Writing on the Web

NOVEMBER 4, 2010

Give traffic to get traffic – if you build it, they won’t come, but if you lead the way, they just might. Blog this on Blogger. Business Blogging: Blast Past the Blunders. Post types, categories and tags – why you don’t have to reinvent the blogging wheel. Week Three: Walk Before You Run. Early Bird Special: $197.

Digg 100

Digg Work Management Blast Campaigns Webinar Metrics 100

Webbiquity

APRIL 19, 2010

Buyer control vs. vendor control: in traditional interruptive marketing, vendors produced messages (advertisements, direct mail, email blasts) and prospective buyers consumed these messages. Production was active, consumption was passive. That equation is now reversed. Buyers control which messages they want to see.

Social Media 100

Social Media Social Marketing Media B2B Thought Leadership 100

Hubspot

AUGUST 22, 2012

but it also translates some of that guest blogger's authority right over to your site -- you're the business that got [insert important person in your industry's name here] to write for you! And not only does your blog's clout skyrocket, but it's also likely that your guest blogger will promote the post to their network, too.

CMS Development 28

CMS Development Landing Pages Lead Scoring Lead Ranking 28

Martech

JANUARY 23, 2024

Simply create a data visualization dashboard and restrict all data to traffic from organic search. Content marketing What about data for a site that is content-only (blogger, informational site, etc.)? SEO performance You’ll only want your stakeholders to see a dashboard showcasing SEO efforts and results.

Analytics 134

Analytics Storytelling Budget Programs Paid Social Agency 134

Marketing Insider Group

JANUARY 9, 2024

Lead nurturing emails have a response rate of four to 10 times compared to standard email blasts. Amazon uses this to redirect traffic when it detects that a person accessing the site is from a particular location. Nurtured leads offer an average of 20 percent growth in sales opportunities compared to non-nurtured ones.

Lead Nurturing 150

Lead Nurturing Sales Management Top of Funnel Lead Ranking 150

Buzz Marketing for Technology

JUNE 27, 2008

technology) and EduBlogger World (for education bloggers) and I launched a social network called iTeach/iLearn (enhancing instruction with tech across the content areas). FEEDJIT Live Traffic Feed. Thanks Kannapolis, It Was a Blast! Here is some advice to get started. 5 Ways to Begin Building Your Personal Learning Network 1.0

Education 100

Education Personalization Wiki Social Networks 100

Hubspot

MAY 22, 2012

Step 3: Drive Traffic. To support your campaign and drive traffic to your offers, give the rest of your communication channels an editorial tilt toward your campaign. Email: Launch some of your offers with an introductory email, but don’t just blast a general email to your full list.

Inbound Marketing 28

Inbound Marketing Top of Funnel Paid Search Agency Campaigns 28

Hubspot

SEPTEMBER 15, 2011

Start following people, thought leaders, and bloggers in your industry, and provide valuable tweets along the way to entice them to follow you back. It's not enough to use your Twitter account as a way to blast out content and information. Suffering from blogger's block? Track traffic, leads, and customers from Twitter.

Paid Content 28

Paid Content Twitter Work Management Paid Search Agency 28

Single Grain

APRIL 27, 2021

In reality, this process is substantial, complex and involves significant risk, as domain migrations typically lead to reduced traffic for a few months following the change. Still, the benefits can be substantial, and traffic losses may be mitigated or reversed through adequate preparation and action. Even the traffic would be lower.

Demand Generation Agencies 52

Demand Generation Agencies Domain Sample Paid Search Agency 52

Adobe Experience Cloud Blog

NOVEMBER 29, 2017

These real-life relationships have unspoken rules: you don’t over-message, you don’t beg for attention, and you don’t blast people on all channels at once unless there’s a good reason. You can use other channels to help direct traffic to your core messaging channel. Consumers want marketers to stick to just one channel too.

Rules 134

Rules Facebook Multi-Channel Merchandising 134

ConvertKit

OCTOBER 3, 2019

A story about taking chances, struggling with self-doubt, and how one lawyer-turned-full-time-food-blogger didn’t let that (or the haters) stop her. Growth, and traffic, and content, oh my. She followed food bloggers. I don't think anyone read it, but I loved the feeling of creating something. It was fun.’”. So is purpose.

Blogger 104

Blogger Eye-Tracking Impressions Viral Marketing 104

Engagio

OCTOBER 16, 2019

Reach out to bloggers to share it. If you are a blogger, you know how difficult it is to amplify your content. Reach out to a fellow blogger to help you with this. Amplify your material by blasting out your curated content to as many people as possible. Organic traffic. Find new platforms to post on.

Curation 48

Curation Top of Funnel Marketing Analytics Tools Blogger 48

Biznology

OCTOBER 18, 2016

Blogger outreach tends to focus on only identifying and engaging top-25 influential bloggers. We collect every blogger who has ever had a thematic interest in our customers. The initial blast is akin to speed-dating. Drive sales, traffic, membership? Be grateful (nobody is required to help you).

Class 80

Class Long Tail Marketing Blogger Media 80

Biznology

AUGUST 16, 2016

Last night I had the honor of dusting off my trusty old long tail earned media blogger outreach deck and updating it for the new world of earned media influencer marketing for the lovely Brigitte Winter and her Georgetown School of Continuing Studies students. We collect every blogger who has ever had a thematic interest in our customers.

Long Tail Marketing 80

Long Tail Marketing Blogger Marketing Analytics Tools Planning 80

Single Grain

JULY 26, 2019

Build Backlinks – and Website Traffic – with Blogger Outreach. Bloggers and websites are used to getting broken link emails by now, and since you can see the first sentence in your Gmail inbox's preview, this is a great way to make sure your email is deleted before it is ever opened. 3) Find Webmaster Contact Information.

Link Building 105

Link Building SEO Ad Building Budget Programs 105

LeadSquared

JULY 15, 2016

In our last webinar, inbound marketing expert, Mandar Marathe talked about the website conversion optimization and 10 ways to improve traffic, leads and revenue for your website. That way you would know that when you are going to send out an email blast, it’s not going to fall on deaf ears and people are going to open and read that email.

Optimization 52

Optimization Conversion Marketing Websites Work Management 52

Convince & Convert

FEBRUARY 23, 2012

Lauren : From an email standpoint, we definitely do a lot of email, a lot of e-blasts, a lot of people that subscribe to our emails. So email for us is very important, and from a traditional marketing standpoint, our brand managers and our marketing assistants handle all of the e-blasts and things like that. Are they redeeming a code?

Social Media 118

Social Media Paid Content Media Paid Search Agency 118

seo.co

FEBRUARY 16, 2023

Both internal and external links are valuable in funneling traffic to your most important content assets. If you’re trying to get more traffic alone, a platform like Facebook or Twitter, which caters to newsfeed scrolling and clicks to external sites, is best. What does your target audience want? Making content available elsewhere.

Paid Content 105

Paid Content Promotion Top of Funnel Content 105

seo.co

MARCH 30, 2022

This visibility increase not only makes the brand more approachable to more new people, but also funnels more traffic and links to the page on which that content resides. Both internal and external links are valuable in funneling traffic to your most important content assets. What does your audience want? Regular newsletters.

Paid Content 98

Paid Content Webinar Metrics SEO Ad Building 98

Webbiquity

APRIL 29, 2014

building) links, measuring key performance indicators (KPIs) based on your goals (e.g., “If your goal is organic visibility, your KPI’s will be based on increasing your rankings and organic traffic”), and the debate around paid, earned and owned media: all critical consideraations in a WPO strategy.

Paid Content 100

Paid Content Brand Identity Branding Multi-Channel 100

seo.co

DECEMBER 8, 2020

Most businesses realize they should have a website, but simply having a website is only the first step, and doesn’t guarantee that you’ll receive any significant traffic. There are no roads that lead to it, no traffic driving by and seeing it. Otherwise, you won’t rank highly, and you won’t be getting any organic search traffic.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Convince & Convert

FEBRUARY 10, 2015

times more traffic than if we would just share our content once and forget about it. Drive more traffic to your content (and your friends’ stuff, too). Don’t Underestimate The Power Of Awesome Visuals At CoSchedule , we recently surveyed a bunch of bloggers to understand how they plan content. 8% plan to use videos.

Media Plans 167

Media Plans Social Media Planning Media 167

Hubspot

APRIL 27, 2015

However, writing without clearly defined buyer personas in place is essentially the equivalent of blasting rap music at Grandma's 90th birthday. But if you’ve been blogging for a while and tend to get a decent amount of traffic from search, aiming for short tail and long tail can work. It just doesn't make sense. Once a week?

Long Tail Marketing 28

Long Tail Marketing Marketing Automation Services Buyer Personas Custom Publishing 28

Hubspot

NOVEMBER 22, 2012

But holy cow do bloggers use this a lot. Whether you're using Sources or some other analytics software, we love being able to see where our site traffic is coming from, how it compares to past months, and whether any specific channels are totally rocking -- or totally tanking. That is so much easier! Content Creation Tools.

Planning 28

Planning Tools Work Management Tips 28

Online Marketing Institute

MARCH 30, 2011

But if your goal is to drive more traffic to your site, you should show a little more restraint ; accounts that share two or more links an hour show a dramatically lower clickthrough rate than those who share no more than one. For example, he thinks 11 pm might seem a wise time to reach out to bloggers because they post in the early AM.

Social Media 40

Social Media De-duping Webinar Metrics Clickthrough 40

Single Grain

DECEMBER 6, 2019

Consider these personalization stats : 63% of consumers are highly annoyed with generic advertising blasts. Kevin George from EmailMonks asserts that “ personalized, triggered emails based on behavior are 3x better than batch-and-blast emails.”. Increased traffic to your web page. Improve Blogger Outreach.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145