Writing on the Web

JANUARY 11, 2011

In his book Meatball Sundae , Seth Godin writes, “People just aren’t that good at remembering facts. Some bloggers and writers are natural storytellers, some aren’t. Every time I read a book these days, they are full of stories. That’s what makes them successful as popular books.

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Writing on the Web

SEPTEMBER 9, 2010

Lulu also lets you sell books of your photos – maybe you’ve taken a great collection of photos of a special event in your town and you want to offer it for sale. Lulu also lets you sell books online, so if you think people might want to have a permanent collection of some of your articles you can sell them online.

Business Blogging 100

Business Blogging RSS Merchandising Advertorials 100

Writing on the Web

MARCH 7, 2011

Link to sources, other web pages, books, other experts as often as you can. Blog this on Blogger. Related posts: Search Engine Results: 3 Tips for Savvy Bloggers. No More Geek-Speak: SEO for Smart Bloggers. Link to an important keyword in the first paragraph if you can. Write at least 300 words. Share this on del.icio.us.

SEO 100

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Writing on the Web

SEPTEMBER 10, 2014

As a business owner and blogger, this is especially important for you. I may finally hire a consultant, get a coach, or open a book to learn what’s needed. In a previous post about Creating Shareable Content , I suggested that one way not to be boring is to go on a rant. This is relatively easy, as long as you know where your fire is.

Content 100

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Writing on the Web

JUNE 7, 2012

” This is because many business bloggers don’t have enough clarity about their blogging goals. Create an outline or table of contents of your expertise on these problems as if you were writing a book or teaching a class. Does your business blog make sense to readers? Here’s how I help my clients solve this problem.

Blogger 100

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Writing on the Web

NOVEMBER 23, 2010

Let me know if you have questions… Blog this on Blogger. Related posts: Neuromarketing Books for Marketing to Brains. Besides sharing what neuromarketing is teaching us about the brain and marketing, there are tips here for most web-based content publications. I hope you enjoy it and learn something. Share this on del.icio.us.

Content Marketing 100

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Writing on the Web

AUGUST 17, 2010

First of all, we know they are really creative because they produce a lot of unique products – films, books, and blog posts that grab our attention. My husband, affectionately known as Attila the Honey, decided to write a book about 18 months ago. And I just finished editing the third book. His book blog is here.

Content Marketing 100

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Writing on the Web

APRIL 11, 2011

How can you make your writing interesting, more like a good movie or book? I’m reading a book by Ann Handley and C.C. This book will help you do that. Blog this on Blogger. And, it gets multiplied on websites, blogs, Facebook, LinkedIn, Twitter, and videos on YouTube, to the point that people tune out. Digg this!

Rules 100

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Writing on the Web

DECEMBER 15, 2010

Good content builds momentum and always has an objective, according to Ann Handley and CC Chapman in their book Content Rules. Let me know which sites are tops in your book in the work you do… hit the comment link and submit. Blog this on Blogger. They won’t stay. Click and bye-bye. What about you?

Ning 100

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Writing on the Web

AUGUST 3, 2010

Blog this on Blogger. Blog to Book: Raise Your Hand in the Blogosphere. (Disclosure, this is my affiliate link and I whole-heartedly endorse this program because if you’re a coach, you most likely should be earning more~!). How To Raise Your Coaching Fees With Ease & Feel Great About It! Share this on del.icio.us. Tweet This!

Digg 100

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Writing on the Web

JUNE 23, 2011

I’m reminded of an excellent book on creating effective website design called Don’t Make Me Think. Blog this on Blogger. When it comes to content marketing , there are ways to write content so it actively markets you and your business without being “in-your-face” sales copy or boring product reviews or press releases.

Tips 100

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Writing on the Web

JULY 22, 2010

We were having a book signing party to celebrate the publication of Rob’s first two novels, Die Laughing and Future Schlock. Don’t study how others write, or how books should be written: It’s more important to just get started, get your stories going. Blog this on Blogger. Share this on Bebo.

Creativity 100

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Writing on the Web

JUNE 28, 2011

I’ll be posting some of the best tid-bits from all the books I read. Blog this on Blogger. If you’re interested in learning, hit the “Like&# button and become a regular reader/fan. It’s like an open buffet for people who like learning. Hope you “like&# it! Subscribe to the comments for this post?

Facebook 100

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Writing on the Web

SEPTEMBER 23, 2010

Blog this on Blogger. Tags: Content Marketing E-Books On Writing Better Writing for the Web blog content content marketing with blogs converting readers to clients list building Online Marketing social proof trust building writing on the web. All professionals who need to sell, either products or services, should read this manifesto.

Ad Building 100

Ad Building B2B Digg Trust Marketing 100

Writing on the Web

JUNE 18, 2010

I’m reading Tony Schwartz new book “ The Way We’re Working Isn’t Working.&#. Blog this on Blogger. While routine and structure keep us on track, we need to “get out of our own yard&# and get out of the office for renewal and regeneration. I’ll be back next week. Namaste… Share this on Bebo.

Ning 100

Ning Digg Buzz Blogger 100

Writing on the Web

JANUARY 12, 2011

This was a theme in the wonderful book by Rosamund and Benjamin Zander, The Art of Possibilit y. I’m re-reading a great book by Jim Loehr, The Power of Story: Rewrite Your Destiny in Business and in Life (Free Press, 2007). Blog this on Blogger. In fact, our stories matter more than what actually happens to us.

Content Marketing 100

Content Marketing Tips Digg Ideal Customer Profiles 100

Writing on the Web

NOVEMBER 15, 2011

However, while Generation Y was spending their younger years amidst the World Wide Web, those born in the era of picture books and hand-written correspondence suddenly find themselves faced with an intense learning curve. About the author: Frank Anderson is a writer and blogger expert. Social media is not just a number’s game.

Social Media 100

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Writing on the Web

JULY 5, 2010

I’m Barb Sawyers, a blogger who shares her interest in encouraging people to write like they talk. If this chat hasn’t been enough to get you writing like you talk, you’ll want to read my book: Write like you talk —only better, 3 ways to turn good talkers into great writers. Blog this on Blogger. Be yourself.

Ning 100

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Writing on the Web

FEBRUARY 14, 2011

In his best-selling book Story: Substance, Structure, Style, and the Principles of Screenwriting , published in 1997 by Harper-Collins, master screenwriter Robert McKee argues that stories “fulfill a profound human need to grasp the patterns of living—not merely as an intellectual exercise, but within a very personal, emotional experience.”.

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Writing on the Web

DECEMBER 13, 2010

Other people tend to focus their online marketing on content; they write books and they publish blogs and newsletters… and they hate speaking. Blog this on Blogger. (Which is why they are my clients … they need content and they need to publish on the web – blogs, e-newsletters, ebooks, etc.). Please share.

Practices 100

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Writing on the Web

MAY 25, 2011

Author Erica Nelson is the author of two books, “ Prospect When You Are Happy ,” about the key of changing your mindset to generate results you seek, and the most recent “ Happiness Quotations: Gentle Reminders of Your Preciousness.” Blog this on Blogger. Subscribe to the comments for this post?

Digg 100

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Writing on the Web

APRIL 13, 2011

In their book Content Rules , Handley and Chapman lump two concepts into rule #2: Know yourself. Blog this on Blogger. You need them to subscribe, to sign up, to download, to ask you questions and engage with you so they become clients when they are ready. Content Rule #2: Insight inspires originality. Know your customers.

Rules 100

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Writing on the Web

APRIL 19, 2011

Three books I highly recommend to get you started: Content Rules by Ann Handley and CC Chapman. Blog this on Blogger. Maybe we can do some more webinars exclusively on this topic. I’d like to interview some authors that have written about it. Personality Not Included by Rohit Bhargava. Get Content, Get Customers , by Joe Pulizzi.

Tips 100

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Writing on the Web

OCTOBER 12, 2010

No, really…Some people have book clubs, or exchange recipes and garden tips. Then I read this in Simon Sinek’s beautiful book, Start with Why : “For values or guiding principles to be truly effective they have to be verbs. Blog this on Blogger. I go for the big stuff: what really matters.)

Digg 100

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Writing on the Web

SEPTEMBER 3, 2010

See the excellent book by Barry Feig for more about this: Hot Button Marketing: Push the Emotional Buttons that Get People to Buy ). Blog this on Blogger. There are universal drives and human motivators. It doesn’t matter if your reader is a 20-year-old gamer or a 70-year-old retired professor. The desire to know it all.

Trigger Marketing 100

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Writing on the Web

AUGUST 26, 2010

Money spent on games has now surpassed movies and books. (He Games are interactive and require the brain to engage in ways that reading a book doesn’t. Blog this on Blogger. My husband, Attila the Honey , plays World of Warcraft , an online game that’s part of the multi-billion dollar gaming industry.

Tips 100

Tips Content Marketing Trigger Marketing Content 100

Writing on the Web

JULY 28, 2010

Robert Cialdini wrote about six weapons of influence in his landmark book Influence. I use them all the time to click and buy: I glance at the number of gold stars other people have given a book on Amazon, or a pair of tennis shoes on Nike. Blog this on Blogger. Are you putting them into your web pages in strategic places?

Ning 100

Ning Trigger Marketing Digg Buzz 100

Writing on the Web

NOVEMBER 11, 2010

I am reading Dan Hill’s excellent book Emotionomics. Blog this on Blogger. How can brands, which are designed to make an instant visual and emotional impact, take advantage of emotions and narrative to connect with consumers emotionally? Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook.

Personalization 100

Personalization Content Marketing Brand Identity Branding 100

Writing on the Web

SEPTEMBER 15, 2010

I just bought an “old&# book on Amazon: Line by Line: How to Edit Your Own Writing , by Claire Kehrwald Cook. Blog this on Blogger. When it comes to publishing content that will never disappear on the Web, you owe it to yourself and your business to make your Web writing the best it can be. What’s your favorite writing tip?

Digg 100

Digg Buzz Blogger Amazon 100

Writing on the Web

SEPTEMBER 2, 2010

It keeps me on my toes with reading Harvard Business Review and the best business books around. Blog this on Blogger. I absolutely love doing this, since I’m writing about leadership development , organizational change, and human behaviors. Until I get to know them better, I don’t have good handle on the way they talk.

Work Management 100

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Writing on the Web

AUGUST 9, 2010

This weekend I was reviewing some books on business writing, including Harvard Business Review’s Guide to Better Business Writing. Blog this on Blogger. Good business writing should be like a good butler: working smoothly in the service of the reader without calling attention to itself. What do you think, is this helpful?

Tips 100

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Writing on the Web

JULY 2, 2010

The next they may share a tutorial or run a contest or review a book.&#. I’m reading 2-3 business books that are terrific, and I saw two really funny movies and a great match at Wimbledon. Blog this on Blogger. My blog niche is arts and crafts. Most of my favorite other artsy blogs do this routinely. What do you think?

Personalization 100

Personalization Ning Business Content 100

Writing on the Web

JULY 29, 2010

Research studies show that some ratings and reviews will influence more than others: This report is taken from Dr. Susan Weinschenk’s book Neuro Web Design: What Makes Them Click : We are most influenced when we know the person and the person is telling a story. Blog this on Blogger. Share this on Bebo. Add this link to Box.net.

Ning 100

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Writing on the Web

JULY 20, 2010

Book or signature product. Blog this on Blogger. In the next few posts I’ll be featuring some of the most successful women entrepreneurs who turned their passion into a multiple income streams business online! First, here are the criteria I used to identify them: Content-rich blog. High quality web site. Clear strong personal brand.

Ning 100

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Writing on the Web

OCTOBER 18, 2010

Recently, I came across a fascinating book I read 10 years ago, based on evolutionary biology, sociology, and psychology: Driven: How Human Nature Shapes Our Choices by Paul R. Blog this on Blogger. Lawrence and Nitin Noria. What that means is that they are embedded in the subconscious mind, out of our awareness. Email this via Gmail.

Content 100

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Writing on the Web

JUNE 20, 2011

Be sure to set aside a time for this, otherwise, it’s easy to get caught up in email for the rest of the day and never get back to creative writing or doing research you need on the Web or in books. Blog this on Blogger. I recommend chunking tasks into 30-45 minute segments. You just have to use it well. Share this on Facebook.

Tips 100

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Writing on the Web

OCTOBER 20, 2010

I want to share an excerpt of a story by Patrick Renvoisé , from his book Neuromarketing: Understanding the Buy Buttons in Customers’ Brain. Blog this on Blogger. There are a few principles to remember, and here’s a great story that makes this come alive… A Marketing Moment with a Homeless Man…. Email this via Gmail.

Content Marketing 100

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