markempa

AUGUST 29, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Thats a question I know a lot of very busy B2B marketers ask themselves which is why I found Tessa Wegerts ClickZ article on " Facebook as a B2B Marketing Tool " interesting.

Social Networks 120

Social Networks Lead Generation Network Marketing B2B Marketing 120

Webbiquity

JANUARY 24, 2011

Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. Another Cool Tool To Optimize Your Site Loading Speed by Daily Blog Tips.

Social Media 100

Social Media Tools Buzz Media 100

Brandpoint

AUGUST 21, 2023

Although you may not have unlimited resources, you can still generate buzz and engage with your audience using these strategies: Building a Strong Organic Presence Allocate a significant portion of the budget to building and maintaining a strong organic presence on social media platforms such as LinkedIn, Twitter, Facebook and Instagram.

Social Media 62

Social Media Allocation Advertising Agencies Social Marketing 62

Hubspot

MAY 14, 2019

Brand marketing is shaping your brand’s public perception and forging an emotional connection with your target audience through storytelling, creativity, humor, and inspiration. Buzz Marketing. Content marketing is a creating, publishing, and distributing content to your target audience. Contextual Marketing.

Paid Content 101

Paid Content Advertising Agencies Paid Search Agency Word of Mouth 101

KoMarketing Associates

APRIL 24, 2014

From an email marketing augmentation perspective, make certain to create visibility for email subscriptions across page templates, including supporting navigation, confirmation page messaging, and within the navigational stream of blog post templates. Creative Social Strategies: More Than Just Facebook (via The Dallas Digital Summit ).

Paid Content 120

Paid Content Budget Programs Marketing Budget Marketing Budget Creation 120

SpotMe Blog

JULY 25, 2021

With a recent shift to Apple’s latest special events being entirely virtual or pre-recorded, it has kept the audience’s attention from any location by presenting dynamic speaker’s with short speeches from their own unique destinations. It would make sense for Twitch, the online live streaming community, to put on only virtual events.

Examples 111

Examples Enterprise Management Work Management Conference 111

Valasys

JUNE 11, 2020

To help businesses overcome these challenges and better connect with their audience groups on the platform, LinkedIn has rolled out virtual events and poll features (called “Create a Poll”). Marketers can Drive Engagement For Their Event. Gain maximum Traction of Your Virtual Events.

Linkedin 64

Linkedin Features Broadcasting Communities 64

Hubspot

AUGUST 23, 2018

In this blog post, we'll share our own tactics pre-, post and during the event to help you get the absolute most of your time at INBOUND '18. This can be a great way to create buzz around the event and allow people to get in touch with you beforehand. Blog Content. Stay on top of the event hashtag: #INBOUND18.

Budget Programs 58

Budget Programs Buzz Network Marketing Planning 58

Adobe Experience Cloud Blog

OCTOBER 26, 2011

Marc posted on Facebook that Larry’s Sunday keynote had set a low bar for Marc’s presentation. Oracle not only canceled Marc’s Wednesday morning keynote at 3:30 pm the day before; it publicly returned his $1 million event sponsorship. Event Marketing. Video Marketing. Social Media Marketing. Conclusion.

PR 48

PR Salesforce.com Multi-Channel Planning 48

SpotMe Blog

MAY 25, 2021

But there’s still a large share of your virtual audience that appreciates the flexibility and ease of attending online events. Not to mention the tracking and data capabilities event marketers can take advantage of with a digital experience. Curious how other companies added entertainment into their event?

Work Management 52

Work Management Product Marketing Management Act-On 52

Marketing Insider Group

AUGUST 20, 2019

It’s going to be absolutely incredible and it’s the first of its kind – there’s nothing else out there like the event you’re planning. This is where event marketing comes in. When you’re planning a big event, there’s so much to do that it’s easy to overlook how essential marketing will be to its success.

Event Marketing 100

Event Marketing Work Management Marketing & Strategy Marketing Strategy 100

Hubspot

DECEMBER 19, 2016

And although William Shakespeare wasn’t alive for the invention of video, we think he would agree with our marketing spin: “Brevity is the soul of video content.”. Video content has exploded on social media: Videos are watched by 82% of Twitter users , and 100 million hours of video are watched on Facebook every day. For Snapchat Inc.,

Word of Mouth 28

Word of Mouth Social Media Buzz Marketing & Strategy 28

Martech

DECEMBER 21, 2023

The pace is frantic, so you can already guess how much time we’ve spent on post-event marketing. In the frenzy of event planning, what happens after the event isn’t yet on anyone’s radar. Plus, it’s not a KPI that’s commonly attributed to the event team. Exactly none. Attendee feedback. Live interviews.

Webinar Metrics 128

Webinar Metrics Top of Funnel Planning Advertising Agencies 128

Hubspot

MARCH 1, 2012

On February 10, HubSpot asked for tips marketers wish they could have given Super Bowl advertisers , and on February 27, we asked for tips to give event marketers to keep their efforts inbound. Tell them to go to a specific landing page, one of your social media accounts, or your blog. Create Calls-to-Action. Bling it up.

Online Marketing 28

Online Marketing Paid Search Agency Advertising Agencies Planning 28

Hubspot

FEBRUARY 15, 2012

We already know that LinkedIn is more effective at generating leads than Facebook or Twitter. Guest blogging, that's what it means. If you're having trouble keeping your blog fed, the top experts on LinkedIn Answers are the people to reach out to. 277% more effective , in fact. Know what that means? Group Statistics.

Linkedin 28

Linkedin Marketing Management Paid Search Agency Statistics 28

Marketing Insider Group

OCTOBER 22, 2019

Live Events Are More Effective Than Any Other Marketing Channel. So why exactly should you start using events in your content marketing? The reason why events are so effective is that they give you the opportunity to engage with your audience or customers on a one-to-one basis. The simple answer is that they work.

Webinar Metrics 125

Webinar Metrics Planning Content Marketing Content 125

Unbounce

JULY 15, 2020

There’s something special about attending an in-person conference or industry event. The opening keynote that gets everyone in the room buzzing. This year though, almost every single conference and event has been either delayed or canceled. How can you possibly do a webinar that’s as exciting as an in-person event?

Webinar Metrics 145

Webinar Metrics Personalization Landing Pages Buzz 145

Webbiquity

JULY 26, 2010

CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). March 18, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Single Grain

MAY 12, 2020

And yet, despite the obvious potential of video marketing, a lot of companies are still sitting on the sidelines. Many marketers believe that it's easier to produce blogs, case studies and even white papers. The truth is, video marketing isn’t as complex as it seems. Blogs are great. Get A Free Consultation.

Paid Content 145

Paid Content Video Marketing Top of Funnel Webinar Metrics 145

Valasys

NOVEMBER 5, 2018

Persuade your website visitors to provide their contact information to you via CTA pages at the end of blog posts and strategically place them in your website so interested readers can drop you an enquiry. Blogs need to be leveraged by companies for the purpose of increasing lead generation. Guest Blogging. Event Marketing.

Lead Generation 53

Lead Generation Paid Content Lead Scoring Lead Ranking 53

Adobe Experience Cloud Blog

MAY 23, 2017

But creating an event experience is no easy feat. We recently hosted our annual marketing event, Marketing Nation Summit, and I thought I’d share five key takeaways and best practices I learned from planning and running the social media for the event. Create unique Snapchat geofilters to highlight your event.

Social Media 124

Social Media Media Marketo Thought Leadership 124

Paul Gillin

APRIL 13, 2011

Regardless of the size of the event, set up a Facebook page or create a dedicated event sub-page under your Facebook page. The average Facebook member has 130 Facebook friends. They’ll notice you and are more likely to follow you and retweet your event-related messages. Create an event blog.

Social Media 50

Social Media Promotion Media Landing Pages 50

Webbiquity

DECEMBER 19, 2017

It’s popular, easy to consume, mobile friendly, and with Facebook and now even LinkedIn pushing it, video (five votes) will continue to play an expanding role in B2B content marketing. ” — B2B Marketing Trends for 2018 , Act-On Blog. Social Media Marketing Trends. But for B2B marketers?

Marketing AI 362

Marketing AI Marketing Automation Services Trends B2B Marketing 362

Adobe Experience Cloud Blog

MAY 8, 2013

Visual content for events can be a valuable tactic before, during, and afterwards, becoming a cornerstone of your event marketing strategy. Event Graphics. At Marketo, we make a custom graphic for every webinar and event that we promote on social channels. What other visual tactics do you use to promote events?

Promotion 48

Promotion Marketo Content Buzz 48

SpotMe Blog

DECEMBER 20, 2021

Stories offer an inspiring, insider’s perspective of your event, drawing audiences in, and giving them a realistic glimpse of what they can experience at your event. Utilize Podcasts, YouTube, and Popular Blogs Leading Up to the Event. Event updates, realtime stories, and more can all be shared in real time.

Sales Management 52

Sales Management Paid Content Promotion Creativity 52

Hubspot

JUNE 17, 2015

Contribute a guest post to a popular industry blog, reach out to a thought leader on social media, or simply make more of an effort to expand your professional network -- sometimes, all it takes is the right endorsement to win the hearts (and wallets) of your buyer personas. What can your business learn from the UGG boot phenomenon?

Work Management 28

Work Management Marketing Management Trends Paid Search Agency 28

Hubspot

JULY 26, 2010

Our top inbound marketing article of the past week challenges the stereotype that linkbaiting is controversial and offers several great tips for creating link-worthy content. Author: Chris Lake on the Econsultancy Blog. Spend the time to truly understand what they're telling you and how they can help improve your marketing.

Linkbait 28

Linkbait Inbound Marketing Conference Buzz 28

SnapApp

DECEMBER 14, 2016

The loudest one with the biggest reach and the lowest cost is Facebook advertising. Use Facebook advertising's B2B targeting options including job title, seniority, etc. If you have a Facebook fan base or a big enough email list of leads or buyers you can use Facebook audience insights to see what they like on Facebook.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Webbiquity

AUGUST 17, 2015

But social media marketing, which emerged as a distinct discipline just eight years ago this month, has proven a powerful tool for maximizing the results from and investment in live event marketing. Growth in searches for “social media marketing” per Google Trends.

Social Media 100

Social Media Event Marketing Social Marketing Trade Show 100

Webbiquity

FEBRUARY 4, 2015

Nothing promotes event marketing as well as social media. Many marketers use social media regularly, whether for networking or business purposes. As a result, social platforms are a great way to publicize events in real time. Connect with other event attendees on social media. Guest post by Dave Landry.

Social Media 100

Social Media Optimization Peer-to-peer Media 100

Vidyard

FEBRUARY 2, 2021

Video Marketing Statistics 2.1 Video Marketing Strategy 2.2 Video Content Marketing Statistics 2.11 Facebook Video Statistics 3.2 Blog Videos on Websites 3.5.1 Promoting an Event or Webinar 2.9 Sharing a Content Asset, Article, or Blog Post 2.10 Video Analytics and Video Marketing ROI 10.1

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65

Vidyard

SEPTEMBER 14, 2021

Video Marketing Statistics 2.1 Video Marketing Strategy 2.2 Video Content Marketing Statistics 2.11 Facebook Video Statistics 3.2 Top Sales Blogs 4.1 The Make It Happen Blog 4.7 Sandler Training Blog 4.8 How to Create a Snapchat Marketing Strategy 3.1 Create a Buzz 3.3 Sales Hacker 3.2

Marketing Budget 65

Marketing Budget Enterprise Management Work Management Marketing Management 65

Vidyard

SEPTEMBER 23, 2021

Video Marketing Statistics 2.1 Video Marketing Strategy 2.2 Video Content Marketing Statistics 2.11 Facebook Video Statistics 3.2 Top Sales Blogs 4.1 The Make It Happen Blog 4.7 Sandler Training Blog 4.8 How to Create a Snapchat Marketing Strategy 3.1 Create a Buzz 3.3 Sales Hacker 3.2

Video Marketing 65

Video Marketing Sales Management Product Enterprise Management 65

Vidyard

SEPTEMBER 23, 2021

Video Marketing Statistics 2.1 Video Marketing Strategy 2.2 Video Content Marketing Statistics 2.11 Facebook Video Statistics 3.2 Top Sales Blogs 4.1 The Make It Happen Blog 4.7 Sandler Training Blog 4.8 How to Create a Snapchat Marketing Strategy 3.1 Create a Buzz 3.3 Sales Hacker 3.2

Sales Management 65

Sales Management Video Marketing Product Enterprise Management 65

Vidyard

OCTOBER 8, 2021

Video Marketing Statistics 2.1 Video Marketing Strategy 2.2 Video Content Marketing Statistics 2.11 Facebook Video Statistics 3.2 Top Sales Blogs 4.1 The Make It Happen Blog 4.7 Sandler Training Blog 4.8 How to Create a Snapchat Marketing Strategy 3.1 Create a Buzz 3.3 Sales Hacker 3.2

Enterprise Management 65

Enterprise Management Work Management Marketing Budget Marketing Management 65