Convince & Convert

MAY 25, 2010

What other aspects of the marketing services business are likely to grow like that? 5 Key Success Factors There are 5 critical components for agencies to successfully develop and sell online marketing capabilities: Broaden Your Horizons. I was there speaking at the Counselor’s Academy PRSA annual conference. Direct mail?

Paid Search Agency 124

Paid Search Agency Online Marketing Advertising Agencies Ads 124

Buzz Marketing for Technology

SEPTEMBER 26, 2012

Posted in Commerce Facebook Interactive Marketing Sales Social Media Social Networking Strategy. According to HubSpot, ninety three percent of adults on the Internet are on Facebook, yet only 1% of a brand’s Facebook fans will ever make their way to the company’s main website. It simply can’t be Facebook’s fault….

Facebook 100

Facebook Ideal Customer Profiles Brand Identity Branding 100

Writing on the Web

DECEMBER 3, 2010

Facebook can be a powerful list building tool if you know how to use it properly as such. Here are ten ways you can use FB to build your email list and increase your online business income. 8. Use Facebook groups. You can also consider creating your own new group if it is appropriate for your market and topic.

Facebook 100

Facebook Ad Building Tools Autoresponders 100

Sharpspring

APRIL 20, 2021

Creating instant interaction keeps your brand alive and lets you send content and direct your customers to more information. Facebook and Google Ads can facilitate retargeted ads for your product or service. A less-than-stellar checkout experience will kill the buzz of finding the perfect product. Retargeted ads. Use automation.

Paid Content 109

Paid Content Work Management Marketing Strategy Marketing & Strategy 109

Hubspot

SEPTEMBER 23, 2018

The great thing about the internet is that it's full of brilliant marketers sharing great information -- all for free. We at HubSpot are thrilled to give you the marketing insights you need by way of the HubSpot Marketing Blog. The Future Buzz. Duct Tape Marketing. TopRank Online Marketing Blog.

Social Media 78

Social Media Social Marketing Media Marketing Management 78

KoMarketing Associates

JULY 10, 2014

Google+ recently celebrated its three year anniversary, and with it brought the appreciation of many marketers and social network users who thought Google+ would go the way of Google Buzz or Orkut, two of Google’s other former social offerings. It’s a Good Cross Between Facebook and LinkedIn. It Could Have SEO Influence.

Google 120

Google B2B Marketing B2B Case Study 120

Valasys

JUNE 15, 2021

So, before we start with post-marketing campaign analysis, we need to set the right tone and context. In the context of online marketing campaigns, marketers rely on different channels for promotion. This helps the company collect information about prospects without any sort of distraction.

Paid Content 52

Paid Content Analysis Paid Search Agency Ad Frequency 52

Valasys

JUNE 15, 2021

So, before we start with post-marketing campaign analysis, we need to set the right tone and context. In the context of online marketing campaigns, marketers rely on different channels for promotion. This helps the company collect information about prospects without any sort of distraction.

Paid Content 52

Paid Content Analysis Campaigns Paid Search Agency 52

Sharpspring

APRIL 20, 2021

Creating instant interaction keeps your brand alive and lets you send content and direct your customers to more information. Facebook and Google Ads can facilitate retargeted ads for your product or service. A less-than-stellar checkout experience will kill the buzz of finding the perfect product. Retargeted ads. Use automation.

Paid Content 79

Paid Content Work Management Marketing Strategy Marketing & Strategy 79

Writing on the Web

AUGUST 23, 2010

If you’re a busy professional, you know how hard it is to run your business and provide quality services to clients, and have enough time to take care of your online marketing and publishing tasks. But others, like blog writing, needs to be very good so that it sounds like something you’d say, professional and informed.

Digg 100

Digg Marketing Management Buzz Blogger 100

KoMarketing Associates

AUGUST 14, 2014

To assist with this process and give our content strategy a solid foundation to be built upon, we ask our clients to fill out a brief questionnaire that provides critical information pertaining to their organization and industry. B2B Online Marketing Blog Content Marketing'

B2B Marketing 120

B2B Marketing Content Marketing Work Management B2B 120

Hinge Marketing

MAY 23, 2016

Like traditional lead generation, the new model is founded on demonstrating expertise and building trusting relationships — but these goals are accomplished online. While online marketing will continue to evolve, here are ten proven lead generation techniques that are working for professional services firms today.

Online Lead Generation 118

Online Lead Generation Lead Generation Lead Ranking Sales Qualified Leads 118

Webbiquity

JUNE 8, 2010

Excerpted from my new booklet, Effective Online Marketing In A Nutshell , here are some tips that will help: LinkedIn. The jury is still out on Facebook’s effectiveness for the B2B market. We’ve got some useful first steps in the booklet on Facebook specifically, as well as additional tips on both LinkedIn and Twitter.

Social Media 100

Social Media Marketing Automation Services Media Digg 100

Navigate the Channel

FEBRUARY 18, 2021

While digital marketing sounds fancy, it really gets its roots in traditional advertising. The process of putting out your business information in front of your target prospective customer and persuading them to take action is exactly the same as it has always been. The only difference now is the internet is involved.

Paid Content 65

Paid Content Paid Search Agency Advertising Agencies Companies 65

Webbiquity

JANUARY 24, 2011

A handy way to supplement your email contact list with information about those prospects from the most popular social networks. Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. Discover what information is available about a potential future boss or employee.

Social Media 100

Social Media Tools Buzz Media 100

KoMarketing Associates

DECEMBER 4, 2014

It’s not simply adding 100 pieces of content to the site and it can’t be a tiny compartment of your marketing department. SEO is about much more and it’s up to everyone in the industry (and online marketing in general), to educate themselves and others, on what truly makes up a successful SEO program. Facebook Wants Your Money.

SEO 120

SEO Mobile Marketing Link Building Work Management 120

Writing on the Web

SEPTEMBER 20, 2010

The rules haven’t changed, but it’s surprising how many people start creating content to market their business on the web without regard for the basics. Many people focus on the medium, the latest shiny tool: the blog, the Twitter tweets, and Facebook updates, without regard for the basic rules of writing copy for the Web.

Buzz 100

Buzz Content Digg Rules 100

Convince & Convert

MAY 31, 2013

Dave Morse , Online Marketing Strategist for Delta Faucet , joins the Social Pros Podcast this week to discuss the lessons he’s learned at Delta surrounding keeping his team nimble, knowing your audience, and how important it is to balance traditional marketing with social. Four Your Information. via Pew Research.

Tactics 132

Tactics Cross-Selling Skype Social Media 132

Writing on the Web

JULY 20, 2010

Here’s what Milana tells us about why she created this list: Although Internet marketing and information marketing is still dominated by men, there are many women who are building their multiple income streams empires. Information products. Share this on Facebook. Post on Google Buzz. Live events.

Ning 100

Ning Digg Buzz Blogger 100

KoMarketing Associates

AUGUST 19, 2013

SEO impact aside, recent statistics indicate Google Plus is on pace to overtake Facebook (the current leader) in social shares by 2016. per month, almost double that of Facebook (9.3%). As such, for B2B marketers specifically, activity on Google Plus could potentially have significant effects on lead acquisition and brand trust.

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

KoMarketing Associates

JUNE 16, 2014

As a result, they may be more compelled to share your content with peers or make frequent visits back to your site while looking for additional information. Personas allow you to uncover information beyond the basics, including role in organization, third-party influences, and more. Be Well-Prepared. Know Your Competition.

Content Marketing 120

Content Marketing Planning Peer-to-peer Comparison 120

Sharpspring

APRIL 20, 2021

Creating instant interaction keeps your brand alive and lets you send content and direct your customers to more information. Facebook and Google Ads can facilitate retargeted ads for your product or service. A less-than-stellar checkout experience will kill the buzz of finding the perfect product. Retargeted ads. Use automation.

Paid Content 52

Paid Content Work Management Marketing Strategy Marketing & Strategy 52

Writing on the Web

JULY 12, 2010

I’m repeating myself because it’s so crucial to your online marketing efforts. There shouldn’t be any attempt to disguise it as a blog conversation, although you certainly want to talk informally and authentically in your content. Share this on Facebook. Post on Google Buzz. Blog this on Blogger.

Landing Pages 100

Landing Pages Rules Content Marketing Ning 100

Writing on the Web

JUNE 23, 2010

Here’s Suzanne’s product page (affiliate link): Wordpress Sales Page information. Share this on Facebook. Post on Google Buzz. Want to learn more about this great $37 product that makes landing pages easy to format and publish? Blog this on Blogger. Add this link to Box.net. Subscribe to the comments for this post?

Landing Pages 100

Landing Pages Ning Advertorials Digg 100

Writing on the Web

JUNE 15, 2010

It is about sharing worthwhile information with others and learning from the worthwhile information they share. And if you want a FREE step-by-step report on how to set up an effective Twitter profile, get my report “Twitter, Facebook and Your Website: A Beginning Blueprint for Harnessing the Power of 3 for Your Business” here.

Twitter 100

Twitter Ning Digg Ideal Customer Profiles 100

Writing on the Web

JULY 15, 2010

I predicted the buzz about blogs would die down simply because everyone would be using a blog platform, such as WordPress, to build and manage their websites as well as blogs. Just as print publications are changing, so is the Internet and the way people read, perceive, and process information online. Share this on Facebook.

Content Marketing 100

Content Marketing Ning Work Management Content 100

Writing on the Web

NOVEMBER 2, 2010

Why would I mess with that, I’ve got too much information packed into my brain and the thought of learning SEO secrets made my head swim. Share this on Facebook. Post on Google Buzz. You’ve saved me from oblivion. At first I thought, an SEO tool? – well, that must be for programmers and geeky types.

Blogger 100

Blogger Tips Digg Traffic 100

Writing on the Web

MARCH 24, 2011

Content marketing with videos is essential if you want to get online marketing results. And, videos have great search power for people looking for information on your keywords and topic. Share this on Facebook. Post on Google Buzz. Is it easy? Yes and no. Blog this on Blogger. Share this on del.icio.us.

Video Marketing 100

Video Marketing Digg Buzz Youtube 100

Writing on the Web

JUNE 28, 2010

8 Reasons to Use a Sales Page: Sales of a product or informational product like a book. Share this on Facebook. Post on Google Buzz. It may be tempting to just create a page using your WP platform, because it’s so easy to do, but it’s just as easy to use a sales page template. Blog this on Blogger. Tweet This!

Template 100

Template Ning Webcast Digg 100

Writing on the Web

OCTOBER 24, 2010

Does this new craze for brain imagining and neuromarketing reveal any really useful information for content marketers? I believe that there is new useful information for marketers, and in some case, they are only reinforcing what marketers already know. Share this on Facebook. Post on Google Buzz.

Ning 100

Ning Digg Copywriting Paid Search Agency 100

Sprout Social

OCTOBER 19, 2016

Social media contests have been used by brands of all sizes to get more followers, increase engagement and generate buzz. Social media contests pose a great opportunity to drive people to your site in order to fill out personal information for a chance to win a prize. Facebook, Instagram, Twitter or maybe Snapchat?

Social Media 96

Social Media Paid Content Media Viral Marketing 96

Writing on the Web

MARCH 14, 2011

But it does work to get the essential information across: What problem can you solve for people and what action do they need to take now? I think this particular video above works for attracting clients because of the emphasis on the problems people have creating their own content for online marketing. Share this on Facebook.

Video Marketing 100

Video Marketing Content Marketing Digg Content 100

Writing on the Web

SEPTEMBER 2, 2010

I have several executive coach clients for whom I ghost write and manage their blog updates, including updates to social media sites like Twitter , Facebook and LinkedIn groups. The biggest challenge is writing in a voice that is informal and personalized for the individual coach for whom I’m writing. Share this on Facebook.

Work Management 100

Work Management Marketing Management Service Content Marketing 100

Writing on the Web

NOVEMBER 1, 2010

And here is the flow chart of all the steps I use for posting on my blog: Flow chart, continued: And, here are the final steps… If you’d like the transcript of the Brain Shark presentation, plus all the steps in a check list, please visit the Content Marketing Institute and download them. Share this on Facebook.

Tips 100

Tips Digg Social Media Buzz 100

Writing on the Web

SEPTEMBER 23, 2010

Before you can convert readers to clients, before you can get them to download your digital information and build your list, you’ve got to build trust. I call it misplaced timidity or fear of marketing ones own self. In online marketing it’s well known that the money is in “the list.&# Think about it.

Ad Building 100

Ad Building B2B Digg Trust Marketing 100

Writing on the Web

NOVEMBER 18, 2010

Stay tuned for my Brain Shark recorded presentation to get the information I was teaching. Share this on Facebook. Post on Google Buzz. Customer Media Congress: Patsi’s in Dutch… Online Persuasion: Seeing Through the Eyes of Your Customers. Online Persuasion: Creating Desire. Blog this on Blogger.

Digg 100

Digg Advertising Agencies Loyalty Work Management 100

Writing on the Web

DECEMBER 1, 2010

By setting up an effective profile, you can offer a range of professional information that will enable prospective clients to quickly learn about you – and hopefully do business with you. Share this on Facebook. Post on Google Buzz. Why Use Twitter, Facebook & LinkedIn for Content Marketing? See [link].

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Digg 100