Zoominfo

APRIL 9, 2019

Since its inception in 2005, YouTube has become more than just the most popular video-sharing platform– it’s one of the most popular websites on the internet, period. Consider these statistics ( source ): Over a billion hours of video content is watched on YouTube every day. 400 hours of video are uploaded to YouTube every minute.

Youtube 100

Youtube B2B Marketing Advertising Agencies B2B 100

ConvertKit

OCTOBER 30, 2020

Why YouTube video promotion is so important. Step #1: Optimize and promote your YouTube videos. Step #2: Promote your YouTube channel. Step #3: Promote your channel outside of YouTube. Fortunately, there are still plenty of ways to promote your YouTube videos and grow your audience without spending a fortune.

Youtube 145

Youtube Promotion Spending Video Marketing 145

Sprout Social

SEPTEMBER 15, 2022

If you’re a YouTube creator or manager of a channel, you may be thinking about how to get verified on YouTube. YouTube channel verification gives you a badge next to your channel name, letting viewers know that they’re seeing the official version of your page. What is YouTube verification?

Youtube 91

Youtube Guidelines Ideal Customer Profiles Profiling 91

Vidyard

APRIL 3, 2019

“Build it and they will come”—wonderful advice for summoning the ghosts of legendary baseball players , awful advice for managing your YouTube channel. For most of these companies, merely having a YouTube presence didn’t translate into traffic or leads and their channels grew stale and dormant.

Youtube 117

Youtube Advertising Channels Brand Identity Branding 117

Sprout Social

MAY 8, 2019

If you still don’t know how to create a YouTube account for your business, it’s not too late to get started. The numbers don’t lie: YouTube’s growth is unparalleled when it comes to traffic, revenue and a rabid user-base that just can’t get enough of video content. If you’re a total newcomer to YouTube, don’t sweat it.

Youtube 110

Youtube Business Banners Ideal Customer Profiles 110

Vidyard

APRIL 3, 2019

It’s wonderful advice for summoning the ghosts of legendary baseball players, awful advice for managing your YouTube channel. Many companies, particularly those in B2B, launched their YouTube channels during the social media scramble of the early aughts when people said things like, “What’s your Google+ strategy?” without irony.

Youtube 65

Youtube Advertising Channels Brand Identity Branding 65

Oktopost

SEPTEMBER 22, 2021

There are few things in a B2B marketer’s toolkit that can deliver as much ROI as paid social media marketing. With over 750 million professionals currently using LinkedIn , it’s easy to see how success on major social media platforms can lead to a goldmine of opportunity at your fingertips.

Paid Content 136

Paid Content Paid Social Agency Social Media Webinar Metrics 136

Hubspot

MARCH 6, 2017

With all that time invested, you can't stop at just embedding the video on a homepage or sharing it on social media and hoping someone watches. Running a series of YouTube ads is one way to make sure more of your target audience finds the video content you've produced. What’s New With YouTube Advertising.

Paid Content 101

Paid Content Youtube Advertising Agencies Advertisements 101

Hubspot

APRIL 2, 2021

Ever wonder who is behind those banner ads on the sites you visit the most? The answer is media buyers. That's where media buying comes in. Whether they're watching a TV show or scrolling through a website, media buyers get brands in front of their target market. It's not like social media where users come and find you.

Buy 89

Buy Work Management Cost Per Thousand Marketing AI 89

Marketing Insider Group

JULY 11, 2023

Paid Social Media Everyone is on social media, and you have a dozen major platforms to choose from. YouTube is another place to target your key demographic by their interests. Work with reputable outlets and create powerful media that benefits your audience and identifies you as a thought leader.

Paid Content 177

Paid Content Advertisements Advertising Paid Search Agency 177

Webbiquity

OCTOBER 6, 2015

Marketers last year spent $19 billion on search advertising, $7 billion on social media ads, and almost $4 billion on display (primarily banner ads). And be sure to follow CMO Dave on his 2015 Measurement Odyssey on YouTube ! But are these increases the best way for CMOs to spend (still hard-earned) marketing dollars?

Marketing Budget 100

Marketing Budget Allocation Cost Per Click Media 100

Digilant

OCTOBER 16, 2023

These visual ads are typically displayed on websites, social media platforms, and mobile apps in various formats and sizes. Part of this growth is fueled by the impressive rise of retail media networks , which leverage display ads as a part of promoting products within e-commerce environments. What Are the Main Types of Display Ads?

Display 59

Display Advertising Agencies Advertisements Advertising 59

Hubspot

JULY 22, 2019

In the next few years, we're going to continue to see a decline of TV viewing -- and with it, a steep drop-off of traditional TV advertising in favor of using digital media as the preferred advertising platform. For example, YouTube TV increased its viewership by more than 10X between 2010 and 2017. Digital media is cheaper.

Advertising Agencies 78

Advertising Agencies Advertisements Advertising Media 78

Webbiquity

OCTOBER 28, 2020

Ad blockers, caller ID, and email spam filters, as well as plain old banner blindness , make it easy for people to tune out most commercialism. Instead of concentrating so much on traditional advertising, focus on making connections and forming relationships with your customers and clients through social media.

Top of Funnel 266

Top of Funnel Business Funnel Advertising Paid Search Agency 266

Valasys

SEPTEMBER 21, 2021

Utilizing social media to promote your products and services is a great investment, regardless of your business’ scale or resources – it simply pays off. According to statistics, we spend around 42% of our waking hours browsing the internet, with 98% of people using at least two social media platforms.

Social Media 52

Social Media Examples Campaigns Media 52

SmartBug Media

NOVEMBER 5, 2021

However, these two strategies may have some overlap, but it’s important to understand the difference between retargeting and remarketing to achieve the most effective results in your paid media strategy. customer list remarketing) it’s likely marketers will continue to use the incorrect terminology for these two paid media strategies.

PPC 105

PPC Paid Search Agency Banners Inbound Marketing 105

Stevens & Tate

SEPTEMBER 20, 2023

Digital or online advertising relies on various platforms such as social media, search engines, mobile apps, and websites to build brand awareness, engage audiences, and drive desired actions or conversions. Video ads : include video commercials, TV ads, and Facebook and YouTube ads.

Paid Content 96

Paid Content Advertising Agencies Advertisements Advertising 96

Bluetext

MAY 28, 2021

With over 2 billion users and more than a billion hours of videos watched daily, YouTube is one of the best ways to ensure your target audience finds the video content you’ve produced. To truly understand just how powerful YouTube can be as a platform, it’s important to understand the basics. What Type of YouTube Ads are There?

Paid Search Agency 26

Paid Search Agency Youtube Design Video Marketing 26

Parse.ly

NOVEMBER 5, 2021

This model is called the Content Model, because it’s been used by the leading media companies and the best content marketing programs on the planet. The best part of social media today is that we can connect with our audience and figure out their pain points, what’s keeping them up at night. The content tilt.

Webinar Metrics 80

Webinar Metrics Media Advertising Agencies Lead Ranking 80

Valasys

SEPTEMBER 20, 2023

You can also use ads on social media platforms such as X, formerly known as Twitter. You can utilize YouTube, TikTok, etc. You can buy banner ads or display ads. If they click on that ad, they are directed to your site. Some of them are likely to convert if they do so.

Traffic 52

Traffic Paid Search Agency Advertising Agencies Banner Ads 52

ClearVoice

MARCH 16, 2022

Jack in the Box has picked up on this seemingly frequent problem and has contracted to run banner ads throughout the month of March on McBroken.com — a site that helps customers (again, not you, of course) know if their local McDonald’s ice cream machine is operational.

Trends 98

Trends Campaigns Banner Ads Copyright 98

ClickZ

JULY 18, 2019

At the tactical level, 20% of respondents indicated a that they are embracing omnichannel marketing and social media. Other top channels include display, YouTube, Mobile/In App ads, ecommerce ( Amazon ), and ecommerce (other). Google, YouTube and Amazon top the list of most trusted publishers. followed by YouTube at 4.3.

Paid Search Agency 110

Paid Search Agency Spending Ads Amazon 110

Bannerflow

SEPTEMBER 7, 2021

This means car advertising campaigns – whether they are automotive banners, car activation campaigns, car influencer campaigns or anything else in between – have to evolve to keep pace with these trends. The way they consume and interact with media is radically different to that of Boomers and even older Millennials.

Advertisements 98

Advertisements Advertising Campaigns Effectiveness 98

illumin

DECEMBER 14, 2023

This provides a more engaged experience for consumers instead of typical in-app advertisements, pop-ups, or banners commonly seen in mobile games. Native banners Native banners are embedded and added as part of the game’s content and blend seamlessly into the background for an unobtrusive ad experience.

Advertisements 52

Advertisements Advertising Mobile Advertising Banners 52

illumin

DECEMBER 14, 2023

This provides a more engaged experience for consumers instead of typical in-app advertisements, pop-ups, or banners commonly seen in mobile games. Native banners Native banners are embedded and added as part of the game’s content and blend seamlessly into the background for an unobtrusive ad experience.

Advertisements 52

Advertisements Advertising Mobile Advertising Banners 52

Hubspot

AUGUST 2, 2018

That was the click-through-rate of the first ever banner ad , purchased by AT&T on HotWired.com in 1994. Fortunately, online advertising has rapidly evolved since the 90’s, so you don’t have to rely on attention-repellent banner ads anymore. Nowadays, this ad would be considered the scum of clickbait. Picture Credit: WordStream.

Paid Content 101

Paid Content Advertisements Advertising Lead Scoring 101

Contently

MAY 9, 2018

A recent report by Forbes and IPG Media Lab found that consumers are twice as likely to remember branded content—a blog post, video, or other branded experience—than display ads, like a banner image on a website or those sponsored blurbs on the right side of your Facebook page. So what’s the solution? Good content marketing.

Paid Search Agency 145

Paid Search Agency Ads Brand Identity Branding 145

Bannerflow

AUGUST 3, 2021

Data collected by Mood Media from across the US, UK, France and China shows that ordering online to collect from a physical store was a popular option. So let’s take a look at the role e-commerce display advertising could play for retail with everything from real-time updates to ads, personalised banners and more. Want to get personal?

Display 98

Display Advertisements Advertising Digital Asset Management 98

Vidyard

SEPTEMBER 22, 2014

With more than 1 billion unique visitors each month , it’s no wonder YouTube is one of the top video distribution sites, but with all that traffic going directly to YouTube how can your B2B company use your channel and draw valuable prospects back to your website?

Youtube 51

Youtube Advertising Channels Optimization Marketing Websites 51

FMG Suite

APRIL 4, 2024

Promote yourself on social media: Repurpose the text of your first email to build posts for your social channels. Let people know on your home page: Place a banner on your page with a webinar announcement and a link to the registration page. YouTube can also automatically add closed captions.

Webinar Metrics 52

Webinar Metrics Tips Banners Planning 52

Hubspot

APRIL 13, 2021

Of course, good old-fashioned banners are a great way to increase local awareness of an event. You can post these outside your business or if you don't have a brick-and-mortar business, then you can post banners throughout the local area where you'll be holding the event. Social Media Event Promotion.

Promotion 99

Promotion Banners Landing Pages Social Media 99

ConvertKit

NOVEMBER 20, 2020

Growing a social media following can feel like a bigger “win” for creators than amassing email subscribers because social media is so visible. Not everyone who visits your website or social media profile is immediately ready to buy. Compare this to other forms of marketing, such as social media marketing. Here’s why.

Opt-out 135

Opt-out Opt-in Landing Pages Work Management 135

Webbiquity

SEPTEMBER 15, 2020

But the biggest and best video network is YouTube. And that is why users upload 500 hours of videos every minute on to YouTube. If you create viral video content that people like to watch, more of them will share them on social media. That will give you a better idea of what works on YouTube. One is shares.

Youtube 232

Youtube Video Marketing Generation Budget Programs 232

SocialPilot

MARCH 4, 2024

Navigating the digital landscape of social media can be quite the puzzle, but get this: knowing the right social media image sizes can help you put it all together quickly. Unlike other social media platforms, Instagram does not allow followers to click on the profile picture to expand it. billion monthly users.

Social Media 104

Social Media Media Ideal Customer Profiles Paid Search Agency 104

ClearVoice

JUNE 24, 2022

Similar to native ads, sponsored content also follows the publisher’s distinct editorial or content style, be it on their blog or social media. Most types of display ads, particularly banners, stick out like a sore thumb. Native ads on social media look like regular posts that users can see on their feeds. Social native ads.

Paid Content 52

Paid Content Paid Search Agency Ads Banners 52

ClearVoice

APRIL 16, 2021

Paid advertising can get you seen in places like YouTube, Google searches, social media and more. Social media users spend an average of 145 minutes per day perusing these sites. Common PPC ads are links when people use a search engine or display banners.

Advertisements 59

Advertisements Advertising Ad Exchange PPC 59

Outbrain

NOVEMBER 16, 2022

Facebook, Google, YouTube…CPMs have become more expensive on all platforms. When you’re testing paid traffic sources, here are five you might want to consider first: YouTube Ads Google Ads LinkedIn Ads Outbrain Smartads TikTok Ads. YouTube Ads. Or simply, paid. As websites compete more fiercely for traffic, costs are rising.

Paid Content 58

Paid Content Traffic Online Marketing Paid Search Agency 58