Altitude Marketing

OCTOBER 23, 2018

Public Relations Manager – will handle pitches, placements and press releases. You’re going to need to invest more in educating prospects, generating interest, creating industry buzz, staying top of mind and earning their confidence than a company offering a lower ticket item that is not core to a prospects’ future success.

Marketing Budget Creation 56

Marketing Budget Creation Marketing Budget Work Management Paid Search Agency 56

Buzz Marketing for Technology

DECEMBER 29, 2010

LinkedIn Search Optimization (LSO) Critical for B2B Marketers – Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via natural search results. 4 C’s of B2B Marketing.

Best Practices 100

Best Practices Social Media Paper Public Relations 100

Convince & Convert

JULY 27, 2010

Instead, traffic here on Convince & Convert is actually UP since I went on vacation. While I did a nice job of building a growing a culture as the sole author, and I managed to put out some decent content, when we launched the blog to the next level of multiple authors and varying voices, our traffic has gone through the roof.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Content Standard

OCTOBER 29, 2015

Even though the post was almost a month ago, the brand’s content amplification strategy still includes frequent promotion of Jenner’s pictures, and its Facebook page is still experiencing over 100 percent growth in new likes. Stage 2: Growing Trends through Relatable Stories. After the photo garnered more than 1.4

Distribution 40

Distribution Merchandising Content Blogger 40

Content Standard

OCTOBER 29, 2015

Even though the post was almost a month ago, the brand’s content amplification strategy still includes frequent promotion of Jenner’s pictures, and its Facebook page is still experiencing over 100 percent growth in new likes. Stage 2: Growing Trends through Relatable Stories. After the photo garnered more than 1.4

Distribution 40

Distribution Merchandising Content Blogger 40

Convince & Convert

MARCH 4, 2010

Blogging for Content This is the scenario where you are writing a blog with considerable emphasis on search optimization, attempting to drive traffic to the blog via strategic content creation and keyword inclusion. Funneling traffic from the blog to some other Web destination (typically a corporate site or lead form) is the prime objective.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Convince & Convert

JULY 26, 2010

Aside from optimizing the structure of the site and the pitches themselves, sheer volume and traffic drove our authority with Google and other search engines. The more content, the better which leads me to the next thing… Social Media Optimization Sites like Facebook and Twitter can help you spread your brand’s net even wider.

Social Media 115

Social Media SEO Marketing Websites PR 115

Bluetext

APRIL 25, 2024

With the myriad of marketing channels available, from social media and paid media to content marketing and public relations, crafting a cohesive strategy that seamlessly integrates these elements has become more crucial than ever. The Power of Social Media Social media has transformed the way businesses connect with their audience.

Public Relations 26

Public Relations Campaigns Allocation PR 26

Convince & Convert

JUNE 17, 2010

Traffic to my blog. Whatever your Twitter objectives might be, I suggest you spend some time with yourself figuring out what they are, and how to measure whether you’re accomplishing your goals. I consistently look at the number and percentage of visitors to this site that come from Twitter. Followers per tweet.

Twitter 125

Twitter Paid Content Paid Search Agency PR 125

Online Marketing Institute

NOVEMBER 2, 2009

Based on my own anecdotal research, natural search typically drives at least 40% and average more than half of all unpaid traffic to b2b websites. Share this on Facebook Share this on FriendFeed Share this on Linkedin Share this on del.icio.us Share it on StumbleUpon Share this on Technorati Buzz up! Tweet This!

Marketing Budget 40

Marketing Budget Budget Programs Marketing Budget Creation Paid Search Agency 40

Buzz Marketing for Technology

JUNE 23, 2008

« Measure Traffic with the Google Web Site Trends Bookmarklet | Main. Facebook: 500028774. Measure Traffic with the Google Web Site Trends Bookmarklet. Mrinal on Measure Traffic with the Google Web Site Trends Bookmarklet. Todd Sieling on Measure Traffic with the Google Web Site Trends Bookmarklet.

Tips 100

Tips RSS Screencast Mobile Advertising 100

Convince & Convert

AUGUST 19, 2010

All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions. The brochure could be made available on site and could also be made available as a PDF that ExactTarget could drive traffic to via email.

Social Media 140

Social Media Media Webinar Metrics Marketing & Strategy 140

Convince & Convert

MAY 11, 2010

You can study your Web analytics, and see which pages get the most traffic, and what questions are likely to be in prospects’ minds when they are on those pages. Post it to your Facebook page. Talk it up on Facebook and the blog. Or, you could survey Web site visitors, gathering data in real-time. Your LInkedin page.

FAQ 137

FAQ Top of Funnel Paid Search Agency Social Media 137

Convince & Convert

APRIL 6, 2010

Find keywords and search phrases to include in these four places: Google Analytics (or whatever Web site analytics program you’re using) Look at your keywords report to find phrases that are driving traffic to your site. and search for them on Google, Bing, YouTube, Twitter, Facebook, and SocialMention.

Paid Content 143

Paid Content Ad Building Brand Identity Branding 143

Optinmonster

DECEMBER 3, 2023

In most sales funnel presentations you’ll see a chart similar to the one above, but we think it’s actually easier to understand the sales funnel when you don’t use the buzz words for each stage. Using our Canvas Technology , add a popup to your site asking blog readers to like your Facebook page.

Top of Funnel 102

Top of Funnel Conversion Rate Conversion Cross-Selling 102

Convince & Convert

FEBRUARY 23, 2010

We also find Facebook fan pages that try to explain product features (wrong again, as it’s unlikely that non-customers are going to fan your page, thus talking about features is preaching to the converted). link] #SMM [link] Face to Facebook RT @jaybaer Is Your Social Strategy Proactive or Reactive?

Social Media 117

Social Media Webinar Metrics Media Marketing & Strategy 117

Convince & Convert

APRIL 1, 2010

So, I turned to the team’s Facebook page, where NBA rules have not yet been codified, and team’s have more leeway than they do on the official Web site. The Timberwolves on Facebook page has no mention of a manifesto, not even a link on the Info tab. They need to snap up that Facebook name pronto. Your Web site.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. Too often, the humanization part gets overlooked in an effort to create a “user-generated video contest widget that we’ll launch on Facebook with support from Ustream.&# It’s not hard, it’s complicated.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Convince & Convert

JUNE 22, 2010

The problems with that are clearly one of culture (truly believing that every customer is a reporter), and of definition (thinking that social media is somehow driven by Twitter and Facebook). link] La cultura corporativa es clave en el éxito de una campaña #SMM [link] Buzz Mkt Turismo RT @tcreativo: ¿Crees o no crees en #SocialMedia?

Social Media 130

Social Media Media Paid Search Agency Budget Programs 130

Convince & Convert

MARCH 3, 2010

Allowing clients to treat number of Facebook fans as the core success metric is a dereliction of duty. Go beyond the obvious and use customer service metrics, social connectivity of customers, and Web traffic patterns as measures that matter. There’s a way to get your Facebook update seen in more news feeds.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Convince & Convert

MARCH 23, 2010

There’s a First Time for Everything New research (pdf) by my clients at Compendium Blogware show that for more than two-thirds of corporate blogs, new visitors comprise more than 80% of total blog traffic. That’s right, in most cases, 8 out of every 10 visitors to your blog have never been there previously.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

APRIL 15, 2010

It generates Web traffic (via search and social media linkages) and helps remove purchase impediments every day of every month. Content Marketing Doesn’t Go Stale Further, unlike almost every other marketing tactic every devised, content marketing continues to pay dividends forever.

Paid Content 124

Paid Content Content Marketing Paid Search Agency Planning 124

Convince & Convert

SEPTEMBER 20, 2010

87% of respondents had heard of Twitter, compared to 88% who had heard of Facebook. Compare that ratio to Facebook, where 88% have heard of it, and 41% have a profile (a conversion rate approaching 50%). Put another way, Twitter users are 3 times more likely to follow brands than Facebook users. 19% seek customer support.

Social Media 159

Social Media Media Stats Statistics 159

Convince & Convert

APRIL 14, 2010

Twitter, Facebook, YouTube and a Blog all dedicated to creating places for the public to tell them problem areas in the city, ask questions about traffic safety and promote a safer community. Are we sayng that the time for vial videos, viral games and facebook applications is over? But what about entertaining?

Social Media 128

Social Media Media Paid Search Agency CAN-SPAM 128

Buzz Marketing for Technology

JUNE 27, 2008

Says the Future Will be Modeled on Facebook from Read/WriteWeb. Facebook: 500028774. Measure Traffic with the Google Web Site Trends Bookmarklet. Mrinal on Measure Traffic with the Google Web Site Trends Bookmarklet. Todd Sieling on Measure Traffic with the Google Web Site Trends Bookmarklet. Read More].

Paid Content 100

Paid Content Personalization RSS Work Management 100

Single Grain

APRIL 29, 2021

Public relations is one of the best ways to build a solid online reputation for your business. Learn More: 10 Effective SEO Techniques to Drive Organic Traffic in 2021. You also acquire referral traffic to your site, which gives you more opportunities for NFT selling. Here are the top strategies to promote your NFT: PR.

Demand Generation Agencies 113

Demand Generation Agencies Paid Search Agency Advertising Agencies Marketing Agencies 1 113

Convince & Convert

SEPTEMBER 21, 2010

How to Create a Share of Voice Report Get Shorty – The Elevator Pitch is Dead Finding Your Mass Influencers Among Your Customers 4 Detective Tricks to Find Your Customers in Social Media Does Your Facebook Page Have a Pulse? Build Your Brand a Social Content Ladder in 5 Steps Is Starbucks the Most Dangerous Competitor to Facebook? (co-authored

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Valasys

NOVEMBER 5, 2018

Also known as remarketing, retargeting works as a form of online advertising which helps keep your brand in front of bounced traffic. As part of your marketing strategy, SEO helps generate qualified organic leads by driving traffic to your website and increasing your site’s search ranking through the use of targeted business related keywords.

Lead Generation 53

Lead Generation Paid Content Lead Scoring Lead Ranking 53

Online Marketing Institute

JANUARY 4, 2011

Notice all those Twitter users with 20,000+ followers but no blog/website traffic? Use other social channels for distribution, but focus on your site I don’t do too much to nurture followings in external networks, I simply feed content into Twitter, Facebook, LinkedIn, etc. and focus my time on creating the best possible content.

Tactics 40

Tactics PR Planning Buzz 40

Martech Advisor

OCTOBER 18, 2019

It is an outcome of a brand’s public relations and branding, and customer experience efforts. ” Often described using terms such as WoM, buzz, viral, or publicity, earned media is achieved exclusively through organic activities. Organic and Direct Traffic. Advantages and Disadvantages of Earned Media.

Practices 43

Practices Examples WOM Media 43

Convince & Convert

APRIL 26, 2012

But, so I had the influence of public relations and the content. Google Facebook Pinterest conglomeration is. But yet, in terms of actual level of inquiry, level of chatter, Twitter and Facebook and those guys are right there. traffic than mine does. take on the whole Instagram Facebook scenario?

Social Media 134

Social Media Optimization Media Buying Cycle 134

Convince & Convert

AUGUST 26, 2010

Six types of reports are included in RowFeeder: Post Volume and Velocity Analysis – What’s being said about keyword(s) on Twitter and Facebook. Want to see every person that’s tweeted about you or send a Facebook message about you in the last 2 days? or engaged in brand reputation management, often on a weekly basis.

Social Media 119

Social Media Media Webinar Metrics Work Management 119

Convince & Convert

SEPTEMBER 21, 2010

I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. It doesn’t have the advanced functionality of Tweetdeck (such as cross-posting to Facebook), but it’s so easy-to-use that it’s my favorite Twitter app.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Buzz Marketing for Technology

JUNE 27, 2008

Weve all heard the buzz around UGC and UCM - User-generated content and Consumer-Generated Media - but this is far [Read More]. Facebook: 500028774. Measure Traffic with the Google Web Site Trends Bookmarklet. Mrinal on Measure Traffic with the Google Web Site Trends Bookmarklet. Blog RSS Feed. Comment Feed. Digg: srubel.

Work Management 100

Work Management Marketing Management Google RSS 100

Convince & Convert

JULY 8, 2010

The Wall Street Journal said email’s era had ended thanks to Facebook. Facebook’s COO said that email was probably going away. Well, it’s certainly weathered the wooden stakes of pundits and the introduction of IM, RSS, Skype, MySpace, Facebook & Twitter quite well. October 2009. So is email immortal? link] Jeffrey K.

RSS 128

RSS Paid Search Agency Social Media Email Marketing 128

Hubspot

OCTOBER 17, 2014

I also tend to schedule Facebook, LinkedIn, and Google+ posts several days ahead of time," says Showers. What content are people posting on each other''s Facebook walls? By staying on top of rising trends, social media managers can properly newsjack , which can bring terrific spikes in traffic to your website.

Social Media 28

Social Media Organization Work Management Media 28

B2B Marketing Zone Posts

JUNE 9, 2010

How Facebook’s privacy disasters will change B2B marketing - Chris Koch , May 21, 2010 Have you ever noticed that your Facebook profile page looks like one of those horrible qualification forms that we make our customers fill out? They’re not getting any traffic, they can’t find their site in Google, and no one is calling them.

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40