Hubspot

APRIL 30, 2018

You've probably heard how paramount blogging is to the success of your marketing. But it's important that you learn how to write a blog post correctly. So why, oh why, does almost every marketer I talk to have a laundry list of excuses for why they can't consistently blog? ugh, where do you even start?

Template 78

Template CMS Development Buyer Personas Lead Scoring 78

Hubspot

JUNE 21, 2016

Here are eight little things you can start doing immediately to improve the open rates, clickthrough rates, and lead generation for your emails. 19 Tips for Better Email Open and Clickthrough Rates. HubSpot customers: Don't worry -- you can't save an email template unless it includes this element.). I just can't win.".

Clickthrough 78

Clickthrough Email Marketing Tips CAN-SPAM 78

Moz

MAY 6, 2019

Did you find a blog post on the search engine result page that attracted your attention? When getting started with creating blog content , you want readers to easily comprehend what it is you’re trying to tell them. Let’s review 10 tips that will help you start drafting a successful blueprint for your next blog post.

Long Tail Marketing 71

Long Tail Marketing Clickthrough Content Lead Scoring 71

Hubspot

JULY 29, 2018

AddThis - AddThis is a web-tracking technology company that offers a wide range of social media and content tools -- from responsive sharing buttons to custom follow buttons to recommended content plugins -- designed to help you increase engagement on your website and earn more followers on social media. Social Media Terms - Z.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Hubspot

NOVEMBER 29, 2016

To help you avoid wasting time on topics and keyword plays that won't generate a meaningful return for your business, we've put together a simple process for validating your ideas before you start writing. How to Validate Your Blog Post Topics: A 3-Step Process. What do you want viewers to do with your blog posts once they read it?

Validation 28

Validation Process Long Tail Marketing Lead Scoring 28

Hubspot

MARCH 14, 2014

This post originally appeared on the Academy blog. 1) Blog Post Views. Tracking the number of views you get per blog post is great way to get quick feedback on your blog articles. If you''re a HubSpot customer, you can get this information in Page Performance. How to Improve Your Blog Views.

Clickthrough 28

Clickthrough Paid Search Agency Landing Pages Planning 28

Optinmonster

NOVEMBER 13, 2019

If you’ve created buyer personas , also called customer avatars, this step will be much easier. Instead, just enter the URL of a website and begin your research process. You can use this information to come up with ideas for new topics to cover on your blog. Related topics you might want to cover on your blog.

Keywords 76

Keywords Paid Content Traffic Research 76

Hubspot

APRIL 24, 2015

As we all know, content creation isn't as simple as just stringing together a few words and hitting "publish." Download this free guide for even more writing and editing tips. Does this topic work better as a longer form ebook, or a blog post? If it's a blog post, should it be formatted as a. Writing / Copyediting.

Clickthrough 28

Clickthrough Paid Search Agency Keywords Landing Pages 28

Hubspot

OCTOBER 28, 2016

Others generate plenty of leads, but they're not good leads , and your sales team is having trouble closing them into customers. The whole point of generating leads is to eventually nurture those leads into customers. In order for your leads to become customers, the leads you generate need to actually want to hear from you.

Lead Ranking 28

Lead Ranking Marketing Qualified Leads Lead Generation Sales Qualified Leads 28

Hubspot

MAY 26, 2014

With only so many hours in a day, it’s no wonder why many marketers consider Google+ an afterthought compared to other tactics like regular website maintenance, ongoing blogging, and publishing to major social networks like Facebook, Twitter, and LinkedIn. 2) Claim your page’s custom, branded URL.

SEO 28

SEO Google Tips Clickthrough 28

Hubspot

SEPTEMBER 13, 2012

Any online content creator knows: Writing for the web is no easy feat. We've published a brand new Internet Marketing Written Style Guide , meant for helping the modern-day marketer and online content creator figure out just how to write for the web. As a result, we often run into questions like, "Do I capitalize this?

RSS 28

RSS Wiki Clickthrough Social Networks 28

Hubspot

JUNE 19, 2014

I usually try to write it down discreetly or, if I have a laptop, look it up online without anyone seeing. The four steps of the now somewhat outdated Purchase Funnel, wherein customers travel from consideration to purchase. Internet hosting that provides computer-based services to customers over a network. See SaaS.).

Paid Content 28

Paid Content Work Management Sales Management CMS Development 28

Hubspot

AUGUST 30, 2013

Click through the SlideShare below to view the entire presentation (adapted from its original form at INBOUND 2013 to provide context on the slides), or jump below to just read the 24 specific best practices for perfecting every post you publish on the biggest social networks. 2) Employ Photos Over Links. 4) Reposition Timeline Photos.

Twitter 28

Twitter Linkedin Facebook Social Media 28

Brandpoint

JUNE 24, 2021

CAC: Customer Acquisition Cost. This metric determines how much it costs to capture and land a new customer. Find it by dividing the total cost of acquiring new customers by the number of customers acquired in a certain period. If you spent $1000 in a year on marketing efforts and acquired 500 customers, the CAC is $2.

Paid Content 118

Paid Content Lead Ranking Top of Funnel CMS Development 118

Hubspot

JANUARY 9, 2013

4) Prematurely Publishing Content. In other words, you're so excited to get that blog post/email/landing page out there, that you completely neglect to have one of your more detail-oriented, editorial-minded colleagues give it a look-see. 6) Not Double Checking the Date and Time of When You Publish. Just make it easy, folks.

Work Management 28

Work Management Marketing Management Landing Pages Top of Funnel 28

Hubspot

SEPTEMBER 24, 2019

Claim your Page's vanity URL. Create custom page tabs. Post your best blog content. Make sure your blog posts' meta descriptions are complete. Add Facebook social media buttons to your blog and website. Add Facebook social media buttons to your blog and website. Claim your Page's vanity URL.

Paid Content 78

Paid Content Facebook Tips Work Management 78

Single Grain

MARCH 6, 2023

Understand engagement level: All your efforts are wasted if your visitors don’t turn into customers. Monitoring your web traffic helps you understand potential customers’ pathways to conversions. The more you know about your audience, the higher the chance you’ll acquire more customers.

Traffic 105

Traffic Budget Programs Marketing Websites Tools 105

Hubspot

MARCH 19, 2015

And I''m guessing you want more traffic and attention to your blog or the articles you share, right? Wow -- all by improving the clickthrough rate (CTR) of your tweet? But Twitter is an important platform for driving traffing to your website, generating leads, and getting in touch with customers and prospects. That''s right.

Clickthrough 28

Clickthrough Twitter CTR Click Rate 28

Hubspot

MARCH 10, 2016

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. APIs facilitate the data needed to provide solutions to customer problems. 6) Blogging. An individual or group of people usually maintains a blog. 7) Business Blogging. 8) Bottom of the Funnel.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

Hubspot

DECEMBER 8, 2016

For all of the greatness that the internet affords -- cute animal videos , GIFs , and interesting blogs -- I think its biggest downside is how distracting it can be. We’ve broken them down into different categories if you want to jump ahead: Social Media , SEO , Content Sourcing , Blogging , Productivity. Price: Free. Price: Free.

Product 36

Product SEO Enterprise Management Work Management 36

Vidyard

JULY 9, 2020

It’s to jump the gun on testing ideas before conducting research and to formulate the brand promise without ever talking to customers. It’s better to dominate one channel than to bore audiences on many, and better to produce one remarkable asset than to write many mediocre ones. Showcase your customers: 46% of adults in the U.S.

Startups 148

Startups Paid Content Advertising Agencies Paid Search Agency 148

Vidyard

JULY 10, 2020

It’s to jump the gun on testing ideas before conducting research and to formulate the brand promise without ever talking to customers. It’s better to dominate one channel than to bore audiences on many, and better to produce one remarkable asset than to write many mediocre ones. Showcase your customers: 46% of adults in the U.S.

Startups 65

Startups Paid Content Advertising Agencies Paid Search Agency 65

Hubspot

SEPTEMBER 9, 2013

So sit back, read on, and learn all about how you should approach and execute the process of updating and republishing your outdated blog content. Your blog readers will thank you for it. If you''ve been blogging for a while, I''m willing to bet you''ve got some old, stale content lurking in the shadows of your blog.

Lead Scoring 28

Lead Scoring Lead Ranking Content Hubspot 28

Hubspot

FEBRUARY 11, 2013

So double check your marketing tactics against this list to ensure you're being as lovable as you possibly can to your prospects and customers. People definitely need more practice using URL shorteners. Don't give away anything to them that's form-free , like a helpful blog post or an answer to their burning question.

Paid Content 28

Paid Content Work Management Marketing Management Marketing Budget 28