Writing on the Web

DECEMBER 26, 2012

Even if you’re a great writer, or have people on staff who are, it takes time and skill to craft an article, blog or newsletter appropriate for both your audience of potential customers and the search engines. Your readership will increase as a natural result, which in turn leads to increased sales activity.

Content Marketing 100

Content Marketing Business Customer Satisfaction Content 100

Writing on the Web

FEBRUARY 5, 2013

This is why business bloggers who do nothing but blog wake up one day to find their new business leads are drier than a James Bond martini. I’m just saying that one marketing tool isn’t enough, even if it is business blogging. Don’t they deserve some free tips or reminders?

Planning 100

Planning Budget Programs Blogger Webinar Metrics 100

Writing on the Web

APRIL 13, 2011

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Using content marketing , you don’t have to chase after them, spend money on advertising, direct mail, or printed newsletters. Blog this on Blogger. Share this on Facebook.

Rules 100

Rules Content Digg Press 100

Hubspot

JULY 23, 2010

The fact is that web sites with a blog received 55% more visitors , 97% more inbound links and 434% more indexed pages than those that didn’t have a blog. Businesses in particular can capitalize on this because businesses that blog experience 126% higher lead growth than non-blogging businesses.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Valasys

MAY 7, 2020

Using Guest blogging for high-quality link-building makes it a powerful tool for improving brand awareness, boosting your SEO endeavors, discovering new and useful contacts, and for streamlining the sales cycles. According to the Business Blogging Secrets Revealed report by Curata , 56% of externally sourced blog posts are from guest authors.

High Quality Lead 72

High Quality Lead Link Building Ad Building Lead Scoring 72

Webbiquity

MAY 4, 2010

Link to the new blog from your website, Facebook page, LinkedIn and Twitter profiles, other social networking and social bookmarking profiles, comments you leave on other blogs—anywhere you can create a link. Publicize the blog through offline channels. Link to other bloggers. Submit your blog to AllTop.

RSS 100

RSS Digg Tagging Blogger 100

Industrial Marketing Today

MAY 21, 2010

A B2B blog is the perfect online tool to accomplish that. If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? I say you need both.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Industrial Marketing Today

APRIL 28, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website A Blogging Style to Call Your Own by Achinta Mitra on April 28, 2010 in Industrial Marketing Blog , Industrial Marketing Strategies , Social Media Marketing Creating a blog is not too difficult but building an active community around it is.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

Anything Goes Marketing

SEPTEMBER 6, 2006

You may be saying to yourself, what should I blog about today? This is no different from a marketer saying "Where am I going to get quality content for our email newsletter." You can even do a search across the blogosphere and add links from other bloggers. Here's a good one - look at your blog comments.

Tips 100

Tips Content Trade Show Lead Generation 100

Writing on the Web

NOVEMBER 4, 2010

Give traffic to get traffic – if you build it, they won’t come, but if you lead the way, they just might. Blogging 101: 6 Weeks to Confident Blogging. Blog this on Blogger. Related posts: The REAL Reason I Love Blogging. Business Blogging: Blast Past the Blunders. Early Bird Special: $197.

Digg 100

Digg Work Management Blast Campaigns Webinar Metrics 100

Convince & Convert

MARCH 4, 2010

It’s imperative that you select the most relevant ones that match with your blog’s purpose and intent. The first step in that process of course is knowing why it is that you’re blogging. This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Industrial Marketing Today

JULY 29, 2009

101 Tips from 50 Small Business Bloggers Tagged as: Seth Godin , Social media , Social Networking About the Author Achinta Mitra calls himself a “marketing engineer” because he combines his engineering education with 20+ years of practical industrial marketing experience to connect the dots between strategic advice and tactical implementation.

Social Networks 60

Social Networks Lead Scoring Lead Ranking Web 2.0 60

Online Marketing Institute

NOVEMBER 7, 2010

Business buyers typically seek additional information and resources for information on business products and services. In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. Consider Netconcepts. Other stuff?

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Online Marketing Institute

AUGUST 31, 2011

If your blog meets their editorial and traffic requirements, you may be included. We write a lot about ways B2B organizations can use social media to generate demand and acquire leads. We submitted our blog to Social Media Today which has 44,191 Facebook fans and 70,500 Twitter followers. Let us know in the comments below.

Traffic 40

Traffic Demand Generation Agencies Paid Search Agency B2B 40

Industrial Marketing Today

JUNE 3, 2010

In the words of Jeffrey Zeldman , the renowned web designer, blogger, independent publisher and the king of Web standards according to Business Week, “Content precedes design. Six months later, very little traffic, even fewer leads and no sales > The new web site sucks, hasn’t done anything for our business.

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Industrial Marketing Today

AUGUST 24, 2009

Leave a Comment { 1 trackback } 7 | Industrial Marketing Today Previous post: Business Value of Social Networking Next post: 101 Tips from 50 Small Business Bloggers FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Marketing Insider Group

OCTOBER 11, 2021

You’ve got awesome content and more strategies in place on your blog to help convert them into leads. Create Blogs Page. Now that we know why your blogs page should be linked on your landing page, let’s talk about what it should look like. There are many different ways you can approach your blog layout.

Paid Search Agency 273

Paid Search Agency Companies RSS Ad Frequency 273

Hubspot

AUGUST 22, 2012

So you want your business blog to perform better. Blog harder? Well yes, you could set to your keyboard and type away 'til your fingers bleed, or you could think of ways to get more out of your blog without just increasing content volume. 12 Ways to Get More Out of Your Blog Without Actually Blogging.

CMS Development 28

CMS Development Landing Pages Blast Campaigns Lead Scoring 28

PureB2B

OCTOBER 20, 2021

Companies and marketers that put this on the back burner often struggle to generate leads and even get customers. Corporate content managers often use the blogs of prominent solo bloggers who have built large, devoted readerships as examples of the direction they’d want their blog to go in such conversations.

Content Marketing 138

Content Marketing Tips Planning Work Management 138

Hubspot

NOVEMBER 11, 2011

” Length as a poor indicator of content quality rings just as true in business blogging as it did in school. Just compare Brian Solis' latest 1,000-word blog article with Seth Godin's latest 100-word post. The July Google Analytics Benchmarking Newsletter tells us the average time on site in the U.S.

Landing Pages 28

Landing Pages Blogger Display Advertising Benchmark 28

Industrial Marketing Today

JULY 14, 2010

Bloggers of all stripes have counted on the popularity of “list” posts whenever they’ve run out of fresh ideas for content. This guide will walk you through each step involved in creating a roadmap for a successful business Website. Heck, even MS Word kept flagging curation as a misspelled word. So curated content is not something new.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Webbiquity

JANUARY 8, 2010

Blogs written like extended brochures (in promotional language) don’t get read. A blog is rather, a place to share useful content. Compared to other marketing media, a blog is closest to a (well-written and informative) newsletter, but easier, faster, cheaper, and with the benefit of interaction.

Business Blogging 100

Business Blogging Adsense RSS Effectiveness 100

seo.co

NOVEMBER 8, 2021

For busy Internet marketers, blogs long ago replaced any static news or information sources such as newsletters or books. With a blog you can access the latest information quickly, compare ideas and news from different sources, and ask questions and get answers directly from the source. Seth’s Blog. Likeable Blog.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

Buzz Marketing for Technology

JUNE 27, 2008

< £ Salon Bloggers & > November 23, 2005. -->. From these interviews and subsequent discussions with leading KM gurus, notably the UKs David Gurteen, emerged the concept of Personal Knowledge Management (PKM). The organization that I know of that is leading the way in knowledge harvesting is Hill & Knowlton.

Enterprise Management 100

Enterprise Management Work Management Personalization Peer-to-peer 100

Buzz Marketing for Technology

JUNE 27, 2008

< £ Salon Bloggers & > November 23, 2005. -->. From these interviews and subsequent discussions with leading KM gurus, notably the UKs David Gurteen, emerged the concept of Personal Knowledge Management (PKM). The organization that I know of that is leading the way in knowledge harvesting is Hill & Knowlton.

Peer-to-peer 100

Peer-to-peer Enterprise Management Lead Ranking Work Management 100

Hubspot

JUNE 6, 2011

This is a guest blog post from Michael Stelzner, founder of Social Media Examiner, a leading social media blog and author of Launch: How to Quickly Propel Your Business Beyond the Competition. ( Do you blog? Most blogs don't get the traffic or the attention they desire. The good news is you're not alone.

Peer-to-peer 28

Peer-to-peer Social Media Blogger Paid Search Agency 28

seo.co

MARCH 8, 2020

For busy Internet marketers, blogs long ago replaced any static news or information sources such as newsletters or books. With a blog you can access the latest information quickly, compare ideas and news from different sources, and ask questions and get answers directly from the source. Seth’s Blog. Likeable Blog.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

Online Marketing Institute

MARCH 24, 2011

Blogging isn’t easy — and certainly not for individuals who don’t have the capacity or desire to commit their minds and time to a long-term cause. Know this before you consider blogging as a marketing option for your business: Even though you can write a blog, doesn’t mean you should.

Business Blogging 40

Business Blogging Tips Business Classified Ads 40

Only B2B

FEBRUARY 9, 2018

2 Reasons Your Startup is Not Getting Leads from Your Blog (+How to Fix It). So does your startup business. Especially, with your business blog! Blogging is one of the FASTEST ways of widening your online presence, increasing your industry authority and attracting leads. Blog posts, 1 newsletter etc.

Startups 97

Startups Custom Publishing Newsletter Internet Marketing 97

Webbiquity

APRIL 14, 2014

However, just over a third of marketers view each channel as valuable for lead generation. The top three content marketing tactics used by B2B marketers are social media other than blogs (87%); articles on their own websites (83%); and e-newsletters (80%). 7 Business Blogging Stats and Facts. eMarketer ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Buzz Marketing for Technology

JUNE 27, 2008

50 Habits of a Highly Effective Blogger. I met a few celebrity bloggers like Mark Cuban, John Chow and Matt Mullenweg (founding developer of Wordpress) and attended many great sessions about blogging, podcasting, videocasting, SEO and social networking, etc. a highly effective blogger would â?¦. Have clear blog tagline.

Blogger 100

Blogger Effectiveness Comparison Pricing 100

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. B2B Social Media: Why Do Business Professionals Use Social Media?

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

JUNE 15, 2010

Companies should follow, not lead, their customers across the social Web. If you have a contact us form, an online lead generation form, an email newsletter sign-up, or a shopping cart, why are you still only asking for name, address, and email address? Because there really is no benefit in beating your customers to the punch.

Social Media 155

Social Media Ideal Customer Profiles Paid Content Media 155

Industrial Marketing Today

OCTOBER 26, 2009

Hordes of traffic that convert poorly are useless for generating qualified leads that convert well into paying customers. Keep your lead-gathering forms simple; Name, Company Name and Email address should suffice. That level of pre-qualifying is best left for the lead scoring stage. They have a direct impact on your bottom line.

Traffic 60

Traffic Lead Scoring Lead Ranking Top of Funnel 60

Single Grain

OCTOBER 16, 2019

I know what you're thinking: What business owner has the time to build a blog from scratch? It doesn't matter if you're a one-person-band or the CEO of an international company, the thought of creating a business blog is a daunting prospect. 3 Benefits of Business Blogging. The answer is yes. Absolutely.

Business Blogging 73

Business Blogging Linkbait Business Marketing Budget 73

B2B Marketing Zone Posts

DECEMBER 1, 2010

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. People are now curating lists of the most influential bloggers by Klout score. an email newsletter).

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Convince & Convert

SEPTEMBER 1, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Would You Try It With a Fox? Just to make it a little more painful, the publication then proceeded to lose all lead information, so we couldn’t even say for sure what REALLY happened.

Social Media 121

Social Media Media Paid Search Agency Advertising Agencies 121