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The Marketing Book Podcast: “Immersion” by Paul Zak

The Forward Observer

Immersion: The Science of the Extraordinary and the Source of Happiness by Paul Zak About the Book No one raves about boring movies, bland customer service experiences, or sleep-inducing classes. His other books include Trust Factor: The Science of Creating High-Performance Companies and The Moral Molecule: How Trust Works.

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How to Create a Wikipedia Page for Your Company

Hubspot

If you're anything like me, you probably mainly consider Wikipedia a good source for a behind-the-scenes look at the production of Game of Thrones , or a collection of random facts on Zebras. But, if you think about it, Wikipedia is one of the best third-party sources for ranking on page one of Google. Create an account.

Wikipedia 101
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ChatGPT: A marketer’s guide

Martech

The tool quickly attracted techies and non-techies because one prompt can generate a response usable by editors, PR teams, developers or executives to create white papers, software programs, client presentations, press releases and more. ” This section was generated by ChatGPT with the prompt: What is ChatGPT best used for?

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How These Unusual Sources Make Your Content Stand Out

Content Marketing Institute

While you shouldn’t rely on it as a primary source, Wikipedia is a good place to learn academic jargon. The references at the end of each Wikipedia article are often primary source links that connect to reputable journals. Books and your local library. Get hands-on experience with products or software discussed in your posts.

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You’re doing SEO wrong: it’s all about authority

Biznology

In the book, I said that the aim of a site which has identified the topics of interest to the target audience is to become a hub of authority on those topics. In the book I said you should be the Wikipedia of your most important topics. Audience, Relevance, and Search: Targeting Web Audiences With Relevant Content , p.

SEO 217
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AI copyright could lead to new Marketing opportunities

Kevin Indig

Of the 45 terabytes of text GPT-3 was trained on, 60% came from Common Crawl*, 22% from WebText 2 (which is trained on outgoing links from Reddit), 8% on books and 3% on Wikipedia. In other words, the majority of input to GPT-3 and other generative AI comes from the open web.

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Social business, the forest and the garden: Your intranet is not the Internet

Biznology

Photo credit: Wikipedia. Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. In the meantime, this is what happened to Wikipedia: Wikipedia Growth – Source. Williams was published.