Adobe Experience Cloud Blog

MARCH 17, 2011

by Maria Pergolino I know what you’re thinking – the seven ways marketers should be using social will be all about Twitter, Linkedin, Facebook, Digg or Reddit, and YouTube, right? B2B companies must work a little differently to drive their own success in social media , and it goes beyond tweeting or posting.

Social Media 48

Social Media Social Marketing B2B Marketing Lead Scoring 48

Webbiquity

SEPTEMBER 13, 2010

Links are good things; they drive direct traffic to your blog as well as helping improve your rank in the search engines. To be successful in social media, act more like a friendly pooch than an aloof feline. Share this on LinkedIn. Acknowledge those who link to you. Be patient! Share this on Bebo. Share this on Facebook.

Digg 100

Digg Blogger Broadcasting Buzz 100

Convince & Convert

JULY 20, 2012

This is Episode 25 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Eric Boss & DJ Waldow’s Social Media Stat of the Week ( This week : The Wall Street Journal reports more people are turning to YouTube as their news source). Listen Now. Why did it fail?

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

Marketing Insider Group

APRIL 28, 2011

You accepted a while back that social media needs to be an important part of the marketing mix. But resources are limited and maybe you find yourself asking “which social media tactics should I focus on?&#. Audience first. See: Is This The End Of Social Media? Better yet, ask your audience.

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Tips Blogger Business Digg 100

Webbiquity

MARCH 9, 2010

Given that level of popularity and traffic, it’s no wonder that marketers have embraced Facebook in a big way. With a mammoth audience and the acceptance, even embrace, of brands there, why is Facebook success so elusive for b2b marketers? It’s now the second most-visited site on the web , behind only Google.

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Facebook B2B Marketing Effectiveness B2B 100

Writing on the Web

JANUARY 3, 2011

This is a guest post from Sam Briones, a freelance writer, who explains how to get targeted traffic to read your online content. Maybe you just need to inform a wider audience that you are indeed out there. Social media groups are great ways to connect with others of similar interests. Share this on LinkedIn.

Tips 100

Tips Peer-to-peer Digg Domain 100

Webbiquity

SEPTEMBER 1, 2010

Social media has fundamentally altered the practice of public relations. Of course, there’s more to (successful) blogger outreach than just pitching, and there’s more to the new practice of social PR than just blogger outreach. Will Traditional, Social Media Blend? How Is PR Changing? by Journalistics.

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PR Marketing Automation Services Blogger Eloqua 100

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The B2B Social Media Marketing Series is supported by IDG Enterprise.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Webbiquity

SEPTEMBER 21, 2010

to topic-focused niche sites such as (using social media as an example) Social Media Today and Social Media Informer. For example, the iPhone got huge social media exposure when first released. Direct Message Lab has increased its exposure by sponsoring Social Media Informer.

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Aggregators Blogger Media Curation 100

Adobe Experience Cloud Blog

OCTOBER 12, 2011

by Maria Pergolino As the social media terrain becomes more populated with websites, the choices for B2B social media marketing stretch far and wide. stalwarts – Facebook, Twitter and LinkedIn – there are thousands of other sites to choose from. Mixx : Submit and rate content to drive traffic to your site.

Advertising Channels 48

Advertising Channels Ning Digg Social Media 48

Digital B2B Marketing

MARCH 25, 2011

In Content Curation – It’s What’s for Breakfast These Days on Social Media Explorer , Stephanie Schwab says brands the curate interesting content from outside sources ultimately expand their brands. Marketers using content curation to build an audience and develop their brand today need to overcome two new challenges.

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Curation Activities Media B2B Thought Leadership 100

Convince & Convert

MARCH 4, 2016

While most brands were churning out generic blog content to gain visibility, infographics combined vibrant imagery with succinct text to help educate audiences on a wide variety of topics. Tools such as Buzzsumo , Digg , and Reddit are also useful for sparking ideas for an infographic topic. Repurpose Old Content. Conveying Data.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

Hubspot

DECEMBER 14, 2010

Social media is the hottest way businesses are reaching out to potential customers. When executed correctly, a social media marketing campaign can bring traffic to your website and generate new leads for your sales team. To many, social media can seem like an overwhelming black hole of time with no end in sight.

Social Media 28

Social Media Webinar Metrics Media Marketing & Strategy 28

Writing on the Web

FEBRUARY 26, 2011

Share this on LinkedIn. 4 Time-Saving Tips for Social Media Marketing. What Are Your Target Audience’s 5 Top Web Sites? Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Email this via Gmail. Add this to Google Bookmarks.

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High Quality Lead Google Digg Content 100

Writing on the Web

JULY 13, 2010

I did a survey on this in April, 2001: Readers say that getting traffic, building a list, and converting readers to clients are their biggest challenges. Search Engine Optimized content on blogs, web pages, articles, social media profiles. Share this on LinkedIn. Get known: How do you do that? Add this link to Box.net.

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Content Marketing Ning Ideal Customer Profiles Digg 100

Writing on the Web

NOVEMBER 4, 2010

But why gain them the ‘hard way’ – and in front of your audience, no less? Give traffic to get traffic – if you build it, they won’t come, but if you lead the way, they just might. Confidence in creating content relevant to your audience and your goals. Share this on LinkedIn. How about before the New Year?

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Digg Work Management Blast Campaigns Webinar Metrics 100

WebMarketCentral

SEPTEMBER 10, 2008

The term "social media" encompasses several different types of sites, and it's important to use all of them properly in order to really be effective at social media optimization (SMO). So, here are some tips for using different types of social media sites for SMO.

Social Media 20

Social Media Wiki Optimization Digg 20

Webbiquity

FEBRUARY 2, 2011

Social Media Leads Content Marketing: New Survey Reveals by Jeff Bullas. While social media, mobile and online video are increasing in importance, traditional email newsletters remain among the most popular delivery vehicles. Top 21: The Best Article Directory List by Friday Traffic Report. Share this on LinkedIn.

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Marketing Budget Tactics Tips Content Marketing 100

WebMarketCentral

APRIL 15, 2008

Note: the following is a guest post from expert researcher and freelance writer Heather Johnson on how businesses can effectively use social media as a component of PR efforts, and efficiently focus their efforts on the most productive sites. Indeed, it is currently the reigning champ for promoting many types of Websites.

Small Business Marketing 20

Small Business Marketing Social Media Wiki Wikipedia 20

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

JULY 29, 2018

But with new social media networks and innovative software cropping up almost daily, even seasoned social media users are bound to run into a term or acronym that leaves them thinking, "WTF?". For those head-scratching moments, we've created the ultimate glossary of social media marketing terms.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Hubspot

JULY 23, 2010

Target Audience – Who are you writing for? Social Media – This seems like it should be common sense by now, but many bloggers still seem to miss out on this one. If so then include Reddit and Digg. Then be sure to use LinkedIn etc. If you can include your keywords. Focus on the "who" of your blog.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Webbiquity

OCTOBER 27, 2010

Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. While B2B marketers have been ramping up social media activities over the past 18 months, not all are seeing the outcomes they’d hoped for. Coordinate efforts.

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Social Media Allocation Social Marketing B2B Marketing 100

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Here are some tips for creating a powerful presence on Facebook that will engage a business audience.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Webbiquity

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. 500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy. Social Media Tips, Tactics and Techniques.

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior?

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Paid Content Stats Social Media Marketing Budget 100

Online Marketing Institute

NOVEMBER 4, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 The B2B Social Media Marketing Series is supported by IDG Enterprise.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Digital B2B Marketing

MARCH 31, 2011

Rather than publishing great content and developing an audience that wants to hear from you, you blast your message to the limited audience you have and rely on media to distribute your message. The limited audience you have developed, and often mistreated, is gold. Reaching the Audience Email. Web Traffic.

B2B Marketing 100

B2B Marketing B2B Thought Leadership B2B Demand Generation Agencies 100

Webbiquity

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Social Media Affecting BtoB Buying Behavior by The Proactive Report.

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Paid Content Optimization Paid Search Agency Tips 100

Digital B2B Marketing

MARCH 25, 2011

The company is profitable, growing, and for the moment, on top of business social media networking. For B2B marketers, LinkedIn cannot be ignored. Does LinkedIn have a defensible advantage as a B2B media player as they go into an IPO? Across multiple clients, LinkedIn has consistently performed well.

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Linkedin Media B2B Digg 100

Webbiquity

FEBRUARY 7, 2012

How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? General Social Media Statistics. Infographic: Social Media ROI Statistics by Digital Buzz.

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Paid Content Social Media Statistics Research 100

B2B Marketing Savvy

SEPTEMBER 14, 2009

With great delight, my producer friend, an acknowledged social media advocate herself (thanx Spooner!) Essentially, dropping assets onto third-party, content-specific sites which brought added traffic value beyond just the hosting itself; making it easy to share and find (think SEO). But that’s a slight tangent. .

Social Networks 40

Social Networks Traffic Advertising Agencies Paid Search Agency 40

Digital B2B Marketing

MARCH 15, 2011

So what are marketers doing today that lacks respect and upsets their audience ? Perception is reality, and the perception is that online behavioral advertising companies collect and use personal information without regard for the wishes of the audience. No marketer wants their targets’ ire aimed at their own marketing.

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Paid Search Agency Ad Frequency Digg CAN-SPAM 100

Online Marketing Institute

JANUARY 4, 2011

Apparently, for the short time that my blog has been online, the traffic and interactions on it have been called impressive by some other bloggers. This is where a majority of my initial traffic came from. As a matter of fact, over half of my traffic during the first week alone came from Facebook. Definitely worth checking out.

Paid Content 40

Paid Content Blogger Twitter Traffic 40

B2B Marketing Savvy

SEPTEMBER 17, 2009

Imagine the opportunities for “accidental&# traffic if content is embedded at some/any/all of these (or other) sites. Even if your target communities are exceptionally narrow, odds are these sites capture some segment of your audience base if you embed content. LinkedIn: 43 million members; 13 million daily avg visits.

Social Media 40

Social Media Advertising Agencies Paid Search Agency Ideal Customer Profiles 40

Online Marketing Institute

MARCH 24, 2011

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable!

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Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Is social media creating a generation of cowards? &# My take on it may surprise you … and provide uncomfortable reading if you are a parent or social media junkie. Social media and leadership. Social media and leadership. The end of human social skills? in the 1960s. in the 1960s.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40