How to Tailor Marketing Content to a Local Audience’s Needs
Marketing Insider Group
MARCH 31, 2021
For example, if you operate a Steak n’ Shake in New England, your local customers probably won’t search for your products with the word “milkshake.” For example, the New England Steak n’ Shake could sponsor a milkshake drinking contest, while a hospital’s personnel might want to conduct free blood pressure checks at a local festival.
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