Writing on the Web

OCTOBER 30, 2013

Are you considering creating an animated video for your business blog? Did you know that blog posts and articles with images perform 91 percent better than those without them ( Skyword study, 2011 )? Have you done a Google search lately that has video content that you can’t resist checking out? I love video.

Business Blogging 100

Business Blogging Video Marketing Business Pricing 100

Writing on the Web

FEBRUARY 19, 2014

Does blogging still make sense for your business? Is a business blog worth the time you need to research, write, format and publish quality content? Some busy professionals ask me if it’s worth it to blog or would keeping in touch with people through social media sites work just as well?

Business Blogging 100

Business Blogging Business Custom Publishing Social Media 100

Writing on the Web

AUGUST 7, 2013

Want to make money with your business blog ? There are a lot of different ways to use your blog to make money. One of the most common is soliciting blog sponsors who pay a set dollar amount monthly or yearly to write sponsored posts. The blog publisher can negotiate how much to charge for sponsored posts.

Business Blogging 100

Business Blogging Business Small Business Marketing Online Marketing 100

Writing on the Web

MARCH 28, 2012

Maintaining a business blog is time-consuming. As you establish your blog, define your goals to determine whether to keep it alive. Below are five common uses for feeding regular content into a business blog. Company and Industry News. Anything that gives your business a marketing edge can’t hurt.

Business Blogging 100

Business Blogging Business Copywriting Sales Qualified Leads 100

Writing on the Web

SEPTEMBER 4, 2013

How can you attract more readers to your business blog? Blogs have become a social media platform for everyone. When you know how to blog , you can write about anything relevant to your business’ audience that will enrich customers’ knowledge and show how your business will be beneficial to them.

Business Blogging 100

Business Blogging Tips Business Social Media 100

Content Standard

DECEMBER 14, 2023

Access this and more Content Disrupted episodes on Apple Podcasts , Spotify , or Google Podcasts. At Autodesk, content marketing started as a program to drive demand within a new audience segment. He suggests starting with understanding customer needs and reverse-engineering content to deliver value.

Top of Funnel 88

Top of Funnel Enterprise Management Account Based Marketing Marketing & Strategy 88

Writing on the Web

JANUARY 16, 2013

Let’s face it – Business blogging can get repetitive. It seems as if there are only so many blog topics out there for your readers, and you’ve exhausted them all. We know the key to a successful business blog is fresh content, which brings more reader who might be potential new clients.

Business Blogging 100

Business Blogging Business Blogger Buzz 100

The Point

SEPTEMBER 23, 2015

Create a separate demand generation blog. Let’s say that social media strategy at your company is owned by the PR folks, and they’re not too crazy about the demand gen team converting their precious blog into some kind of lead generation vehicle (the nerve!). from your Blog: 10 Tips for Higher Blog ROI.”.

Business Blogging 100

Business Blogging Lead Scoring Lead Ranking Generation 100

Biznology

JANUARY 12, 2015

Blogs have been around for quite some time now. Although they were not widely used by businesses at their conception, they have been around since the 1980’s and 1990’s. Business blogs just started to go mainstream about 10 years ago. Here are 10 reasons why you should maintain a blog for your business: Blogging is easy.

Business Blogging 80

Business Blogging Activities Business Landing Pages 80

Writing on the Web

JUNE 29, 2012

alt=" Using a Business Blog: Are You Hard to Find on the Web?" />. No, I don’t mean by searching for your name or the name of your business – that would be too easy. Try searching for a solution to the kind of problems your business solves, using keyword phrases your typical client might use.

Business Blogging 100

Business Blogging Marketing Budget Business Marketing Budget Creation 100

PureB2B

MAY 18, 2016

In the age of content marketing, blogging has fast become one of the most effective ways to market your brand. It’s simple, cost-efficient, and a nicer way to drive traffic to your website than traditional interruptive marketing tactics like email blasting. Why You Should Blog for Your Business.

Business Blogging 67

Business Blogging B2B Sales Top of Funnel Lead Scoring 67

ClearVoice

JUNE 24, 2021

In 2021, content marketing continues to dominate for one simple reason: Your audience doesn’t want the alternative. They hate popups and disruptive ads with irrelevant marketing messages and no personalization selling things and services they neither want nor need. marketing Click To Tweet.

Statistics 117

Statistics Content Marketing Marketing Budget Paid Search Agency 117

Webbiquity

JUNE 16, 2015

Content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing (it’s not clear what the other 7% are doing). But with so much content being produced, distributed and shared, how do you make your efforts stand out and grab the attention of your prospects? TopRank ).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Atomic Reach

JANUARY 3, 2019

You do not feel any connection with a mere ask, but you probably feel differently when the ask includes a story that adds value or makes the company relatable to you. This is where content marketing comes into play. The power to influence and engage an audience is what makes content marketing influential.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

PureB2B

MAY 18, 2016

In the age of content marketing, blogging has fast become one of the most effective ways to market your brand. It’s simple, cost-efficient, and a nicer way to drive traffic to your website than traditional interruptive marketing tactics like email blasting. Why You Should Blog for Your Business.

Business Blogging 48

Business Blogging B2B Sales Top of Funnel Lead Scoring 48

Industrial Marketing Today

AUGUST 10, 2010

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. Achinta offers his industrial clients marketing for engineers by an engineer.

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Writing on the Web

JUNE 19, 2013

Consequently, a lot of small businesses and professionals today are struggling to achieve their SEO goals on a restricted budget. After all, for small companies, hiring an expensive agency is often not feasible. If you would like to invite the author to write on your blog too please contact www.pitstopmedia.com. Image Source.

Small Business Marketing 100

Small Business Marketing Budget Programs Business Blogging SEO 100

Writing on the Web

SEPTEMBER 9, 2010

If you’re just starting out blogging one of these is the best way to start. You can also sell links in your articles with companies like TNX.net or Text Link Ads. Blog for Fun and Profits – New Teleclass Wednesday October 4. Blog Marketing: How Readers Find Your Business.

Business Blogging 100

Business Blogging RSS Merchandising Advertorials 100

BenchmarkONE

AUGUST 13, 2020

However, if you have a small business, you will initially face several problems. Some of these include intense competition from big companies, gaining the trust of new customers, and the right way to position your product. One company that has growth down is Grammarly , a free online writing assistant. Author Bio.

Paid Content 66

Paid Content Marketing & Strategy Marketing Strategy Tips 66

Webbiquity

DECEMBER 6, 2022

The Biggest Challenge in B2B Social Media Marketing. While producing enough content and creating high-quality content are perennial challenges for B2B social media and content marketers, the biggest challenge is standing out. ” The Biggest Challenges in B2B Content Marketing.

Social Media 238

Social Media Allocation Social Marketing B2B Marketing 238

Marketing Insider Group

JUNE 1, 2015

One of my favorite aspects of being in content marketing is seeing the next generation of leaders emerge. This post comes from Liz Bedor, a Content Strategist we hired just under a year ago. In that time, Liz has totally upped her game on her personal blog , Twitter , Linkedin and Instagram (pretty amazing photos there Liz).

Work Management 100

Work Management Planning Content Marketing Marketing Management 100

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

NuSpark Consulting

OCTOBER 28, 2011

There are plenty of reasons why a business should have a blog. To name a few: In today’s social media landscape, business blogging has become a powerful marketing medium. A blog is a wonderful tool. According to the Content Marketing Institute blogging is the #1 content marketing tactic.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Webbiquity

OCTOBER 25, 2023

Despite these obstacles, businesses from across industries are blogging. According to recent research , roughly 65% on consumer businesses and 69% of B2B companies have active blogs. Lawyers have blogs, eCommerce sites have blogs, and even plumbers have blogs.

Business Blogging 310

Business Blogging Creativity Business Marketing & Strategy 310

SnapApp

AUGUST 22, 2017

In the early 1990s, content marketing was, for the most part, traditional marketing. . If you wanted to get your company message in front of an audience, you had to place an ad in the newspaper, on TV, radio, billboards, etc. . Data from Andy Crestodina’s book Content Chemistry echoes this as well.

Content Marketing 90

Content Marketing Advertising Agencies Television marketing Paid Search Agency 90

Writing on the Web

MARCH 13, 2013

Most small businesses don’t realize how much writing goes into publishing (and updating) a website or blog. Yet the content on your website or blog is the key component of your content marketing strategy. Related posts: 5 Reasons to Hire a Content Marketing Writer for Your Business.

Small Business Marketing 100

Small Business Marketing Content Marketing Business Content 100

Webbiquity

DECEMBER 10, 2013

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. In addition, nearly half of marketers say they are unable to measure the value of their content marketing efforts.

Statistics 100

Statistics SMB Content Marketing Planning 100

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. What do you want the post to do for your company?

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Spiralytics

JULY 11, 2017

Much has been said about the importance of business blogging and yet some still question whether or not blogging is an investment worth making. Understandably so, considering that it takes a whole lot of work and dedication to maintain a blog.

Statistics 95

Statistics Paid Search Agency Companies Business Blogging 95

Content Marketing Today

FEBRUARY 15, 2013

Let’s face it – Business blogging can get repetitive. It seems as if there are only so many blog topics out there for your readers, and you’ve exhausted them all. We know the key to a successful business blog is fresh content, which brings more reader who might be potential new clients.

Business Blogging 40

Business Blogging Blogger Business Buzz 40

Convince & Convert

APRIL 24, 2012

Stanford Smith obsesses about how to get small business blogs noticed and promoted at Pushing Social , except when he’s chasing large mouth bass! I’m sitting across the desk from a professional and confident marketing executive. We’ve discussed the benefits of social business. It’s usually a look of pure terror.

Content Marketing 132

Content Marketing Planning Paid Search Agency Case Study 132

Webbiquity

APRIL 11, 2023

Content Marketing You can also use AI to create marketing material for your website or in product descriptions. There are even prompts for email marketing, company bios, an FAQ generator, photo post captions and many more marketing functions available.

Marketing AI 315

Marketing AI Curation Content SERP 315

Industrial Marketing Today

JULY 22, 2014

Manufacturers, distributors and engineering companies have read or heard about all the benefits of content marketing in general and blogging in particular but many are still sitting on the fence. I’m often asked the question, “Should we start a blog?” This is only a content summary.

Paid Search Agency 60

Paid Search Agency Companies Business Blogging Content Marketing 60

nDash

NOVEMBER 23, 2020

Scott Duncan – Content Strategist & Writer . “I I write informative articles infused with personality and a touch of humour, creating a personal connection between company and customer. To engage readers, I balance journalistic rigor with strategic marketing techniques to position your company as an industry leader.”.

Marketing Budget 52

Marketing Budget Advertising Agencies Content Marketing Copywriting 52

Biznology

OCTOBER 24, 2013

Content marketing takes time and effort. When marketers don’t see results, determining the return on investment isn’t easy. If you’re constantly struggling with your business blog and exasperated with the lack of qualified leads, you may be missing key points in your content strategy.

Top of Funnel 80

Top of Funnel Sales Cycle Content Marketing Planning 80

Industrial Marketing Today

JUNE 17, 2013

Thought leader is a term first coined in 1994 by Joel Kurtzman, editor-in-chief of the Booz Allen Hamilton magazine, Strategy & Business and used to designate interview subjects for that [.]. This is only a content summary. Visit my website for more content on industrial marketing.].

Thought Leadership 60

Thought Leadership Paid Search Agency Companies Business Blogging 60

Hubspot

MAY 23, 2013

Content is a necessity for any successful inbound marketing strategy, and with more and more marketers creating it, it''s becoming increasingly difficult to stand out from the barrage of content out there -- a lot of which is, well. The Content Marketing Deluge ," it''s definitely worth a look (we''ve embedded it below).

Business Blogging 28

Business Blogging Top of Funnel Paid Content Business 28