Sprout Social

JANUARY 24, 2024

Doing so enables you to benchmark your influencer campaigns against business goals, determine the ROI of your partnerships and pivot quickly based on what is and isn’t working. A social listening tool automates the process of sifting through millions of online conversations and analyzing them to determine your SOV.

Paid Content 100

Paid Content Marketing Analytics Tools Advertising Agencies Marketing Budget 100

Anyword

JANUARY 21, 2022

??Strong content marketing is one of the most important assets any small business can have in this digital age. Creating engaging content that your customers want to read and share builds a brand’s reputation and boost conversion or leads. One of top ways to promote your business is through content marketing.

Budget Programs 98

Budget Programs Tools Content Marketing Planning 98

ConvertKit

JULY 15, 2020

For online creators and business owners, they're a valuable tool for everything from brand education and marketing to researching your market and creating launch buzz. Over 60% of businesses on Instagram Stories use interactive Stickers like hashtags , @mentions, or polls every month. Image via ramit on Instagram.

Webinar Metrics 78

Webinar Metrics Creativity Business Landing Pages 78

Biznology

JUNE 26, 2018

Unless you already have a bursting-at-the-seams Rolodex and a stable of superfans who are waiting impatiently for anything and everything you give birth to in the world, you might be cutting the ribbon of your new business, blog, site, app, community, or nonprofit to a fever-pitch crowd of bumpkiss. When You Build It They Won’t Come.

Traffic 184

Traffic Word of Mouth Marketing Websites Outreach 184

Webbiquity

JUNE 30, 2010

Though blogging provides significant business benefits (e.g. Successful business bloggers are interested in and knowledgeable about much more than just their own products and/or services. is the interactivity–blogs are meant to be conversations, not monologues. Post on Google Buzz. How do you get there?

Business Blogging 100

Business Blogging Business Blogger Digg 100

seo.co

NOVEMBER 17, 2020

The buzz is deafening at times. And while the specifics may evolve over time, the reality is that businesses that understand how to optimize their websites and content strategies for search will continue to thrive in 2021 and beyond. And if your site is slow, you’re losing conversions. Optimize for Voice Search. +

SEO 75

SEO Marketing Websites Best Practices Business 75

Writing on the Web

AUGUST 18, 2010

Steady as you go, writing at least twice a week, at least 350 words, focusing on the key words that drive results for your business, mixing information with stories, always keeping the reader in mind. The “ball&# is the conversation you have with your ideal clients, your readers. Blog this on Blogger. Post on Google Buzz.

Business 100

Business Digg Buzz Blogger 100

Brandpoint

MARCH 30, 2020

A website with well-written, interesting content creates not just followers, but buzz — and says a lot about who you are and what you have to offer. Expanding on posts promotes community and conversation When others engage with your content by commenting or asking questions, keep the conversation going!

Personalization 114

Personalization Brand Identity Branding Content Marketing 114

Writing on the Web

AUGUST 9, 2010

Good business writing should be like a good butler: working smoothly in the service of the reader without calling attention to itself. This weekend I was reviewing some books on business writing, including Harvard Business Review’s Guide to Better Business Writing. Blog this on Blogger. Post on Google Buzz.

Tips 100

Tips Business Digg Marketing Proposals 100

Sprout Social

JANUARY 27, 2020

Beyond the saturation of beauty bloggers, retailers, foodies and entertainers, there’s plenty of space for marketers to achieve impactful marketing goals for their software businesses. A strong brand identity and relevant, exciting and educational social content can turn leads into conversions. . Not convinced?

Social Media 105

Social Media Stats Software Social Marketing 105

Webbiquity

JUNE 21, 2010

Blogging provides business executives and marketers with opportunities beyond and distinct from a typical company website. Here are five key benefits of blogging for businesses. Winning the business, particularly in the b2b world, is usually about doing the best job of solving the customer’s problem. Post on Google Buzz.

B2B Thought Leadership 100

B2B Thought Leadership Thought Leadership Business Digg 100

ClearVoice

OCTOBER 5, 2021

I opened my inbox, not in the best shape to take on a busy week, when I saw an email from Michael Brenner that turned my day right around. You see, before content marketing came into vogue, I was a longtime blogger and one of the first content managers on the planet. Content is really just a conversation. Bing = 5.56%.

Lead Ranking 105

Lead Ranking Top of Funnel Lead Scoring Google 105

Convince & Convert

SEPTEMBER 2, 2015

More buzz-worthy than a hive of bees, this valuable strategy is quickly becoming (and, in some cases, already is) the focus of many brands looking to optimize the social space. For example, are you a kids toy brand in Atlanta that wants to target mommy bloggers living only in the state? Keep it real—and keep the conversation moving!

Brand Identity 165

Brand Identity Branding Marketing Budget Planning 165

Webbiquity

DECEMBER 21, 2010

Though business use of social media is rapidly increasing, many executives remain skeptical of its value. The bottom line is that while social media marketing definitely provides benefits (such as a higher conversion rate for organic search traffic ), it’s not generally effective as a direct promotion tool.

Social Media 100

Social Media Media Business Paid Search Agency 100

Tomorrow People

SEPTEMBER 13, 2012

It got us thinking that despite the power of social media as an online marketing tool, all too often big business has managed to miss the point by a country mile, making a right royal mess of it in the process. Unfortunately, not everyone is a fan of your business and trolls don’t just dwell under bridges, you know. If so, click send.

Social Media 120

Social Media SIC Media Peer-to-peer 120

Hubspot

SEPTEMBER 5, 2019

Many businesses think that if their product or service is spectacular, it will speak for itself; they'll need very little marketing effort for it to take off. Be poised to speak to literally any facet of your product, service, company, or industry that may arise from conversations with your prospects and customers. Need inspiration?

Word of Mouth 78

Word of Mouth Marketing & Strategy Marketing Strategy Paid Search Agency 78

Writing on the Web

SEPTEMBER 7, 2010

Will your business fall in the water if you don’t? While it may be a little challenging to have a full-fledged conversation, you can still interact and find out what their challenges are, participate in the conversation when they are looking for solutions and be a trusted advisor. You HAVE to be on Twitter.

Social Networks 100

Social Networks Ning Business Ideal Customer Profiles 100

Convince & Convert

DECEMBER 30, 2011

I like the way it’s written, and my favorite thing to do as a blogger is piece together the bigger picture. Google Buzz. Conversely, Google has all the traditional ranking data, an enormous customer base via Google AdWords, and a suite of complementary products that’s so large it’s sometimes easy to overlook.

Google 149

Google Lead Ranking Lead Scoring PageRank 149

ViewPoint

MARCH 2, 2011

Today's guest blogger, Jeff Molander, is adjunct professor of digital marketing at Loyola University business school, a content marketing speaker and author of the forthcoming book, Off the Hook Marketing: How to make social media sell. The answer to selling more with social media is found: Starting conversations that are worth having.

Sales Management 120

Sales Management Social Media Work Management Process 120

NuSpark Consulting

DECEMBER 9, 2012

This is an ideal method to generate back links and create buzz about your paper. Relevant Blogger Outreach. Compile a list of influential bloggers and online editors, and send them a release on your paper, and explain the rationale on why readers would be interested in reading it. Third Party Email Lists. Remarketing.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

Scoop.it

JANUARY 20, 2022

What business wouldn’t want to humanize its brand image, raise visibility, and increase website traffic? Their personal values and those of the business are usually the same, and they have a loyal following that fits the store’s target demographic. Five Benefits of Brand Ambassadors for eCommerce Business. Influencers.

eCommerce 84

eCommerce Brand Identity Branding Word of Mouth 84

Scoop.it

AUGUST 31, 2021

Rob Powell, writer and content creator, nailed it in his article for Smart Blogger : “The primary purpose of each paragraph you write isn’t to make a point, or to build your argument, or even to convey valuable information. Auditory words ( roaring, buzz, serene, crashing ). Here they go: 1) Transitional Words.

Content 74

Content Copywriting Trigger Marketing Curation 74

Convince & Convert

JULY 3, 2011

and Google isn’t in the 8% business, it’s in the “we’re taking all the marbles, and the sack they came in, and you might as well give us the chalk you used to draw the circle while you’re at it&# business. Google Buzz. What Google Plus Means for Business. To some extent Google Wave.

Google 166

Google Lead Ranking Lead Scoring PageRank 166

Webbiquity

SEPTEMBER 13, 2010

By the same token, despite the many benefits of a business blog , not everyone should rush into it. Here are seven tips for a healthy blog and a happy blogger. Encourage comments, and when you get thoughtful comments or questions, respond and keep the conversation going. Post on Google Buzz. Post regularly. Tweet This!

Digg 100

Digg Blogger Broadcasting Buzz 100

ViewPoint

SEPTEMBER 26, 2011

T oday we're pleased to have Paul Gillin as our guest blogger. His latest book is Social Marketing to the Business Customer , co-authored with Eric Schwartzman. A lot of B2B marketers have chosen not to get on board the Facebook train for fear that Facebook's freewheeling culture clashes with their serious business.

Facebook 120

Facebook B2B Marketing Planning B2B 120

Writing on the Web

SEPTEMBER 8, 2010

As a blogger, you know by now that increasing your traffic means grabbing your audience’s attention and keeping it. The characters on reality TV shows that get the most buzz are those who have developed original personalities. Blog this on Blogger. Post on Google Buzz. 20@googlemail.com.). Probably not.

Blogger 100

Blogger Digg Buzz Business Blogging 100

Biznology

APRIL 5, 2016

Almost three years ago I wrote Blogger outreach is more PR than social media. Reach out several times (see “ignore or delete your email”) because people are busy and they don’t know you. Let ’em know you mean business. Payola, baby!

Advertising Agencies 80

Advertising Agencies PR Outreach Advertisements 80

Convince & Convert

JULY 3, 2011

and Google isn’t in the 8% business, it’s in the “we’re taking all the marbles, and the sack they came in, and you might as well give us the chalk you used to draw the circle while you’re at it&# business. Google Buzz. What Google Plus Means for Business. To some extent Google Wave.

Google 147

Google Lead Ranking Lead Scoring PageRank 147

Convince & Convert

MAY 8, 2012

Jessica Malnik is a PR/marketing coordinator, social media specialist, videographer and an avid blogger. It’s a daunting task that requires us to assume a leadership role, channel the company’s voice, create buzz and drive engagement on and offline to achieve specific goals/outcomes. It’s a one-sided conversation.

Communities 154

Communities Facebook Brand Identity Branding 154

Writing on the Web

MARCH 17, 2011

Why should a professional or small business give away free consulting ? It gives me a chance to connect with clients : In an online business, I usually don’t have much contact with the clients who use my services and products. A personal conversation solidifies trust in you. Blog this on Blogger. What do you think?

Consulting 100

Consulting Digg Buzz Blogger 100

Sprout Social

MARCH 8, 2019

What’s got your industry buzzing? But while the importance of monitoring your mentions and conversations is a no-brainer, many brands are actually missing out on some crucial interactions because they’re stuck in a bubble. Uncover hidden conversations about your business. What products are people digging?

Youtube 99

Youtube Eye-Tracking Ideal Customer Profiles Curation 99

Marketing Insider Group

SEPTEMBER 4, 2012

Last week I covered the 8 Marketing Strategy articles you missed when you were too busy. With the right amount of budget and the right agency, any business could reach their target audience. Content Strategy and Content Marketing may be the marketing buzz words of 2012 but their meaning is still debated by many in our industry.

Content Marketing 100

Content Marketing Advertising Agencies Planning Paid Search Agency 100

Hubspot

MARCH 3, 2020

The internet lets you reach billions of people around the globe, but if you're like many small or local businesses, world domination isn't really on your radar (not yet, anyway). What makes your business tick is your local community, whether on the town, city, county, or state level. Register your business with Google My Business.

Long Tail Marketing 68

Long Tail Marketing SERP Keywords Mobile Marketing 68

Writing on the Web

JULY 5, 2010

I’m Barb Sawyers, a blogger who shares her interest in encouraging people to write like they talk. Then along came the Internet, blogs, Twitter and Facebook: Overnight, it seems, our online social lives and writing was pulled back into conversational mode. You might even start to write with a conversational rhythm.

Ning 100

Ning Digg Buzz Blogger 100

Writing on the Web

NOVEMBER 16, 2010

In the column, Ottenberg explains that while digital media is a crucial part of her business, she is frustrated by the doom and gloom surrounding the magazine industry. Blog this on Blogger. Post on Google Buzz. The Senior Brain: How to Market to Oldies but Goodies… 10 Conversion Tips from Brain Science.

Media 100

Media Digg Custom Publishing Buzz 100

Writing on the Web

JULY 13, 2010

What are the three biggest challenges to marketing your business? How do I get them to know me , like me, and trust me to do business with? Be friendly, conversational, build relationships with readers. Blog this on Blogger. Post on Google Buzz. Business Results from Online Content Marketing?

Content Marketing 100

Content Marketing Ning Ideal Customer Profiles Digg 100

Biznology

NOVEMBER 8, 2012

Every major function in marketing and communications needs keyword intelligence to do their jobs: Market researchers need the right keywords to listen to the whole conversation and find the most influential voices in it. And bloggers , of course, need to know what words their audiences use to describe their pain points.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80