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How long should your online business video production be?


In the office, commuting to work, and during off hours; on our desktops, laptops, tablets and mobile devices…we are all watching more online videos for business than ever before. But what is the optimal length of an online business video production ? Thus the golden rule for “how long should an online business video be?” is – never make it longer than it has to be.

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Two reasons to invest in online business video production


To get informed and educated quickly, the people who make decisions are watching more and more online business videos every single day for a reason. The reason is pretty simple – online business video marketing content gives them [decision makers at any stage, from lower level recommenders to ultimate budget holders] the most amount of information in the shortest amount of time.

Promotional products: making them effective branding tools for your business


Promotional products have really stood the test of time in the marketing world. You may think of promotional products as something that is only used at trade shows or conventions, but they can be effective tools for branding and promotion anywhere and anytime. Research Shows the Positive Impact of Promotional Products for Businesses. Useful Promotional Products.

How to use Product Hunt to boost your business

grow - Practical Marketing Solutions

By now you might have heard about Product Hunt  – a website and mobile app that ranks new products every day. There are seemingly posts every day about how Product Hunt made some startup thousands of dollars overnight, or brought in 12 new lucrative clients, or about how their servers nearly crashed under the sudden onslaught of traffic. How do I get on Product Hunt?

B2B Marketing Trends for 2016

better job of linking their efforts to measurable business results. Demonstrate business results: the challenge to tie marketing efforts to measurable business results (e.g., Encourage employee advocacy: a business's employees are (or at least should be) natural brand advocates. Don’t just talk about your product or service. What are the business and.

Productivity Secrets for Savvy Small Business Owners

Vertical Response

As a small business owner, there are an unlimited number of tasks you could be doing at all times. Check out these productivity secrets to help you work smarter, not harder. 1.  Always being accessible can hinder productivity. Most emails can wait for a response; an immediate response is not worth your sanity (or your productivity). Stop multitasking.

13 Productivity Tips for the Busy Professional [Infographic]


Finding the time to get all of your tasks done while also having a personal life can be tricky, but the key isn’t to work longer hours – you’ve got to be more productive in the hours you are working. But there’s no one formula to unlocking your productivity. But remember: Productivity is all about striking a balance. Productivity Office Life DailyWe’ve all been there.

Spring 2016 Product Release Highlights


This next generation of products and services will simplify marketers’ ability to prioritize, launch, and optimize a portfolio of high performing campaigns across Search, Advertising, and Social channels. New Product Release Highlights. Want to see a full product demo? The post Spring 2016 Product Release Highlights appeared first on Captora Blog.

Cost areas that make up a business video marketing communication


If you are planning to make an investment in business video marketing communication, but don’t yet have precedent of ROI and/or analytics, then you may be only looking at the purchase price as the main decision making criteria. Business video production services are a professional service and just like any professional services purchase there is a wide range of options.

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B2B Marketing Trends for 2016

better job of linking their efforts to measurable business results. Demonstrate business results: the challenge to tie marketing efforts to measurable business results (e.g., Encourage employee advocacy: a business's employees are (or at least should be) natural brand advocates. Don’t just talk about your product or service. What are the business and.

Socialize your videos for business development


It feels forced, message-y, and sales-y; kind of like commercials on TV. H ere are some ideas for creating videos for business development and sales that fits naturally into the way today’s buyers communicate. On-demand product demonstration videos. Brighten up your product sheet PDFs with testimonials. Video Content for Business Development is Just a Video. Video blogs.

The Making of Vidyard’s New Website Product Tour Videos


We didn’t want a lot of fanfare, but we knew it was time to deliver our customers something new and valuable.The previous site had been fairly stagnant for a while, and our product and story had evolved so much that it was time to revisit, readjust, and put our best foot forward so we could deliver to our customers what they deserved: something exceptional. Pre-Production. Production.

5 of my favorite productivity apps


This isn’t a review so much as simply a subjective sharing of some of the tools I use — and want to use — on a daily basis to make my work — and personal — life productive, collaborative, and organized. Business Development and relationship management and things like writing Gerris’ capabilities deck or pimping my SquareSpace So, here we go.

How to Have a Super Productive Weekend: 12 Helpful Tips


Productivity" has a much wider definition than many of us give it credit for. We tend to equate productivity with doing things, rather than with taking time to think, reflect, and rest. But busyness is not the same as productivity. Being productive can mean working on a project efficiently, but it can also mean giving your mind a break. See #6.). Want to be a CMO ?

18 Tips for Planning a Flawless New Product Launch


If your product team is working on the next big thing , there ought to be an equally awesome launch plan in the works to accompany it. And that's where the product launch comes in. From establishing the proper messaging and creating the assets to enabling your sales team and keeping momentum, there's a lot that goes into putting together a solid product launch plan. Pre-Launch.

B2B Marketing Trends for 2016

better job of linking their efforts to measurable business results. Demonstrate business results: the challenge to tie marketing efforts to measurable business results (e.g., Encourage employee advocacy: a business's employees are (or at least should be) natural brand advocates. Don’t just talk about your product or service. What are the business and.

8 Powerful TED Talks on Designing a More Productive Life


For many of us, achieving peak productivity can seem like a Sisyphean struggle. While accomplishing tasks is certainly part of the picture, being productive isn’t just about checking items off a list. Inspiring TED Talks That Will Change How You Think About Productivity. 1) “Try Something New For 30 Days” by Matt Cutts. Morieux thinks we’re facing a “productivity crisis.”

5 Productivity Tips for Your Next Business Trip


But I understand that productivity is an art that takes practice, and I’m willing to put in the work by iterating upon my travel strategies. I’m continuously looking for ways to be my most productive while traveling. While I was skeptical of whether I would get any meaningful work done, I found myself pleasantly surprised at my productivity. Business Daily

12 Tools That'll Keep You Productive Morning, Noon & Night


When I need to have a very productive day, I tell myself it's going to be easy. So if you want to be more productive throughout the day, you're better off relegating certain activities to certain times, and devoting yourself to doing those activities at those times. Below, I've collected some of the highest-rated and often-recommended productivity apps for each part of the day.

Essential Steps for Productive Creative Kickoffs


When we’re super busy there’s a tendency to rush through them (if you have them at all). The post Essential Steps for Productive Creative Kickoffs appeared first on Visually Blog. Along with creative briefs and actionable feedback , kickoffs are one of the most critical parts of the creative process. But kicking things off right is easier said than done. Frustrating.”.

Why Product Managers & Salespeople Should be Friends

Your Sales Management Guru

Why product managers and salespeople should be friends. In most companies, the product/service managers have limited interaction with the sale’s team except for the introduction of a new offering or at an annual customer summit. Generally, the product/service manager (PM) is responsible for determining what the future offering should have from a feature/function capability. They will gather customer feedback, listen to the market thought leaders, consider competitor products and try to foresee future needs. Better product/services released quicker helps everyone.

No Internet, No Problem: 12 Tips for Staying Productive Offline


But believe it or not, there are ways to stay productive without internet access. 12 Ways to Stay Productive Without Internet. 1) Read articles offline. It can be difficult to find time in our busy lives for creativity exercises that seem "extra" -- like a brain dump. How else do you stay productive without internet? Productivity Daily TOFUWe've all been there.

How to Become a More Productive Writer: 7 Helpful Tips


How to Become a More Productive Writer: 7 Helpful Tips. 1) Find the right tools. My immediate goal was to help shape my productivity and measure my writing. To measure my productivity, I started using a time management tool called RescueTime. I do all of my writing in Google Docs and RescueTime gives me a weekly report of the amount of hours I’ve spent using Google Docs.

4 Content Marketing Productivity Killers

Modern B2B Marketing

In my experience and in speaking to numerous content marketers over the years, here are some top content marketing productivity killers: 1. When creating content, a big productivity killer is creating content based on your best guess instead of making data-driven decisions. Author: Dayna Rothman Being a content marketer is hard. know that first hand! Too Much Guessing.

How B2B Marketers Can Leverage Social Media Product Advertising

KoMarketing Associates

The latest evolution is with the advent of product ads. Both Facebook and Pinterest recently announced two new types of product ads – Dynamic Product Ads (Facebook) and Multi-Image Promoted Pins (Pinterest). In this blog post, I’m going to cover Facebook and Pinterest’s new ad features related to product listings, as well as some key opportunities for B2B marketers.

3 Productivity Lessons From HubSpot Co-Founder Dharmesh Shah


Successful founders are productive. I'm not sure if they're successful because they’re productive, or if they forced themselves to become productive because they wanted to be successful. Since he co-founded HubSpot almost 10 years ago, the business has grown from $0 to $181M in annual revenue. Below are the three productivity tips he uses to get stuff done.

Tips for your professional B2B corporate video production project


Then you should highly consider investing in digital business video production as a part of your overall marketing and sales support strategy. As the use of B2B corporate video production and video content marketing has increased, multiple research reports have proved how corporate online business video production can be drive marketing KPI metrics higher.

Leo Suarez, Toshiba’s SVP Marketing & Strategy: Omni-Channel Retailing—A New Paradigm of Product Marketing

Crimson Marketing

They compete with endless aisles and endless comparisons of products and prices online. By understanding the new mindset of the retail consumer and leveraging the product marketing technology available, retailers have the opportunity to create an omni-channel retail marketing system, right in store, that rivals or exceeds the efficacy and intimacy of online shopping. Over 1.1

Mobile Marketing Considerations for B2B Product & Content Marketers


B2B marketers will need to create an engaging, consumer friendly experience on the phone very much like a B2C lifestyle business or a media company would. The post Mobile Marketing Considerations for B2B Product & Content Marketers appeared first on Captora Blog. ProductivityVideo and mobile are two of the biggest drivers of the consumerization of the enterprise.

Debunking myths around sales videos for business


How to budget and plan for a business video content marketing strategy . Businesses that start using online video content marketing in their daily sales and marketing process stand to gain significant tangible benefits across their entire lead generation and sales cycle.  Business decision makers are consuming video content every day….whether What makes up the cost of a video .

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How to Run an Effective Agile Marketing Organization (with Vittorio Viarengo, MobileIron’s VP Marketing & Products)

Crimson Marketing

Business is moving at a dizzying pace and urgent needs easily outstrip resources. He ought to know how to get more done in less time—he’s also VP of Products at Mobile Iron. Vittorio Viarengo has been running Products and Marketing at MobileIron since 2012. If you are the head of a marketing organization, you always have more tasks than time. Corporate Marketing Podcasts

A day in the life of a productive social media marketer

grow - Practical Marketing Solutions

The post A day in the life of a productive social media marketer appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. The post A day in the life of a productive social media marketer appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Plus … it mentions {grow}, so how could I resist? hope you enjoy this as much as I did!

A Product Executive’s Perspective On Unlocking B2B Data’s Latent Potential


As always, Dreamforce 2016 left attendees buzzing on a variety of new products, perhaps none more notable than Artificial Intelligence (AI) and Predictive Analytics. great source of insights for your business can come from partners in adjacent industries or competitors. The post A Product Executive’s Perspective On Unlocking B2B Data’s Latent Potential appeared first on Radius.

How do you use social media to promote a boring product?

grow - Practical Marketing Solutions

Is your business boring? Here are some products that don’t measure very high on the Schaefer Sexy Scale©: Scissors. And yet each of these links back to a highly successful social media case study. I’d like to point to another unlikely boring product success to walk you through a system to figure out how a social media strategy might work for your boring product.

Optimizing Your Workspace for Employee Productivity [Infographic]


A hot topic lately has been about increasing employee productivity in the workplace while also increasing satisfaction. There are a lot of physical changes you can make to an office space to maximize productivity, from wall colors to lighting to the work stations that each employee sits at. Organizing for Productivity. Want to learn how to be even more productive?

How to Make the Last Hour of Your Workday the Most Productive


The important thing to remember about productivity is that it’s not a sprint. If you’re super-productive for one hour but slack off the next two, you haven’t been productive. Just make sure you get out of your chair and stretch your legs, because you’ll want to stay put to ensure your last hour is as productive as possible. Productivity Daily Syndication

Working Late? Here Are 21 Tips to Make Your Nights More Productive


Research has shown sleep might be the most important factor influencing our productivity. But this situation raises an important question: If you’re going to stay up late working, how do you stay productive? Below are 21 tips to help keep you productive into the early hours of the morning. 21 Tips to Stay Productive When You're Working at Night. 1) Practice yoga or meditation.

The One Cognitive Bias That Could Be Derailing Your Productivity


It's a theory of productivity we're taught at a very young age, from the moment our parents make us sit down and practice the piano. We're taught time and time again that productivity equals practice, output, and action. It can be easier for us to feel like we're making progress and being productive when we have completed actions to show for it, no matter how menial those actions are.

9 Meeting Scheduler Tools to Make Your Day More Productive


Whether you're trying to find the perfect window of time to catch up with your busy team, or looking for the best way to coordinate with your clients, these meeting scheduler tools have you covered. We complain about spending countless hours in unproductive and mismanaged meetings. But the greater crime is all the wasted time we spend scheduling the meeting. Rally. Doodle.

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From Coffee Shops to Cat Videos: 12 Unexpected Productivity Hacks That Actually Work


Busy, but productive," I replied. Many of us have this distorted idea of productivity where the more hours you put in, the more work you put out. To help put this idea in perspective, check out the following counterintuitive productivity hacks. 12 Unexpected Productivity Hacks That Actually Work. 1) Work less. How much sleep do you need to be productive?