KoMarketing Associates

OCTOBER 4, 2016

For B2B organizations, we have always believed that content marketing is an essential piece of the puzzle for supporting SEO, social media, and lead generation efforts. However the key question is how to bridge the gap between effective content development and impactful marketing results. B2B Content Marketing & SEO.

B2B Marketing 234

B2B Marketing Effectiveness Top of Funnel Content Marketing 234

SocialPilot

FEBRUARY 9, 2024

Social Media News + Matt Navarra Karissa Bell Sarah Frier Social Media Marketing Michael A. Author of 3 books on white paper writing and growth hacks for businesses Why should you follow him? His post covers everything from Facebook ads to internet marketing. Madalyn is for Twitter, what Mari is for Facebook.

Paid Content 94

Paid Content Paid Search Agency Social Media Social Marketing 94

KoMarketing Associates

MARCH 7, 2013

Twitter in particular proved to be the strongest performing platform for generating leads through social media. Optify’s data shows that Twitter contributed to 82% of social media generated leads, beating out Facebook and LinkedIn 9 to 1. Twitter is one solution. SM/PR/Marketing/SEO/Brand ninja. Video Gamer.

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Marketing Insider Group

OCTOBER 4, 2011

Everyone uses a search engine! And yet, not everyone in marketing understands the difference between SEO, PPC, metatags and keywords. SEO stands for Search Engine Optimization. This is not just about being a successful marketer. Knowing how people search for solutions is just the first step.

SEO 100

SEO Planning Search Engine Marketing Marketing Management 100

Excelsior Research

JUNE 28, 2021

MARKET RESEARCH. QUANTITATIVE MARKET RESEARCH. How can content creation help our business? Case Studies: Case studies are break downs of the process a business helps customers achieve their desired results. It creates a trust in minds of customers in solution based approach of the business, backed by data and facts.

Demand Generation Agencies 52

Demand Generation Agencies Business Privacy Policies Demand Generation 52

KoMarketing Associates

APRIL 2, 2012

Earlier this year, we began putting together a strategic recommendation for our clients on Google+ Pages for Business. Our latest newsletter focused on Google+ Pages for Business. We believe Google+ Pages for Business will become significant , and require the B2B marketer’s attention. What About Google+ Profiles?

Google 120

Google B2B Marketing Paid Search Agency Search Engine Marketing 120

KoMarketing Associates

NOVEMBER 14, 2012

KoMarketing’s Director of Online Marketing Casie Gillette will be participating in a free webinar Thursday, November 29th at 2pm EST. The webinar, featuring five industry thought leaders, will discuss SEO predictions for 2013. 2012 might have been the biggest year of change yet in the SEO industry. Webinar Summary.

Webinar Metrics 120

Webinar Metrics SEO Trends PPC 120

Biznology

FEBRUARY 20, 2018

If you are not already part of the conversations that experts, vendors, and service providers are already having online (and I don’t mean on reddit, Facebook, or Twitter —those are way too ephemeral) then who’s going to know you? New Phone Who Dis? The digital space has become super competitive. New phone, who dis?

Marketing Management 202

Marketing Management PR Marketing Automation Services Public Relations 202

Webbiquity

MAY 3, 2012

Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 34% of marketers have generated leads using Twitter. Click-through rates on search result ads are higher on mobile, according to a Marin Software study. But what do these trends mean for today’s businesses?

Positioning 100

Positioning Business Mobile Marketing Stats 100

Webbiquity

AUGUST 2, 2018

More businesses need to take their cue from Stockton. While there’s definitely an argument to be made for brand awareness, are these the right customers for your business? To answer this, we’re going back to Marketing 101 and calculating your service obtainable market , or SOM. They’ll Google You.

Social Media 145

Social Media Media Marketing Management Allocation 145

KoMarketing Associates

AUGUST 15, 2013

It’s not that B2B marketers fail to understand the adoption rates of social media platforms and their influence in online behavior, it’s the lack of clarity between time and investment in social media activity for business purposes, with measurable marketing gains, that leads to B2B marketing unease.

Social Media 120

Social Media Social Marketing B2B Marketing Tools 120

KoMarketing Associates

OCTOBER 10, 2012

The webinar will cover B2B SEO tips, including ways businesses can think outside the box and make their SEO efforts fun. While this can make SEO challenging, the good news is there’s actually a lot your business can be doing. Find out new ways to make your SEO campaign fun, even if you are in a boring world.”

Webinar Metrics 120

Webinar Metrics SEO B2B Link Building 120

Atomic Reach

MARCH 18, 2019

What is more, the research by Disruptive Advertising suggests that 76% of people who search something nearby with the help of their phone will visit the business within the next few days. While conducting their search, about half of users cannot differentiate between PPC links and organic links in search engines.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

EMagine B2B Blog

APRIL 2, 2018

If you read our latest post on PPC advertising , you know that the B2B tech industry is astoundingly competitive when it comes to search engine marketing. The same is true for B2B techs in the world of search engine optimization. How to achieve the perfect SEO content mix in B2B tech. Contact us now.

SEO 40

SEO B2B Search Engine Marketing PPC 40

KoMarketing Associates

FEBRUARY 5, 2019

The search engine results page (SERP) refers to the list of results that are being displayed by search engines for any given query submitted by a searcher. Understanding SERPs is a critical component of the SEO professional’s role. For each element, I’ve provided an example and SEO best practices to consider.

SERP 120

SERP Features Top of Funnel Display 120

KoMarketing Associates

APRIL 30, 2012

As SEO becomes more involved in the marketing initiatives of the organization, search marketing professionals work in greater coordination with additional team members and departments. Last week our SEO team met with an organization’s marketing communications team. SEO-Specific Metrics.

Link Building 120

Link Building Lead Scoring Lead Ranking SEO 120

KoMarketing Associates

SEPTEMBER 9, 2013

Dennis joined us in August as an SEO analyst and has already proven to be a great addition. Dennis graduated from the University of Delaware and has a background in both SEO and digital marketing. He owns a tailless cat named “Cyber” Be sure to connect with Dennis on LinkedIn and Twitter and give him a big welcome.

Conference 120

Conference SEM Search Engine Marketing Marketing Automation Services 120

Online Marketing Institute

JUNE 27, 2009

Recently Written 4 Popular Tools For AdSense Be an eBay Consultant- A New Way to Earn Money Online How To Make B2B Search Engine Marketing Better? Archives June 2009 May 2009 April 2009 March 2009 February 2009 January 2009 December 2008 Blogcatalog Jun 24 How To Make B2B Search Engine Marketing Better?

Search Engine Marketing 40

Search Engine Marketing Paid Search Agency Search Marketing Adsense 40

KoMarketing Associates

MAY 21, 2013

When we think of SEO, we think about the big three search engines (Google, Yahoo, and Bing) and how well our website(s) perform in the results of these search engines. After all, the goal of any good SEO program is to drive qualified traffic from search engines, to your site in order to generate leads and sales.

Marketing Websites 120

Marketing Websites Sales Qualified Leads Ideal Customer Profiles Search Engine Marketing 120

KoMarketing Associates

DECEMBER 30, 2013

And the Nominees for Best 2013 Content Marketing Ideas Are…. 32+ Influential B2B Social Media Profiles (People) to Follow on Twitter. 10+ Essential Research Reports & Guides for B2B Marketers. Why Paid Search Still Makes Sense for B2B Marketers. A Guide to Retargeting (Remarketing) for B2B Marketers.

Paid Content 120

Paid Content Mobile Advertising Paid Search Agency Content Marketing 120

Huptech Web

DECEMBER 14, 2023

Statistics arе instrumеntal in understanding customers, addressing complaints, and optimizing business operations. billion users by 2027 (Forbes) 76% of social media users have purchased something they saw on social media The United States remains the largest social media ad market globally (Statistica) 94% of marketers use Facebook.

Paid Content 52

Paid Content Statistics Paid Search Agency Advertising Agencies 52

Pam Didner

JUNE 20, 2022

If you’re a B2B marketer working for a multinational company with corporate and geomarketing groups, you are likely well aware of how important (and sometimes challenging) it is to strike a balance between global and local marketing. Local marketing plan. Marketing research. Email marketing. Martech stack.

Planning 96

Planning Paid Search Agency Demand Generation Agencies Advertising Agencies 96

KEO Marketing

JUNE 16, 2015

PHOENIX, June 16, 2015 – KEO Marketing Inc. , a leading full-service business-to-business (B2B) marketing agency, today announced that it was recognized with two 2015 AMA Spectrum Awards for its work on behalf of client Profiles International. About KEO Marketing. KEO Marketing Inc., KEO Marketing Inc.,

Work Management 48

Work Management Marketing Management Advertising Agencies Ideal Customer Profiles 48

KEO Marketing

JUNE 16, 2015

PHOENIX, June 16, 2015 – KEO Marketing Inc. , a leading full-service business-to-business (B2B) marketing agency, today announced that it was recognized with two 2015 AMA Spectrum Awards for its work on behalf of client Profiles International. About KEO Marketing. KEO Marketing Inc., KEO Marketing Inc.,

Work Management 48

Work Management Marketing Management Advertising Agencies Ideal Customer Profiles 48

Choozle

NOVEMBER 28, 2018

Chuck Aikens, Founder, Volume Nine : Organic channels are generally considered to be digital marketing that includes media spend or advertising dollars. In the industry, this often includes search engine optimization (SEO), content marketing, social media, influencer marketing, content development, and so on.

Paid Search Agency 46

Paid Search Agency Display SEO Advertising Agencies 46

KoMarketing Associates

AUGUST 19, 2013

And even though this correlation has been debunked in it’s significance, one can’t argue with the connectivity Google+ has in it’s association with related search experiences like Authorship , AdWords Social Extensions , and broader search results personalization. per month, almost double that of Facebook (9.3%).

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

Moz

JANUARY 5, 2020

If you own or market a business location that makes a real-world community more serviceable, diverse, and strong, I’m on your side. Google comprises both risk and tremendous opportunity for local businesses and their marketers. Posted by MiriamEllis. Image credit: Migaspinto. Level 1: Feed Google.

Google 78

Google SEO CAN-SPAM Communities 78

KoMarketing Associates

MAY 5, 2014

The report notes that “leisure hours are readers’ preferred time to read, reflect and share content,” so it’s worth it to experiment with marketing outside of business hours. Twitter came in second at 38.6 Kristen Ciccolini is a freelance writer and online marketing consultant. percent “Likes” and 26.7

Social Networks 120

Social Networks Search Engine Marketing Network Marketing Social Media 120

KEO Marketing

MAY 14, 2015

Strategy of analyzing pain points of prospective clients led to highly ranked search results in front of qualified leads searching for solutions. May 14, 2015 – KEO Marketing Inc. , KEO Marketing received the award for its exceptional work for its client Profiles International , a global talent management solutions company.

Search Marketing 48

Search Marketing Work Management Advertising Agencies Marketing Management 48

Marketing Insider Group

DECEMBER 14, 2010

And fields overflowing with the weeds of bad ideas grown from the seeds of false assumptions… A couple of months ago I experimented with a blog rant on Whatever Happened To Marketing Strategy. You can be a leader by starting with those big business challenges and present a strong business case on how to solve them.

Business 100

Business Peer-to-peer Web 2.0 Customer Satisfaction 100

Only B2B

JANUARY 29, 2018

Douglas has been recognized by LinkedIn in their Sophisticated Marketing Guide as a top marketer, and his blog is known internationally as a resource for marketing-related technology research and discovery. Connect with Douglas: Linkedin | Website | Twitter | Blog | Facebook | YouTube. Sam Hurley.

Marketing Automation Services 115

Marketing Automation Services Lead Scoring Lead Ranking Peer-to-peer 115

EMagine B2B Blog

MARCH 21, 2018

Medical marketers need to consider their voice search strategy and what it means for SEO. You can harness the power of voice search to drive new leads to your business by assessing how you can optimize your healthcare website for voice search. How do I optimize my website for voice search?

SEO 40

SEO SERP Marketing Management Lead Scoring 40

KoMarketing Associates

AUGUST 29, 2013

Nearly 83% of those surveyed are spending as much (51%) or more (32%) on marketing in 2013. Half of industrial marketers will spend 36% or more of their 2013 marketing budgets for online marketing with SEO, content, and video of emphasis, as noted previously. Event Information and User Interaction.

Internet Marketing 120

Internet Marketing B2B Marketing B2B Thought Leadership Marketing Budget Creation 120

KoMarketing Associates

DECEMBER 19, 2013

11 Must-Measure KPIs for Content Marketing Success – Dave Snyder, SearchEngineWatch. ROI questions affect nearly every aspect of business, and content marketing is no exception. This post collects 50 great stats from around the web that make a case for content marketing and shows growth trends within the industry.

Paid Content 120

Paid Content Online Marketing Paid Search Agency Advertising Agencies 120

KoMarketing Associates

JANUARY 2, 2014

Link building remains a critical component of SEO performance. As illustrated in Moz’s latest search engine ranking report , collecting feedback from more than 100 search engine professionals’ links is still believed to be the most important part of the algorithm (approximately 40%).

Link Building 120

Link Building Tactics Ad Building B2B 120

KoMarketing Associates

JANUARY 2, 2014

Link building remains a critical component of SEO performance. As illustrated in Moz’s latest search engine ranking report , collecting feedback from more than 100 search engine professionals’ links is still believed to be the most important part of the algorithm (approximately 40%).

Link Building 120

Link Building Tactics Ad Building B2B 120

KoMarketing Associates

NOVEMBER 15, 2013

Every search marketer has a go-to industry source that they rely on for thought-provoking SEO content. Matt Cutts is the head of the Webspam at Google, and his team is tasked with modifying Google’s search engine algorithm to help display the most relevant and high-quality search results to users.

Advertorials 120

Advertorials B2B Marketing Google PageRank 120