Hubspot

MAY 30, 2023

Like all disruption, generative AI in sales has the potential to completely change the way things are done. In this post, we’ll share the state of generative AI in sales today with three use cases for AI in sales. In this post, we’ll share the state of generative AI in sales today with three use cases for AI in sales.

Generation 69

Generation Lead Ranking Enterprise Management User-Generated Content 69

Hubspot

FEBRUARY 16, 2022

In sales, it's no different. A good sales hook can prevent your prospect from hanging up the phone, or deleting your email entirely. And a great sales hook can start your entire conversation off on the right foot. Here, we asked six sales reps their tips for creating a convincing sales hook to turn prospects into customers.

Work Management 90

Work Management Marketing Management Tips Hubspot 90

Marketing Insider Group

AUGUST 18, 2020

The question of why Sales and Marketing need to be in sync is a no-brainer. Studies have shown that companies with “good” sales-marketing alignment achieve. But how exactly can sales-marketing alignment benefit YOUR organization? Leaders need to ask themselves: What is the structure of our sales and marketing teams?

Sales Management 290

Sales Management Lead Ranking B2B Sales Top of Funnel 290

Hubspot

APRIL 12, 2023

When assessing your team’s performance, sales activities offer crucial metrics. That includes the number of sales calls, VP-level meetings, new qualified opportunities, and so on. With proper sales activity management, you can influence sales objectives and business results.

Work Management 83

Work Management Marketing Management Activities Marketing Proposals 83

Marketing Insider Group

JULY 14, 2020

There’s no denying that the recent pandemic has affected many businesses, big and small. Some have experienced a slow down in sales while others, unfortunately, had to close down. . Supply chains and businesses are greatly affected too. Here are just some of the ways B2B sales will change as a result of this pandemic.

B2B Sales 351

B2B Sales Marketing AI Top of Funnel Work Management 351

Sprout Social

MAY 5, 2021

As a marketer, you know getting customers’ attention can be tough, but actually closing those customers is just as much of a struggle for sales reps in your org. That’s because the average sales process is more complex than ever. What is sales enablement, anyway? How-to videos. Case studies.

Paid Search Agency 117

Paid Search Agency Top of Funnel Work Management Sales Qualified Leads 117

Hubspot

FEBRUARY 9, 2021

2021 will bring sales professionals a host of new challenges and trends to consider, and it could be tricky to adapt. Of course, reps will need to add certain strategies into their repertoires, but "adapting" doesn't stop there. Remaining mindful of these inevitably ineffective sales tactics will only help your case in 2021.

Sales Management 94

Sales Management Tactics Top of Funnel Cold Calling 94

Hubspot

JULY 25, 2023

Like many disciplines, sales teams everywhere are trying to understand what role artificial intelligence will play in their industry. It’s here, and it’s already changing sales as we know it. Today, 68% of business leaders we surveyed believe it will help them scale in a way that would otherwise be impossible.

Marketing AI 55

Marketing AI Creativity Top of Funnel Work Management 55

Hubspot

JANUARY 6, 2021

You've established the various stages of your sales process. The concept that underlies all those points is known as sales effectiveness. Here, we'll go over what that means, how to most aptly measure it, some steps you can take to improve yours, and some of the best resources available to get the most out of your sales process.

Process 96

Process Effectiveness Top of Funnel Work Management 96

Hubspot

OCTOBER 5, 2021

Sales development representatives and gatekeepers. If you're in sales, chances are you've encountered plenty of situations in which you're trying to reach a CEO or C-level executive to pitch your product or service. But experienced sales reps know that gatekeepers don't have to be a roadblock in your sales process.

Enterprise Management 90

Enterprise Management Work Management Marketing Management Cold Calling 90

Zoominfo

APRIL 17, 2019

But, sales and marketing organizations must resist this instinct in order to constantly adapt to changing markets, new technologies, emerging trends and so on. But, there’s one business concept that’s stood the test of time like no other. We’re speaking, of course, of the sales funnel. The Sales Funnel.

Top of Funnel 228

Top of Funnel Word of Mouth Lead Ranking Digital Marketing Funnels 228

Hubspot

APRIL 27, 2020

Well, can a robot sell sales software to a business of any size?". So for both your and the robot's sake, we've compiled some insight from HubSpot experts about the topic. Let's check out what they have to say about AI taking sales jobs. Why Some Reps Are Nervous. Why AI Won't Take Sales Jobs.

Hubspot 64

Hubspot Work Management Budget Programs Lead Qualification 64

Hubspot

JANUARY 5, 2024

As a small business owner myself, harnessing AI for inside salespeople has been rattling around in my mind since the launch of ChatGPT. It’s been pretty exciting to see the creativity that people all over the world are bringing to AI to improve their processes, create new services, and make being in business more fun and profitable.

Peer-to-peer 61

Peer-to-peer Work Management Lead Scoring Lead Ranking 61

SmartBug Media

APRIL 17, 2023

HubSpot has quickly become one of the most powerful software tools for businesses worldwide. And it’s no wonder why: HubSpot is packed with the capabilities and features businesses need to uplevel all aspects of marketing, sales, and customer service. What Is a HubSpot Partner?

Advertising Agencies 98

Advertising Agencies Hubspot Paid Search Agency Ad Agencies 98

Only B2B

APRIL 10, 2024

MQL sits at the intersection of marketing and sales. These are leads that have been validated and are ready to be handed over to the sales team. Many marketers view MQL as flawed because less than 1% of these leads typically reach the final stage of the buying process, and even then, there’s no guarantee they’ll convert.

Marketing Qualified Leads 71

Marketing Qualified Leads Lead Ranking Sales Qualified Leads High Quality Lead 71

Contently

JANUARY 11, 2023

As countless marketing messages flood email inboxes, McKinsey research suggests 71% of customers expect the messages they receive from brands to be personalized—and 76% are frustrated when they’re not. Data tells you what your customer wants and needs and how you can help (at least for the problems your business can solve).

Personalization 177

Personalization Top of Funnel Business Enterprise Management 177

Hubspot

JUNE 6, 2022

Sales reps run into trouble when they try to go into a call totally cold. Prospect research is a challenge that's every bit as frustrating as it is essential — so to help you out, we've put together a list of 18 of the best places to research buyers before sales conversations. The Company’s Twitter Account.

Research 88

Research Marketing Automation Services Tips Best Practices 88

Hubspot

SEPTEMBER 12, 2018

The more control and visibility you have into your sales pipeline, the more revenue you’ll bring in. In fact, HubSpot Research found a positive relationship between the number of opportunities in your pipeline per month and revenue achievement. Growing a healthy pipeline is possible through careful assessment and management.

Top of Funnel 100

Top of Funnel Forecasting Marketing Proposals Work Management 100

Hubspot

NOVEMBER 14, 2023

Of course, when we talk about the future of sales, it's less about the products we might sell (flying cars, anyone?) Here, I spoke to sales leaders at Bardeen.ai , Aircall , and HubSpot to get their top predictions for the future of sales. Sales professionals need to become influencers — kind of. Let's dive in.

Hubspot 64

Hubspot Lead Ranking Outreach Lead Scoring 64

Valasys

APRIL 19, 2023

Introduction Are you looking to take your business to new heights in 2023? I understand that generating high-quality SQLs is crucial to your job as a business owner or marketer. Still, with changing times and evolving market trends, knowing what sales-qualified leads tactics will work best can be challenging.

Sales Qualified Leads 52

Sales Qualified Leads High Quality Lead Ideal Customer Profiles Lead Ranking 52

SmartBug Media

JULY 28, 2023

In today's competitive business environment, it's crucial to find effective tactics that speed up lead-to-opportunity conversion in the deal pipeline. If you're looking to maximize your sales potential and close deals faster, this blog post is for you. Get ready to take your sales game to the next level!

Conversion Rate 98

Conversion Rate Lead Ranking Tactics Ideal Customer Profiles 98

Rev

AUGUST 30, 2023

A disorganized sales process. That’s why sales enablement can be an invaluable tool to help you navigate the choppy waters ahead and build a more efficient sales department. What is the goal of sales enablement? Are they investing in a new sales process or customer service platform?

Practices 78

Practices Work Management Marketing Management Best Practices 78

Vidyard

JANUARY 8, 2021

Your next sales kickoff or training event is going virtual for 2021. And as with any year, you’ll likely focus on soft skills, the sales process and using new technologies. Help Your Remote Sales Team Shine. Virtual Sales Training Resources. Sales Gravy: Virtual Selling Skills Bootcamp. Get the Kit.

Training 141

Training Top of Funnel Resources Work Management 141

The Marketing Blender

MARCH 22, 2024

A robust B2B digital marketing strategy can and WILL drive growth in revenue, reputation, and resilience for your business. It requires building strong relationships with potential business clients, understanding their specific needs and pain points, and tailoring marketing strategies to address those concerns effectively.

Paid Content 97

Paid Content Sales Management B2B Marketing Marketing Strategy 97

Lead Forensics

APRIL 16, 2024

This blog explores 10 ways AI and beyond can supercharge your sales game, from identifying high-potential leads to crafting personalized outreach and automating tasks. Get ready to leverage data-driven insights, improve forecasting accuracy, and become a sales superstar in the age of AI.

Ideal Customer Profiles 52

Ideal Customer Profiles Cross-Selling Budget Programs High Quality Lead 52

Hubspot

FEBRUARY 7, 2018

Great sales reps make it look easy, but superior performance usually indicates a salesperson has taken the time to hone their skills and is constantly iterating to better help their prospects. Whether you’re a first-time rep or looking to get back to the basics, these tips are the essential pillars of successful selling.

Top of Funnel 101

Top of Funnel Ethics Hubspot Marketing Prospects 101

Hubspot

FEBRUARY 3, 2021

Sometimes fitting in just means shifting circumstances — and that principle applies to different brands of sales. Sometimes sales professionals currently working outside sales aren't cut out for it. If you find yourself in a position like that, you might want to consider transitioning from outside to inside sales.

Hubspot 86

Hubspot Tips Ideal Customer Profiles Marketing Prospects 86

Only B2B

MARCH 6, 2024

But there are a lot of factors littering the path of lead conversion [time, sales, team, and more]. But generating qualified leads isn’t – because the number of qualified leads is the most immediate result of your effective B2B lead generation strategy or tactics.

Lead Qualification 71

Lead Qualification Lead Ranking Lead Generation Lead Scoring 71

Hubspot

NOVEMBER 9, 2022

It’s no wonder that a new year can make sales reps feel exhausted. What Sales Reps Should Do In The First Quarter of a New Year. Mitchum adds, “In the first quarter of the new year, a rep should be setting fresh eyes on their patch, taking into account business trends and macro climate changes.”

Enterprise Management 58

Enterprise Management Work Management Eye-Tracking Marketing Management 58

Hubspot

MARCH 19, 2020

When marketers use business process automation, they have more time for high-level, creative tasks. Below, let's review everything there is to know about business automation including what it is, the top benefits, and examples for how to use it. Then, we'll dive into the best business automation tools. Saves time.

Process 90

Process Automation Work Management Marketing Management 90

ClearVoice

JANUARY 26, 2024

So whether you’re here because you’re a content person looking to enhance your business case for more content dollars or because a content person wants you to understand their perspective on why content is (still) queen, you’ve come to the right place. Let’s start with the business brass tacks. Here we go!

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Hubspot

AUGUST 18, 2020

Artificial intelligence resources are evolving from novelty to necessity in sales, and the massive investment companies are putting into these kinds of tools is a testament to that. Market research firm IDC found that businesses collectively invested an estimated $2.7 How Affordable AI Streamlines Sales Processes.

Marketing AI 74

Marketing AI Top of Funnel Process SMS 74

SmartBug Media

DECEMBER 10, 2020

Yes, I am talking about HubSpot. Widespread change and adoption in technology, coupled with the reliance on digital, have made businesses look to SaaS in order to streamline operations, increase efficiency, and reduce costs—and this shows no signs of slowing down. Why HubSpot for SaaS? What Makes SaaS Unique?

Lead Ranking 98

Lead Ranking Hubspot Top of Funnel Work Management 98

Hubspot

SEPTEMBER 15, 2020

As a sales rep, one of your main responsibilities is building credibility with your prospects so they trust you. Unfortunately, this is also one of the biggest hurdles reps face. In fact, 82% of B2B decision-makers think sales reps are unprepared. They do their research. Below, let's learn their best tips.

Work Management 71

Work Management Peer-to-peer Outreach Hubspot 71

Only B2B

MARCH 10, 2022

You know how difficult it is to boost sales with B2B lead generation tactics. Overhyped case studies from huge firms that might raise sales. The “ugly” fact is that your strategy must be tailored to your business, industry, product/service, and target audience. More sales = more leads.

Lead Generation 118

Lead Generation Sales Management Paid Content Sales Qualified Leads 118

Seismic

MARCH 25, 2022

Sales reps are always looking for new ways to attract and engage new buyers. Social media plays a role in our personal lives, but it’s also a powerful tool for every business. There are countless studies that demonstrate the potential to increase sales through social selling. Build trust at scale.

Social Media 98

Social Media Linkedin Top of Funnel Lead Ranking 98

Hubspot

NOVEMBER 22, 2023

When it comes to sales, there's a lot of innovation happening — and therefore, a litany of new tools. But only one type of tool is considered "effective" by 78% of global sales professionals. It's a CRM (or Customer Relationship Management Platform). If you're in sales, this result shouldn't be a big surprise.

Enterprise Management 63

Enterprise Management Marketing Management Tools Forecasting 63