Hubspot

JULY 23, 2010

Businesses in particular can capitalize on this because businesses that blog experience 126% higher lead growth than non-blogging businesses. Anything relevant and useful, interesting, thought-provoking, controversial, and entertaining. A good interactive video can help your blog go viral.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Hubspot

AUGUST 2, 2010

Fact: it is obscenely easy to set up a business blog today and begin driving new, qualified traffic to your site soon. Regular readers of HubSpot's blog are probably already experiencing the benefits of regular blogging, including harvesting the long tail of search traffic to drive incremental, high-quality leads to their site.

Business Blogging 28

Business Blogging Long Tail Marketing Business High Quality Lead 28

Hubspot

JULY 13, 2010

Online marketing, or inbound marketing as well call it at HubSpot , has many moving pieces. But as a CEO, you don’t need to get caught up in the details of your company’s online marketing efforts. As a busy CEO, you likely don’t have much time. Why Online Marketing Is Important.

Online Marketing 28

Online Marketing Work Management Marketing Management Advertising Agencies 28

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. For example, a list of competitors that run blogs in your client’s industry. Make relevant comments and offer something of value. Please don’t.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Writing on the Web

JULY 2, 2010

I don’t blog about this and maybe I should. My current philosophy is if you can tie it into a tip or make it relevant to readers, then it’s okay. But maybe I’m being too business-focused. Related posts: Putting the YOU in Business Blogging: 5 tips for getting personal. Email this via Yahoo!

Personalization 100

Personalization Ning Business Digg 100

Webbiquity

MARCH 13, 2019

The nice thing about SEO, blogging and social media marketing, is that the results are cumulative and compounding. However, if each of these online marketing activities are done in a silo, they’re a lot less likely to produce an exponential ROI. Ultimately, they can be exponential.

Social Media 206

Social Media Search Marketing Social Marketing Optimization 206

Writing on the Web

NOVEMBER 2, 2010

Michael Martine’s Best Blog Traffic Tips. Relevant Content: Search Engine Bread Crumbs. Tags: Content Marketing Online Marketing blog marketing blog traffic business blogging content marketing with blogs search engine savvy SEO web traffic search traffic.

Blogger 100

Blogger Tips Digg Traffic 100

Single Grain

DECEMBER 29, 2020

. * SaaS Marketing Strategy: 12 Killer Ideas to Grow Your Company. * 8 SaaS Marketing Trends You Can’t Ignore in 2020. Rand Fishkin is extremely well-known in the online marketing, SEO, entrepreneur, and SaaS world. Looking to get better results for your SaaS business? Top 16 SaaS Bloggers to Follow.

Blogger 119

Blogger Business Blogging Sales Management Enterprise Management 119

NuSpark Consulting

JUNE 24, 2012

Using Google+ is much like any other social media site but there are a few things to keep in mind when using Google+ for business. When using Google+ for lead generation be sure to find pictures, charts, graphs and other relevant visuals to share on your page as this is the best way to share your message virally.

Google 100

Google Adsense Business Social Media 100

Writing on the Web

MAY 26, 2010

What’s the most important thing to remember when you’re writing for your business blog? I always say that providing solutions to problems is important, but then there’s…: Write useful, relevant posts that exceed reader’s expectations. Convince & Convert: #1 Content Marketing Blog.

Trigger Marketing 100

Trigger Marketing Sales Qualified Leads Trust Marketing Tagging 100

Writing on the Web

MARCH 13, 2013

Either way, by working with a professional freelance writer , you’ll ensure that your site will be filled with well written, relevant and SEO optimized content that will help maximize the impact of your online presence. Related posts: 5 Reasons to Hire a Content Marketing Writer for Your Business.

Small Business Marketing 100

Small Business Marketing Content Marketing Business Content 100

Writing on the Web

JUNE 11, 2010

When you go to B2BMarketingZone , you’ll be able to quickly scan what other marketing experts are blogging about. You pick which posts are relevant to you and your business. I recently had a conversation with creator Dr. How to Use Content, Blogs, and Your Brain to Grow Business. Click, read, learn.

B2B Marketing 100

B2B Marketing Aggregators B2B Paid Search Agency 100

Writing on the Web

MARCH 31, 2011

To find the best and most relevant content and bring it forward. But you do need to gather all that’s relevant and being said in your field and summarize the key points that are most important to your audience. Content Marketing with Blogs: What Do You Believe? Blog Content: Are you personal… or all business?

Curation 100

Curation Digg Content Buzz 100

Writing on the Web

DECEMBER 12, 2012

The content must be relevant, new and, of course, SEO “friendly.” This last requirement can seem the most daunting, especially for non-technical professionals who are less familiar with websites and online content marketing. Related posts: SEO Basics for Small Business Professionals: 2 Steps Anyone Can Do.

SEO 100

SEO Marketing Websites Business Content 100

Writing on the Web

DECEMBER 26, 2012

Most businesses (be they blog owners, start-ups, or established brands) now know that if they want a competitive advantage, they have to keep information-hungry customers in a ready supply of fresh, relevant, and interesting content. Depending on the type of the business, content might also be expected to be awe-inspiring.

Content Marketing 100

Content Marketing Business Customer Satisfaction Content 100

Writing on the Web

SEPTEMBER 26, 2012

(See Patsi’s post about a nifty way to get guest authors to participate in an exchange program for your blog.). People love to express their opinions, and one easy way to let them do that is to conduct surveys on any topics relevant to your blog. Related posts: Content Marketing Results: 18 Ways to NOT Get Blog Traffic.

Traffic 100

Traffic Blogger RSS Opinions 100

EMagine B2B Blog

APRIL 23, 2015

In today’s digital age, having a blog for your company website is no longer an option, it’s a necessity. Any B2B marketing maven should know a business blog is an absolute must have for a successful content strategy. If you want more clicks back to your website, a blog is the way to go. Boost SEO ranking.

B2B 40

B2B Traffic Lead Scoring Lead Ranking 40

Ambal's Amusings

FEBRUARY 10, 2010

In the quest to sound authoritative and "on top of the game", content marketers forget that being authentic and unvarnished will help them stand out. Vaynerchuck, an online marketing guru and self-taught wine expert, is well known for his hyper-enthusiastic Wine Library wine-critique videos.

Thought Leadership 100

Thought Leadership Word of Mouth Trust Marketing Planning 100

Writing on the Web

SEPTEMBER 4, 2011

Are you steadily delivering valuable, relevant content within the lines of your readers’ needs? Related posts: 5 Blog Writing Lessons from the French Open Tennis Championships. French Open Tennis: More Business Lessons. How is Playing Tennis Like Blog Writing? Game anyone? Writing Better- Lessons from Tennis.

Eye-Tracking 100

Eye-Tracking Class Business Blogging Tips 100

ActiveDEMAND

APRIL 18, 2016

Believe us when we tell you that there is SO much value in analyzing your audience, segmenting it and making communications more relevant, personal and DIRECT. What’s more, videos are commonly shared and easier to recall than equivalent text descriptions of a business. Try it for free today! Get Started with ActiveDEMAND today!

Marketing Automation Services 40

Marketing Automation Services Ad Building Brand Identity Branding 40

Writing on the Web

NOVEMBER 4, 2010

A personalized blogging strategy that you understand and can implement. Your blogging questions answered in plain English – not only the ‘what’ but the ‘why’, as well. Confidence in creating content relevant to your audience and your goals. Blogging 101: 6 Weeks to Confident Blogging.

Digg 100

Digg Work Management Blast Campaigns Webinar Metrics 100

Industrial Marketing Today

MAY 26, 2010

Allocating online marketing in a broader and deeper fashion across multiple programs not only helps you connect with more potential buyers throughout the buy cycle, it helps prevent a key mistake that some marketers make: relying only on the ‘last click’ to determine which marketing programs are effective in bringing buyers to your company.

Buying Cycle 60

Buying Cycle Buy Web 2.0 Allocation 60

Writing on the Web

SEPTEMBER 11, 2013

How do you make your business blog really remarkable? The main goal of writing a blog, whether for business or otherwise, is to get people to read what you write. But attracting readers to a new blog (or even an established one) is easier said than done. Here are a few ways to make your business blog one to watch.

Business Blogging 100

Business Blogging Business Eye-Tracking Social Media 100

Online Marketing Institute

NOVEMBER 7, 2010

At the same time, prospects are increasingly spending more time searching for relevant content. Content curation has emerged as a new and powerful way for marketers to seamlessly sift through the flood of content available to prospects. it to ensure that it is relevant to the customer.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Industrial Marketing Today

MAY 5, 2010

The focus there is to optimize it for keywords or phrases for people to find your website when searching for relevant terms. Ardath Albee, CEO of Marketing Interactions, Inc. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas.

Sales Cycle 60

Sales Cycle Web 2.0 Buying Cycle Privacy Policies 60

Industrial Marketing Today

APRIL 30, 2010

Not just any content, but ideas, information and expertise they find relevant and helpful for answering questions they have about problems they’re trying to solve. Put it on a refresh schedule and spiff it up to keep it in tune with constantly shifting markets. If the market has shifted and it’s no longer relevant.

Planning 60

Planning B2B Marketing Emarketing B2B 60

Industrial Marketing Today

JUNE 24, 2010

I paid a visit to GlobalSpec and downloaded their Trends in Industrial Marketing 2010 report. Leave a Comment { 2 trackbacks } Twitted by DiYMCoach Tweets that mention Social Media with Email Marketing – is it the Super Combo?

Social Media 60

Social Media Email Marketing Social Marketing Web 2.0 60

Online Marketing Institute

MAY 18, 2010

muhammadbutt The term marketing concept holds that achieving organizational goals depends on knowing the needs and wants of target markets and delivering the desired satisfactions.[2] Todd @ BuzzStream Providing valuable and easy to digest content can be a boon for the B2B marketer. By pushing out, we can all pull more back in.

SEO 40

SEO Top of Funnel AIDA Digital Asset Management 40

Hubspot

OCTOBER 14, 2010

There is an elephant in the online marketing “room,” and the elephant’s name is Curation. Curation is the most important part of online marketing that no one is talking about. With the rise of inbound marketing, content has become front and center in the minds of marketers.

Curation 28

Curation Content Aggregators Inbound Marketing 28

Writing on the Web

NOVEMBER 28, 2012

It might all seem relevant to you as a business owner, but if this is the first thing a reader sees, are they going to come back again? This can immediately make an image overly cluttered. Too many charts, numbers and pictures defeat the objective of infographics being quick and easy to read.

Landing Pages 100

Landing Pages Loyalty Statistics Internet Marketing 100

Writing on the Web

JANUARY 9, 2013

I’d care if my blog had high quality, relevant content that helps readers. What if my “one word” for the New Year is “Care?” ” If I think about how I’m expressing that I care, how would the quality of my work show up?

Paper 100

Paper Amazon High Quality Lead Marketing 100

Industrial Marketing Today

SEPTEMBER 27, 2010

Solution: You have two primary responsibilities; a) make sure your website is easily found so your company can get on the shortlist early if you hope to be considered in the decision making stage and b) serve up content in different formats and be relevant to various stakeholders. Not so fast!

Social Media 60

Social Media Social Marketing Media Planning 60

Industrial Marketing Today

JUNE 8, 2010

In one word content – marketing content that is relevant and tailored to the prospect’s stage on the buy cycle. Don’t just rely on analysis, refine your list based on relevance to your business, products and services. Achinta offers his industrial clients marketing for engineers by an engineer.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Industrial Marketing Today

JUNE 15, 2010

Instead, I choose to keep my credibility intact and provide the professional help my clients need to supplement their do-it-yourself (DiY) industrial and B2B website capabilities and online marketing efforts. For DiYMers: Read my earlier post Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress Blog.

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

Industrial Marketing Today

JULY 14, 2010

In his post, Manifesto For The Content Curator: The Next Big Social Media Job Of The Future, he defines a content curator as “someone who continually finds, groups, organizes and shares the best and most relevant content on a specific issue online.” Rohit may be the first person to have coined the term “content curator.”

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Industrial Marketing Today

JUNE 12, 2010

Source: CMP (now United Business Media ) Electronics Group’s Global Media Usage Study, 2006) 74% industrial buyers went looking for prices but only 23% of manufacturers published them on their website. Reasons people don’t want to publish prices online There may be many reasons (excuses?) This may include basic pricing information.

Sales Management 60

Sales Management Pricing Price Marketing Websites 60

Industrial Marketing Today

JANUARY 26, 2010

I’m not talking about a cosmetic facelift but turning it into a marketing powerhouse as you position your company for the recovery. Optimize, optimize, optimize : That’s the golden rule of online marketing as is location, location, location in real estate. Here are six essential rules that you should follow: 1.

Rules 60

Rules Marketing Websites Web 2.0 Buying Cycle 60