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Content Rules: Secrets of Writing Compelling Content

Writing on the Web

Chapman, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars and More that Engage Customers and Ignite Your business (John Wiley & Sons, Inc. Post on Google Buzz. How can you make your writing interesting, more like a good movie or book? I wish I knew, but like great art, it’s hard to define.

Rules 100
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Content Rules: Insight and Originality Attracts Clients

Writing on the Web

Or as the authors of Content Rules say, “Produce great stuff, and your customers will come to you. Content rules!&# ~ Ann Handley and C.C. Chapman, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars and More that Engage Customers and Ignite Your business (John Wiley & Sons, Inc. Tweet This!

Rules 100
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Content Marketing Results: Landing Pages Rule

Writing on the Web

Post on Google Buzz. Blog this on Blogger. Add this link to Box.net. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Email this via Gmail. Add this to Google Bookmarks. Add this to Google Reader. Email this via Hotmail. Share this on LinkedIn. Email this to a friend?

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Five Expert Copywriting Tips

Webbiquity

How to write for the web: 23 useful rules by eConsultancy. Post on Google Buzz. Heather Lloyd-Martin offers an excellent list of tips to keep handy when crafting search-optimized web copy. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed.

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Content Marketing Tips: Find Your Online Voice

Writing on the Web

In her office, energy and creativity were stifled by rules and regulations. Three books I highly recommend to get you started: Content Rules by Ann Handley and CC Chapman. Post on Google Buzz. Content Rules: Insight and Originality Attracts Clients. She was determined to not let that happen to others. Tweet This!

Tips 100
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Writing Better Web Content: Ask what? Who? Why?

Writing on the Web

The rules haven’t changed, but it’s surprising how many people start creating content to market their business on the web without regard for the basics. Many people focus on the medium, the latest shiny tool: the blog, the Twitter tweets, and Facebook updates, without regard for the basic rules of writing copy for the Web.

Buzz 100
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How to Sell, Even if You Hate Selling

Webbiquity

Fortunately, it’s a skill that can be learned, and one great resource to help get started (or improve) in that area is The New Rules of Selling Consulting Services in 2011 , a free report from RainToday.com. Repeat business and referrals were the rule of the day. Post on Google Buzz. Buyers came to consultants with needs.