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11 Proven Lead Magnet Ideas for Building Your Email List

Webbiquity

Brainstorm some tried-and-tested ideas, such as a sweepstake where contestants only need to add some information ranging from email addresses to comments, tagging, photos and sharing the post. Hyax has another guide on 21 online revenue streams that act as a lead magnet and is strategically placed above every blog post to attract signups.

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Marketo Offers Guide to Lead Nurturing

Customer Experience Matrix

Their latest contribution is The Definitive Guide to Lead Nurturing , a 38-page workbook that may not quite live up to its ambitious title but certainly gives a good overview of the subject. The workbook also includes a half dozen “How Marketo Does It” sidebars that reveal more than you might expect about Marketo’s own programs.

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Top 3 Excuses from ABM Naysayers

DemandBase

To support our fellow B2B comrades who find themselves facing a similar scenario, we have created a workbook to help you achieve real results with ABM in 2019. It doesn’t help that everyday you can read 20 or 30 new blog posts or news articles about ABM that all seem to offer a slightly different point of view.

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What is the ROI of Lead Management?

LeadSloth

Earlier this year I downloaded Silverpop’s lead management workbook , and I planned to write about it. Unfortunately, not enough time… Last week I received a copy of Marketo’s Lead Nurturing workbook. The word “ROI&# is often abused, but not in these workbooks. Lead Scoring. Lead Management ROI.

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Content Optimization: How to Optimize Existing Content

Lake One

Let’s look at CTAs, landing pages, and blogs specifically. Check your alt tags while you’re at it. Optimizing Existing Blog Content. For blog optimization, we’re going to look at a few different things in combination: internal links, keywords, traffic, and conversions. What’s the goal of the content? Conversions?

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Content Optimization: How to Optimize Existing Content

Lake One

Let’s look at CTAs, landing pages, and blogs specifically. Check your alt tags while you’re at it. Optimizing Existing Blog Content . For blog optimization, we’re going to look at a few different things in combination: internal links, keywords, traffic, and conversions. . What’s the goal of the content? Conversions?

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Not all Content is King!

Ambal's Amusings

Blog Savvy B2B Marketing Twitter MicheleLinn. Junta42 Blog. Marketing Interactions Blog. The B2B Content Marketing Workbook. Related Blog Posts. Related Blog Posts. Tags: ClickInsights: Expert Interviews Tips and Techniques. What actions should marketers take in 2010?" Michele Linn. Over to you.

Content 100