Webbiquity

AUGUST 9, 2016

Recent stats reported by Onalytica explain why marketers are rushing to incorporate influencer research and outreach: 84% of marketing professionals now use influencer marketing as a tactic. It collects data about the content you create, how people interact with that content, and the size and composition of your network.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Marketing Budget Enterprise Management 100

Content Marketing Institute

APRIL 25, 2018

Did you know Andy Crestodina spends 150 hours on his annual blogger study? HANDPICKED RELATED CONTENT: Thinking of Creating Original Research? TIP: If your primary goals are brand awareness, traffic, or backlinks, forgo the gate altogether. For instance, the majority of Content Marketing Institute research is ungated.

Research 98

Research Planning Marketing Analytics Tools Stats 98

Moz

MAY 6, 2019

Did you find the content on the page helpful? If you answered “yes” to all of these questions, then the author who wrote this piece of content did their job very well: They created a piece of content that fulfilled your intent. Effective content comes with a blueprint. This is effective content.

Long Tail Marketing 71

Long Tail Marketing Clickthrough Content Lead Scoring 71

SmartBug Media

MARCH 14, 2019

On top of posting regularly and promoting content on social, there are other strategies to increase your content’s discoverability, including posting on Medium, a publishing platform launched in 2012 by Twitter’s former CEO, Ev Williams. What kind of content would they share on their personal Twitter or send in an email to a colleague?

Advertising Mediums 58

Advertising Mediums Paid Search Agency Practices Ads 58

Hubspot

AUGUST 20, 2020

This is one of the most common blog post formats for business bloggers. Format: List of similar items or content. Another very popular blog post format, the list post (commonly referred to as a "listicle"), is characterized by content organized in a list. 10 Social Media Calendars, Tools, & Templates to Plan Your Content.

Paid Content 101

Paid Content FAQ Thought Leadership Curation 101

Single Grain

SEPTEMBER 10, 2019

Content marketing has been growing exponentially in popularity and there are now over 500 million blogs on the Internet (1.6 As with any great marketing channel, content marketing has become saturated and is less effective in 2019 than it was ten years ago. Try a content writing service like EssayGeeks.

Top of Funnel 112

Top of Funnel Paid Content Content Marketing Tips 112

Hubspot

OCTOBER 10, 2019

Did you know that brands who use blogging as part of their content marketing strategy gain 67% more leads than those that don't? Not to mention, sharing tips and insights related to your industry makes your brand look more credible and trustworthy to prospects. Choosing Topics. Pick topics that speak to your target audience directly.

Blogger 14

Blogger Hubspot Lead Scoring Lead Ranking 14

Vidyard

JANUARY 24, 2022

There’s a whole world of great free sales content out there to help you do your job better. No matter how you prefer to consume your sales content, we’ve got a little something for everyone. Contents 1. Include CTAs to Relevant Content in the Description 5.2 Tips for recording one-to-one candidate videos: 3.

Sales Management 65

Sales Management Top of Funnel Best Practices B2B Thought Leadership 65

B2B Marketing Zone Posts

OCTOBER 5, 2010

Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. How Do You Make Time For All This Content? have believed that integrating the two content marketing components was important since the very beginning of my own online efforts.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

SendX

APRIL 1, 2019

One of the best ways of implementing this tip is to create a design which is minimalistic and simple and yet does what is needed. Tip: You can allow readers to tick the domains they’re interested in, so they only get emails on topics they choose, like The New York Times does.

Ad Building 164

Ad Building Marketing & Strategy Opt-out Opt-in 164

Hubspot

SEPTEMBER 21, 2012

Creating content is a pain in the puppy. That's coming from someone whose entire job is to create content. If you identify with that overburdened inbound marketer description and are constantly frustrated at your inability to create as much content as you'd like, this is the post for you. Guess where that content came from?

Enterprise Management 28

Enterprise Management Work Management Wiki Long Tail Marketing 28

B2B Marketing Zone Posts

AUGUST 3, 2010

Best SEO Link Building Guides, Tips and Tools of 2010 (So Far) - Webbiquity , July 14, 2010 Optimizing a website by incorporating keywords into page titles, headlines, text, page URLs, image alt tags and internal links will help improve the position of a site in the search engines—but it’s only half the battle. Dead wrong. What did I get?

Ning 40

Ning Paid Content Facebook Sales Management 40

Webbiquity

JUNE 12, 2019

Consumer (B2C) content marketing is often viewed as “sexier” than B2B. After all, it’s easier to infuse content with personality, to tell stories, infuse emotion, and create engagement when promoting consumer brands—isn’t it? Actually, B2B content can be emotive, intriguing, and engaging. It’s read by a person.

Top of Funnel 233

Top of Funnel B2B Thought Leadership Thought Leadership B2B 233

Hubspot

NOVEMBER 19, 2020

And the number of US bloggers is set to reach 31.7 The blog lacks a content strategy. If so, does your content support that raison d'être? One of the main reasons why blogs fail is a lack of purposeful, engaging content. In fact, "original written content" is the most important type for 58% of marketers.

Blogger 101

Blogger Work Management Marketing Management Statistics 101

Single Grain

MARCH 27, 2020

This blog post on content ideation has been updated and vastly expanded for 2020! Effective content marketing is a long-term strategy. Companies that enjoy the highest ROI on their content marketing investment typically publish quality content consistently over long periods. 2) Expand Existing Content.

Paid Content 133

Paid Content Paid Search Agency Work Management Keywords 133

Single Grain

FEBRUARY 8, 2023

Pillar posts are the backbone of your content marketing strategy. These types of posts play a crucial role in building a solid content strategy because they drive exceptional ROI and attract backlinks. Get My Free Content Marketing Plan What Is a Pillar Post? Let’s begin!

Traffic 59

Traffic Lead Scoring Lead Ranking Long Tail Marketing 59

Online Marketing Institute

JUNE 22, 2009

I presented a webinar the other day where I stated that while white papers are still the staple of content marketing, they’re getting really stale as a communications vehicle for B2B. The book of the webinar of the movie: The Velocity B2B Content Marketing Workbook. The new B2B marketing is Content Marketing.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

SendX

APRIL 1, 2019

If you’ve been sending out emails that aren’t opened or need to make an email strategy stat, it’s time to do away with old-school game plans and build an email list from scratch. One of the best ways of implementing this tip is to create a design which is minimalistic and simple and yet does what is needed.

Ad Building 30

Ad Building Marketing & Strategy Opt-out Opt-in 30

Convince & Convert

OCTOBER 14, 2015

If you’re blogging, sharing your content on social media just makes sense. So I researched the heck out of the topic to really understand the best seven-step, data-driven formula to create consistent content and set up a social media schedule that will help you reach your goals. Publish Better Content Than Anyone in Your Niche.

Traffic 160

Traffic Social Media Custom Publishing Marketing Analytics Tools 160

SnapApp

DECEMBER 14, 2016

While account based marketing, interactive content , personalization, native advertising, and automation are just some of the hot trends that look set to continue into the new year, there are some new kids on the block. Things like lifestyle marketing, bots and artificial intelligence, advocate activation and episodic content to name a few.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Single Grain

OCTOBER 16, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Dive Deeper: How to Write Lead Nurturing Content: 7 Proven Tactics. SEO places a premium on high-quality content that's updated regularly. Click here to download your free guide right now!

Business Blogging 73

Business Blogging Linkbait Business Marketing Budget 73

Hubspot

MARCH 30, 2014

Educational Content. 7 Facebook Marketing “Tips” and “Tricks” That Don’t Actually Work. In this blog post you will find a list of the “tips” and “tricks” that could do more harm than good. 13 Sales Stats That Unveil What’s Influencing Purchase Decisions [Infographic].

Hubspot 28

Hubspot Marketing Budget Creation Buyer Personas Blogger 28

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

Facebook Marketing Tips and Tactics. What Goal is Your Marketing Content Achieving? quot; That advice holds true today for B2B marketing content. Every single content asset you produce must have a goal. If you have any other interesting stats, please add them in the comments and include the source with link.

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40

Hubspot

FEBRUARY 11, 2013

5) Make it difficult for people to share your content. Write really awesome content that people naturally want to share, but don't optimize that content for social sharing by adding sharing links to landing pages, blog articles, and ebooks to make it even remotely easy for them. Make your content really vague.

Paid Content 28

Paid Content Work Management Marketing Management Marketing Budget 28