Remove landing-page test
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How to Maximize ROI with Email Marketing for B2B

Webbiquity

Image credit: Pixabay on Pexels You’ve probably seen studies and statistics on the enormous ROI (return on investment) that email marketing for B2B delivers compared to other tactics. ROI can be expressed as a percentage (+3,600%) or as a ratio (36:1). So, how can you ensure your email marketing strategy will deliver a compelling ROI?

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10 Crucial Email Marketing Mistakes (With Tips to Avoid Them)

SendX

Email marketing can be quite complex, thanks to the sheer number of variables and factors that affect it. And you don’t want to waste your time, money, and effort on an email that is not opened, read, replied to, or gets sent straight to the spam folder. You can apply a similar approach for the customers who have already purchased.

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Top 10 Email Marketing Tips for Financial Services

SendX

What Benefits Can You Get from Email Marketing as a Financial Advisor? Here are some of the specific benefits that you as a financial advisor can expect to see: Speaking directly to your target market How many opportunities do you get to send a personal message straight to those in your target market? So use your assets!

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5 Ways to Make Your Lead Nurturing Emails Stand Out

Adobe Experience Cloud Blog

To take it one step further, here are 5 subject line techniques that really work: Educate: 7 Things Marketers Can Learn from Sales. The From Name can make all the difference and can influence opens, clicks, and even spam complaints. Can you get through the email in 30 seconds and know the value it provides?

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How to Create a Modal Popup Form With Gravity Forms

Optinmonster

With a modal popup, you can show stunning offers as the background fades out in order to grab your visitors’ attention. The visitor will need to enter details after which the popup will close and they can get back to what they were doing. Contact info – Collect details of your visitors so you can contact them later.

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You’re Doing Landing Page Testing Wrong: These Are the 5 Rules to Do It Right

Unbounce

Backed by data from 250+ active clients and more than 10,000 CRO tests, we’re seeing these average lifts: Increase in conversion rates by 52% Lower cost per conversion by 33% Increase conversion quality by over 100%. Baking control and structure into our process so we can produce repeatable, predictable, and reliable results.

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The Best Email Deliverability Guide Ever

Act-On

Or getting stuck in SPAM folders, never to fulfill their destiny? Soft bounces are often temporary, and senders can typically fix them. Inbox Rate: The percentage of emails that are delivered to a non-SPAM folder. It can be estimated, but as a sender, you’ll never know the exact inbox rate. How can this be?