular type of content among viewers of all ages. 2) Do your keyword research.

Research 28

Research Terms and Conditions Long Tail Marketing Statistics 28

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. Can a social media program go viral? You are indeed the perfect case study. Absolutely.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Content Marketing Institute

SEPTEMBER 11, 2018

She didn’t think marketing was producing much in the way of good content her sales team could use. In fact, she argued that a major focus for the new year should be producing better quality content. When pushing #content for distribution, don't forget to include your #sales team. Bring the content closer to sales.

Distribution 96

Distribution Advertising Channels Digital Asset Management Best Practices 96

Online Marketing Institute

NOVEMBER 8, 2010

Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip!

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

seo.co

NOVEMBER 8, 2021

Social Media Examiner is the largest online social media magazine in the world. Rather it is a blog on how to use copywriting techniques to create amazing content. The Likeable blog is filled with useful tips and information on social media marketing, digital content, and other related topics. Social Media Examiner. Buffer Blog.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

Convince & Convert

JANUARY 21, 2014

The “edgier” social marketers who tout “relationships” and “connections” will probably find themselves feeling vindicated after taking a look at a recent joint study by the National University of Singapore and Nanjing University. Is it with “shareable content?” Viral Marketing?

Social Media 167

Social Media Studies Media Case Studies 167

seo.co

MARCH 8, 2020

Social Media Examiner is the largest online social media magazine in the world. Rather it is a blog on how to use copywriting techniques to create amazing content. The Likeable blog is filled with useful tips and information on social media marketing, digital content, and other related topics. Social Media Examiner. Buffer Blog.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

Webbiquity

FEBRUARY 21, 2012

There have been numerous models proposed for social media and content marketing (including the Four C’s of Social Media Marketing model previously published here), but when all of the complexity is stripped away, social media marketing success comes down to two core elements: content and amplification. Content is like singing a song.

Social Media 100

Social Media Top of Funnel Social Marketing B2B Marketing 100

Webbiquity

JULY 26, 2010

the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Hubspot

SEPTEMBER 7, 2015

When discussing content marketing, industry insiders tend to speak more to the experiences of B2C companies that are targeting consumers directly. Neither will making sure Volvo ads appear concurrently on the buyer’s smartphone, desktop web browser, TV, and trade magazine. Below are a few ways in which B2B and B2C marketing differs.

B2B Marketing 28

B2B Marketing B2B Thought Leadership Content Marketing B2B 28

Single Grain

APRIL 13, 2022

TABLE OF CONTENTS: ↓ What Is a Crypto Influencer Agency? A crypt influencer agency is a marketing firm that combines elements of conventional influencer marketing with content marketing and other innovative strategies to build communities around your digital currencies and NFTs. The Benefits of Hiring a Crypto Influencer Agency.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Best Practices 52

Single Grain

FEBRUARY 23, 2022

TABLE OF CONTENTS: ↓ What Is a Cryptocurrency Marketing Agency? . That means they have experts in SEO, lead gen, PPC, social media and content marketing, all of which will help you generate the highest ROI on your crypto products. They help crypto websites get 60x more organic traffic by optimizing content.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Marketing Agencies 1 Paid Content 52

Hubspot

JULY 20, 2015

In fact, there are a couple of ways that marketers can leverage LinkedIn's platform for content distribution without having to pay for it. Looking to send out short, digestible content? To help you get a better handle on where and how to execute a content marketing strategy on LinkedIn, keep reading. Engage with a status update.

Linkedin 28

Linkedin Planning Content Marketing Work Management 28

Hubspot

OCTOBER 31, 2016

Want to learn how to plan, publish, and promote viral infographics? Step #1: Choose topic and collect content. If you’ve already got a blog and some content under your belt, the best place to find a topic is to look at your most popular content from the past. You’re in the right place.

Viral Marketing 28

Viral Marketing Outreach Blogger Design 28

QuanticMind

OCTOBER 26, 2017

Content type – Specific offers such as webinars, guides or checklists. Content focus – Such as paid versus organic/earned channels. Both are creators of content that hope audiences will get to the end of the video, whether that be a 2-hour movie or a 30-second video ad. Similarly, YouTube is also something of a melting pot.

Marketing Attribution 40

Marketing Attribution Top of Funnel Analytics Lead Ranking 40

Online Marketing Institute

NOVEMBER 4, 2010

Android Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip!

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Contently

APRIL 24, 2019

This is an excerpt from The Content Marketer’s Playbook: Grow Your Content Program. Brands are creating more content than ever before. According to CMI’s 2019 benchmark report , a majority of both B2B and B2C marketers increased content creation budgets from 2018. Review your existing content strategy.

Budget Programs 167

Budget Programs Top of Funnel Ad Building Content 167

Optinmonster

AUGUST 27, 2023

Are you using content marketing effectively to reach your customers and grow your business? These days, content is one of the best ways to raise brand awareness among a targeted audience. Content marketing campaigns can also bring you online authority, web traffic, leads, and sales. What Is Content Marketing?

Paid Content 95

Paid Content Content Marketing Top of Funnel Planning 95

Outgrow

JANUARY 13, 2021

As marketers, we cannot ignore the sheer engagement and virality of personality quizzes. In other words, they are a modern digital adaptation of the personality tests seen in magazines. Most importantly, the best personality quizzes allow us to refresh our minds by consuming some entertaining content. Let it Go Viral.

Personalization 118

Personalization Outgrow Work Management Viral Marketing 118

Convince & Convert

JUNE 24, 2016

As Managing Editor, Jess masterminds Convince & Convert’s major content channels, which include its podcasts, email newsletters, and the blog. In this episode, Jess breaks down how to build an audience for your content, how to hold yourself accountable to your editorial calendar, and her favorite content management tools.

Content 113

Content Work Management Planning Video Marketing 113

Online Marketing Institute

JUNE 22, 2009

I presented a webinar the other day where I stated that while white papers are still the staple of content marketing, they’re getting really stale as a communications vehicle for B2B. The book of the webinar of the movie: The Velocity B2B Content Marketing Workbook. The new B2B marketing is Content Marketing.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Convince & Convert

JUNE 21, 2012

Media companies are thinking, ”Oh yeah, we want to do that so our content will display in stream,” so in the tweets, they won’t have to click through. If nobody has to click through, you are not actually aggregating any page views or visitors or eyeballs on your content. I’ve seen the case study from Coke.

Work Management 119

Work Management Marketing Management Stats Social Media 119

Single Grain

AUGUST 14, 2019

Content repackaging (also referred to as content repurposing and even content recycling ) is turning existing content into new formats. More often than not, it involves turning text content into infographics, videos, e-books, etc. It's not merely about re-marketing your old content for new clicks and conversions.

Marketing AI 111

Marketing AI Product Content Banners 111

Single Grain

MARCH 7, 2022

TABLE OF CONTENTS: ↓ What Is Crypto PR? The best crypto PR agencies help crypto businesses attract investors by promoting their NFTs and other crypto products on crypto media sites like Cointelegraph, Bitcoin News, Coindesk, CCN, Bitcoin Magazine, Cryptovest, and Crypto Slate. Focus on Content Marketing. Content Marketing.

Advertising Agencies 52

Advertising Agencies PR Paid Search Agency Ad Agencies 52