Buzz Marketing for Technology

OCTOBER 6, 2010

I am just putting the finishing touches on the 2nd Edition of Facebook Marketing for Dummies (Wiley) with my co-author Rich Krueger (and BTW we have sold over 20,000 copies in less than a year!). We also just completed Facebook Advertising for Dummies (Wiley) which is due to ship in November.

Facebook 100

Facebook Social Networks BtoB Digg 100

Writing on the Web

FEBRUARY 10, 2011

Blogging for your business works like this: You blog about the problems you solve for your clients. But then your business grows, you get busy, and what happens to the blog? I’ve seen hundreds of blogs written by smart professionals that haven’t been posted since last November. Here’s my own example.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Writing on the Web

MARCH 10, 2011

How’s your content marketing with blogs ? Are you brilliantly blogging several times a week? The blog must be fed anyway. Here are my favorite tips for coming up with a blog post when you’d rather be out playing tennis: Start with a picture. Blog this on Blogger. Share this on Facebook.

Digg 100

Digg Buzz Blogger Stats 100

Writing on the Web

JULY 26, 2010

What’s your favorite excuse for not blogging for your business? Here are some that I hear: “I don’t have time to blog.&#. “My clients aren’t surfing the Web reading blogs.&#. Here’s a drawing I made that shows how readers find your blog and become clients. Blog this on Blogger.

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

DECEMBER 3, 2010

( Annalaura Brown is guest blogging this week, while Patsi’s on vacation.). Facebook can be a powerful list building tool if you know how to use it properly as such. Share your blog posts. or networked blogs. or networked blogs. This is Facebook’s way of allowing you to write blog posts directly on FB.

Facebook 100

Facebook Ad Building Tools Autoresponders 100

Webbiquity

JULY 6, 2010

Hard to believe that this blog, officially launched just a few months ago, has already surpassed 100 posts. Thank you for reading, and without further ado, below are the 10 most-viewed posts on this blog to date. Almost) 100 (of the) Best Social Media Marketing Blog Posts and Articles of 2009. But here we are!

RFP 100

RFP Paid Search Agency Advertising Agencies Digg 100

Writing on the Web

AUGUST 10, 2010

Your blog writing can improve. I’ve been reading several neuroscience and communications books that say the same things in different ways, and I think these persuasion tips can easily apply to better blog writing. In this part of your blog post, you start describing a better future. Blog this on Blogger.

Trigger Marketing 100

Trigger Marketing Digg Work Management Act-On 100

Webbiquity

MARCH 9, 2010

You’ve seen the eye-popping statistics: Facebook now has more than 350 million active users. TechCrunch predicts that “by this summer (2010) well over half of all Internet users will likely visit Facebook each month.&# The challenge rather lies in the way Facebook fan pages are used. Not even close.

Facebook 100

Facebook B2B Marketing Effectiveness B2B 100

Writing on the Web

JULY 22, 2010

These tips also apply to blog writing. What can we learn from ancient Greece, for example, that can be applied to modern day society? Blogging may not take that long, but the more you do it, the better you get. Blog this on Blogger. Share this on Facebook. How is Playing Tennis Like Blog Writing?

Creativity 100

Creativity Tips Ning Digg 100

Writing on the Web

JULY 2, 2010

Do you stay on track with your blog content and business goals, or do you share personal stories and events that are peripheral? The post was about staying on target with your business goals when you create content for your blog. My blog niche is arts and crafts. Most of my favorite other artsy blogs do this routinely.

Personalization 100

Personalization Ning Business Digg 100

Convince & Convert

AUGUST 9, 2011

Let’s focus on how to build backlinks other people use to point attention toward your website via blogs, articles, social media sites, and so on. For example, “Here is my review of the best restaurant in New York (link pointing to your business).” An article submission site in the Digg vein. Also in the Digg and Reddit category.

Ad Building 167

Ad Building Digg Ideal Customer Profiles Advertising Agencies 167

Webbiquity

MARCH 24, 2010

Articles can easily be distributed using social media news and bookmarking sites, for example. Facebook - With over 250 million members, it’s got tremendous reach. Ping articles and blogs automatically, so your groups can see your latest posts. Here are 5 of the most popular: 1. Share this on del.icio.us. Post this on Diigo.

Social Media 100

Social Media Digg Social Marketing Marketing & Strategy 100

Webbiquity

OCTOBER 18, 2010

How can you craft more compelling blog headlines? How can you get more links to your blog? Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far.

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Writing on the Web

SEPTEMBER 9, 2010

If you’re writing your blog for more than just fun, you’ve probably thought about how you can make some money from it. 1) Putting ads on your blog. This is the most obvious way to make money blogging. If you’re just starting out blogging one of these is the best way to start. 4) Selling blog merchandise.

Business Blogging 100

Business Blogging RSS Merchandising Advertorials 100

Optinmonster

MAY 16, 2023

In this blog post, we’ll dive into the world of off-page SEO, explore why it’s important for your website’s success, and compare it to its on-page counterpart. For example, some other website links back to you because they appreciate your page as a resource. There are a number of blogs open for the guest post.

SEO 77

SEO Lead Scoring Lead Ranking Link Building 77

Writing on the Web

JULY 27, 2010

What are you doing or not doing on your blog that screws up your traffic? Here’s a typical one… “Okay, Patsi, I’ve been following you for a while now, and your blog writing tips have helped. I can almost predict where the low traffic problems come from based on looking at a lot of blogs over the last five years.

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Webbiquity

FEBRUARY 14, 2010

A few examples. One executive I know, the president of a software company, shares the first page of Google with a biomedical researcher, a diplomat, a (not exactly best-selling) author, and the Facebook page of a college student from North Dakota. If you can make the time commitment, start your own blog. Start Twittering.

Work Management 100

Work Management Jigsaw Wikipedia Digg 100

Convince & Convert

JULY 20, 2012

Digg died this week, basically, I guess Digg died several weeks ago but like it officially died this week. I would say they sold or they got sold or they’re no longer Digg as we know it or as we knew it, but yes, I guess you could also say they’re dead. Digg, it’s more of like the demise of Digg.

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

Buzz Marketing for Technology

SEPTEMBER 29, 2010

They identified around 60 Million conversations (per year) across blogs, microblogs such as Twitter, discussion forums and social networks like Facebook and other enabling technologies such as YouTube, Vimeo and Flickr relating to Energy. Share this on Facebook. Email this to a friend? Subscribe to the comments for this post?

Social Media 100

Social Media Media PR Digg 100

Writing on the Web

APRIL 7, 2011

The checklist is designed for digital content creators and marketing teams, but it can and should be used by anyone writing a business blog or other content for the Web. This is a great checklist to keep handy for anyone creating content for blogs. This is similar to what I write about in my ebook, Content Marketing with Blogs.

Digg 100

Digg Content Buzz Blogger 100

Writing on the Web

JUNE 23, 2011

When it comes to reading your blog , however, please, please DO make me think ! Your blog posts should have meaty content that stimulates your audience to ask questions , to comment , to agree wholeheartedly , or disagree vociferously. How can you write blog posts that stimulate readers to think and even actively participate?

Tips 100

Tips Digg Ethics Content 100

Writing on the Web

DECEMBER 9, 2010

I began these writing tips when I wrote about taking one nugget of information, and instead of posting it as one blog post, you make a list of 3-5 sub-topics or issues. Then you expand each one into 3-5 blog posts. Write one longer article (600-850 words) that ties together the 3-5 blog posts you used in your series. Tweet This!

Tips 100

Tips Content Marketing Autoresponders Digg 100

Webbiquity

DECEMBER 6, 2010

In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). For SEO and traffic purposes, the press release and social media release link back to the company’s website/blog. Share this on Facebook.

PR 100

PR Social Media Media Blogger 100

Webbiquity

JANUARY 25, 2010

Contrast those brands with companies like Google, Amazon and Facebook, which have achieved success with very little advertising but great products and a broad online presence. His formulas for these are: Helpful web content + blogging tools +SEO +social media = attraction. For social media marketing, your blog is “ground zero.&#

Social Media 100

Social Media Social Marketing Enterprise Management Marketing Analytics Tools 100

Webbiquity

FEBRUARY 4, 2011

How can you use GA to track visits to a Facebook page? 5 Simple Google Analytics Tips You Should Be Using by The Daily SEO Blog. 6 cool things YOU can do with Google Analytics Custom Variables by Distilled Blog. how does the conversion rate for frequent blog commenters differ from other visitors?) Share this on Facebook.

Analytics 100

Analytics Marketing Analytics Tools Digg Best Practices 100

Buzz Marketing for Technology

NOVEMBER 24, 2010

If you have (lets take Microsoft for example) customers who are avid users of the brand and tend to be socially active blogging, tweeting, posting on Facebook, or posting on forums about their good and bad experiences with the Microsoft brand – then how as a brand marketer am I supposed to get my message through all that mess?

User-Generated Content 100

User-Generated Content Digg Generation Brand Identity 100

Writing on the Web

MARCH 31, 2011

Here’s an important post from Joe Pulizzi’s Junta42 blog, Content Curation Grows Up, Original Content Still Key. I am giving you an example of this here. Blog this on Blogger. Share this on Facebook. Content Marketing with Blogs: What Do You Believe? Does this make sense to you? Email this via Gmail.

Curation 100

Curation Digg Content Buzz 100

Buzz Marketing for Technology

MARCH 9, 2010

In my new advisory role for the member s of MENG I have been getting a bunch of questions from the members that are making great fodder for blog posts. I actually tried to tackle this question a few times on my blog before. Take for example your classic white paper. Share this on Facebook. Tweet This!

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

Writing on the Web

SEPTEMBER 6, 2010

How can you learn basic search marketing for blogging in 5 minutes or less? Scribe SEO Copywriting is a practical tool you install and use for each blog or web pages you want to publish. For example, writing organically, that is, naturally for your readers, you may repeat your keyword many times. Blog this on Blogger.

Blogger 100

Blogger SEO Copywriting Digg 100

Writing on the Web

JANUARY 11, 2011

Good stories are what make a blog interesting and fun to read. So if you’re a professional with a blog, or writing content for your web pages or e-newsletter, what kinds of stories should you be writing? On a blog, it’s easier to do since it’s a personal communication tool. Blog this on Blogger.

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Convince & Convert

SEPTEMBER 21, 2010

Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? Then this is the blog post for you. I’ve forwarded your blog to him.

Social Media 168

Social Media Media Webinar Metrics Marketing & Strategy 168

Buzz Marketing for Technology

MARCH 18, 2010

For example, if your focus is on monitoring mentions or bird dogging leads as I described in the last post you should seek out vendors that specialize in this type of analysis. All listening platforms collect data from numerous online sources — news sites, blogs, and other Web sites. Share this on Facebook. Tweet This!

Work Management 100

Work Management Social Media Marketing Management Social Marketing 100

Webbiquity

NOVEMBER 8, 2010

Now in its second year, the B2BTOTY award recognizes examples of the outstanding use of Twitter by B2B personalities, vendors, publishers, organizations and institutions. Share this on Facebook. Here’s your chance to recognize your favorite B2B organization or individual for their exceptional Twitter skills. B2B Organizations.

Twitter 100

Twitter Digg SMB B2B 100

Writing on the Web

DECEMBER 1, 2010

In fact, if your law firm changes its name – due to a loss or gain of a partner, for example – remember to change the firm name throughout your profile.). Here is a blog post to help you take advantage of these new opportunities: [link]. Blog this on Blogger. Share this on Facebook. See [link]. Share this on del.icio.us.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Digg 100

Writing on the Web

APRIL 28, 2011

For example, as a former executive coach and psychologist, I write for other coaches and consultants who are too busy with clients to write their own newsletters and blogs. Blog this on Blogger. Share this on Facebook. You can find good writers in just about any field. Tell them about the work you do with your clients.

Content Marketing 100

Content Marketing Digg Tips Content 100

Webbiquity

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. “Participating in social media isn’t just about creating a page, making a blog post, posing a question, or tweeting.

Social Media 100

Social Media Social Marketing Media Planning 100

Writing on the Web

SEPTEMBER 27, 2010

Content marketing with blogs isn’t as easy as it used to be. The bad news is there are more blogs, more competition for attention. For example, they suggest 5 imperatives for B2B marketers. I think this is essential advice for anyone using a blog for business, not just B2B marketers. Blog this on Blogger.

Content Marketing 100

Content Marketing Digg Content Blogger 100