Writing on the Web

APRIL 13, 2011

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Or as the authors of Content Rules say, “Produce great stuff, and your customers will come to you. Know your customers. More than ever before, content is king!

Rules 100

Rules Content Digg Press 100

Webbiquity

AUGUST 5, 2010

100+ SMB Blogging Ideas to Kick Start 2010 by Small Business Trends. Lisa Barone offers 100 topic ideas to kick start your blog posts, divided into various categories such as Go Social, Highlight Your Customers and Get Personal. Search Optimization Tips for Bloggers by SEO Wizardry. Post on Google Buzz. Tweet This!

Business Blogging 100

Business Blogging Tips PageRank Business 100

seo.co

NOVEMBER 17, 2020

The buzz is deafening at times. You can waste your time on flashy SEO trends with short expiration dates, or you can focus on proven principles that continue to provide value year after year. Consider that : 47 percent of customers expect a page to load in less than two seconds. Optimize for Voice Search. + Work With SEO.co

SEO 75

SEO Marketing Websites Best Practices Business 75

Outgrow

DECEMBER 20, 2022

Interactive, cultural, and trending widgets designed by him have been featured on TrendHunter, Alibaba, ProductHunt, New York Marketing Association, FactoryBerlin, Digimarcon Silicon Valley, and at The European Affiliate Summit. . An upcoming marketing trend is __. And I’d send it to all new customers.

PR 52

PR Marketing & Strategy Paid Search Agency Marketing Strategy 52

Adobe Experience Cloud Blog

MAY 16, 2010

UnitedLinen leverages a blog to publish how-to and informational posts and videos for customers. UnitedLinen , a professional uniform and linen laundry services in Oklahoma, is effectively using social media to grow its business and interact with customers. UnitedLinen. Expert Laser Services.

Social Media 48

Social Media Media B2B Forrester 48

Webbiquity

FEBRUARY 2, 2011

7 “Rs&# for B2B Marketing Content Planning by Customer Think. Lead Nurturing by Find New Customers. Ramping Up For a Bigger Content Publishing Strategy by MediaPost Search Insider. 2011 Trends: Content Marketing Is Critical by eMarketer. Post on Google Buzz. 11 steps toward a content strategy by Econsultancy.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Hubspot

FEBRUARY 1, 2021

If you are establishing an event, changing the price on certain dates is a nice route because customers can be prepared and are compelled to act before the price increases. If you're already getting a lot of buzz, the scarcity model gets people eager to buy early, since they don't know when the current price is going to run out!”.

Inbound Marketing 99

Inbound Marketing Tips Planning Paid Search Agency 99

Buzz Marketing for Technology

JUNE 27, 2008

guest blogger. Publishing 2.0. technology trends. I’m the first-ever guest blogger for the Wikinomics Blog , and will be writing a four-part series over the next several weeks. The first post is published, so have a read and let me know your thoughts! change management. citizen journalism. Clay Shirky.

Wiki 100

Wiki Enterprise Management Web 2.0 Work Management 100

Hubspot

SEPTEMBER 19, 2016

When we see a line of customers waiting to eat at a restaurant or a photo of a celebrity drinking a certain brand of coffee, it lends an air of gravitas and quality to the product, doesn't it? User social proof consists of positive feedback from actual users, typically taking the form of customer reviews and testimonials.

Examples 28

Examples Press User-Generated Content Ideal Customer Profiles 28

Buzz Marketing for Technology

JUNE 27, 2008

In fact, many bloggers say that they write mainly for themselves, in capturing some of the interesting things they are seeing and thinking. Trevor Cook is just one example of a blogger who writes notes from all of the conference sessions he attends (including his reflections on our Enterprise 2.0 Trend map 2007+. Upcoming Event.

Web 2.0 100

Web 2.0 Process Enterprise Management Work Management 100

The ROI Guy

DECEMBER 23, 2010

Although the desire may be there to pursue improved internal and external customer service improvements via enterprise innovation, most state budgets will remain challenged well into the recovery, yielding a pragmatic, economic-focused CIO. Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p.

ROI 40

ROI Enterprise Management Marketing Budget Budget Programs 40

The ROI Guy

DECEMBER 9, 2010

Using an Alinean powered ROI calculator, he explained how customers can combine the cloud with existing applications and infrastructure, achieving IT cost savings, flexibility and an ability to get ideas to market rapidly. Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p.

ROI 40

ROI Marketing Budget Work Management Marketing Management 40

The ROI Guy

FEBRUARY 14, 2011

Resources Alineans Social Media ROI Calculator can help: [link] (Free to use and see results onlune, registration required to download customized report) Source: Marketers Optimistic About Finding Social Media ROI (Mashable, February 09, 2011) Posted by Tom Pisello at 10:32 AM Email This BlogThis! Powered by Blogger.

ROI 40

ROI Social Media Budget Programs Marketing Budget 40

Hubspot

MARCH 12, 2014

South by Southwest feels like the party of the year, especially when you’re thousands of miles away watching your news feed overflow with non-stop SXSW buzz. SXSW sets the stage for entrepreneurs to shake hands and woo potential investors and partners, media outlets, advisors, and even future customers.

Word of Mouth 28

Word of Mouth Viral Marketing Conference Buzz 28

Online Marketing Institute

JANUARY 4, 2011

Read and develop content on industry Trends – where is the industry going, what are the emerging hot segments 3. Find out about your customers Pain Points – Write posts that provide solutions for your customers problems 4. Publish content on what not to do! Courtney Wiley of iNgage Networks also made this suggestion 43.In

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

The ROI Guy

JULY 15, 2009

Wednesday, July 15, 2009 VMware launches Realized ROI toolkit, powered by Alinean Provides quantifiable proof to customers of the realized ROI from prior VMware deployments. Share to Twitter Share to Facebook Share to Google Buzz 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Search This Blog Loading.

ROI 40

ROI Marketing Budget Budget Programs Work Management 40

Hubspot

DECEMBER 2, 2011

If you're having trouble coming up with geo-targeted content, consider highlighting customer success stories and case studies. Plus, it builds good will with local businesses that can introduce you to new customers, and possibly result in an inbound link in the future. Be a guest blogger, talk to and about (positively, of course!)

Long Tail Marketing 28

Long Tail Marketing SERP Stats Keywords 28

The ROI Guy

MAY 6, 2010

New Customers in Q1 2010 Alinean has been selected to develop and power value-based sales and marketing campaigns for Wipro , PGI , CSC , CiRBA , MokaFive , Shoretel , Informatica and OfficeMax. Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p.

Work Management 40

Work Management Marketing Automation Services Marketing Management ROI 40

Hubspot

DECEMBER 30, 2011

Its analytics service can show you which pages are trending, where people are interacting with your brand, and what they're saying about your content on Twitter. Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

SalesIntel

MAY 17, 2023

Content marketing means promotion with the help of creating and publishing content. In this type of marketing, businesses try to sell their products/services to other businesses instead of customers. They can help the other business know that your customers are satisfied with your service. HubSpot HubSpot is a diverse platform.

Lead Generation 52

Lead Generation Tools Lead Scoring Lead Ranking 52

The ROI Guy

JANUARY 25, 2011

However, solving this problem will be difficult for most teams, as sales remains inwardly focused on the traditional funnel based selling process, rather than having a keen understanding of how customers make decisions and actually buy - the buying lifecycle. ► September (18) Tech Media Publishers looking more Like Interactiv.

ROI 40

ROI Marketing Budget Work Management Budget Programs 40

Convince & Convert

MARCH 25, 2010

Swix also plans to publish its own API so that third-parties can push and pull Swix data into other applications. They’ve only been around approximately 8 weeks, and they already have thousands of customers. Mr. Lake told me that beta customers are likely to receive a discount when Swix switches over to a monthly fee service.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Raj Kadam is CEO of Viralheat , a social media listening platform (disclosure: I am a paid customer of Viralheat). Should companies treat customers differently?

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Hubspot

JUNE 23, 2010

Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. Collecta - Collecta is a real-time search engine that includes results from from blogs, microblogs, news feeds and photo sharing services as they are published.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

The ROI Guy

JANUARY 10, 2011

Although enterprise technology budgets were trending upward, the progression was slight, in 2010 compared with 2009. The 2011 Trends Looking forward, TechTargets recent 2011 IT Priorities Survey (2,300 respondents) points to a continued increase in IT spending to 2.8% How to Measure and Present the Effectiveness of Yo.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Spending 40

The ROI Guy

JANUARY 17, 2011

Diagnostic Example: Microsoft Infrastructure Optimization Assessment Microsoft wanted to provide analysis and roadmap advice to help get more C-level engagements, engage earlier in the sales cycle, and shift customer perceptions from tactical product provider to strategic partner. Interesting post, Tom. One could argue both are right.

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40

seo.co

JANUARY 8, 2021

As a business or blogger, positive PR and online exposure is a must. It’s one of the keys to building credibility, generating organic traffic , and introducing new customers into your brand’s ecosystem. Each email contains a number of queries from experts on trending topics. How HARO Works. and 5:45 p.m. Signing Up for HARO.

Link Building 69

Link Building SEO Ad Building Blogger 69

Convince & Convert

JUNE 11, 2010

We also have an outstanding publisher ( Wiley & Sons ), and a fortuitously patient, experienced editor ( Shannon Vargo ) guiding us through the obstacle course. Customers can be won or lost, every second of every day. Plus, it’s like the personal trainer scenario. I can’t miss deadlines, because Amber will kill me.

Webinar Metrics 124

Webinar Metrics Paid Search Agency Social Media Ad Exchange 124

Only B2B

FEBRUARY 9, 2018

Oh yeah, let’s write about the trends or the latest apps which are creating a buzz in the market. Let’s write about how it can help your customers or a basic guide on security. Which content piece will be published on which date? Another way of finding trending topics in your niche is to use BuzzSumo. There you go.

Startups 97

Startups Newsletter Custom Publishing Internet Marketing 97

Convince & Convert

APRIL 15, 2010

To be on the same list (much less on top) with bloggers for whom I have tremendous respect and admiration ( Valeria Maltoni , Lee Odden , David Meerman Scott , and many others) is a real affirmation for what I’m trying to do. If you purchase a magazine ad to promote your company, that ad might generate a lot of new customers.

Paid Content 124

Paid Content Content Marketing Paid Search Agency Planning 124

The ROI Guy

NOVEMBER 4, 2010

In this session we discussed some important value selling and content marketing research for technology marketers, much of which extends to other B2B segments, with trends and advice you need to excel in 2011. Let us examine each of these IDC trends in detail and what they mean to 2011 strategies and budgets.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

The ROI Guy

DECEMBER 6, 2010

The consumer is now in charge: researching specifications, configuring and customizing solutions, getting peer reviews and advice, comparing prices, and “buying now&#. Alinean joins Content Marketing Institute (CMI) Trend Micro Risk and Compliance Assessment tool (p. Powered by Blogger. Do White Papers Still Engage?

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

Webbiquity

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? Most “top trends” posts either tell what the blogger thinks (good), or curate the opinions of multiple experts (better). Those experts provided a total of 102 mentions or “votes” for 34 different specific trends or activities across seven categories.

Marketing AI 362

Marketing AI Marketing Automation Services Trends B2B Marketing 362

Convince & Convert

AUGUST 18, 2010

Wanting to be at the center of a new way to communicate to customers and prospects is a worthy objective. What’s the hot new trend in social media that we can bring to our clients? Better question: How can we encourage existing customers to truly engage with our clients on the social Web? link] jaybaer Small world Bob.

PR 160

PR Social Media Paid Content Media 160

Outgrow

FEBRUARY 19, 2024

However, there is one strategy that can help boost your brand awareness and attract potential customers without breaking the bank – content marketing. Bloggers who conduct and publish their own research are 41% more likely to achieve stronger results. But don’t take our word for it. Buyers tend to spend an average of 8.5

Small Business Marketing 52

Small Business Marketing Top of Funnel Content Marketing Tips 52

Outgrow

FEBRUARY 19, 2024

However, there is one strategy that can help boost your brand awareness and attract potential customers without breaking the bank – content marketing. Bloggers who conduct and publish their own research are 41% more likely to achieve stronger results. But don’t take our word for it. Buyers tend to spend an average of 8.5

Small Business Marketing 52

Small Business Marketing Top of Funnel Content Marketing Tips 52

Webbiquity

OCTOBER 16, 2012

What will likely be the hot trends in social media over the next couple of years? Social media accounts for only 16% of customer engagement today, but is expected to increase to 57%—the second-most used channel, behind only face to face interaction—within five years. Digital Buzz Blog ). Digital Buzz Blog ).

Paid Content 100

Paid Content Social Media Stats Social Marketing 100