Sprout Social

JANUARY 12, 2022

Companies with plenty of positive buzz and frequent social mentions grow rapidly in the age of social media. This includes @mentions of your brand and tagged posts. ” Random photo tag? And what better way to get people talking than actually doing something that gets people buzzing? Good question! Employee advocacy.

Word of Mouth 136

Word of Mouth Paid Content Conversion Work Management 136

Sprout Social

NOVEMBER 29, 2021

Building buzz around your brand does more than just boost your reputation. Instagram product listings allow brands to include tagged posts from real customers, giving users a more authentic look at why people love a product. For questions about the data, please contact pr@sproutsocial.com. The top 0.5%

Buy 143

Buy Brand Identity Branding eCommerce 143

Sprout Social

JANUARY 24, 2024

Brand mentions Brand mentions tell you how often your brand is discussed on social media, regardless of direct tags. Earned media is measured by equating the organic, positive buzz a brand receives to the monetary value they would’ve had to spend to receive the same recognition via paid ads. It’s time to #DetoxYourFeed ?

Paid Content 100

Paid Content Marketing Analytics Tools Advertising Agencies Marketing Budget 100

markempa

JUNE 8, 2007

« 10 Lead Generation (Prospecting) Tips for Sales People | Main | The Physics of Trigger Events for Lead Generation » Podcast: The New Rules of Marketing & PR Interview with David Meerman Scott Before the Internet and social media tools, companies could only communicate through the filter of advertising or media ink placed by a PR firm.

PR 120

PR Rules Lead Generation B2B Thought Leadership 120

Navigate the Channel

MAY 24, 2023

With PR incorporating elements such as podcasting, community platforms and influencer marketing, it can be a different path to launch. Incentives provide an extra push for generating buzz and expanding the reach of your product launch. (We could start almost every post with that last part.)

Word of Mouth 65

Word of Mouth Product Marketing & Strategy B2B 65

Buzz Marketing for Technology

FEBRUARY 17, 2009

Tags: PR Buzz Marketing Facebook. The most important part of groups on Facebook is the Discussion Board – it’s what makes a group a group and why many are not that well attended since the owners don’t keep the conversation going. Perhaps we have seen a whole new use of groups starting to emerge for Topical Media issues.

Facebook 100

Facebook Media Buzz PR 100

Buzz Marketing for Technology

JANUARY 28, 2010

Tags: Blogging Buzz Marketing Communications Communities Inbound Marketing Interactive Marketing Media PR Social Media Twitter. Avaya makes Business Communications more Social It’s a very exciting day for me here at. Related posts brought to you by Yet Another Related Posts Plugin.

WOM 100

WOM Digg B2B Marketing Wikipedia 100

Webbiquity

DECEMBER 1, 2010

Generating PR “buzz&# and having a product perceived as “cutting edge&# were called significant challenges by only about a third of marketers, unchanged from last year. Tactics like telemarketing, PR and PPC advertising fell predominantly into the “somewhat effective&# camp. Post on Google Buzz.

Marketing Automation Services 100

Marketing Automation Services B2B Marketing Trends Planning 100

Buzz Marketing for Technology

JANUARY 12, 2010

Tags: Buzz Marketing Cause Marketing Crowdsourcing PR Social Media. Share it on StumbleUpon. Send this page to Print Friendly. Email this to a friend? No related posts. Related posts brought to you by Yet Another Related Posts Plugin.

Digg 100

Digg Advertising Agencies Buzz PR 100

Webbiquity

OCTOBER 13, 2010

Your PR team was aware of most of these as it often had a hand in generating those placements. Another excellent free tool for finding relevant influencers across the social media sphere, Social Mention is a real-time social search engine that also provides alerts and a cool buzz-monitoring widget you can add to your website or blog.

Social Media 100

Social Media Budget Programs Tools Marketing Management 100

Webbiquity

DECEMBER 28, 2010

On-page optimization (content, headings, meta tags). Public Relations (PR): trying to manually build links from high-quality sites is difficult, tedious and time-consuming. Post on Google Buzz. Most still focus on the same basic areas: • Keyword research. • Links (external and internal). Share this on Bebo.

SEO 100

SEO Enterprise Management Digg Press 100

Webbiquity

AUGUST 25, 2010

It also uses the same underlying Browse My Stuff technology , which enables publishers, PR agencies, corporations and other enterprises to efficiently SEO-friendly build branded content aggregation hubs. Post on Google Buzz. SMI was developed by some of the same people as the popular B2B Marketing Zone b2b marketing portal. Tweet This!

Social Media 100

Social Media Media B2B Thought Leadership Digg 100

Webbiquity

OCTOBER 25, 2010

Meta description: (usually no more than 200 characters, e.g., “Webbiquity is the fusion of SEO, search marketing, social media, reputation management, content marketing and social PR to make you or your company omnipresent on the web for your unique search phrase.&# ). PR=3 (a bit edgy). Long description (up to 500 characters).

RSS 100

RSS Promotion PR PageRank 100

Content Marketing Institute

OCTOBER 30, 2018

Here’s a great example of a cluster page from HubSpot: Instead of taking a generalized approach and covering things like why PR is important, HubSpot dives into building free buzz with a PR campaign. It’s linked to from its PR pillar page : That’s how you do it. Heading tags. And, guess what? Image alt text.

Lead Ranking 104

Lead Ranking Lead Scoring Long Tail Marketing Paid Search Agency 104

Sprout Social

NOVEMBER 19, 2018

To no one’s surprise, social buzz around shopping reaches its peak during the holiday season. Black Friday and Cyber Monday bring the buzz. For questions about the data, please contact pr@sproutsocial.com. The 2018 holiday message volume was estimated via segmented year-over-year and year-to-date ratio projections.

Twitter 109

Twitter Facebook Buzz Press 109

Webbiquity

NOVEMBER 16, 2010

It’s not just that most people aren’t waiting on eggshells in eager anticipation of XYZ Company’s latest PR announcement, it’s that the marketers and PR people at XYZ didn’t take the time to figure out what their prospective buyers and influencers do really care about and want to discuss. Retweet them.

Social Media 100

Social Media Media Digg PR 100

Ambal's Amusings

SEPTEMBER 23, 2009

But, as Piersall writes in a post titled " Internet Fame Ain't All That ", it's also a good idea to sit back and look at whether all that buzz is actually producing anything concrete. Also, cutting down on personal PR doesn't mean you don't have to continue marketing your content. Tags: Thought Leadership.

Content Marketing 100

Content Marketing Thought Leadership Content PR 100

KoMarketing Associates

APRIL 24, 2014

Tagging for social media such as Open Graph, Twitter Cards, and Schema integrations. Finally, don’t forget the PR impact of a creative media advertisement, regardless of intended medium. Placement of 301 redirects, should web addresses be getting transitioned , modified, or updated. Image and video optimization.

Paid Content 120

Paid Content Budget Programs Marketing Budget Marketing Budget Creation 120

Webbiquity

SEPTEMBER 21, 2010

While the use of such technologies is limited only by the imagination, there are three types of entities that could clearly benefit from content aggregation tools: large brands/companies, online publishers and PR firms. Post on Google Buzz. Even many writers of relatively small blogs are now overwhelmed with such pitches. Tweet This!

Aggregators 100

Aggregators Blogger Media Curation 100

B2B Marketing Savvy

AUGUST 27, 2009

Twitter blurs the line between marketing, PR, web, advertising, training, etc. Posted in Agency Side, Client Side, Marcom for B2B, PR in a 2.0 World Tagged: Advertising, B2B, client, marketing, PR, social media, Twitter. World Advertising B2B client marketing PR social media Twitter.

Case Study 40

Case Study Case Studies Barriers Buzz 40

Convince & Convert

SEPTEMBER 22, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer.

Social Media 135

Social Media Media Webinar Metrics Paid Search Agency 135

markempa

AUGUST 22, 2007

« Content ideas for lead nurturing and tactics to use | Main | Closed Loop Marketing Isnt Software » Off topic: Response to meme - 8 Random Things About Me Ardath Albee, over at Marketing Interactions , tagged me for a meme "8 random things about me." Ardath, thanks for the tag. Ardath, thanks for the tag.

Lead Generation 120

Lead Generation B2B Thought Leadership Generation Thought Leadership 120

Webbiquity

NOVEMBER 2, 2010

This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups. Sure, social media can in some cases drive lead generation and even direct sales (so can PR), but that isn’t its strength or its primary purpose. Post on Google Buzz. Dana Larson | Expert Bits. Tweet This!

Social Media 100

Social Media Social Marketing Media Planning 100

Convince & Convert

JULY 26, 2010

He’s a former journalist turned PR guy and straight shooter at New Media Cowboy. Sales reps from traditional PR distribution services were even quoted as saying, “there’s a reason it’s free.&# – implying that it doesn’t perform well. I think pitchengine and its concept is going to rock PR world.

Social Media 115

Social Media SEO Marketing Websites PR 115

Convince & Convert

MAY 12, 2010

It's mostly based on buzz and mass popularity. What separates 'social' now from what has come before is that it got buzz, got cool, got popular. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

Paid Search Agency 121

Paid Search Agency Advertising Agencies CAN-SPAM PR 121

WebMarketCentral

JULY 9, 2007

There are a number of online tools and methods to spread word of mouth online, but a key one is interactive PR. So what is interactive PR exactly? But in short, interactive PR is about rethinking your PR strategy. And then they'll write about you!" That's online word of mouth.

Word of Mouth 20

Word of Mouth PR Buzz Web 2.0 20

Convince & Convert

AUGUST 16, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. link] Higher Calling Media RT @SadieMHarris Blastoff for My New Social Media Newsletter [link] [link] [link] MyCrowd.ca Im Jay Baer.

Newsletter 114

Newsletter Social Media Media Paid Search Agency 114

Webbiquity

MARCH 23, 2010

Visualizing Twitter Statistics x100 by Digital Buzz Blog. 105 Twitter Applications for PR Professionals by Everything PR. Best Practices for Corporate Twittering by Social Media Today. Tom Humbarger. 10 People You Won’t See on Twitter Anymore by Mashable. Jennifer Van Grove. Aden Hepburn. Michael Stelzner. Dan Zarrella.

Twitter 100

Twitter Best Practices Digg PR 100

Webbiquity

NOVEMBER 29, 2010

It’s an over-used PR buzzword. However, there’s a world of difference between PR buzzwords and objective facts. Post on Google Buzz. Tags: Random Anvil Media Attensa fundraising Jimmy Wales thought leadership Wikipedia Wikipedia cabal. Share this on del.icio.us. Share this on Facebook. Share this on LinkedIn.

Wikipedia 100

Wikipedia Thought Leadership Wiki Blogger 100

Webbiquity

JUNE 15, 2010

It supports a brand, and needs to integrated with other marketing and PR activities rather than treated as a separate island (just as, for example, a company’s search and display advertising should communicate a consistent message). It’s a component (an increasingly essential one) of an overall marketing and PR plan.

Social Media 100

Social Media Media Marketing Automation Services Budget Programs 100

Convince & Convert

SEPTEMBER 14, 2010

The way to do this practically is to borrow a technique from social media and use tagging. Group them into personas related to the tagged characteristics. Write your messaging to the personas and build your lists based on the tags. Ideally, you also want a way to import the tags already available on user profiles.

Social Media 123

Social Media Work Management Marketing Management Media 123

WebMarketCentral

DECEMBER 4, 2007

When two of the smartest people in blogging and interactive PR have a conversation, it's worth listening in on. Paul Dunay at Buzz Marketing for Technology yesterday posted his podcast interview, PR's Role in New Media , with Cece Lee of the PR Meets Marketing blog.

PR 20

PR Buzz Blogger Press 20

Convince & Convert

JULY 5, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. fb [link] SEO India Interesting Post blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer.

Paid Search Agency 116

Paid Search Agency PR Advertising Agencies Word of Mouth 116

Convince & Convert

SEPTEMBER 7, 2010

tags: marketing) [.] Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. That’s like finding a better way to punch people in the face” is one of the more memorable examples of his outlook. Im Jay Baer.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Convince & Convert

AUGUST 2, 2010

Danny Brown) Tagged as: brand communities , facebook , facebook strategy , facebook success summit , Speaking Engagements Did you enjoy this blog post? Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

Facebook 121

Facebook Paid Search Agency Webinar Metrics Advertising Agencies 121

Biznology

DECEMBER 4, 2012

This makes it easy to add and remove different buttons as social networks go away (good bye, Google Buzz!) On the other hand, Drupal is very aware of classifications, user-readable URLs , customizable title, keyword, and description tags. and add them as they’re introduced (hello Google+, for now).

Social Media 80

Social Media Paid Search Agency CMS Development Advertising Agencies 80

Buzz Marketing for Technology

SEPTEMBER 29, 2010

It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool. Its perfect example of where I think PR needs to focus these days – on conversations and not on publications. Email this to a friend? Subscribe to the comments for this post? Tweet This!

Social Media 100

Social Media Media PR Digg 100