Hubspot

APRIL 21, 2020

Once I'd paid for the class, I got a text asking me to download the [solidcore] app to review upcoming classes, integrate with my Google Calendar, and buy credits for future classes. Undoubtedly, the ability to use the business's app was a major component in me becoming a more loyal member. Tap Your Network for Buzz.

Paid Content 94

Paid Content Mobile Advertising Budget Programs Mobile Marketing 94

Webbiquity

DECEMBER 21, 2010

Though business use of social media is rapidly increasing, many executives remain skeptical of its value. Rather than trying to force the proverbial square peg into a round hole by using social media in ways it’s not effective, take a broader view of the business benefits it offers. Share content (your own and others’).

Social Media 100

Social Media Media Business Paid Search Agency 100

Convince & Convert

DECEMBER 30, 2011

I like the way it’s written, and my favorite thing to do as a blogger is piece together the bigger picture. Google Buzz. What Google Plus Means for Business. I analyzed my Top 6 blog posts for 2011 by total page views, and am re-running them this week as a “greatest hits” compilation. This is #1.

Google 149

Google Lead Scoring Lead Ranking PageRank 149

Scoop.it

JANUARY 20, 2022

What business wouldn’t want to humanize its brand image, raise visibility, and increase website traffic? Their photos, blogs, or videos captivate and encourage people to buy anything from high-end jewelry to a natural fruit snack. Such an audience is ready to soak up their advice to buy particular products or services.

eCommerce 84

eCommerce Brand Identity Branding Word of Mouth 84

Biznology

APRIL 26, 2016

Creating real buzz, at least on Twitter, and in the Blogosphere, doesn’t rely as much about all those things, such as Followers, like SEO-focused social media marketing does. Buy 10,000 Followers! Timing’s of the essence so go go go go go go go! Like Youtube Video. Audienti & SocialOomph & ManageFlitter.

Campaigns 80

Campaigns Ideal Customer Profiles PageRank Outreach 80

Writing on the Web

JULY 15, 2010

There was a time I was in love with blogging … I had already been in the business of content marketing for 5 years on the Web, using an old-fashioned website platform. Writing on my blog is my way of reaching out to people looking for ways to write content on the Web so that they can get found, get known and get new business.

Content Marketing 100

Content Marketing Ning Work Management Content 100

Convince & Convert

JULY 3, 2011

And while Google wasn’t able to buy Twitter, they were able to incorporate Twitter data into Google results , and the tweets and mentions your published content receives has a material impact on how Google ranks you (which is why search and the marketing side of social media are important to consider in parallel). Google Buzz.

Google 166

Google Lead Scoring Lead Ranking PageRank 166

Writing on the Web

SEPTEMBER 28, 2010

Here’s a key element for writing content that inspires clients to take action: What does your business believe in? More importantly, as an important part of your business, what do you believe is most important for your clients? This question makes sense because people don’t buy from companies, they do business with people.

Content Marketing 100

Content Marketing Digg Content Trigger Marketing 100

Hubspot

APRIL 13, 2020

For instance, you've made your business' account branded so it aligns with your company, filled it with eye-catching posts, and turned the page into a great outlet to encourage audience engagement. As a health food blogger and fitness influencer, Maddie Lymburner has a lot of content she can share on her Instagram Stories.

Brand Identity 101

Brand Identity Branding Paid Search Agency Newsletter 101

Convince & Convert

JULY 3, 2011

And while Google wasn’t able to buy Twitter, they were able to incorporate Twitter data into Google results , and the tweets and mentions your published content receives has a material impact on how Google ranks you (which is why search and the marketing side of social media are important to consider in parallel). Google Buzz.

Google 147

Google Lead Scoring Lead Ranking PageRank 147

Writing on the Web

JANUARY 11, 2011

More importantly, if you’re trying to influence people to buy into your ideas and ultimately your business, there is evidence that stories work better than facts. Some bloggers and writers are natural storytellers, some aren’t. Blog this on Blogger. Post on Google Buzz. Studies are stories, in a way.

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Hubspot

APRIL 13, 2020

For instance, you've made your business' account branded so it aligns with your company, filled it with eye-catching posts, and turned the page into a great outlet to encourage audience engagement. As a health food blogger and fitness influencer, Maddie Lymburner has a lot of content she can share on her Instagram Stories.

Brand Identity 94

Brand Identity Branding Paid Search Agency Newsletter 94

NuSpark Consulting

DECEMBER 9, 2012

This is an ideal method to generate back links and create buzz about your paper. Relevant Blogger Outreach. Compile a list of influential bloggers and online editors, and send them a release on your paper, and explain the rationale on why readers would be interested in reading it. Third Party Email Lists. Paid Search.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

Writing on the Web

JULY 28, 2010

Social proof is one of the most powerful mechanisms for triggering buying decisions. Here’s why: Customer ratings and reviews are one of the ways we decide and choose to buy products online. Think about it: we let other people influence our buying decisions even when we have nothing in common with them. Share this on Bebo.

Ning 100

Ning Trigger Marketing Digg Buzz 100

KoMarketing Associates

AUGUST 19, 2013

In one example , survey data shows that 77% of buyers indicate they are more likely to buy from a company whose CEO uses social media. Michael Brenner (SAP) – Vice President of Marketing and Content Strategy at SAP, Speaker, Blogger and Social Business Marketing Leader. from Fortune 500s to one-person businesses.

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

Writing on the Web

JULY 9, 2010

Friday’s guest post is by Robert Stretch , author of VA Mortgage Center blog: For business people, few things are more important than reputation. In fact, having a good online reputation is essential to branding yourself or your business. Dow Jones is several steps ahead of where some small businesses are. Be a watchdog.

Tips 100

Tips Ning BtoB Digg 100

Writing on the Web

SEPTEMBER 1, 2010

My background in psychology has been essential in learning how to write effective content for a business blog. The most difficult thing in learning to write effective content for any business is making the leap from purely intellectual writing to emotional writing. For many content creators, writers, bloggers, that is risky.

Content Marketing 100

Content Marketing Trigger Marketing Digg Content 100

Marketing Insider Group

SEPTEMBER 4, 2012

Last week I covered the 8 Marketing Strategy articles you missed when you were too busy. With the right amount of budget and the right agency, any business could reach their target audience. And the reason is simple: the decision making process in B2B is a bit more complicated than buying a pack of gum. It used to be so easy.

Content Marketing 100

Content Marketing Advertising Agencies Planning Paid Search Agency 100

Writing on the Web

SEPTEMBER 20, 2010

The rules haven’t changed, but it’s surprising how many people start creating content to market their business on the web without regard for the basics. Content marketing isn’t a buzz word because marketing people just like new buzzes. Blog this on Blogger. Post on Google Buzz.

Buzz 100

Buzz Content Digg Rules 100

Writing on the Web

OCTOBER 4, 2010

For that matter, how can anything you write or say actually work to market your business and bring in potential customers? He says we should start our messages with the big WHY … why we’re in business, why do we do what we do. Blog this on Blogger. Post on Google Buzz. Subscribe to the comments for this post?

Content 100

Content Digg Buzz Blogger 100

Writing on the Web

JUNE 9, 2011

I’ve said it before, and I’ll say it again: a business blog is the best way to get found online, the best way to connect with potential clients, and the pathway to turning readers into clients. So, what’s your favorite excuse for not blogging for your business? Blog this on Blogger. Post on Google Buzz.

Digg 100

Digg Buzz Blogger Internet Marketing 100

Writing on the Web

SEPTEMBER 3, 2010

See the excellent book by Barry Feig for more about this: Hot Button Marketing: Push the Emotional Buttons that Get People to Buy ). Blog this on Blogger. Post on Google Buzz. Human beings are all driven by hot button motivators. Some of these are: The desire to be first. The desire to know it all. The desire for control.

Trigger Marketing 100

Trigger Marketing Digg Content Buzz 100

Writing on the Web

MAY 18, 2011

Here’s what’s important about publishing video on your sites: Your business can get quick, effective search engine results that used to take months or even years to achieve, all for next to nothing to produce (you don’t need to buy expensive equipment and hire a producer). Blog this on Blogger.

Video Marketing 100

Video Marketing Content Marketing Digg Ideal Customer Profiles 100

Writing on the Web

MAY 16, 2011

Trust me on this, you don’t need to buy expensive tools and hire a producer. Your business can get quick, effective search engine results that used to take months or even years to achieve, all for next to nothing to produce. How to brand your channel to effectively promote your business. Blog this on Blogger.

Webinar Metrics 100

Webinar Metrics Video Marketing Content Marketing Digg 100

Writing on the Web

APRIL 28, 2011

For example, as a former executive coach and psychologist, I write for other coaches and consultants who are too busy with clients to write their own newsletters and blogs. While this has created a good business for me, doing what I love, I don’t see many people using other people’s content for optimal results.

Content Marketing 100

Content Marketing Digg Tips Content 100

Writing on the Web

SEPTEMBER 29, 2010

According to a recent survey by the Content Marketing Institute , this is the #1 challenge for people charged with creating content that markets businesses. Think about his message: People don’t buy what you do; they buy into why you do it. Blog this on Blogger. Post on Google Buzz. Share this on del.icio.us.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

JULY 5, 2010

I’m Barb Sawyers, a blogger who shares her interest in encouraging people to write like they talk. That’s why they end up with web sites that go on about what they do… and how long they’ve been in business… yadayadayda. Blog this on Blogger. Post on Google Buzz. Hello, Patsi’s readers. Tweet This!

Ning 100

Ning Digg Buzz Blogger 100

Writing on the Web

DECEMBER 16, 2010

Here’s my quick and easy end-of-year check up for your business. What comes up for the keywords that describe what your business does? Can people identify your business and know what problem it solves? Get Clients : Is it easy for people to become a client and buy something from you? Blog this on Blogger.

Online Marketing 100

Online Marketing Work Management Marketing Management Planning 100

Writing on the Web

JANUARY 5, 2011

Could it be that I don’t choose the right article for my clients (they are small business owners and at time managers in various companies)? Further interaction with you is necessary before someone will “buy&# into your services. Blog this on Blogger. Post on Google Buzz. Could it be the article is too long?

Newsletter 100

Newsletter Digg Work Management Banners 100

Writing on the Web

AUGUST 2, 2010

And, how can we use that wisdom when writing content that serves to market ourselves and our businesses? It has significance for you if you’re trying to create content for your own business. Business professionals approach online content marketing and writing for the web with this mentality. Post on Google Buzz.

Trigger Marketing 100

Trigger Marketing Copywriting Digg Urgency Marketing 100

Convince & Convert

APRIL 20, 2010

Which is closer to buying, a consumer searching for “flat panel TV&# or a consumer searching for “26 inch 720p flat panel TV.&# ? While this is important for a blog like mine, it’s flat-out critical for e-commerce companies, and others that are blogging for business.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Marketing Insider Group

APRIL 30, 2013

Previous interviews covered Social Business , Creativity , Big Data , Customer Experience , Thought Leadership , Content Culture , the Future of Search , the Science of Marketing , Content Brands and much more. Jonathan Becher of SAP nailed it with his pithy insight: “Glass buildings don’t buy software, people do.”

Peer-to-peer 100

Peer-to-peer CMO Urgency Marketing B2B Thought Leadership 100

Lenny's Newsletter

SEPTEMBER 5, 2023

” — Frederic Kerrest , COO and co-founder And Gusto : “Gusto’s first 10 customers came from friends we knew who were just starting their businesses in California. And if we sell to friends, they might buy it because they feel bad or whatever. A YC company is a speculative investment, not a business yet.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Convince & Convert

JULY 27, 2010

First of all, tremendous thanks to the incredible team of guest bloggers who did an amazing job keeping the content fresh, and the conversation lively. What I really appreciated about the C&C guest bloggers is that almost across-the-board they wrote about topics that I never would have thought to have tackled. Visits are up.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Writing on the Web

JUNE 17, 2010

In today’s info-crammed world, that means you’ve got to grab busy peoples’ attention , and get them to click, and get them so excited that they take the time to type in their email address in exchange for your offer. Blog this on Blogger. Post on Google Buzz. Share your tips and suggestions. Share this on Bebo.

Landing Pages 100

Landing Pages Ning AIDA Advertorials 100

Hubspot

FEBRUARY 1, 2021

You can even have more than one type of early bird pricing to encourage people to buy before the prices increase. This sense of urgency will encourage people to buy sooner. If you're already getting a lot of buzz, the scarcity model gets people eager to buy early, since they don't know when the current price is going to run out!”.

Inbound Marketing 98

Inbound Marketing Tips Planning Paid Search Agency 98

The ROI Guy

JANUARY 17, 2011

Monday, January 17, 2011 Value Selling Tools and the Buying Lifecycle With two economic downturns in the past ten years, buyers are more frugal than ever, demanding that each investment help them do-more-with-less, provide a bottom-line impact, and deliver superior value. Interesting post, Tom.

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40