Writing on the Web

FEBRUARY 14, 2011

Why is content marketing and persuasion so difficult, and what can you do to set people on fire? When it comes to writing content for a business blog , most professionals start from their point of view. The first is by using conventional marketing rhetoric, which is what most professionals use. Share this on Reddit.

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Webbiquity

AUGUST 5, 2010

Lisa Barone offers 100 topic ideas to kick start your blog posts, divided into various categories such as Go Social, Highlight Your Customers and Get Personal. How to Never Run Out of Blog Topics to Write About by Internet Marketing for Business Owners. On LinkedIn, you want to be all about business.

Business Blogging 100

Business Blogging Tips PageRank Business 100

Writing on the Web

FEBRUARY 7, 2011

Whether or not you hire a corporate or attorney ghost-blogger, remember these key business principles and apply them to your online marketing efforts: Stay in your area of strength. Blog Content: Are you personal… or all business? 4 Reasons You Should Blog for Business. Tweet This!

Business Blogging 100

Business Blogging Business Blogger Digg 100

Writing on the Web

JULY 2, 2010

Do you stay on track with your blog content and business goals, or do you share personal stories and events that are peripheral? The post was about staying on target with your business goals when you create content for your blog. “Blogs represent people. “Personality plays a huge role in a blog.

Personalization 100

Personalization Ning Business Digg 100

Writing on the Web

JANUARY 18, 2011

How much personality should you show on your blog without becoming an ego-blogger ? Apparently you can share a lot of personal stories and anecdotes, even become a little outrageous and contrarian, according to Tim Ferris , author of The 4-Hour Workweek and now The 4-Hour Body. Blogging Naked: Personality Is Included.

Personalization 100

Personalization Digg Blogger Buzz 100

LeadSquared

APRIL 5, 2013

The best blogging platforms for your business . Self-hosted WordPress.org is the best blogging platform in our book. It is easily the most popular platform for business blogging and not without a reason. Built for hosting blogs. You have access to some basic blog traffic Analytics (like, the No.

Business Blogging 52

Business Blogging Best Practices Blogger Business 52

Writing on the Web

AUGUST 14, 2013

But he is #1 in health care blogs for that specialty, according to ShareCare , a key site that ranks health care providers and links them up with people in need. Dr. Parker’s blog is at CorePsych. I know him personally because I helped him get started blogging. About Blogs Content Marketing In the News.

Training 100

Training Business Blogging Internet Marketing Work Management 100

Writing on the Web

AUGUST 1, 2012

Too busy to keep up with posting on your business blog? A very smart tactic for small business professionals is to invite guest bloggers. Guest blogging is wise but only if done appropriately. Mention what you’ve seen on the person’s site or blog, specifically referring to a post.

Blogger 100

Blogger Sample Blast Campaigns Small Business Marketing 100

Biznology

JUNE 26, 2018

Unless you already have a bursting-at-the-seams Rolodex and a stable of superfans who are waiting impatiently for anything and everything you give birth to in the world, you might be cutting the ribbon of your new business, blog, site, app, community, or nonprofit to a fever-pitch crowd of bumpkiss. ” — Wikipedia.

Traffic 184

Traffic Word of Mouth Marketing Websites Outreach 184

Optinmonster

OCTOBER 29, 2023

72% of online marketers describe content creation as their most effective SEO tactic. Blogging Traffic Stats Businesses that blog experience twice as much email traffic as businesses who don’t. 32% of marketers say visual images are the most important form of content for their businesses.

Statistics 91

Statistics Paid Content Stats Blogger 91

Hubspot

AUGUST 2, 2010

Fact: it is obscenely easy to set up a business blog today and begin driving new, qualified traffic to your site soon. Regular readers of HubSpot's blog are probably already experiencing the benefits of regular blogging, including harvesting the long tail of search traffic to drive incremental, high-quality leads to their site.

Business Blogging 28

Business Blogging Long Tail Marketing Business High Quality Lead 28

Hubspot

JULY 13, 2010

Online marketing, or inbound marketing as well call it at HubSpot , has many moving pieces. But as a CEO, you don’t need to get caught up in the details of your company’s online marketing efforts. As a busy CEO, you likely don’t have much time. Why Online Marketing Is Important.

Online Marketing 28

Online Marketing Work Management Marketing Management Advertising Agencies 28

Hubspot

JULY 23, 2010

Focus on the "who" of your blog. You need to think about the type of person, on average, who you want to attract to your blog. View this document on Slideshare and click download at the top of the document to get a copy of this checklist for your business. Blog Checklist. She also blogs at www.rchurt.com.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. For example, a list of competitors that run blogs in your client’s industry. Sandwich that summary with a personalized message and you may just get somewhere.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Webbiquity

MARCH 13, 2019

The nice thing about SEO, blogging and social media marketing, is that the results are cumulative and compounding. However, if each of these online marketing activities are done in a silo, they’re a lot less likely to produce an exponential ROI. Your blog is your place to be YOU; to be a real person.

Social Media 202

Social Media Search Marketing Social Marketing Optimization 202

Hubspot

MARCH 1, 2012

The quest to become completely reliant on inbound marketing is easier said than done. Many companies still rely (at least a bit) on tangible print collateral and in-person events to drive leads and generate revenue. How Do You Integrate Your Offline and Online Marketing? With some inbound wisdom of course!

Online Marketing 28

Online Marketing Paid Search Agency Advertising Agencies Planning 28

Single Grain

DECEMBER 29, 2020

. * SaaS Marketing Strategy: 12 Killer Ideas to Grow Your Company. * 8 SaaS Marketing Trends You Can’t Ignore in 2020. Rand Fishkin is extremely well-known in the online marketing, SEO, entrepreneur, and SaaS world. He’s made it a personal mission to contribute to the entrepreneur community so others can succeed.

Blogger 119

Blogger Business Blogging Sales Management Enterprise Management 119

Biznology

MARCH 6, 2019

The Internet and social media provide small businesses with a great and accessible set of new tools, technologies and opportunities for success. Small business owners can now be more successful with a little knowledge on how online marketing works and very little budget. Tip #3 Set your online marketing budget.

Small Business Marketing 123

Small Business Marketing Online Marketing Tips Marketing Budget 123

Writing on the Web

JANUARY 3, 2014

Just as business blogs caught fire in 2004-2005, expert ebooks are what smart professionals use as a key marketing tool to get found, get known and get clients. This can include your own personal story of a turning point in your life. Then you need to write and publish an expert ebook. Trust me on this one.

Barriers 100

Barriers Amazon Sample Marketing Report 100

Writing on the Web

OCTOBER 23, 2013

Written for both small businesses and global corporations, there are key content marketing principles to aim for. Here are six principles that anyone can and should apply to their writing, whether it be for for their business blog, e-newsletters, or e-books and websites.

Rules 100

Rules Content Marketing Content Thought Leadership 100

Writing on the Web

AUGUST 2, 2010

I believe this is important stuff for any professional who wants an effective online presence. Here’s what I see as an important shift in online marketing tactics. It has significance for you if you’re trying to create content for your own business. Tell a story of one person. Use emotional hot buttons.

Trigger Marketing 100

Trigger Marketing Copywriting Digg Urgency Marketing 100

Writing on the Web

JULY 26, 2010

. “My clients aren’t surfing the Web reading blogs.&#. “Oh, that means I’ve got to write about my business every week?&#. Blog Content: Are you personal… or all business? Your Business and the Web: Getting Better? How to Convert Readers into Clients on Your Blog.

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

AUGUST 3, 2010

Blog Face Lift: It’s official… Sales & Landing Pages Using WordPress: Learn How. Content Marketing Ideas: Rethinking Blogging. Blog Content: Are you personal… or all business?

Marketing Websites 100

Marketing Websites Brand Identity Branding Digg 100

Writing on the Web

SEPTEMBER 22, 2010

Trust : social proof, statistics, case studies, personal stories. Sharing personal stories works well here. Online Persuasion: Seeing Through the Eyes of Your Customers. The Brain Science of Online Persuasion. Positive , relief from a problem, benefits, imagine a better future. Curiosity , desire , imagination.

Urgency Marketing 100

Urgency Marketing Digg Content Case Study 100

Writing on the Web

JUNE 8, 2010

alt=" Why Use Twitter, Facebook & LinkedIn for Content Marketing?" />. Content Marketing?" width="110" height="90" /> True confession time: I am not even close to being smart about using social media for online marketing. What do social media sites like Facebook, Twitter, and LinkedIn mean for you and your business?

Twitter 100

Twitter Linkedin Facebook Content Marketing 100

Writing on the Web

AUGUST 10, 2010

Let me tell you a personal story. When you can connect your personal story to what you do and what you write about, you will connect with readers. And I believe that will help your writing, and ultimately your business success. Online Persuasion: Seeing Through the Eyes of Your Customers.

Trigger Marketing 100

Trigger Marketing Digg Work Management Act-On 100

Writing on the Web

JUNE 29, 2010

Which led me to thinking… if over two-thirds of you are running your business websites on a WP platform, what else might that mean? or tech person? How do business results compare from pre-WP to post-WP? Besides your website, what other systems do you use to do business? To do marketing?

Ning 100

Ning Business Digg Buzz 100

ActiveDEMAND

APRIL 18, 2016

Building trust in your clients’ brands is the first step, followed by reinforcing that trust through consistent messaging and personalization. Let us explain… Time after time, when evaluating what makes service unique, it comes down to two simple elements: Attention to an individual and a personal twist.

Marketing Automation Services 40

Marketing Automation Services Ad Building Brand Identity Branding 40

Writing on the Web

JULY 27, 2010

Content : Too broad and general, need to hone it down to specifics, need to personalize it. Blog Content: Are you personal… or all business? 3 Biggest Challenges for Online Content Marketing? 7 Ways to Grab Blog Readers’ Attention and Engage their Brains.

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Writing on the Web

JULY 15, 2010

Related posts: Online Content Marketing Results: Poll Says 50% Dissatisfied. Blog Content: Are you personal… or all business? 3 Biggest Challenges for Online Content Marketing? Why Use Twitter, Facebook & LinkedIn for Content Marketing?

Content Marketing 100

Content Marketing Ning Work Management Content 100

EMagine B2B Blog

APRIL 23, 2015

In today’s digital age, having a blog for your company website is no longer an option, it’s a necessity. Any B2B marketing maven should know a business blog is an absolute must have for a successful content strategy. What better way to do this than through an ongoing blog strategy? Gain trust.

B2B 40

B2B Traffic Lead Ranking Lead Scoring 40

Adobe Experience Cloud Blog

JANUARY 6, 2017

Jay Baer is the most re-tweeted person in the world among digital marketers. A terrific post on why statistics are catnip to social and content marketers. Amy Porterfield helps businesses monetize their online marketing efforts to grow their social media fan base and email list to make a revenue impact.

B2B Thought Leadership 0

B2B Thought Leadership Social Media Thought Leadership Storytelling 0

Writing on the Web

APRIL 18, 2011

But if you’re a busy professional, unless you have staff, you don’t have time for everything. ET , I’m giving an open webinar to share my tips and tools that make online marketing manageable, especially for service professionals, solo entrepreneurs, busy consultants, coaches, etc.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Writing on the Web

MARCH 31, 2011

Content Marketing with Blogs: What Do You Believe? Blog Content: Are you personal… or all business? Business Blog Writing and Content Marketing: Come on, light my fire! Content Marketing Blues: the Battle for Attention. Share this on Technorati. Tweet This! Get Shareaholic.

Curation 100

Curation Digg Content Buzz 100

Writing on the Web

JULY 22, 2011

Let me tell you a personal story. When you can connect your personal story to what you do and what you write about, you will connect with readers. And I believe that will help your writing, and ultimately your business success. Emotional Marketing Makes Memories. This is how you stimulate desire for change.

Trigger Marketing 100

Trigger Marketing Work Management Act-On Marketing Management 100

Albacross

MARCH 19, 2019

Without a powerful lead strategy, your networking marketing endeavors will be stifled. Although warm contacts are usually the best way to start, the number of leads generated through online marketing far surpasses personal contacts exponentially. Advantages of Marketing Your Product on the Internet.

Lead Generation 58

Lead Generation Lead Ranking Sales Qualified Leads Lead Scoring 58

Writing on the Web

NOVEMBER 4, 2010

A personalized blogging strategy that you understand and can implement. Your blogging questions answered in plain English – not only the ‘what’ but the ‘why’, as well. Related posts: The REAL Reason I Love Blogging. Business Blogging: Blast Past the Blunders. Happily, Suzanne has that kind of DNA.

Digg 100

Digg Work Management Blast Campaigns Webinar Metrics 100